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Shellback Targets Commercial Fleet Managers with Intelligent Cell Phone Cases and Monitoring Business Services that Allow Any Company to Enforce Cell Phone Policies and Increase Driver Safety

9 Jan

For a fleet of any size, an enforceable smartphone distracted driving prevention and safety compliance program can cut losses related to vehicle accidents by up to 25% and save money on insurance

New York, NYShellback Business Services announced a new Smartphone Safe and Live Undistracted Monitoring App (http://liveundistracted.com) for commercial fleet managers of cars, vans, buses and trucks that will remove the temptation for drivers to take their eyes off the road due to distracted driving by storing their phones out-of-sight inside a special type of cell phone case called a Shellback Smartphone Safe.

The Summit Landscape Management team with its truck fleet. Photo courtesy of Summit Landscape Management

The Summit Landscape Management team with its truck fleet

Shellback Smartphone Safe ROI

“A low monthly fee costs just pennies a day, but provides a massive ROI as a stand-alone solution or in conjunction with your existing telematics solution,” said Michael Maguire, Shellback’s CEO and Founder. “And, if it prevents just one accident or provides indisputable evidence in defense of a negligent entrustment claim, the Shellback solution will yield a huge return-on-investment for our clients and any organization that allows individuals to drive while performing company business.”

Shellback Smartphone Safes

The Shellback Smartphone Safe provides intelligent cell phone storage and includes a cloud-based cell phone app, called the Live Undistracted Monitoring App for both Apple iPhones and Samsung Galaxy Smartphones (all Androids), which provides guaranteed confirmation that the phone is not a driving distraction or a company liability.

Shellback Smartphone Safes are lightweight, easy-to-carry and unlock, yet are very effective at improving driver behavior by requiring them to keep their eyes on the road while driving and to reinforce the policy that the only safe time to look at their phone is when drivers are parked in a safe location. The MSRP for the Shellback Smart Phone Safe starts at $20, which includes the Live Undistracted Monitoring App, and can be negotiated down for large purchase orders.

Shellback Live Undistracted Monitoring App

The Shellback Live Undistracted Monitoring App uses a centralized database so that administrators can manage multiple fleets at multiple locations. Fleet administrators can add or delete cell phones and users from the system, create regional teams of drivers and view daily, weekly, monthly and annual cell phone safety compliance reports and statistics.

The Live Undistracted Monitoring App is easy-to-install, simple-to-administer and provides commercial fleet operators with real time reports to ensure that their cell phone safety policies are being followed and that all state and federal laws are being obeyed.

Shellback Business Services Call Center

Another option is to outsource the Smartphone Safe Alerts and Compliance Reporting to Shellback Business Services, which is a large fleet monitoring call center, so that fleet dispatchers can focus on their core operations. The Shellback Live Undistracted Monitoring Service ranges from $15 to $5 per cell phone case per month based on monthly alert and reporting volume.

Potential Shellback Smartphone Safe Accident Prevention

According to the National Highway Traffic Safety Administration (NHTSA), on-the-job crashes cost employers more than:

  • $24,500 per crash
  • $150,000 per injury
  • $3.6 million per fatality

Shellback Business Services

To learn more about Shellback’s Business Services for Commercial Fleet Managers, please contact us through Facebook, LinkedIn or Twitter; call Michael Maguire at (215) 628-3353 or visit the company’s website at http://liveundistracted.com.

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2016

1 May

Seeking the Top 100 Crowdfunding Sites
in the United States or the Rest of the World? See Our Updated 2016 Rankings!

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

 By Robert Hoskins

[Click Here to Tweet this Top 100 List to Your Business Colleagues]

United States – We have updated our List of the Top 100 Global Crowdfunding Sites for 2016 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic ranking links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how Kickstarter has just retaken GoFundMe as the world’s #1 crowdfunding platform? Click on the Global Rank number links below and then use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

  2016 Rank © Front Page PR   Global Rank
#1 (2015: #2) www.kickstarter.com        692
#2 (2015: #1) www.gofundme.com      1,805
#3 (2015: #4) www.indiegogo.com      2,126
#4 (2015: #3) www.angel.co      4,550
#5 (2015: #5) www.lendingclub.com      9,781
#6 (2015: #6) www.justgiving.com    10,950
#7 (2015: #9) www.ulule.com     15,943
#8 (2015: #7) www.youcaring.com     22,315
#9 (2015: #8) www.kiva.org     24,366
#10 (2015: #12) www.crowdrise.com      24,617
#11 (2015: #10) www.donorschoose.org      33,737
#12 (2015: #16) www.fundingcircle.com      37,717
#13 (2015: #11) www.pledgemusic.com     42,380
#14 (2015: #13) www.tilt.com      51,509
#15 (2015: #50) www.seedandspark.com     64,606
#16 (2015: #22) www.circleup.com     68,095
#17 (2015: #24) www.kickante.com.br     69,483
#18 (2015: #15) www.crowdcube.com     73,968
#19 (2015: new) www.seedrs.com     90,162
#20 (2015: #28) www.gogetfunding.com     97,023
#21 (2015: #29) www.fundrise.com    117,386
#22 (2015: #20) www.firstgiving.com     117,598
#23 (2015: #17) www.razoo.com    126,920
#24 (2015: #14) www.giveforward.com     126,939
#25 (2015: #38) www.seedinvest.com     135,275
#26 (2015: #18) www.fundly.com    140,609
#27 (2015: #27) www.zeczec.com     151,454
#28 (2015: #25) www.crowdfunder.com    158,984
#29 (2015: #23) www.fundable.com    185,100
#30 (2015: #19) www.pozible.com    189,422
#31 (2015: new) www.companisto.com    201,708
#32 (2015: new) www.wiseed.com    211,628
#33 (2015: #21) www.fundrazr.com    214,382
#34 (2015: #31) www.experiment.com    217,304
#35 (2015: #53) www.peerform.com    222,324
#36 (2015: #53) www.startengine.com    227,165
#37 (2015: new) www.seedmatch.de    227,277
#38 (2015: #86) www.bnktothefuture.com    279,553
#39 (2015: new) www.fundersclub.com    284,743
#40 (2015: #45) www.ourcrowd.com   286,808
#41 (2015: #26) www.equitynet.com   293,867
#42 (2015: new) www.syndicateroom.com   293,940
#43 (2015: #32) www.realtymogul.com   332,585
#44 (2015: #42) www.pledgie.com   351,524
#45 (2015: #39) www.slated.com   354,964
#46 (2015: #44) www.fundanything.com   361,785
#47 (2015: #40) www.patchofland.com   364,803
#48 (2015: #33) www.geldvoorelkaar.nl   367,546
#48 (2015: new) www.anaxago.com   392,914
#49 (2015: #48) www.ppl.com.pt   407,009
#50 (2015: #30) www.fundedbyme.com   410,994
#51 (2015: #41) www.givezooks.com   443,766
#52 (2015: #76) www.joinmosaic.com   472,517
#53 (2015: #43) www.microventures.com  504,408
#54 (2015: #new) www.invesdor.com  520,978
#55 (2015: #37) www.offbeatr.com   526,705
#56 (2015: #36) www.wefunder.com   586,450
#57 (2015: #57) www.plumfund.com   603,093
#58 (2015: #65) www.crowdstreet.com   616,566
#59 (2015: #49) www.dragoninnovation.com   635,079
#60 (2015: #52) www.opportunity.org   669,915
#61 (2015: #61) www.flashfunders.com   693,854
#62 (2015: #58) www.fundraise.com   744,583
#63 (2015: #46) www.pave.com    748,172
#64 (2015: #64) www.symbid.com   884,303
#65 (2015: #68) pitchfunder.asufoundation.org 1,072,918
#66 (2015: #34) www.onevest.com 1,098,541
#67 (2015: #66) www.assetavenue.com 1,124,447
#68 (2015: #69) www.artistshare.com 1,135,924
#69 (2015: #70) www.nextseed.com 1,138,179
#70 (2015: #63) www.piggybackr.com 1,162,479
#71 (2015: #62) www.trucrowd.com 1,246,018
#72 (2015: #60) www.barnraiser.us 1,288,466
#73 (2015: #54) www.bolstr.com 1,477,216
#74 (2015: #59) www.earlyshares.com 1,585,544
#75 (2015: #80) www.pledgecents.com 1,597,425
#76 (2015: #82) www.crowd2fund.com 1,776,210
#77 (2015: #47) www.growvc.com 1,791,220
#78 (2015: #87) www.acquirerealestate.com 1,989,566
#79 (2015: #71) www.appsfunder.com 2,649,175
#80 (2015: #78) www.dreamfunded.com 2,760,699
#81 (2015: #72) www.assob.com.au 2,767,540
#82 (2015: #90) www.massivemov.com 3,234,838
#83 (2015: #55) www.investx.com 3,486,195
#84 (2015: #75) www.faithlauncher.com 3,605,295
#85 (2015: #75) www.crudefunders.com 3,792,211
#86 (2015: #84) www.texasenetworks.com 3,923,796
#87 (2015: #51) www.pubslush.com 4,078,981
#88 (2015: #73) www.foodstart.com 4,358,969
#89 (2015: #56) www.uinvest.com.ua 4,483,866
#90 (2015: #79) www.propellr.com 4,516,046
#91 (2015: #85) www.icrowd.com 4,629,191
#92 (2015: #67) www.microgiving.com 4,757,890
#93 (2015: #81) www.massventure.com 5,544,974
#94 (2015: New) www.offerboard.com 5,968,517
#95 (2015: #99) www.cMEcompete.com 6,363,051
#96 (2015: #83) www.ipledg.com 6,460,243
#97 (2015: #93) www.funderhut.com 6,764,561
#98 (2015: #97) www.crowdfundingbank.com 7,068,480
#99 (2015: #77) www.crowdfundingpays.com 7,667,040
#100 (2015: #88) www.sterlingfunder.com 7,951,827

Source: Feb 2016 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While Kickstarter, GoFundMe or Indiegogo may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

More Top 100 Crowdfunding Site Lists:

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If you’d like to add your site to the Top 100 list, please fill out the form below.

Crowdfunding PR Seeks Equity-based and Rewards-based Crowdfunding Sites to Add to Its Top 100 Crowdfunding List

29 Apr

Add Your Site to Our 2016 Top 100 List

Do you know of a new crowdfunding site that has been launched in the last 12 to 24 months? If so, we want to know the company name and what URL we should review for our Top 100 Crowdfunding Sites list.

Either follow us on Twitter @Crowdfunding_PR or connect with us on Linkedin at https://www.linkedin.com/in/roberthoskins and then share the information you’d like to add to any of our lists.

Is your crowdfunding site listed?

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Did you eat, drink, shower and sleep in a bed last night? Millions of Syrian parents/kids did not. Will you help them?

6 Oct

Please help Kickstarter raise money to support the Syrian War Refugees who didn’t do anything to deserve to lose their beds, homes, schools or their life

By Robert Hoskins

Click here to make a tax deductible Kickstarter donation to Syrian Refugee Camps – Millions of refugees didn’t eat at all last night, don’t have any fresh water to drink, haven’t showered in weeks, and slept with their families on the hard ground or sidewalk with no covers/no pillows and are waiting for somebody, somewhere to help them escape their desperate situation.

Regardless of who they are or where they come from, no human being deserves to live like this. Are you willing to help them?

If 1 out of every 500 people in the top 20 countries worldwide donated $100, it would generate more than $1 billion dollars worth of aid to people who literally have no hope that tomorrow might have even the smallest glimmer of light at the end of the tunnel.

In the last 24 hours, if you have enjoyed a warm meal, drank a cup of fresh water from your kitchen sink, took a hot shower, or slept a comfortable bed last night, please take a minute to think what it would be like for someone to take all this away from you overnight and force you to flee your home and country with nothing more than you could carry on your back.

You may not want to donate any money to the UN Refugee Agency Kickstarter Crowdfunding Campaign, but there is no excuse for not doing your part to help raise the awareness for these unfortunate people with very little hope for a better tomorrow and at least try to make a difference.

What if it was was your sons, daughters or grandchildren or YOU in these pictures? Would you think it was kind if someone walked up and handed you $20 bucks and said, please enjoy a hot meal on me, its the least that I can do to make a difference.

They might not be able to pay you back, but I bet their smile would be a worth a million bucks and a gold star in heaven.

Please take 5 minutes of your time to download a free copy of Buffer.com, hook up your Facebook, LinkedIn and Twitter accounts and then share at least 10 of the pictures below with your friends, family and business contacts on your social media networks.

Highlight the text and then right click on the image to share these images via Buffer:

The world must act to save a generation of traumatised, isolated and suffering Syrian children

The world must act to save a generation of traumatized, isolated and suffering Syrian children

Turkish gendarmerie stand near by the washed up body of a refugee child who drowned

Turkish gendarmerie stand near by the washed up body of a refugee child who drowned

A Syrian woman sits next to her children on a street sidewalk

A Syrian woman sits next to her children on a street sidewalk

A million children are now refugees from Syria crisis

A million children are now refugees from Syria crisis

More than 200,000 Syrian child refugees are to suffer a bitter winter of freezing temperatures

More than 200,000 Syrian child refugees are suffering in a bitter winter of freezing temperatures

Moments of resilience, courage and even joy visible on the faces of Syrian refugee children

Moments of resilience, courage and even joy visible on the faces of Syrian refugee children

A Syrian refugee boy practices taekwondo at the Zaatari refugee camp near Mafraq

A Syrian feeds his family in a refugee camp

About one million Syrians in this small Lebanon in addition to one million Palestinians.

About one million Syrians in this small Lebanon in addition to one million Palestinians.

Syrian refugee children learn to survive at a camp in north Lebanon.

Syrian refugee children learn to survive at a camp in north Lebanon.

Parents and aid workers fear that Syria's war threatens to create a lost generation of children.

Parents and aid workers fear that Syria’s war threatens to create a lost generation of children.

The world must act to save a generation of traumatised, isolated and suffering Syrian children

The world must act to save a generation of traumatized, isolated and suffering Syrian children

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.
Hoskins adamantly believes that the crowdfunding industry will empower everyone in the United States to rediscover the possibility of living the American dream with a little hard work, a great business idea and the dedication to researching, planning and launching a well-thought-out crowdfunding campaign. He consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

Chicago-based Mother of Two Takes a Bite at the Growing Crowdfunding Industry with Mom-Focused Mumzy.com

22 Aug

Mumzy will also provide small business development resources so a mom’s journey to entrepreneurship doesn’t end when her funding goals are met

By Robert Hoskins

Chicago, Illinois – Chicago-based startup, Mumzy.com, launches new crowdfunding site for creative moms that want to bring brilliant ideas to life by raising capital to launch and grow their businesses. It is a well-known fact that moms are inventive and resourceful and Mumzy’s mission is to support moms whether they are starting a company, developing invention new product, creating a non-profit, or simply looking to raise funds to help a fellow mom.

Mumzy Crowdfunding Platform for Creative Moms

Mumzy Rewards-Based Crowdfunding Platform for Creative Moms

Mumzy was founded to solve one of the biggest problems for innovative moms while harnessing the growing popularity of the crowdfunding industry which had a projected growth of 81% year-over-year and, according to a World Bank report, could be a $90 to $96 billion dollar industry by 2025. This explosive growth has created the need for the industry to become more niche to cater to specific audiences, and Mumzy is the only platform geared towards moms, catering to their unique needs and challenges.

In addition to helping moms raise capital, Mumzy will also provide small business development resources so a mom’s journey to entrepreneurship doesn’t end when her funding goals are met. Furthermore, Mumzy has a built-in community where entrepreneurs can ask questions, connect with like-minded moms and source auxiliary help from people in a similar situation.

Mumzy was founded by Catherine Merritt, a Chicagoan, mother of two boys and vice president at Olson Engage, a Chicago marketing and public relations firm which championed her efforts. When Catherine had her oldest son, Teddy, she had her first mom-inspired invention – and it was a great one! – but with a lack of resources and funding options, her idea never took off. It did, however, pave the path for Mumzy. Having spent over a decade working in marketing, and five years as a mom herself, Catherine brings both personal and professional expertise in helping solve problems for moms.

“By creating a rich, engaged, resourceful platform designed with moms in mind I am confident Mumzy will prove what I already know – moms with great ideas and the support of other moms is not something to take lightly,” said Catherine Merritt.

In partnership with Olson Engage and Juice Interactive, Mumzy was brought to life by some of the best in the business. Mumzy is a dynamic crowdfunding platform with the full capacity to raise funds, promote ideas and engage in a like-minded community for support and encouragement. While mom entrepreneurs are the target user for Mumzy anyone can utilize the platform to further their entrepreneurship goals.

Mumzy has an experienced advisory board made up of Melinda Kramer, CEO of KloudVenture, LLC and one of this year’s “Crain’s Tech 50,” Peter Shankman renowned speaker and author of numerous books including the most recent “Zombie Loyalists: Using Great Service to Create Rabid Fans,” Eric Sheinkop, the founder and CEO of Music Dealers and author of “Hit Brands: How Music Builds Value for the World’s Smartest Brands,” and Bryan Specht, President of Olson Engage, a marketer and communicator with almost two decades of experience who guided the agency’s initial work supporting Mumzy.

“Mumzy is a perfect example of a great idea borne of insights, technology and creativity in a way that can deliver real value and benefit to a community,” said Specht. “Our people are able to connect the dots and generate ideas like Mumzy and we are proud to provide them the freedom to develop and realize unique ideas that have community and business value.”

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IndieGoGo Crowdfunding Campaign Seeks Starting Goal of $50,000 to Spread Early Literacy Skills to One Million Preschoolers Through Storybooks, eBooks, Smartphone Apps, and Ed-Tech Website

27 May

Teaching Preschoolers Pre-Reading Skills Improves Academic Development, Promotes Lifelong Learning, Increases Family Engagement, and Instills Confidence and Perseverance When Faced With Challenges

By Robert Hoskins

Toronto, Ontario – Ruth Rumack’s Learning Space (RRLS) launched a $50,000 IndieGoGo Crowdfunding campaign that will pre-sell a set of five Alpha-Mania early childhood learning storybooks and other perks that will make teaching pre-reading skills fun for children, parents, teachers and caregivers. The Alpha-Mania storybooks are the result of teaching early literacy programs to thousands of young children over the past 16 years. Click here to watch the video.

Ruth Rumack's Alpha-Mania Crowdfunding Campaign to Promote Early Childhood Literacy

Ruth Rumack’s Alpha-Mania Crowdfunding Campaign to Promote Early Childhood Literacy

All five of the Alpha-Mania books are written and ready to publish. The goal of the crowdfunding campaign will be to pay for large publishing production runs of the Alpha-Mania storybooks, and then digitize the materials and turn them into eBooks and Smartphone apps, and eventually expand the program to an online educational web series and website where caregivers, parents and teachers will be given access to a full library of ed-tech early literacy games and reading resources. The plan is to make ed-tech materials easy to download and use on a wide variety of Smartphones, iPads, tablets and other types of eLearning devices.

Over the years, the Alpha-Mania pre-reading program has given thousands of young children a head start in developing their early literacy skills at RRLS as well as numerous established daycares, preschools, and nurseries throughout Canada. The plan is now to expand the RRLS learning experience and share it with a global audience.

“Using the power of crowdfunding, we would like to not only pre-sell these lifelong learning materials to people and schools that can afford them, but also use a significant portion of the fundraising campaign’s proceeds to ship storybooks to educational centers where they will have the greatest impact,” says Ruth Rumack, RRLS’ Founder and Director of Education. “Regardless of a child’s living environment, many parents are simply not aware of the tremendous benefits that all children receive from learning phonological awareness at an early age.”

“Printing and shipping storybooks to customers is very expensive and time consuming,” adds Evan Brooker, RRLS’s CEO. “But once we raise enough money to digitize our materials and turn our pre-reading games and interactive activities into Smartphone, tablet and laptop apps, we can sell and distribute them worldwide for a fraction of our current costs. Instead of educating thousands, our goal is to raise awareness and teach millions of people the benefits of engaging their children with early literacy skills in order to build a strong foundation for reading and problem solving before they enter kindergarten.”

Crowdfunders who donate to the Alpha-Mania crowdfunding campaign will receive many valuable perks/rewards that will be sold in singles, multi-book packaged deals for small schools and will provide large school districts discounts when materials/training classes are purchased using licensing agreements.

Students, parents, teachers and schools who contribute money to the crowdfunding campaign can choose between unique perks such as attending the launch party, chatting with the author, or naming a character in one of the upcoming stories. Check out the crowdfunding campaign for more details.

Please buy one of the following Alpha-Mania perks to raise awareness for the benefits of teaching preschoolers early childhood learning skills:

Early childhood learning years are critical for preschoolers because research shows that children gain a tremendous advantage in their ability to learn when they are taught to develop, not only academic skills, but also non-cognitive social and emotional skills and behaviors that lead to their long-term success.

There are many non-cognitive skills that are critical for an individual to strive for and succeed in when reaching long-term goals. Researchers have found that habits such as tenacity and perseverance can have just as strong an influence on achievement as intellectual ability.

What attitudes do children have about learning? Do they feel like their abilities in a subject are fixed — “I’m just not good at reading!” or do they recognize they can grow — “I can learn to read, but I need to learn some Alpha-Mania strategies to figure out tricky sounds and words in order to master the fun puzzle of reading.”

“Growth mindset,” for example, is more likely when students believe they can achieve and when they believe that intelligence is malleable rather than fixed. This also helps develop non-cognitive skills such as perseverance, self-regulation, and effective strategies for enhancing student motivation and engagement.

A large portion of the crowdfunding donations will be used to provide Alpha-Mania to underfunded schools and libraries. Donors will receive the satisfaction of knowing that they helped a small child develop pre-reading skills regardless of their current position in society and give them a head start in developing academic skills that will lead to a lifetime of learning as well as arm them with the confidence, tenacity and perseverance they will need when faced with tough lifetime challenges.

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YouGov Omnibus Research Reports Donors 45% More Likely to Give Crowdfunding Donations to Individuals in Need, Not Charities or Causes

4 May

GoFundMe now dominates the crowdfunding space, with 41% of Americans aware of the site; IndieGoGo comes in at number two at 13%

 By Robert Hoskins

New York, NY – According to the latest YouGov Omnibus research crowdfunding’s charitable sweet spot focuses squarely on donations to individuals in need.  For those who have donated via crowdfunding sites, 45% have given to an individual person in need, compared to only 22% who have given to a charity like the Red Cross, or 20% who have given to social causes like homelessness.  16% have given to disaster relief or individual animals in need.  Global environmental causes garnered only 12% amongst crowdfunding donors.

YouGov OmniBus Research Report on Crowdfunding Donations

YouGov OmniBus Research Report on Crowdfunding Donations

By contrast Americans who donate via any channel say the single channel they are most likely to donate to is a charitable organization (25%) compared to 17% who prefer to give to individuals.

Charities Still Most Effective Use of Funds: Politicians Least Effective

In terms of effectiveness, more than half of Americans who donate via any channel (52%) think that the most effective home for a donation is a charitable organization. Nearly a third (32%) think gifts to individuals are the most effective.

Practically nobody (2%) thinks that politicians are the most effective recipients of donations intended to promote a cause.

Most Popular Crowdfunding Sites

GoFundMe now dominates the crowdfunding space, with 41% of Americans aware of the site; IndieGoGo comes in at number two at 13%.  Millennials are more aware of their crowdfunding options with 47 % awareness for GoFundMe and more than one in five (21%) aware of IndieGoGo.

For all those who have heard of a crowdfunding site 20% have given money via GoFundMe. Higher earners (32%) and women (25%) are most likely to have contributed to a GoFundMe campaign.

A quarter (24%) of all American adults have been invited to contribute to a crowdfunded charity via social media. A further 16% has received solicitations via email.

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Gridmates.com Unveils New Energy Crowdfunding Site for Electric Utility Companies, Corporations and 501(c)(3) Non-Profits to Help Raise Money to Pay for Low-Income Customers’ Electricity Bills

13 Apr

The crowdfunding site will allow non-profits, disadvantaged, disabled and low-income customers to build profiles detailing their need for energy assistance and then match them to energy donors

By Robert Hoskins

Austin, Texas – Gridmates.com announced a new donation-based, energy crowdfunding site that will allow donors to browse through a directory of distressed electricity customer profiles and then donate energy assistance. The site seeks to help low-income customers such as single moms with young children, elderly couples, disabled veterans, storm/hurricane survivors and unemployed people that for some reason are living in energy poverty and need temporary help paying their electricity bills.

Gridmates Energy Donation Crowdfunding Site for Low-Income Homes

Gridmates Energy Donation Crowdfunding Site for Low-Income Home Energy Assistance Programs

For fun, please check out the energy donation process. It is very easy. Donors simply search through the Gridmates energy crowdfunding profiles until they find one they want to support. Next, donors simply type in a dollar amount into the energy calculator, which shows contributors how many days of energy they will be sharing. Energy donations can be billed to any valid credit card or to a PayPal account.

The first energy crowdfunding profile to be listed is Mobile Loaves and FishesCommunity First Village located in Austin, Texas. This coming June, the Community First Village will be moving 240 homeless and disabled people off the streets of Austin into new shelters where they will receive warm meals and hot showers.

The Community First Village’s energy crowdfunding goal is to raise $85,000, which will provide enough electricity to power the homeless community for several months. The Gridmates site has already successfully raised more than 50% of the fundraising goal ($42,500), but more donors are needed to reach the final goal by the end of May.

All energy donations to the Community First Village are tax-deductible and are a great way to support people who are currently living without electricity.

People who donate $17.50 of energy will receive the reward of knowing that their contribution will be enough to pay for one week’s worth of electricity. A donation of $75 will be enough to pay for an entire month. These electricity donations will be used to turn on the lights, heat water, wash clothes, refrigerate/cook food and assist with many other household chores that most people take for granted.

“Imagine what it’s like to live in a dark shelter with cold showers and no way to refrigerate food or cook warm meals,” said George Koutitas, Gridmates’ CEO. “The Community First Village is a great opportunity for supporters and community relations managers throughout Texas to make a big difference for people who are living without electricity.”

“We are currently seeking more corporate sponsors to work with Austin Mayor Steve Alder and the City of Austin to raise enough money to pay the entire electricity bill,” Koutitas added. “If your business would like to help us raise money to fund this project, please give me a call on my personal cell phone at (512) 632-4363.”

As the Gridmates site grows, more and more energy poverty profiles will be added. The future platform will be able to segment energy crowdfunding profiles by energy needs, zip codes, geographic locations and by utility company service areas. Gridmates soon will be positioned perfectly to help electric utility companies throughout the United States begin collecting online donations to help them pay for their Low Income Home Energy Assistance Programs (LIHEAP).

Gridmates is developing and soon will be beta-testing a new, scaled-up version of its energy crowdfunding site. The company is seeking Texas electric companies such as AEP, Austin Energy, CenterPoint Energy, Oncor Electric, Pedernales Electric Cooperative (PEC), Reliant Energy, TXU Energy or any of the seventy-plus Texas electric cooperatives to help stress test the future site’s functionality.

Instead of blind giving, Gridmates’ mission is to let donors and philanthropists browse through real-life energy poverty profiles and find their own personal grid mate that they will enjoy supporting with their energy donations. Once the energy crowdfunding site has been verified and is ready to scale, Gridmates plans to rollout the service state-by-state in the U.S. and then on a country-by-country basis in international markets.

To participate, electric utility companies, corporate sponsors and non-profit organizations can all sign up at www.gridmates.com/corporations. Or send an email to contact@gridmates.com for more information on how to get started.

More details, facts, figures, logos and photos are available via the Gridmates online pressroom.

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Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2015

3 Apr

Seeking New Crowdfunding Sites on a Worldwide Basis to Be Ranked for the Upcoming June 2015 Top Crowdfunding Sites in the United States and the Rest of the World

 By Robert Hoskins

[Click to Tweet this Top 100 List to Your Friends]

United States – We are currently updating our List of the Top 100 Crowdfunding Sites for 2015 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how GoFundMe just bypassed Kickstarter as the #1 crowdfunding platform on the planet? Click on the links below and use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

Rank © Front Page PR   Global Rank
#1 (2014: #2) www.gofundme.com    1,318
#2 (2014: #1) www.kickstarter.com    1,373
#3 (2014: #3) www.angel.co    2,010
#4 (2014: #6) www.indiegogo.com    2,277
#5 (2014: #4) www.lendingclub.com    7,545
#6 (2014: #9) www.justgiving.com    8,558
#7 (2014: #8) www.youcaring.com   13,563
#8 (2014: #12) www.kiva.org     15,111
#9 (2014: #23) www.ulule.com   16,099
#10 (2014: #15) www.donorschoose.org    21,617
#11 (2014: #17) www.pledgemusic.com   24,461
#12 (2014: #13) www.crowdrise.com   26,906
#13 (2014: #18) www.tilt.com    29,512
#14 (2014: #10) www.giveforward.com    32,576
#15 (2014: #38) www.crowdcube.com    34,262
#16 (2014: #5) www.fundingcircle.com    34,307
#17 (2014: #14) www.razoo.com    44,329
#18 (2014: #16) www.fundly.com    48,132
#19 (2014: #36) www.pozible.com   48,898
#20 (2014: #19) www.firstgiving.com    58,401
#21 (2014: #20) www.fundrazr.com    64,163
#22 (2014: #27) www.circleup.com   68,095
#23 (2014: #25) www.fundable.com   73,430
#24 (2014: #new) www.kickante.com.br    75,510
#25 (2014: #26) www.crowdfunder.com    77,551
#26 (2014: #34) www.equitynet.com   88,181
#27 (2014: #new) www.zeczec.com   90,296
#28 (2014: #35) www.gogetfunding.com   97,023
#29 (2014: #29) www.fundrise.com 112,206
#30 (2014: #55) www.fundedbyme.com 116,409
#31 (2014: #new) www.experiment.com 133,573
#32 (2014: #22) www.realtymogul.com 134,519
#33 (2014: #61) www.geldvoorelkaar.nl 146,963
#34 (2014: #new) www.onevest.com 149,343
#35 (2014: #24) www.rockethub.com 149,430
#36 (2014: #33) www.wefunder.com 169,021
#37 (2014: #32) www.offbeatr.com 174,673
#38 (2014: #30) www.seedinvest.com 184,226
#39 (2014: #37) www.slated.com 210,555
#40 (2014: #new) www.patchofland.com 220,267
#41 (2014: #43) www.givezooks.com 234,356
#42 (2014: #58) www.pledgie.com 241,865
#43 (2014: #new) www.microventures.com  241,967
#44 (2014: #28) www.fundanything.com 248,200
#45 (2014: #46) www.ourcrowd.com 248,635
#46 (2014: #44) www.pave.com 268,856
#47 (2014: #68) www.growvc.com 285,285
#48 (2014: #62) www.ppl.com.pt 297,874
#49 (2014: #48) www.dragoninnovation.com 306,056
#50 (2014: #54) hwww.seedandspark.com 319,789
#51 (2014: #47) www.pubslush.com 336,465
#52 (2014: #41) www.opportunity.org 354,764
#53 (2014: #45) www.peerform.com 376,044
#54 (2014: #60) www.bolstr.com 388,543
#55 (2014: #new) www.investx.com 403,141
#56 (2014: #11) www.uinvest.com.ua 417,925
#57 (2014: #new) www.plumfund.com  421,110
#58 (2014: #40) www.fundraise.com 433,539
#59 (2014: #new) www.earlyshares.com 442,508
#60 (2014: #new) www.barnraiser.us 482,296
#61 (2014: #new) www.flashfunders.com 485,226
#62 (2014: #new) www.trucrowd.com 485,665
#63 (2014: #57) www.piggybackr.com 518,504
#64 (2014: #67) www.symbid.com 558,247
#65 (2014: #new) www.crowdstreet.com 704,602
#66 (2014: #39) www.assetavenue.com 742,849
#67 (2014: #51) www.microgiving.com 834,667
#68 (2014: #new) pitchfunder.asufoundation.org 861,826
#69 (2014: #77) www.artistshare.com 928,003
#70 (2014: #new) www.nextseed.com 992,563
#71 (2014: #76) www.appsfunder.com 1,047,453
#72 (2014: #42) www.assob.com.au 1,049,032
#73 (2014: #79) www.foodstart.com 1,080,478
#74 (2014: #new) www.loquidity.com  1,087,691
#75 (2014: #70) www.faithlauncher.com 1,089,032
#76 (2014: #80) www.solarmosaic.com 1,108,499
#77 (2014: #new) www.crowdfundingpays.com 1,256,560
#78 (2014: #new) www.dreamfunded.com 1,267,585
#79 (2014: #82) www.propellr.com 1,350,583
#80 (2014: #75) www.pledgecents.com 1,363,715
#81 (2014: #new) www.massventure.com 1,388,521
#82 (2014: #new) www.crowd2fund.com 1,494,834
#83 (2014: #96) www.ipledg.com 1,567,232
#84 (2014: #new) www.texasenetworks.com 1,721,280
#85 (2014: #63) www.icrowd.com 1,769,510
#86 (2014: #65) www.banktothefuture.com 1,836,932
#87 (2014: #new) www.acquirerealestate.com 2,169,205
#88 (2014: #056) www.sterlingfunder.com 2,533,134
#89 (2014: #new) www.realtywealth.com 2,647,893
#90 (2014: #85) www.massivemov.com 2,826,166
#91 (2014: #89) www.venturehealth.com 3,931,192
New www.offerboard.com 4,112,781
#92 (2014: #31) www.rockthepost.com 4,505,534
#93 (2014: #84) www.funderhut.com 5,182,841
#94 (2014: #83) www.fundafeast.com 5,325,919
#95 (2014: #71) www.crowdit.com 5,535,187
#96 (2014: #88) www.crowdhelps.com 5,892,083
#97 (2014: #95) www.crowdfundingbank.com 6,503,461
#98 (2014: #98) www.startacure.com 8,281,014
#99 (2014: #78) www.cMEcompete.com 9,332,644
#100 (2014: #87) www.endlesscrowds.com 12,934,557

Source: Feb 2015 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While GoFundMe or Kickstarter may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

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If you’d like to add your site to the Top 100 list, please fill out the form below.

Leading Crowdfunding Research Industry Analyst Firm Forecasts $34.4 Billion Global Industry Growth in 2015

31 Mar

Massolution crowdfunding research reports that crowdfunding portals raised $16.2 billion in 2014, a 167% increase over the $6.1 billion raised in 2013

 By Robert Hoskins

Los Angeles, California – Crowdfunding is accelerating at an unprecedented rate and impacting government policy, informing enterprise innovation, and changing the role of financial institutions around the world. Massolution, the leading research firm in world that specializes in reporting on the growing crowdfunding industry, released its annual 2015CF – Crowdfunding Industry Report

2015 Crowdfunding Industry Report Covering the United States Europe Asia, South America and Africa

2015 Crowdfunding Industry Report Covering the United States, Europe, Asia, South America, Oceania and Africa

After collecting data on 1,250 active crowdfunding platforms (CFPs) worldwide and undertaking significant further research, the results reveal that CFPs raised $16.2 billion in 2014, a 167% increase over the $6.1 billion raised in 2013.

North America still accounts for the largest market but 2014 saw Asia overtake Europe, by a small margin. With exponential growth in Asia, Massolution forecasts this lead will increase significantly in 2015 with the delta between Asia and Europe increasing to over $4 Billion.

The report predicts that Europe’s 20.1% of market share in 2014 will decline slightly in 2015 when Europe will account for 18.8% of the worldwide market.

“In April 2013 we predicted that total crowdfunding volume by the end of 2013 would nearly double from 2012’s $2.7 billion but in fact the market reached $6.1 billion, largely due to faster growth than anticipated in Asia. Acceleration continued in 2014 achieving an impressive $16.2 billion in funding volume and we are forecasting that worldwide crowdfunding volumes will more than double again in 2015, to reach $34.4,” said Carl Esposti, Massolution’s CEO.  “Surprises materializing from this year’s research included GoFundMe topping Kickstarter as the largest donation/reward based CFP and astounding growth in the P2P lending market in Asia, stemming largely from the Chinese market. Further, the top 5 CFPs in North America increased wallet share during the period 2011-14 while in Europe the top 5 lost 30% of their market share, indicating that the markets in North America and Europe are shaping up very differently.”

Growth Rates By Region in 2014
North America retained its market lead in 2014 but Asia topped Europe to become the second largest region by funding volume.

  • North America: crowdfunding volumes grew 145% to $9.46 billion
  • Asia: crowdfunding volumes grew 320% to $3.4 billion
  • Europe: crowdfunding volumes grew 141% to $3.26 billion
  • South America, Oceania and Africa grew 167%, 59% and 101%, respectively

Growth Rates By Models in 2014
The growth in funding volumes continued to be primarily driven by lending-based crowdfunding, but significant annual growth in equity-based crowdfunding and increased adoption of newer hybrid and royalty-based models indicates that the allocation of funding volume across different models will be more highly distributed over the coming years.

  • Lending-based crowdfunding grew 223% to $11.08 billion
  • Equity-based crowdfunding grew 182% to $1.1 billion
  • Hybrid-based crowdfunding grew 290% to $487 million
  • Royalty-based crowdfunding grew 336% to $273 million
  • Donation- and Reward-based crowdfunding grew 45% and 84% respectively

Most Active Categories in 2014
Crowdfunding’s popularity as a way to fund creative, philanthropic, and social endeavors still prevails but crowdfunding’s application for entrepreneurial ventures began to gain significant traction over the last few years. Business and Entrepreneurship had become the lead category by 2012 at 27.4% of total crowdfunding volume and in 2014 had increased in importance, accounting for over 40% of worldwide funding volume. In 2014, the lead categories share of funding volume was:

  • Business & Entrepreneurship at 41.3% / $6.7bn
  • Social Causes 18.9% / $3.06bn
  • Films & Performing Arts 12.13% / $1.97bn
  • Real Estate 6.25% / $1.01bn
  • Music and Recording Arts 4.54%/ $736m

Further insights in the 2015 Crowdfunding Research Report include:

  • Historical comparison of crowdfunding’s growth 2011 through 2014
  • Breakdown of Regional funding volume by model and model by region
  • Top 11 performing crowdfunding categories
  • Average deal size for each crowdfunding model
  • Crowdfunding outlook trends: 15 major developments
  • CFP leaderboards worldwide, by region and by model
  • Growth in CFP numbers and worldwide distribution
  • Market predictions for 2015 by region and model

Research Methodology
The 2015 – Crowdfunding Industry Report is a research report that provides a unique and in-depth analysis of crowdfunding market size, composition, trends and composition. The Crowdfunding Industry Survey, to which Massolution received 463 high-quality responses, was conducted during late 2014 and early 2015 and resulted in the most comprehensive data collection on the worldwide crowdfunding market to date. Massolution has conducted significant follow-up research via other reliable channels to complete the profiling of the global crowdfunding industry.

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