Tag Archives: Australia

Kupper Mounts Appoints Jason Morris as New Vice President of Sales to Manage Business Development Opportunities in the United States and International Markets

4 Feb

Kupper Bike Rack Mounts are one of the most affordable, portable, secure, convenient & quick-to-install bike racking systems in the world. They will fit any car, truck or SUV, regardless of country.

Raleigh, North Carolina – Kupper Mounts (https://kuppermounts.com), a next generation bicycle carrier manufacturer, announced today the company has appointed a new Vice President of Sales, Jason Morris, to grow the company’s bicycle accessories sales by signing up  bicycle shops and bike resellers in the United States and international distributors and/or exporters/importers that will sell Kupper Mounts into over 30 global marketplaces.

Kupper Mounts are a next generation bike rack that have very powerful suction cups that make it easy to install a bike carrier on any car, truck, van or SUV in less than two minutes. Kupper Mounts do not require a luggage rack or a trailer hitch for installation, a feature that is very popular with today’s mobile millennial cyclists.

upper Bike Rack Mounts are one of the most affordable, portable, secure, convenient & quick-to-install bike racking systems in the world. They fit any car, truck or SUV, regardless of country.

Kupper Bike Rack Mounts are one of the most affordable, portable, secure, convenient & quick-to-install bike racking systems in the world.

Kupper Mounts also store easily in checked-bags for airline travel and solve the common problem of trying to find a bike rack that can be mounted on any rental car or SUV while on biking vacations and adventures. Kupper’s mounts work well with all types of road bikes, mountain bikes, triathlon bikes, cyclo-cross and commuter bikes.

Kupper Mounts Competitive Chart of Bike Racks and Bike Carriers

Kupper Mounts Competitive Chart of Bike Racks and Bike Carriers

“After a very successful crowdfunding campaign we were struggling to keep up with the demand from customers who are searching for bike shops and independent bike dealers (IBD) in their local cities and towns that sell our Kupper Mounts,” said Andrew Jarrard, Kupper Mounts CEO and Founder. “As a 25-year-plus retail management veteran, sales rep and regional sales manager for various companies such as Accell Group (Raleigh, Diamondback), Dean, Janus Cycle Group, Merlin and Velosport Imports, Morris brings our team invaluable experience in setting up new independent bike dealer accounts as well as streamlining the operations of our rapidly growing sales & distribution networks.”

“I am very excited to accept my new role in setting up an independent dealer network in the United States for Kupper Mounts and look forward to expanding Kupper’s reach into international markets in Asia, Australia, Europe, and South America,” said Jason Morris, Kupper Mounts’ Vice President of Sales.

Morris continued, “In addition to being an excellent bike carrier, the great thing about Kupper Mounts bike racks is that they can be used as a great marketing tool; an effective Point of Purchase (POP) sales product that will bring more customers inside a bike shop; and, increase sales ticket totals by being able to show a new, high-end, easy to use, high-margin bike accessory that can increase accessory sales by $200 or more for every bike sold. The Kupper Mount’s Bike Rack system can also be used to hang bikes in various locations inside and outside the bike shop increasing display space.

Independent Bike Sales Reps

Kupper Mounts is now signing up new independent sales representatives with experience selling into bike shops and independent bike dealer networks.

Social Media Marketing Promotion

The company is also seeking to sign up social media marketers, influencers and brand advocates that have a special knack for promoting and selling products through social media networks.

Kupper Mounts Sales
Interested parties should call Jason Morris at (813) 616-0702 or send him an email at jason.morris@kuppermounts.com.

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
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GlowThrow Launches Exciting Kickstarter Crowdfunding Campaign to Fund New Glow-in-the-Dark Fetch Game for Playing with Dogs at Night

17 May

Australian Company GlowThrow Begins Much-Awaited Kickstarter Crowdfunding Campaign in the Pet Niche for Innovative Glow-in-the-Dark Ball Launcher Product

By Robert Hoskins

Melbourne, AustraliaGlowThrow, a Melbourne-based company which has developed an ingenious pet-friendly product featuring the latest technology, has confirmed that it has launched a crowdfunding campaign on the global Kickstarter platform to help get its original provisional patent pending glow-in-the-dark fetch game for dogs off the ground. It is hoped that pet owners will be able to spend much more quality time with their dogs as the product can easily be used at night. Its target market is dog owners who get home after dark and people who happen to live in areas that get far less natural sunlight during the day, especially in winter.

GlowThrow is the world's only pet-friendly designed glow-in-the-dark fetch game for playing fetch at night

GlowThrow is the world’s best pet-friendly glow-in-the-dark fetch game for playing with dogs at night

A 12-month labour of love has seen the GlowThrow developed and tested by a pet-centric lighting industry professional with a 7-year-old white colored Whippet named Chicken who enjoys night time walks. Lachlan Scott is a heavy industrial mining lighting expert who earned his Degree from Swinburne University of Technology, Melbourne.

In the business world, he was a former Project Development Engineer and Sales Manager for a global lighting industry giant recording annual sales of $8.98 billion AUD per year. Importantly, with overall pet wellbeing and safety in mind, GlowThrow features a powerful inbuilt LED to charge the glow-in-the-dark ball whereby the LED and battery are located within the launcher rather than the ball – eliminating the risk of dogs accidentally eating the electronics while playing fetch. What’s more, GlowThrow’s unique design allows for a sustainable bright glow experience during every walk as the LED charges the Phosphor.

“I work long hours and there can be so much emotion wrapped up in this as a dog owner. I felt so guilty working late. Our Whippet named Chicken really has a way of tugging at your heart strings. I think it must be the same for every pet owner who also finds themselves in our situation,” expressed Lachlan Scott, Director, GlowThrow. “Now, the GlowThrow allows my girlfriend and me to get the most out of walks with Chicken – no matter what time we both can get home at. It has helped to nurture the bond that we have with our dog who feels so much like a part of the family. I guess a lot of people can relate to our story.”

Currently, with 2 staff and multiple outside contractors, GlowThrow solves a natural light problem for people who work long hours and often get home as the sun is setting or when it is already dark. Lachlan Scott also observed a major natural light issue when he lived in Vienna, Austria for 2 years. In the Northern Hemisphere, the sun sets at 4 pm in winter.

Interestingly, from a quality of life standpoint, earlier this month, the Austrian capital was named the best city in the world to live in for the 8th year in a row. GlowThrow is committed to improving the quality of life for pet owners and dogs.

In November 2016, the GlowThrow team filed for provisional patent pending with the United States Patent and Trademark Office (USPTO). The immediate goal is to complete a successful crowdfunding campaign and fulfil as many orders as possible with Kickstarter traction to get the product to backers. The vision for the business is to have GlowThrow stocked in as many pet shops as possible.

Every GlowThrow features:

  • High powered LED light built neatly into the head of the launcher.
  • Super bright glow-in-the-dark ball for maximum visibility.
  • A fortnight of daily night-time dog walks from a fully charged 1200m Ah Li-Ion rechargeable battery.
  • Micro USB charger port to charge the battery.
  • Exceptional ergonomic handle with over moulded rubber for secure grip comfort.
  • Flexible neck for long throws.
  • LED light doubles as an illuminating torch when not charging the glow-in-the-dark ball.

GlowThrow is the world’s only pet-friendly designed glow-in-the-dark fetch game for dogs that gives you the ability to keep the ball glowing super brightly while you effortlessly play fetch at night. To see GlowThrow in action at night visit: http://www.glowthrow.com/

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-eight years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation, rewards and equity crowdfunding campaigns.

Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2016

1 May

Seeking the Top 100 Crowdfunding Sites
in the United States or the Rest of the World? See Our Updated 2016 Rankings!

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

 By Robert Hoskins

[Click Here to Tweet this Top 100 List to Your Business Colleagues]

United States – We have updated our List of the Top 100 Global Crowdfunding Sites for 2016 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic ranking links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how Kickstarter has just retaken GoFundMe as the world’s #1 crowdfunding platform? Click on the Global Rank number links below and then use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

  2016 Rank © Front Page PR   Global Rank
#1 (2015: #2) www.kickstarter.com        692
#2 (2015: #1) www.gofundme.com      1,805
#3 (2015: #4) www.indiegogo.com      2,126
#4 (2015: #3) www.angel.co      4,550
#5 (2015: #5) www.lendingclub.com      9,781
#6 (2015: #6) www.justgiving.com    10,950
#7 (2015: #9) www.ulule.com     15,943
#8 (2015: #7) www.youcaring.com     22,315
#9 (2015: #8) www.kiva.org     24,366
#10 (2015: #12) www.crowdrise.com      24,617
#11 (2015: #10) www.donorschoose.org      33,737
#12 (2015: #16) www.fundingcircle.com      37,717
#13 (2015: #11) www.pledgemusic.com     42,380
#14 (2015: #13) www.tilt.com      51,509
#15 (2015: #50) www.seedandspark.com     64,606
#16 (2015: #22) www.circleup.com     68,095
#17 (2015: #24) www.kickante.com.br     69,483
#18 (2015: #15) www.crowdcube.com     73,968
#19 (2015: new) www.seedrs.com     90,162
#20 (2015: #28) www.gogetfunding.com     97,023
#21 (2015: #29) www.fundrise.com    117,386
#22 (2015: #20) www.firstgiving.com     117,598
#23 (2015: #17) www.razoo.com    126,920
#24 (2015: #14) www.giveforward.com     126,939
#25 (2015: #38) www.seedinvest.com     135,275
#26 (2015: #18) www.fundly.com    140,609
#27 (2015: #27) www.zeczec.com     151,454
#28 (2015: #25) www.crowdfunder.com    158,984
#29 (2015: #23) www.fundable.com    185,100
#30 (2015: #19) www.pozible.com    189,422
#31 (2015: new) www.companisto.com    201,708
#32 (2015: new) www.wiseed.com    211,628
#33 (2015: #21) www.fundrazr.com    214,382
#34 (2015: #31) www.experiment.com    217,304
#35 (2015: #53) www.peerform.com    222,324
#36 (2015: #53) www.startengine.com    227,165
#37 (2015: new) www.seedmatch.de    227,277
#38 (2015: #86) www.bnktothefuture.com    279,553
#39 (2015: new) www.fundersclub.com    284,743
#40 (2015: #45) www.ourcrowd.com   286,808
#41 (2015: #26) www.equitynet.com   293,867
#42 (2015: new) www.syndicateroom.com   293,940
#43 (2015: #32) www.realtymogul.com   332,585
#44 (2015: #42) www.pledgie.com   351,524
#45 (2015: #39) www.slated.com   354,964
#46 (2015: #44) www.fundanything.com   361,785
#47 (2015: #40) www.patchofland.com   364,803
#48 (2015: #33) www.geldvoorelkaar.nl   367,546
#48 (2015: new) www.anaxago.com   392,914
#49 (2015: #48) www.ppl.com.pt   407,009
#50 (2015: #30) www.fundedbyme.com   410,994
#51 (2015: #41) www.givezooks.com   443,766
#52 (2015: #76) www.joinmosaic.com   472,517
#53 (2015: #43) www.microventures.com  504,408
#54 (2015: #new) www.invesdor.com  520,978
#55 (2015: #37) www.offbeatr.com   526,705
#56 (2015: #36) www.wefunder.com   586,450
#57 (2015: #57) www.plumfund.com   603,093
#58 (2015: #65) www.crowdstreet.com   616,566
#59 (2015: #49) www.dragoninnovation.com   635,079
#60 (2015: #52) www.opportunity.org   669,915
#61 (2015: #61) www.flashfunders.com   693,854
#62 (2015: #58) www.fundraise.com   744,583
#63 (2015: #46) www.pave.com    748,172
#64 (2015: #64) www.symbid.com   884,303
#65 (2015: #68) pitchfunder.asufoundation.org 1,072,918
#66 (2015: #34) www.onevest.com 1,098,541
#67 (2015: #66) www.assetavenue.com 1,124,447
#68 (2015: #69) www.artistshare.com 1,135,924
#69 (2015: #70) www.nextseed.com 1,138,179
#70 (2015: #63) www.piggybackr.com 1,162,479
#71 (2015: #62) www.trucrowd.com 1,246,018
#72 (2015: #60) www.barnraiser.us 1,288,466
#73 (2015: #54) www.bolstr.com 1,477,216
#74 (2015: #59) www.earlyshares.com 1,585,544
#75 (2015: #80) www.pledgecents.com 1,597,425
#76 (2015: #82) www.crowd2fund.com 1,776,210
#77 (2015: #47) www.growvc.com 1,791,220
#78 (2015: #87) www.acquirerealestate.com 1,989,566
#79 (2015: #71) www.appsfunder.com 2,649,175
#80 (2015: #78) www.dreamfunded.com 2,760,699
#81 (2015: #72) www.assob.com.au 2,767,540
#82 (2015: #90) www.massivemov.com 3,234,838
#83 (2015: #55) www.investx.com 3,486,195
#84 (2015: #75) www.faithlauncher.com 3,605,295
#85 (2015: #75) www.crudefunders.com 3,792,211
#86 (2015: #84) www.texasenetworks.com 3,923,796
#87 (2015: #51) www.pubslush.com 4,078,981
#88 (2015: #73) www.foodstart.com 4,358,969
#89 (2015: #56) www.uinvest.com.ua 4,483,866
#90 (2015: #79) www.propellr.com 4,516,046
#91 (2015: #85) www.icrowd.com 4,629,191
#92 (2015: #67) www.microgiving.com 4,757,890
#93 (2015: #81) www.massventure.com 5,544,974
#94 (2015: New) www.offerboard.com 5,968,517
#95 (2015: #99) www.cMEcompete.com 6,363,051
#96 (2015: #83) www.ipledg.com 6,460,243
#97 (2015: #93) www.funderhut.com 6,764,561
#98 (2015: #97) www.crowdfundingbank.com 7,068,480
#99 (2015: #77) www.crowdfundingpays.com 7,667,040
#100 (2015: #88) www.sterlingfunder.com 7,951,827

Source: Feb 2016 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While Kickstarter, GoFundMe or Indiegogo may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

More Top 100 Crowdfunding Site Lists:

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If you’d like to add your site to the Top 100 list, please fill out the form below.

Bankroll.com Launches New Equity Crowdfunding Platform Connecting Entrepreneurs and Startup Businesses with Angel Investors and Venture Capital Investment Worldwide

25 Jun

The Bankroll performs all the due diligence, financial & business checks, ensuring the site’s projects to meet stringent requirements for investors

By Robert Hoskins

Sydney, Australia – TheBankroll.com launches an equity crowdfunding platform connecting entrepreneurs and startup businesses with angel investors and venture capital investment worldwide.

The Bankroll launches an Equity Crowdfunding Platform Connecting Entrepreneurs and Startup Businesses with Angel Investors and Venture Capital Investment Worldwide

The Bankroll launches an Equity Crowdfunding Platform Connecting Entrepreneurs and Startup Businesses with Angel Investors and Venture Capital Investment Worldwide

“TheBankroll.com is a powerful equity investment forum in an unparalleled fashion as it provides access and resources to virtually any location worldwide,” says Rob Payne, Founder and Chairman of TheBankroll.com. “The Bankroll connects the right partners. It joins entrepreneurs and startup companies from all corners of the world with a global network of angel investors and venture capital funds.”

Mr. Payne continued,”It is essential to get connected with the right partners. Equity crowdfunding for companies, no matter how big or small, is the way to harness the power of the Internet to connect entrepreneurs with capital across the globe.

Equity crowdfunding has grown exponentially over the past years. In 2013 it was reported that the crowdfunding industry grew to $5.1billion worldwide. In 2014, the industry continued to grow at an incredible pace to $16.2 billion and is on course for that unprecedented rate to continue over the course of 2015.

Many crowdfunding websites are now opting to specialize in particular markets, making it even easier for both budding business owners wishing to initiate a campaign and prospective investors to find the right place to do business.

Mr. Payne added, “With more equity crowdfunding options online, TheBankroll.com stands out as the one truly global platform featuring institutional level due diligence, pre-vetted companies regardless of stage, size, sector and location. Entrepreneurs and Startups now have a viable alternative platform through which to secure the funding they need to launch their new venture, and investors’ options for portfolio expansion and increased return on their investments are significantly enhanced.”

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Teachers Funnel Money to IndieGoGo Crowdfunding Campaign to Teach Kids How to Play Music on Global Basis

8 Dec

The Apollo-M Music Library by LearntoPlayMusic.com Harnesses 300 Million Musicians to Rocket Past 35% of Its Goal in the First Three Days of Its Music Crowdfunding Campaign

By Robert Hoskins

Los Angeles, CA – The Apollo Music Platform (Apollo-M) is the latest innovation from world-leading music education publisher, LearnToPlayMusic.com, and is raising a significant amount on money on IndieGoGo from musicians worldwide. Like Spotify for downloading digital songs or Netflix for downloading to digital movies, Apollo-M gives the 300+ million musicians and music teachers worldwide unlimited access to a massive library of digital music lessons that cover all major types of popular musical instruments, genres, styles and age-groups in an easy-to-use app that can be downloaded for only $4.95.

LearnToPlayMusic's Free Ebook and New Digital Music Teaching Platform

LearnToPlayMusic’s Free Ebook and New Digital Music for Music Teachers that Help Kids Learn How to Play Music

The Apollo-M crowdfunding campaign launched with a goal of raising $100,000 and building invaluable music community support. The response has been remarkable with the campaign exceeding expectations, achieving ‘35% funded’ in just 3 days.

“The appeal of Apollo-M is in having everything that a beginner or professional musician needs to pursue their music dreams, or a music teacher needs to teach their students, in one affordable place,” said Gary Turner, CEO of LearnToPlayMusic.com. “It’s like Netflix for the world of musicians. Instead of paying $25 for one lesson book, anyone can subscribe for just $4.95 per month (free if you’re a teacher), and get unlimited access to the best lessons, eBooks, videos, podcasts, web TV shows, digital sheet music and digital tools for learning and playing music.”

Apollo-M Music Learning Platform Provides Everything a Music Teacher Needs to Teach Kids How to Play Music

Apollo-M Music Learning Platform Provides Everything a Music Teacher Needs to Teach Kids How to Play Music

Apollo-M works on any smart phone, tablet, or home computer and can be used online and offline. Users can play along with 3D game-like music instrument animations and get interactive feedback on how well they have played, and a digital toolkit offers band backing tracks, recording and mixing, tuner, and chord and scale finder functions.

“There really is no other app or website that comes close to matching Apollo-M’s features and value,” said Turner.

“The platform is also a great opportunity for music teachers,” added Turner. “We’re offering free subscriptions to professionals who use the platform as a teaching tool, or distribute their original music lesson content through Apollo-M’s ‘Pay-per-view Revenue Program.'”

“Apollo-M really is the next evolution in music learning,” Turner added. “Our crowdfunding campaign allows everyone to be directly involved in Apollo-M’s continuing development and we’re offering some cool, exclusive perks to supporters of the platform.”

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Over the Past 35 Years, LearnToPlayMusic.com has Transformed the Music Lesson Industry Three Times, Generated More Than 25+ Million Book & Video Sales and is about to Launch the Next Spotify / Oyster Music Content Platform

8 Sep

Created for Musicians by Musicians, @LTPMusic has been pioneering the way people learn to play music utilizing printed music books, videos, CDs & DVDs, eBooks & WebTV shows and soon will be launching a brand new type of digital music teaching platform

By Robert Hoskins

Los Angeles, California – For a company that has defied convention by flying under the radar for most of its life, www.LearnToPlayMusic.com (originally called, Koala Music Publications) has a lot of reasons to celebrate on its 35th birthday. The company has just launched a new ecommerce website and wrapped up production on the first season of its acclaimed WebTV series, Music Space. Soon it will be unveiling a new state-of-the-art digital music lesson content platform that will provide the next game-changing evolution of the music learning industry for up and coming musicians.

As rock-n-roll musicians from the same music scene as AC/DC, playing on bills supporting INXS and other iconic Australian rock bands, Gary Turner and Brenton White found their passion in teaching people how to play music. Frustrated at the lack of music training materials for the contemporary guitarist, the duo sensed a huge business opportunity. In 1979 they drew up a business plan on a napkin and soon thereafter founded Koala Music Productions in Adelaide, Australia (click here to read the rest of the story).

LearnToPlayMusic's Free Ebook and New Digital Music Teaching Platform

LearnToPlayMusic’s Free Ebook and New Digital Music Teaching Platform

“When we first started, if you were a kid who really wanted to learn how to play the guitar, or the piano, or the violin, you had two options; you took lessons with a teacher or you bought a music lesson book from the local music store and taught yourself,” said Gary Turner, LearnToPlayMusic.com’s CEO. “In today’s world, kids are armed with laptops, tablets, and smartphones and now social media and digital content sharing networks are the focal point of their lives and are used 24×7 to keep in touch with friends and family. To tap into this new lifestyle, we realized that once again that we needed to transform our business. In 2009, we started this journey by digitizing over 35-years worth of music lessons, music books and an entire library of analog instructional music videos.”

“We have been tracking the success of subscription-based digital music, eBook and movie downloading services and platforms such as Amazon Prime, Oyster, Netflix, and Spotify. These media companies have been very successful at transforming the way they interact with and sell content and new services to customers,” Turner continued. “We think the music learning industry is going to be very impressed when we unveil our new leading-edge digital music platform, which will make it much easier for aspiring musicians, their parents and music teachers, music schools and music stores to get involved and share the wealth from the booming digital music industry.”

Turner added that, “Soon we will be launching an Indiegogo crowdfunding campaign that will allow musicians and anyone in the music teaching industry to get involved in building our platform. We will be offering some really cool perks to support and fund the project and give everyone that contributes a small piece of the action.”

To receive more information on LearnToPlayMusic.com’s new Digital Media Platform please register at www.learntoplaymusic.com/freemium or contact Gary Turner at gat@learntoplaymusic.com.

A full press kit is available at www.learntoplaymusic.com/press-room.

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New Crowdfunding Research Firm Wants to Shine Light on Best Practices for Shooting the Perfect Indiegogo/Kickstarter Crowdfunding Pitch Video

14 Aug

In their new research study, Understanding the Effectiveness of the Pitch Video:  A Crowdfunding Research Study, the team plans to measure the effectiveness of crowdfunding pitch videos and their impact on online fundraising

 By Robert Hoskins

Sydney Australia – What type of pitch video helps crowdfunding campaigns achieve success or lead to their failure? That’s what the folks at DigitalMindWorx want to research and document.  In their new research study, Understanding the Effectiveness of the Pitch Video:  A Crowdfunding Research Study,  the team plans to measure the effectiveness of crowdfunding pitch videos and their impact on online fundraising. Conducted by Jess Milne, a Masters student at the Australian Film Television and Radio School in Sydney, the upcoming research study will use an online survey to collect quantitative data that will help inform future creators on how to how to make a compelling pitch video based on past Kickstarter and Indiegogo success/failure rates.

Understanding the effectiveness of the pitch video:  A Crowdfunding Research Study

Understanding the effectiveness of the pitch video: A Crowdfunding Research Study

“There is very little research in the crowdfunding arena,” said Jess Milne Masters, a film student. “The pitch video is the most persuasive tool available to crowdfunders I think more research insights are required to help crowdfunders make better and more effective videos.”

According to some sources,  such as the Indiegogo Playbook, including a video with a crowdfunding campaign to demo the product and explain the project can increase fundraising by 115%.

Kickstarter, another popular crowdfunding platform, reported that campaigns with a pitch video succeed at a much higher rate than others (50% vs 30%).

Last, but not least, MWPDigitaMmedia, a professional video production company, reports that projects that have a good crowdfunding pitch video are 85% more likely to achieve their fundraising goal.

“The aim of our research is to relate how the pitch video in a crowdfunding campaign can incite affective and emotional responses in the viewer and ultimately influence the decision to pledge to the campaign,” Masters continued.

With an estimated 49,000 launched projects in 2013 on Kickstarter alone, this research has the opportunity to make a big impact for entrepreneurs and creative types. After data has been collected the unbiased conclusions will be released in a guidebook for filmmakers and other individuals who want to lean how to create a compelling crowdfunding pitch video.

As an incentive all participants of the study will have the chance to win a 200 iTunes voucher after completing the research survey. Click here to participate in the Crowdfunding Pitch Video Research Study, which will be open to all participants until October 1, 2014.

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Top 10 Crowdfunding Sites Increase by an Average of 524% based on the United States Fastest Growing Internet Traffic Research Report

16 Jun

Over the past 12 months the top 10 crowdfunding sites have experienced exponential growth. Click here to research their website statistics to see what type of advertising, content marketing, email marketing, geographic locations, mobile wireless apps,  search engine results (SEO), social media, and referral partners are driving the world’s fastest growing crowdfunding rewards and equity investment websites

The Top 10 Fastest Growing Crowdfunding Sites in the United States Increase Internet Traffic by an Average of 524%

The Top 10 Fastest Growing Crowdfunding Sites in the United States Increase Internet Traffic by an Average of 524%


By 
Robert Hoskins


Austin, Texas
– Want to know who the Top 100 Fastest Growing Crowdfunding sites  in the world are? The graph above shows the top 10 crowdfunding sites based on their website’s internet traffic. From a competitive analysis standpoint it might make you wonder how these companies are growing at such a phenomenal rate.

What type of marketing campaigns are they running to achieve this success?  Advertising? Email Marketing? Affiliate Marketing? Referral Partners? Direct Traffic?  Search Engine Results?  Alexa provides a little bit of information, Compete has even less, but SimilarWeb is building a great business by providing a ton of competitive information that up and coming crowdfunding sites and crowdfunding campaign managers can use to improve their marketing efforts.

Want to see the competitive analysis marketing report for each of the sites below? Simply click the % link for each one and you’ll be able to see what type of marketing campaigns are driving these sites’ traffic, where that traffic is coming from, where their visitors are going next, plus a whole lot more.

For examples, scroll down to the bottom of this page to see what types of marketing programs are driving the top 10 crowdfunding site’s rapid acceleration of website traffic.

If you would like to receive an Excel Spreadsheet that has last year’s statistics, this year’s stats, as well as the list of the Top 100 Crowdfunding Sites sorted by overall global ranking, fastest growing and biggest losses in website traffic, then follow these instructions to receive a free copy:

     1st Follow @Crowdfunding PRclick here to send a Connect Request via Linkedin, or do both.

     2nd  Tweet us a message that says, “Please send me a copy of the #Top100CrowdfundingSites”

     3rd We’ll follow you back and send a Direct Message for your email address

    4th Want to improve your crowdfunding site’s results/ranking? Call us at (512) 627-6622. Front Page PR will put together an aggressive marketing program to improve your competitive position!

Overall Rank Top 10 Fastest Growing Crowdfunding Websites Past 12 Months
  #5 FundingCircle 1946%
  #3 Angel List 760%
  #8 YouCaring 597%
  #4 LendingClub 440%
#13 Crowdrise 429%
  #2 GoFundMe 360%
#10 GiveForward 355%
  #7 Quirky 222%
  #9 JustGiving 82%
#12 Kiva 52%

 

1st Place = FundingCircle

FundingCircle Top 10 Fastest Growing Crowdfunding Sites Worldwide

FundingCircle makes Top 10 List of Fastest Growing Crowdfunding Sites

2nd Place = Angel List

Angel List Top 10 Fastest Growing Crowdfunding Sites Worldwide

Angel List makes Top 10 List of Fastest Growing Crowdfunding Sites

3rd Place = YouCaring

YouCaring Top 10 Fastest Growing Crowdfunding Sites Worldwide

YouCaring makes Top 10 List of Fastest Growing Crowdfunding Sites

4th Place = LendingClub

LendingClub Top 10 Fastest Growing Crowdfunding Sites Worldwide

LendingClub makes Top 10 List of the Fastest Growing Crowdfunding Sites

5th Place = Crowdrise

Crowdrise makes Top 10 List of the Fastest Growing Crowdfunding Sites Worldwide

Crowdrise makes Top 10 List of the Fastest Growing Crowdfunding Sites

6th Place = GoFundMe

GoFundMe makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

GoFundMe makes Top 10 List of Fastest Growing Crowdfunding Sites

7th Place = GiveForward

GiveForward makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

GiveForward makes Top 10 List of Fastest Growing Crowdfunding Sites

8th Place = Quirky

Quirky makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

Quirky makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

9th Place = JustGiving

JustGiving makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

JustGiving makes Top 10 List of Fastest Growing Crowdfunding Sites

10th Place = Kiva

Kiva makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

Kiva makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

 

The Crowdfunding Press Center Examines Australian Equity Crowdfunding Platform ASSOB

31 Mar

By Robert Hoskins

To get a sense of what lies in store for the coming equity crowdfunding industry in the United States, we thought we would take a peak inside the very successful crowdfunding platforms that have successfully raised millions of dollars to for businesses in Australia.

ASSOB is Australia's most successful equity crowdfunding platform

ASSOB is Australia’s most successful online  equity crowdfunding platform

The Australian Small Scale Offerings Board (ASSOB) is Australia’s largest and most successful business introduction and matching platform for showcasing investment opportunities in high growth, unlisted Australian companies.

A wide range of businesses, from seed and start-up stage, to award-winning and government granted companies, as well as more established growth and expanding companies, have joined ASSOB seeking access to growth capital and a convenient forum to connect with stakeholders.

ASSOB combines peer-to-peer investment (or ‘social’ investment) with a venture capital approach, enabling entrepreneurs and early-stage organisations to accelerate company development and to efficiently connect with Funders.

The ASSOB promotes capital raising campaigns of up to $5 million through an online equity crowdfunding platform, which offers a complete marketing communications and distribution channel to inform potential investors of capital raising offers. In addition, the ASSOB offers Australia’s only facility for “secondary” sales of unlisted issued securities.

The beauty of this arrangement is that for the first time online equity crowdfunding services help businesses get the visibility they need to be able to target the right investing audience of potential investors.

The ASSOB is, however, more than just a capital raising platform. The portal is a training ground designed to enable great people to launch great ideas with the right support. They offer value-added input through our due diligence, guidance, expertise and other active involvement, as required, to ensure that companies gain momentum and achieve their maximum potential during their time on the ASSOB Platform.

What the crowdfunding platform does not do is give or loan companies business capital.  They do not take an equity share in companies nor do they publicly market investment opportunities outside of our subscription service.   They allow companies to build crowdfunding profiles and raise money, but they do not give financial advice to anyone about companies profiled on their platform.

Here are some of their links to explore:

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