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Tag Archives: Lending-based

Mindblower.com Disrupts the Crowdfunding World with Zero-Risk Crowdfunding Platform

28 Jun

Now anyone can crowdfund their business ideas and make money with no risk while crowdfunding backers get the perk they paid for — or their money back

By Robert HoskinsCrowdfunding PR

London, UK – Since the dawn of crowdfunding there has been a struggle for inventors and dreamers to come up with the right crowdfunding success formula to hit their funding goal and turn their vision into a delivered product. Risking their money on developing a prototype, shooting the project video, marketing and public relations and all of the other expenses and effort necessary to launch a crowdfunding campaign — if they even get that far – comes with no assurances of success.

MindBlower.com Disrupts the Crowdfunding World with New Zero-Risk Crowdfunding Platform

MindBlower.com Disrupts the Crowdfunding World with New Zero-Risk Crowdfunding Platform

Crowdfunding backers have their own risks to worry about. Projects like the Coolest Cooler, the Laser Razor, the Zano drone, Dragonfly Futurefon and so many other campaigns that promised incredible things failed to deliver on time — if at all — leaving backers high and dry. Years on, thousands of people have yet to receive the product they paid for or their money back.

There’s no question that crowdfunding has been a risky business for all concerned… until now.

That’s because MindBlower.com takes all of the risk out of crowdfunding for the backer and the would-be business person by assuming all of the responsibility in handling all of the details of production and fulfillment.

Ideas submitted to MindBlower by inventors undergo a double screening process and the best ideas are selected based on feasibility to produce, market viability and other key factors.

Ideas accepted by MindBlower are turned into crowdfunding campaigns on the MindBlower platform. Once the product reaches its crowdfunding goal, the MindBlower team is in charge of production and fulfillment, the single biggest point of failure for crowdfunding campaigns after they reach their goal.

The inventor receives a royalty on every product sold and the backer enjoys the peace of mind of a money back guarantee if they don’t receive the perk they purchased.

At the end of the day, inventors and backers have ZERO financial risk and inventors don’t have to exhaust their own resources in developing their ideas.

As they are fond of saying “It’s how crowdfunding was meant to be: A seamless, transparent and extremely efficient process that enables dreamers to bring great ideas to life with the help of the community.”

Two campaigns are underway and are wildly successful in exceeding their crowdfunding goals with new campaigns lined up to launch within the next 30-45 days.

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-eight years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins runs one of the industry’s foremost crowdfunding PR, social media and marketing agencies that has amassed a huge social media following and is dedicated to supporting a wide variety of donation, rewards and equity crowdfunding campaigns.
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LoanDepot Announces Closing of $150M Crowdlending Fund to Further Fuel Its Record-breaking Performance with Investments in Technology and Product Development Projects

24 Aug

As a national marketplace lender, the loanDepot platform is disrupting finance by dissolving the lines between mortgage and non-mortgage credit

By Robert Hoskins

Irvine, California LoanDepot announced the closing of $150 million in term debt financing and intends to use the proceeds to further fuel its record-breaking performance with continued investments in technology and product development, and to leverage its balance sheet to hold certain loan assets.

loanDepot, America's lender, matches borrowers through technology and high-touch customer care with the credit they need to fuel their lives

loanDepot matches borrowers through technology and high-touch customer care with the credit they need to fuel their lives

“Capital investment in consumer lending and in the mortgage industry is very tight and highly selective,” says Anthony Hsieh, chairman and chief executive officer at loanDepot. “Investors are interested in category leaders with scale who succeed in all credit cycles. This deal confirms the strength of our business model and the positive momentum of our brand. It also signals the competitive advantage loanDepot has in accessing capital in today’s market as we pursue our long-term growth strategy.”

As the nation’s second-largest nonbank consumer lender, loanDepot heads into the second half of 2016 with second-quarter fundings reaching nearly $10 billion in home, personal and home equity loans. Total fundings for the first half of 2016 are up 16 percent compared to the same time last year. The number of loans funded by loanDepot in the first six months of 2016 increased by 33 percent compared to the same period last year, further demonstrating the value of the company’s personal loan platform and cross-selling opportunities between loan products.

“Working capital and liquidity are essential for today’s nonbank lender, and only available if you have scale, a solid track record and a great reputation,” says Hsieh. “loanDepot is a strong and stable company responsible to our customers, employees and shareholders. We’ll continue reinvesting back into our platform in a variety of ways, including technology, the customer experience and product development. We believe this approach strengthens our position as the leading modern lender as the industry heads into the next generation of lending.”

In November 2015, the company postponed its initial public offering. This capital debt financing is the continuation of its capital strategy and commitment to pursue long- term growth plans.

Launched in 2010, loanDepot has achieved 80 percent year-over-year average annual growth from 2010 to 2015. The company continues to make significant reinvestments into its proprietary technology and marketing platform, credit and risk models, and product delivery systems.  The company operates from eight business centers and 150+ loan stores across the nation. loanDepot was the first nonbank consumer lender to offer home, personal and home equity loan products nationwide.

loanDepot matches borrowers through technology and high-touch customer care with the credit they need to fuel their lives. As a fast-growing national marketplace lender, the loanDepot platform is disrupting finance by dissolving the lines between mortgage and non-mortgage credit.

The company has funded over $70 billion in loans since inception. loanDepot is passionate about emerging financial technology and dynamic product delivery supported by excellent customer service to empower consumers.

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Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2016

1 May

Seeking the Top 100 Crowdfunding Sites
in the United States or the Rest of the World? See Our Updated 2016 Rankings!

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

 By Robert Hoskins

[Click Here to Tweet this Top 100 List to Your Business Colleagues]

United States – We have updated our List of the Top 100 Global Crowdfunding Sites for 2016 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic ranking links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how Kickstarter has just retaken GoFundMe as the world’s #1 crowdfunding platform? Click on the Global Rank number links below and then use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

  2016 Rank © Front Page PR   Global Rank
#1 (2015: #2) www.kickstarter.com        692
#2 (2015: #1) www.gofundme.com      1,805
#3 (2015: #4) www.indiegogo.com      2,126
#4 (2015: #3) www.angel.co      4,550
#5 (2015: #5) www.lendingclub.com      9,781
#6 (2015: #6) www.justgiving.com    10,950
#7 (2015: #9) www.ulule.com     15,943
#8 (2015: #7) www.youcaring.com     22,315
#9 (2015: #8) www.kiva.org     24,366
#10 (2015: #12) www.crowdrise.com      24,617
#11 (2015: #10) www.donorschoose.org      33,737
#12 (2015: #16) www.fundingcircle.com      37,717
#13 (2015: #11) www.pledgemusic.com     42,380
#14 (2015: #13) www.tilt.com      51,509
#15 (2015: #50) www.seedandspark.com     64,606
#16 (2015: #22) www.circleup.com     68,095
#17 (2015: #24) www.kickante.com.br     69,483
#18 (2015: #15) www.crowdcube.com     73,968
#19 (2015: new) www.seedrs.com     90,162
#20 (2015: #28) www.gogetfunding.com     97,023
#21 (2015: #29) www.fundrise.com    117,386
#22 (2015: #20) www.firstgiving.com     117,598
#23 (2015: #17) www.razoo.com    126,920
#24 (2015: #14) www.giveforward.com     126,939
#25 (2015: #38) www.seedinvest.com     135,275
#26 (2015: #18) www.fundly.com    140,609
#27 (2015: #27) www.zeczec.com     151,454
#28 (2015: #25) www.crowdfunder.com    158,984
#29 (2015: #23) www.fundable.com    185,100
#30 (2015: #19) www.pozible.com    189,422
#31 (2015: new) www.companisto.com    201,708
#32 (2015: new) www.wiseed.com    211,628
#33 (2015: #21) www.fundrazr.com    214,382
#34 (2015: #31) www.experiment.com    217,304
#35 (2015: #53) www.peerform.com    222,324
#36 (2015: #53) www.startengine.com    227,165
#37 (2015: new) www.seedmatch.de    227,277
#38 (2015: #86) www.bnktothefuture.com    279,553
#39 (2015: new) www.fundersclub.com    284,743
#40 (2015: #45) www.ourcrowd.com   286,808
#41 (2015: #26) www.equitynet.com   293,867
#42 (2015: new) www.syndicateroom.com   293,940
#43 (2015: #32) www.realtymogul.com   332,585
#44 (2015: #42) www.pledgie.com   351,524
#45 (2015: #39) www.slated.com   354,964
#46 (2015: #44) www.fundanything.com   361,785
#47 (2015: #40) www.patchofland.com   364,803
#48 (2015: #33) www.geldvoorelkaar.nl   367,546
#48 (2015: new) www.anaxago.com   392,914
#49 (2015: #48) www.ppl.com.pt   407,009
#50 (2015: #30) www.fundedbyme.com   410,994
#51 (2015: #41) www.givezooks.com   443,766
#52 (2015: #76) www.joinmosaic.com   472,517
#53 (2015: #43) www.microventures.com  504,408
#54 (2015: #new) www.invesdor.com  520,978
#55 (2015: #37) www.offbeatr.com   526,705
#56 (2015: #36) www.wefunder.com   586,450
#57 (2015: #57) www.plumfund.com   603,093
#58 (2015: #65) www.crowdstreet.com   616,566
#59 (2015: #49) www.dragoninnovation.com   635,079
#60 (2015: #52) www.opportunity.org   669,915
#61 (2015: #61) www.flashfunders.com   693,854
#62 (2015: #58) www.fundraise.com   744,583
#63 (2015: #46) www.pave.com    748,172
#64 (2015: #64) www.symbid.com   884,303
#65 (2015: #68) pitchfunder.asufoundation.org 1,072,918
#66 (2015: #34) www.onevest.com 1,098,541
#67 (2015: #66) www.assetavenue.com 1,124,447
#68 (2015: #69) www.artistshare.com 1,135,924
#69 (2015: #70) www.nextseed.com 1,138,179
#70 (2015: #63) www.piggybackr.com 1,162,479
#71 (2015: #62) www.trucrowd.com 1,246,018
#72 (2015: #60) www.barnraiser.us 1,288,466
#73 (2015: #54) www.bolstr.com 1,477,216
#74 (2015: #59) www.earlyshares.com 1,585,544
#75 (2015: #80) www.pledgecents.com 1,597,425
#76 (2015: #82) www.crowd2fund.com 1,776,210
#77 (2015: #47) www.growvc.com 1,791,220
#78 (2015: #87) www.acquirerealestate.com 1,989,566
#79 (2015: #71) www.appsfunder.com 2,649,175
#80 (2015: #78) www.dreamfunded.com 2,760,699
#81 (2015: #72) www.assob.com.au 2,767,540
#82 (2015: #90) www.massivemov.com 3,234,838
#83 (2015: #55) www.investx.com 3,486,195
#84 (2015: #75) www.faithlauncher.com 3,605,295
#85 (2015: #75) www.crudefunders.com 3,792,211
#86 (2015: #84) www.texasenetworks.com 3,923,796
#87 (2015: #51) www.pubslush.com 4,078,981
#88 (2015: #73) www.foodstart.com 4,358,969
#89 (2015: #56) www.uinvest.com.ua 4,483,866
#90 (2015: #79) www.propellr.com 4,516,046
#91 (2015: #85) www.icrowd.com 4,629,191
#92 (2015: #67) www.microgiving.com 4,757,890
#93 (2015: #81) www.massventure.com 5,544,974
#94 (2015: New) www.offerboard.com 5,968,517
#95 (2015: #99) www.cMEcompete.com 6,363,051
#96 (2015: #83) www.ipledg.com 6,460,243
#97 (2015: #93) www.funderhut.com 6,764,561
#98 (2015: #97) www.crowdfundingbank.com 7,068,480
#99 (2015: #77) www.crowdfundingpays.com 7,667,040
#100 (2015: #88) www.sterlingfunder.com 7,951,827

Source: Feb 2016 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While Kickstarter, GoFundMe or Indiegogo may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

More Top 100 Crowdfunding Site Lists:

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If you’d like to add your site to the Top 100 list, please fill out the form below.

Crowdfunding PR Seeks Equity-based and Rewards-based Crowdfunding Sites to Add to Its Top 100 Crowdfunding List

29 Apr

Add Your Site to Our 2016 Top 100 List

Do you know of a new crowdfunding site that has been launched in the last 12 to 24 months? If so, we want to know the company name and what URL we should review for our Top 100 Crowdfunding Sites list.

Either follow us on Twitter @Crowdfunding_PR or connect with us on Linkedin at https://www.linkedin.com/in/roberthoskins and then share the information you’d like to add to any of our lists.

Is your crowdfunding site listed?

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Wells Fargo Announces Four-Point Plan to Expand Credit Coaching Programs and Offer $75 Million in Investments, Grants and Micro-Lending for Small Businesses in the U.S.

21 May

To help business owners learn how to obtain credit, as well as better understand the reasons for a decline and learn how to prepare to reapply, Wells Fargo has launched a new Credit Coaching program

  By Robert Hoskins

San Francisco, California – To gain more insight into the experiences of diverse business owners in the areas of lending and operating their businesses, Wells Fargo commissioned Gallup to conduct a national study of small business owners. Today, as Gallup releases the findings (on Gallup.com), Wells Fargo is announcing a four-point plan to address needs identified in the study. The plan will help more diverse small businesses become credit-ready and gain access to credit. The Gallup survey included findings of business owners in six segments – African American, Asian American, Hispanic, LGBT (Lesbian, Gay, Bisexual and Transgender), military veteran, and women.

Please click on this banner to vote yes for Crowdfunding PR's business plan to open up Crowdfunding Training Facilities Nationwide

Please click on this banner to vote yes for Crowdfunding PR’s business plan to open up Crowdfunding Training Facilities nationwide in tandem with co-working spaces, incubators and accelerators

“Serving diverse communities has long been a focus area and priority for Wells Fargo, yet we know there’s more work to be done, and it starts with gaining a deeper understanding of the experiences of diverse small business owners working with financial institutions,” said Lisa Stevens, head of Small Business for Wells Fargo. “For this reason, we commissioned the Gallup study, which gave us new insight into the perceptions and experiences of diverse business owners working with banks, and how we can improve as a company and as an industry.”

Overall, the national study revealed there are more similarities than differences between small business owners in all diverse segments and those in the general population. It also shows specific areas in which the financial services industry can provide more support for diverse business owners.

Credit Coaching Program

In the Gallup survey, diverse-owned small businesses were more likely to respond that they have been declined for business credit – about one in five African American, Asian and Hispanic business owners said they faced a credit decline in the past (14 percent of general market respondents said they faced a decline). After being declined, a higher percentage of African American business owners (64 percent) said they did not apply for credit again than their peers in the general small business population (47 percent). African American (14 percent) and LGBT (15 percent) business owners also reported greater personal credit challenges than the general market (5 percent).

To help business owners learn how to obtain credit, as well as better understand the reasons for a decline and learn how to prepare to reapply, Wells Fargo has launched an enhanced Credit Coaching program. It offers expanded support to business owners who have been declined business credit. The phone-based program has been rolled out to small business owners who apply for Wells Fargo Business Direct credit products (primarily credit products under $100,000 sold through its retail banking stores). Business owners who use the program will be connected with a credit specialist who will review the business’ credit profile, explain why the business was declined credit, and share resources that can help the business strengthen its credit profile and improve the likelihood of being approved for business credit in the future.

In addition, while the majority of business owners surveyed across all segments said they did not feel a perception of discrimination from a financial institution impacted their chances of obtaining business credit, 22 percent of African American and 11 percent of LGBT business owners reported that perceived discrimination impacted their chances of obtaining credit for their business, compared to 5 percent of the general small business owner population. The Credit Coaching initiative will be one way Wells Fargo will further increase transparency of credit decisions and facilitate conversations that build trust with all customers.

“We take pride in the fact that diversity and inclusion has long been one of our core values in every aspect of our business, and at every level of our organization,” said Stevens. “We want to make sure all customers feel welcome, respected, understood, valued and appreciated. The actions we’re introducing today are the next steps for Wells Fargo to better serve and connect with diverse-segment business owners.”

Community Development Financial Institutions Investments, Grants

Another key finding in the Gallup study is that African American, Asian and Hispanic small business owners are more likely to be in the start-up and growing stages of their business, compared to the small business population in general, and as a result may not qualify for many conventional bank loan products. In addition, 49 percent of African American-, 47 percent of women- and 45 percent of LGBT-owned businesses in the survey reported annual business revenue of less than $50,000, compared to 36 percent of small business owners in general.

To help newer, smaller and start-up businesses access the appropriate business financing and support they need, Wells Fargo will extend $50 million in investments and $25 million in grants to organizations called Community Development Financial Institutions (CDFIs) that serve small businesses and entrepreneurs. The investments and grants will be directed to CDFIs that help small businesses get started and established by providing flexible capital and technical assistance. Wells Fargo will work with existing and new CDFI customers in diverse communities across the country to deploy this capital and measure its impact.

“We know that in order to address the range of financial needs within all of our communities, we need to support and work with the ecosystem of organizations that serve small businesses,” said Jon Campbell, executive vice president, government and community relations for Wells Fargo. “Through this increased investment and connections with community lending organizations, we are making meaningful strides toward increasing access to capital for small businesses, as well as helping more business owners get the coaching and educational resources they need to succeed financially long-term.”

Nationwide Referral Network

In the Gallup study, more African American, Asian and Hispanic business owners reported they were unable to obtain all the credit they needed in the past year than the general business owner population, yet the majority of small business owners in all diverse segments said they did not need credit in the last year. At the same time, nearly one in four African American, Hispanic and Asian business owners plans to apply for credit in the next 12 months, higher than the general small business owner population planning to pursue credit (15 percent). Businesses in the startup and growing phases in general expressed more intentions to apply for new credit.

To ensure business owners are aware of and accessing the full range of financing options available to them, Wells Fargo recently established referral relationships with more than 20 nonprofits and other lenders in cities across the country that are participating in the U.S. Small Business Administration’s (SBA) Community Advantage program. Participants in the SBA’s program specialize in providing hands-on guidance to small businesses and offering credit to qualifying businesses in underserved markets. Wells Fargo, the nation’s No. 1 SBA lender 7(a) in dollar volume for six consecutive years (U.S. SBA data, federal fiscal years 2009-2014), established these relationships with the intent of providing small business owners with an additional financing solution that may better meet their lending needs.

Chamber Training Institute

On the topic of business education, the Gallup study showed that African American, Asian and Hispanic business owners were more likely than business owners in the general population to be extremely or very interested in learning how to build a strong business credit application, choose a credit product, and develop a business plan. To meet this demand, Wells Fargo is supporting a Chamber Training Institute that trains leaders of diverse-segment chambers of commerce on key business and leadership topics for their members, such as how to access business credit and craft strong business plans. This cross-chamber initiative builds on Wells Fargo’s strong working relationships with chambers nationwide that specifically serve and represent African American, Hispanic, Asian American and LGBT business owner interests.

“There’s no single answer to the challenges reflected in the study, just as the challenges facing all diverse-owned businesses are broader than any one financial institution can address,” Stevens said. “As America’s leading small business lender, we have a responsibility to do more. We believe the steps we’re taking will make a difference, help us foster more lifelong relationships, and move us closer to our goal of helping every business we serve succeed financially. We want to contribute to a national conversation, involving the public and private sector, industry stakeholders and small business owners, about how to better support small businesses in every community.”

Additional Gallup study findings

Other key findings in Gallup’s industry study included:

  • Only about half of small business owners say they have ever borrowed money for their business, including the general population of small business owners (50 percent), Asian (53 percent) and Hispanic (51 percent) segments, while the percentage of African American business owners who have used credit (42 percent) is somewhat lower.
  • African American (21 percent) and Hispanic (18 percent) business owners were more likely than their counterparts in the general population (10 percent) to be in the startup phase.
  • Nearly half of Asian-owned business owners (49 percent) said they were in the growing phase of their business, a higher percentage than the general population of small business owners (37 percent). Also, 38 percent of Asian-owned businesses reported annual revenue of $250,000 or more, compared to 22 percent of businesses overall.
  • A higher proportion of veteran-owned businesses (24 percent) reported being in the winding down phase – preparing to retire, sell or transition their businesses – than small business owners in general (15 percent).
  • Just 9 percent of women business owners reported plans to apply for new credit in the next 12 months, compared with 20 percent of men surveyed.

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Los Angeles-based Real Estate Equity Crowdfunding Platform Raises ~$24 Million to Fund Debt Investments and Pre-funded Real Estate Loans

13 Apr

Targeting one of the fastest growing verticals within the lending marketplace, Patch of Land’s real estate equity crowdfunding site has emerged as one of the industry’s most innovative companies

By Robert Hoskins

Los Angeles, CAPatchofLand.com announced that it has raised $23.6 million to finance one of the leading crowdfunding solutions for the real estate industry that brings together borrowers and lenders through a simple online interface.

The oversubscribed Series A round was led by SF Capital Group, a private investment firm focused on direct equity and debt investments in the financial technology space. Neil Wolfson, President of SF Capital Group will also join the Board of Directors of Patch of Land. Ron Suber, president of Prosper Marketplace, a leading online marketplace for consumer credit, also participated in the Series A round as a strategic investor.

Patch of Land Real Estate Crowdfunding

Patch of Land Real Estate Crowdfunding Raises $23.6 Million to Expand Debt Investments

“We are very pleased to have completed this round of financing,” said Jason Fritton, CEO Patch of Land’s CEO. “We look forward to working with SF Capital Group and welcome Neil to our board. Our ability to attract sophisticated investors such as SF Capital and industry thought leaders like Ron Suber clearly validates the strength of our business model. Neil and Ron understand marketplace lending and their collective advice and network of contacts will be integral to our continued growth and success.”

As one of the biggest issuers, by volume, of 506(c) real estate debt investments, Patch of Land will use the capital from the Series A financing to aggressively increase its market share and further expand the company’s leadership position through additional investment in the technology and data systems that power the marketplace. The company will also utilize these funds to hire additional leading real estate and technology professionals.

“The real estate lending marketplace is quickly transforming the way investors and developers interact, and Patch of Land is at the forefront of this change,” said Neil Wolfson, SF Capital Group’s President. “Patch of Land was one of the first companies to focus exclusively on real estate debt investments and the first to offer pre-funded loans, which dramatically shortens the time developers wait to get funded. The company is a true pioneer within this industry and its consistent and steady focus is clearly evident through the rapid growth of its portfolio. We are excited to work with this dynamic team and help them capture the tremendous opportunity they have identified.”

“I have witnessed first-hand the emergence and growth of marketplace lending. Real estate is one of the fastest growing verticals within all of marketplace lending, and Patch of Land has emerged as one of the most disruptive and innovative companies,” said Ron Suber. “I am very excited to help the company reach the next stage in its growth cycle.”

For over a year, Patch of Land has consistently grown its portfolio of short-term residential and commercial loans to qualified borrowers across America, quickly earning its place as one of the top real estate crowdfunding companies to launch since the JOBS Act was passed into law.

SF Capital Group is a private investment firm representing the interests of a single family. The firm invests across all asset classes with a flexible, long-term investment focus. SF Capital’s portfolios include allocations to traditional as well as alternative investments such as hedge funds and private equity. The firm also invests in direct equity and debt investments of private companies.

Patch of Land (POL) is a crowdfunding solution for real estate financing that brings together borrowers and lenders through a simple online interface. Patch of Land’s goal is to solve the problem of inefficient, fragmented, and opaque real estate lending by using technology, data-driven processes, and expert human touch to create transparency and efficiently underwrite projects.

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Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2015

3 Apr

Seeking New Crowdfunding Sites on a Worldwide Basis to Be Ranked for the Upcoming June 2015 Top Crowdfunding Sites in the United States and the Rest of the World

 By Robert Hoskins

[Click to Tweet this Top 100 List to Your Friends]

United States – We are currently updating our List of the Top 100 Crowdfunding Sites for 2015 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how GoFundMe just bypassed Kickstarter as the #1 crowdfunding platform on the planet? Click on the links below and use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

Rank © Front Page PR   Global Rank
#1 (2014: #2) www.gofundme.com    1,318
#2 (2014: #1) www.kickstarter.com    1,373
#3 (2014: #3) www.angel.co    2,010
#4 (2014: #6) www.indiegogo.com    2,277
#5 (2014: #4) www.lendingclub.com    7,545
#6 (2014: #9) www.justgiving.com    8,558
#7 (2014: #8) www.youcaring.com   13,563
#8 (2014: #12) www.kiva.org     15,111
#9 (2014: #23) www.ulule.com   16,099
#10 (2014: #15) www.donorschoose.org    21,617
#11 (2014: #17) www.pledgemusic.com   24,461
#12 (2014: #13) www.crowdrise.com   26,906
#13 (2014: #18) www.tilt.com    29,512
#14 (2014: #10) www.giveforward.com    32,576
#15 (2014: #38) www.crowdcube.com    34,262
#16 (2014: #5) www.fundingcircle.com    34,307
#17 (2014: #14) www.razoo.com    44,329
#18 (2014: #16) www.fundly.com    48,132
#19 (2014: #36) www.pozible.com   48,898
#20 (2014: #19) www.firstgiving.com    58,401
#21 (2014: #20) www.fundrazr.com    64,163
#22 (2014: #27) www.circleup.com   68,095
#23 (2014: #25) www.fundable.com   73,430
#24 (2014: #new) www.kickante.com.br    75,510
#25 (2014: #26) www.crowdfunder.com    77,551
#26 (2014: #34) www.equitynet.com   88,181
#27 (2014: #new) www.zeczec.com   90,296
#28 (2014: #35) www.gogetfunding.com   97,023
#29 (2014: #29) www.fundrise.com 112,206
#30 (2014: #55) www.fundedbyme.com 116,409
#31 (2014: #new) www.experiment.com 133,573
#32 (2014: #22) www.realtymogul.com 134,519
#33 (2014: #61) www.geldvoorelkaar.nl 146,963
#34 (2014: #new) www.onevest.com 149,343
#35 (2014: #24) www.rockethub.com 149,430
#36 (2014: #33) www.wefunder.com 169,021
#37 (2014: #32) www.offbeatr.com 174,673
#38 (2014: #30) www.seedinvest.com 184,226
#39 (2014: #37) www.slated.com 210,555
#40 (2014: #new) www.patchofland.com 220,267
#41 (2014: #43) www.givezooks.com 234,356
#42 (2014: #58) www.pledgie.com 241,865
#43 (2014: #new) www.microventures.com  241,967
#44 (2014: #28) www.fundanything.com 248,200
#45 (2014: #46) www.ourcrowd.com 248,635
#46 (2014: #44) www.pave.com 268,856
#47 (2014: #68) www.growvc.com 285,285
#48 (2014: #62) www.ppl.com.pt 297,874
#49 (2014: #48) www.dragoninnovation.com 306,056
#50 (2014: #54) hwww.seedandspark.com 319,789
#51 (2014: #47) www.pubslush.com 336,465
#52 (2014: #41) www.opportunity.org 354,764
#53 (2014: #45) www.peerform.com 376,044
#54 (2014: #60) www.bolstr.com 388,543
#55 (2014: #new) www.investx.com 403,141
#56 (2014: #11) www.uinvest.com.ua 417,925
#57 (2014: #new) www.plumfund.com  421,110
#58 (2014: #40) www.fundraise.com 433,539
#59 (2014: #new) www.earlyshares.com 442,508
#60 (2014: #new) www.barnraiser.us 482,296
#61 (2014: #new) www.flashfunders.com 485,226
#62 (2014: #new) www.trucrowd.com 485,665
#63 (2014: #57) www.piggybackr.com 518,504
#64 (2014: #67) www.symbid.com 558,247
#65 (2014: #new) www.crowdstreet.com 704,602
#66 (2014: #39) www.assetavenue.com 742,849
#67 (2014: #51) www.microgiving.com 834,667
#68 (2014: #new) pitchfunder.asufoundation.org 861,826
#69 (2014: #77) www.artistshare.com 928,003
#70 (2014: #new) www.nextseed.com 992,563
#71 (2014: #76) www.appsfunder.com 1,047,453
#72 (2014: #42) www.assob.com.au 1,049,032
#73 (2014: #79) www.foodstart.com 1,080,478
#74 (2014: #new) www.loquidity.com  1,087,691
#75 (2014: #70) www.faithlauncher.com 1,089,032
#76 (2014: #80) www.solarmosaic.com 1,108,499
#77 (2014: #new) www.crowdfundingpays.com 1,256,560
#78 (2014: #new) www.dreamfunded.com 1,267,585
#79 (2014: #82) www.propellr.com 1,350,583
#80 (2014: #75) www.pledgecents.com 1,363,715
#81 (2014: #new) www.massventure.com 1,388,521
#82 (2014: #new) www.crowd2fund.com 1,494,834
#83 (2014: #96) www.ipledg.com 1,567,232
#84 (2014: #new) www.texasenetworks.com 1,721,280
#85 (2014: #63) www.icrowd.com 1,769,510
#86 (2014: #65) www.banktothefuture.com 1,836,932
#87 (2014: #new) www.acquirerealestate.com 2,169,205
#88 (2014: #056) www.sterlingfunder.com 2,533,134
#89 (2014: #new) www.realtywealth.com 2,647,893
#90 (2014: #85) www.massivemov.com 2,826,166
#91 (2014: #89) www.venturehealth.com 3,931,192
New www.offerboard.com 4,112,781
#92 (2014: #31) www.rockthepost.com 4,505,534
#93 (2014: #84) www.funderhut.com 5,182,841
#94 (2014: #83) www.fundafeast.com 5,325,919
#95 (2014: #71) www.crowdit.com 5,535,187
#96 (2014: #88) www.crowdhelps.com 5,892,083
#97 (2014: #95) www.crowdfundingbank.com 6,503,461
#98 (2014: #98) www.startacure.com 8,281,014
#99 (2014: #78) www.cMEcompete.com 9,332,644
#100 (2014: #87) www.endlesscrowds.com 12,934,557

Source: Feb 2015 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While GoFundMe or Kickstarter may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

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If you’d like to add your site to the Top 100 list, please fill out the form below.

Leading Crowdfunding Research Industry Analyst Firm Forecasts $34.4 Billion Global Industry Growth in 2015

31 Mar

Massolution crowdfunding research reports that crowdfunding portals raised $16.2 billion in 2014, a 167% increase over the $6.1 billion raised in 2013

 By Robert Hoskins

Los Angeles, California – Crowdfunding is accelerating at an unprecedented rate and impacting government policy, informing enterprise innovation, and changing the role of financial institutions around the world. Massolution, the leading research firm in world that specializes in reporting on the growing crowdfunding industry, released its annual 2015CF – Crowdfunding Industry Report

2015 Crowdfunding Industry Report Covering the United States Europe Asia, South America and Africa

2015 Crowdfunding Industry Report Covering the United States, Europe, Asia, South America, Oceania and Africa

After collecting data on 1,250 active crowdfunding platforms (CFPs) worldwide and undertaking significant further research, the results reveal that CFPs raised $16.2 billion in 2014, a 167% increase over the $6.1 billion raised in 2013.

North America still accounts for the largest market but 2014 saw Asia overtake Europe, by a small margin. With exponential growth in Asia, Massolution forecasts this lead will increase significantly in 2015 with the delta between Asia and Europe increasing to over $4 Billion.

The report predicts that Europe’s 20.1% of market share in 2014 will decline slightly in 2015 when Europe will account for 18.8% of the worldwide market.

“In April 2013 we predicted that total crowdfunding volume by the end of 2013 would nearly double from 2012’s $2.7 billion but in fact the market reached $6.1 billion, largely due to faster growth than anticipated in Asia. Acceleration continued in 2014 achieving an impressive $16.2 billion in funding volume and we are forecasting that worldwide crowdfunding volumes will more than double again in 2015, to reach $34.4,” said Carl Esposti, Massolution’s CEO.  “Surprises materializing from this year’s research included GoFundMe topping Kickstarter as the largest donation/reward based CFP and astounding growth in the P2P lending market in Asia, stemming largely from the Chinese market. Further, the top 5 CFPs in North America increased wallet share during the period 2011-14 while in Europe the top 5 lost 30% of their market share, indicating that the markets in North America and Europe are shaping up very differently.”

Growth Rates By Region in 2014
North America retained its market lead in 2014 but Asia topped Europe to become the second largest region by funding volume.

  • North America: crowdfunding volumes grew 145% to $9.46 billion
  • Asia: crowdfunding volumes grew 320% to $3.4 billion
  • Europe: crowdfunding volumes grew 141% to $3.26 billion
  • South America, Oceania and Africa grew 167%, 59% and 101%, respectively

Growth Rates By Models in 2014
The growth in funding volumes continued to be primarily driven by lending-based crowdfunding, but significant annual growth in equity-based crowdfunding and increased adoption of newer hybrid and royalty-based models indicates that the allocation of funding volume across different models will be more highly distributed over the coming years.

  • Lending-based crowdfunding grew 223% to $11.08 billion
  • Equity-based crowdfunding grew 182% to $1.1 billion
  • Hybrid-based crowdfunding grew 290% to $487 million
  • Royalty-based crowdfunding grew 336% to $273 million
  • Donation- and Reward-based crowdfunding grew 45% and 84% respectively

Most Active Categories in 2014
Crowdfunding’s popularity as a way to fund creative, philanthropic, and social endeavors still prevails but crowdfunding’s application for entrepreneurial ventures began to gain significant traction over the last few years. Business and Entrepreneurship had become the lead category by 2012 at 27.4% of total crowdfunding volume and in 2014 had increased in importance, accounting for over 40% of worldwide funding volume. In 2014, the lead categories share of funding volume was:

  • Business & Entrepreneurship at 41.3% / $6.7bn
  • Social Causes 18.9% / $3.06bn
  • Films & Performing Arts 12.13% / $1.97bn
  • Real Estate 6.25% / $1.01bn
  • Music and Recording Arts 4.54%/ $736m

Further insights in the 2015 Crowdfunding Research Report include:

  • Historical comparison of crowdfunding’s growth 2011 through 2014
  • Breakdown of Regional funding volume by model and model by region
  • Top 11 performing crowdfunding categories
  • Average deal size for each crowdfunding model
  • Crowdfunding outlook trends: 15 major developments
  • CFP leaderboards worldwide, by region and by model
  • Growth in CFP numbers and worldwide distribution
  • Market predictions for 2015 by region and model

Research Methodology
The 2015 – Crowdfunding Industry Report is a research report that provides a unique and in-depth analysis of crowdfunding market size, composition, trends and composition. The Crowdfunding Industry Survey, to which Massolution received 463 high-quality responses, was conducted during late 2014 and early 2015 and resulted in the most comprehensive data collection on the worldwide crowdfunding market to date. Massolution has conducted significant follow-up research via other reliable channels to complete the profiling of the global crowdfunding industry.

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Crowdfunding Site, OurCrowd.com, Shows the World that the Equity Crowdfunding Industry is Sailing into the Global Economy Full Steam Ahead

17 Feb

OurCrowd evolves from participating in early seed rounds to a leadership position by successfully pooling tens of millions of dollars from top tier venture capital firms

By Robert Hoskins

Jerusalem, Israel – OurCrowd leads equity crowdfunding deal that reels in $16M in Series E funding round for Borro.com, the UK-NY based, asset-backed online lender. OurCrowd was joined by Rocket Internet AG (RKET), Canaan Partners and Augmentum Capital in this funding round.

OurCrowd alone raised $6M of the capital invested, making this the single largest equity crowdfunding round ever completed and demonstrates how equity crowdfunding can complement and even lead traditional funding sources, such as venture capital.

“In under two years, OurCrowd went from participating in early seed rounds to now successfully  leading a $16M dollar major funding round together with top tier venture capital firms such as Canaan and the renowned internet company, Rocket,” said Jon Medved, OurCrowd’s CEO. “We are delighted to be investing in quality companies like Borro, which is redefining the Fintech industry.”

Launched in the UK in 2009 and in the US in 2012, Borro has defined a new category of online personal asset-based lending. Borro focuses on providing liquidity to individuals, entrepreneurs, and business owners who use luxury personal assets such as watches, jewelry, supercars, fine art, antiques and high-end handbags as collateral for short term loans.

“Seven years ago, I joined the first angel investor group at Lending Club (LC) and witnessed first-hand the exponential growth of online lending,” Medved added.  “Lending Club’s IPO in December of 2014 was a pivotal point in the online lending industry and has shown that there will be multiple winners with eventual multi-billion dollar market caps. ”

Paul Aitken, CEO and Founder of Borro, said: “We are delighted with our collaboration with OurCrowd. Their ability to lead this important funding round has proven that equity crowdfunding has indeed come of age. I was excited by the quality of the investors they have brought to the table and am looking forward to their adding additional value to Borro as we move forward.”

Borro was recently ranked #8 right behind Lending Club (NYSE: LC) #6 and OnDeck #7 (NYSE: ONDK) in KPMG’s 50 Best Fintech Innovators Report. OurCrowd ranked #22 on the list.  Borro is backed by a consortium of high caliber VC investors with significant expertise in online finance.

Investing alongside OurCrowd is Rocket Internet AG, a German internet company based in Berlin that builds online startups and owns share of various internet companies including Foodpanda/Hellofood, Home24, Jabong, Jumia and Lamoda.  Other Borro investors include Canaan Partners (investor in Lending Club) and Augmentum Capital (investor in the UK’s top lending marketplace, Zopa). Borro has recruited notable financial industry veterans to its board of directors who bring a significant amount of experience to the company, including Nigel Morris (co-founder Capital One) as Chairman and Paul Grattan (ex-CEO Egg, First Direct.)

Borro launched in 2009 in the UK, and has gone on to open offices in New York and Los Angeles.  It is the leading online platform for luxury asset-backed lending and has defined a new lending category in a climate where loans to individuals, SMEs and entrepreneurs were few and far between. Borro offers loans from $5,000 – $2,000,000 secured against luxury assets including fine art, antiques, jewelry, luxury watches, fine wine, prestige and classic cars and other high-value assets. Borro investors include: Canaan Partners (Lending Club), Eden Ventures, Augmentum Capital. Borro’s board of directors includes Nigel Morris (co-founder Capital One) as Chairman, and Paul Gratton (ex-CEO Egg, First Direct).

OurCrowd is the leading hybrid venture capital equity crowdfunding platform for accredited investors who wish to invest in Israeli and global early stage companies. Managed by a team of well-known investment professionals and led by serial entrepreneur Jon Medved, OurCrowd selects opportunities, invests its own capital and brings these startups to its accredited membership. Members choose those deals they invest in via OurCrowd-managed partnerships.

OurCrowd investors must meet stringent accreditation criteria and invest a minimum of $10,000 per deal. OurCrowd provides post investment support to its portfolio companies, assigning industry experts as mentors and taking board seats. OurCrowd has raised over $100 million in equity crowdfunding for its 57 portfolio companies which include leading companies, such as: BillGuard, Consumer Physics (SCiO), BioCatch, Abe’s Market and ReWalk, OurCrowd’s first portfolio company to complete a successful IPO on the NASDAQ.

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1st Texas Equity Crowdfunding Community Outreach Event to Unveil Texas Crowdfunding Portals at Texas St. University

11 Feb

Learn How to Raise Money for Startups and Businesses with Texas Equity Crowdfunding Sites and a Crowd of 20 Million Accredited & Unaccredited Investors


Texas Equity Crowdfunding Event Agenda

Mission: To educate entrepreneurs, startups and any existing Texas-based business on how they can utilize a Texas Crowdfunding Portal (TCP) to market a Private Placement Memorandum (PPM) to over 20 million non-accredited and accredited Texas investors to raise startup venture capital.

Tonight’s guest speakers will cover the following information:

  1. Information on the new Intrastate Texas Crowd Exemption Rules
  2. What information needs to be filed with the Texas State Securities Board
  3. What type of disclosures are required by every Texas crowdfunding platform
  4. What type of marketing can be used to raise awareness for equity investment opportunities
  5. What qualifications need to be met before investing on Texas crowdfunding platforms
  6. What precautions should be taken prior to making any financial investments

Crowdfunding Platforms:

Crowdfunding Escrow Service:

Question & Answer Session:

  • Panel Discussion Q&A

Research Links:

Texas State Securities Board (TSSB) Crowdfunding Rules:
http://www.ssb.state.tx.us/Important_Notice/Texas_Intrastate_Crowdfunding.php

Texas Crowdfunding Network:
http://www.meetup.com/austin-crowdfunding-network

Texas Crowdfunding Blog:
https://crowdfundingpr.wordpress.com

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Contact:
Robert Hoskins

(512) 627-6622
@Crowdfunding_PR

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