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Chinese Entrepreneurship Global Study Shows Staggering Increase in Shenzhen and Hong Kong Entrepreneur Activities Compared to 64 Competitive Countries Worldwide

16 Feb

Experts advocate the two cities join force in formation of complementary advantages to foster international competitiveness for entrepreneurship

By Robert Hoskins

Hong Kong, China – New research released by the professors of The Chinese University of Hong Kong (CUHK) Business School’s Center for Entrepreneurship (CfE) and Hong Kong Baptist University (HKBU)’s School of Business shows that entrepreneurship in Hong Kong and Shenzhen is on the rise.

A collaborative effort by CUHK CfE, HKBU School of Business, the University of Hong Kong’s Faculty of Business and Economics, Shenzhen Academy of Social Science and Savantas Policy Research Institute, the research titled “Global Entrepreneurship Monitor (GEM) Hong Kong and Shenzhen Report 2016-17” provides a detailed analysis of the current status of entrepreneurship in Hong Kong and Shenzhen.

The GEM Study Compares the Results with Past Indicators for Ecosystems and Provides an International Benchmark with 65 Economies Worldwide

The GEM Study Compares the Results with Past Indicators for Ecosystems and Provides an International Benchmark with 64 Other Economies Worldwide

The study compares the results with past indicators for both ecosystems and provides an international benchmark with 65 economies worldwide. It is part of the global initiative, 180-page Global Entrepreneurship Monitor (GEM) Research Report, the world’s foremost comparative entrepreneurship study and a trusted resource on entrepreneurship for key international organizations such as the United Nations, World Economic Forum, World Bank and more.

In the recent few years, Hong Kong and Shenzhen have experienced an explosive growth in the start-up support ecosystem. The GEM Hong Kong and Shenzhen Report 2016-17 shows that the start-up rates recorded a staggering increase in Hong Kong and Shenzhen from 2009 to 2016. In mid-2016, the early-stage entrepreneurial activity among the adult population was estimated at 9.44 percent (3.64 percent in 2009) in Hong Kong and 16.04 percent (4.8 percent in 2009) in Shenzhen.

The growth has been driven by a rapid increase in Shenzhen’s new (+284 percent) and Hong Kong’s growth in nascent businesses (+206 percent) in comparison with 2009 statistics. The prevalence rates of established businesses recorded an increase as well: +389 percent for Shenzhen and +109 percent for Hong Kong. It is worth noting that while entrepreneurship rates are on the rise in Hong Kong and Shenzhen, they are declining in other places in China. Both cities have developed a separate start-up culture and entrepreneurial ecosystem that operate independently from the rest of the Mainland.

The positive changes were not limited to early entrepreneurship rates only. The research team also observed a major shift in attitudes and entrepreneurial intentions. In particular, 56.8 percent of the adult population perceives start-up opportunities in Hong Kong. In Shenzhen, the same proportion of individuals who declared they possessed necessary skills and knowledge to start a new business (35.8 percent), also reported their intention to start a business in the next two years (36 percent).

Comparing to 2009, the population with entrepreneurial intentions in Hong Kong grew from 7.3 percent to 19.7 percent in 2016, representing an impressive increase of +170 percent. Similarly, in Shenzhen the intentions grew from 17.6 percent to 36 percent, an increase of +105 percent. According to the study, cultural conditioning and attitudes towards entrepreneurship, perception of own skills, and exposure to entrepreneurship practices all had a positive impact on intentions to start businesses. Successful entrepreneurs are also regaining their high status and are promoted by local media in Shenzhen and Hong Kong.

In terms of financial support, Hong Kong early-stage firms have lower capital requirements than that of their Shenzhen counterparts, which may be related to the lower technological intensity of Hong Kong firms. 92 percent of nascent entrepreneurs in the two cities declared that their principal source of financial support was their own savings. The role of the family in financing new ventures is still significant in Shenzhen, but not so much in Hong Kong.

Banks are also more supportive of startups in Shenzhen than in Hong Kong and so are venture capitalists, which could be explained by a higher prevalence of start-ups with profound market impact. In Hong Kong, on the other hand, crowdfunding is more prevalent as the source of capital for early-stage businesses, a sign of a more established product innovation.

Aligned with higher entrepreneurship rates, the research team also found a growing culture of informal investors developing in both cities. Shenzhen observed a much higher informal investment prevalence rate (20.5 percent) than Hong Kong (6.5 percent) of the adult population. In fact, Hong Kong and Shenzhen informal investors were two of the most generous among all economies in the study with a contribution of US$70,565 and US$76,112 respectively.

The study has also recorded a dramatic change in investment patterns for Shenzhen. While in 2009 individuals were rather investing in family members, in 2016, friends and neighbors had been the first choice which was aligned with that of Hong Kong.

In addition, the research team interviewed 39 Hong Kong and 37 Shenzhen experts in the field of entrepreneurship about their opinions on how the cooperation between Hong Kong and Shenzhen that would increase the cities’ international competitiveness. The most frequent recommendation was to leverage the natural industry compatibilities between Hong Kong and Shenzhen. Other recommendations include:

  • Joint development of industries such as Internet-of-Things, Smart City, Health Tech, Edu Tech, Fintech or E-commerce
  • Joint R&D initiatives aiming at cross-border innovation, sharing of talents and intensification of knowledge exchange
  • Introduction of joint or cross-border education to develop a shared cultural understanding of each other through opening more world-class academic institutions catering to students from both sides of the border
  • Coordinating government policies for entrepreneurship between the two economies, e.g. joint visas for entrepreneurs that would facilitate cross-border operations of many start-ups

“If Hong Kong and Shenzhen join forces in the formation of complementary advantages on entrepreneurship, it would strengthen the international and Mainland competitiveness for both,” said Prof. Kevin Au, Associate Director of CUHK CfE and Associate Professor of the Department of Management at CUHK Business School. “This can be the first step towards the development of the Hong Kong-Shenzhen megalopolis.”

“Hong Kong and Shenzhen are facing a fantastic opportunity: that of being in the perfect position to build a highly unique and internationally competitive start-up hub with an unparalleled ecosystem compatibility between the two cities and a supportive informal investment culture,” said Dr. Marta K. Dowejko, Research Assistant Professor in Entrepreneurship of the Department of Management at HKBU School of Business. “While Shenzhen’s start-ups are well geared to deliver innovative ideas with high growth potential, Hong Kong’s entrepreneurs possess the know-how in taking ideas to the next level and ensuring their long-term sustainability. The results from this year’s GEM report give testament to this unique setup that no other place in the world has.”

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

 

British Columbia Ski Resort Raises $10 Million via Equity Crowdfunding Campaign

15 Feb

2,923 crowdfunding investors decided to “Fight the Man and Own a Piece of the Mountain” by investing a minimum of $1,000 each on StartEngine.com 

By Robert Hoskins

Rossland, BC – On August 22, 2016, RED Mountain Resort launched a $10 million crowdfunding campaign on StartEngine.com called “Fight the Man. Own The Mountain.” This was the first time a for-profit ski resort explored equity crowdfunding and nobody at RED knew what to expect in Phase I, of the “Test The Waters” campaign. As of last Thursday morning (Feb. 9), RED hit their $10MM Reservation Goal — an historic achievement within the North American ski industry.

RED Mountain Resort launched a $10 million crowdfunding campaign on StartEngine

RED Mountain Resort launched a $10 million crowdfunding campaign on StartEngine

“We went into this campaign feeling that these were uncharted waters,” says RED CEO Howard Katkov. “But the response was immediate, passionate, and unequivocal. Our choice to plant the flag for independent skiing and snowboarding during a time of high-profile mergers and acquisitions really resonated.”

Since launch, “Fight the Man. Own The Mountain.” has been featured many times in the mainstream press across North America, and has been covered extensively by ski and snowboard outlets. The videos created for the campaign have so far received over half a million views.

Equity crowdfunding is a new style of investment and RED’s choice to accept a relatively low minimum reservation of $1,000 allowed “everyone from Lifties to Learjet owners” to make a reservation for this unique equity financing campaign. (And they did!) RED’s campaign on StartEngine will continue to take reservations as they prepare their auditing and legal documents to be provided to investors for Phase II, which is scheduled to launch in the Fall of 2017.

“Our goal was to hit $10 million in reservations by April, but we managed to hit that number months in advance. We now sincerely hope that a large percentage of the RED fans that pledged their support will convert their reservations to a real investment when the Phase II launches this fall,” says Katkov.

There are two exciting aspects of “Fight the Man. Own The Mountain.” in investment terms. The first is the “Last In, First Out” feature. What this means is that investors in Phase II — whether they’re in for $1,000, $25,000 or more — would receive their investment back before all previous equity investors. The second is the “rewards” associated with each level of investment, from lift tickets, custom skis or snowboards, season and family passes and access to a purpose-built clubhouse and overnight cabins. These rewards are laid out in the StartEngine platform.

RED Mountain is the oldest ski resort in Western Canada and has been the site of many firsts: First World Cup ski race in Canada; one of the largest terrain expansions in North America in over 40 years… This campaign marks another first — the opportunity through equity crowdfunding to own a slice of world-class ski resort for as little as $1,000.

“The groundswell of support from the snow community, the press, and investors has been nothing short of astonishing,” says Katkov. “The success of the campaign, thus far, has been a nice reminder of just how passionate and free-spirited the ski and snowboard community really is. It’s been an incredible winter so far and I’ve had a number of guests come up to me and say they booked their ski week at RED after hearing about us through the campaign. Some of them invested, some of them didn’t, but all of them sensed that we have something special going on in Rossland and needed to check it out in person. And to us, that means more than anything. We can’t wait for what the future holds.”

RED is the last great, unspoiled resort. Located in Rossland, BC, 1st stop on Canada’s famous Powder Highway, RED delivers 2,877 acres of pristine, unfettered skiing. RED recently added nearly 1,000 acres of intermediate to advanced terrain on Grey Mountain.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

OurCrowd to Host more than 5,000 Attendees at World’s Largest Equity Crowdfunding Conference on February 16, 2017 in Jerusalem, Israel

12 Feb

The event will feature 110 OurCrowd portfolio companies, 200 multinational companies, investors from over 80 countries, corporate partners, entrepreneurs, global delegations, financial and industry research analysts and leading fin-tech media outlets

By Robert Hoskins

Jerusalem, Israel – OurCrowd will host the 2017 OurCrowd Global Investor Summit, which is the largest equity crowdfunding event in the world, and the biggest investor event in the Startup Nation. Now in its third year, the Summit has hosted thousands of investors, venture and corporate partners, entrepreneurs, global delegations, industry leaders and members of the press. Attendees hailing from more than 80 countries gather in Jerusalem, the capital of the Startup Nation, to celebrate the global community’s collective drive for innovation.

Israel to Host more than 5,000 at World's Largest Equity Crowdfunding Conference on February 16, 2017

Israel to Host more than 5,000 at World’s Largest Equity Crowdfunding Conference on 2/16/2017

Each year, attendees come from all over the world to hear from expert industry speakers and participate in interactive programming featuring cutting-edge technologies and the future of crowd investing.  They also have the opportunity to support portfolio companies through significant fundraising and making strategic business connections to help grow their businesses.

Most of OurCrowd’s 110 portfolio companies making news are expected to participate. These include:

• Consumer Physics: together with Sichuan Changhong Electric Co., Ltd. (Changhong) and Analog Devices Inc. (ADI), demonstrating the world’s first material sensing smartphone able to scan the chemical composition of objects around it.

• MedAware: discussing the recent Harvard study published in the Journal of the American Medical Informatics Association (JAMIA), which validated its big data analytics and machine learning platform to identify and eliminate prescription errors.

• VocalZoom: which last year announced a partnership with Honda, recently demonstrated its optical microphone technology to enable voice control inside noisy vehicles at CES 2017.

NSLComm: whose revolutionary expandable space antennas will transform satellite communications.

• Freightos: demonstrating their new online international freight shipping marketplace.

Zebra Medical: discussing its machine learning platform for automated interpretation of radiological images.

“Participants at the Summit will have the opportunity to interact hands-on with many of the latest technologies changing the world,” said OurCrowd CEO Jon Medved. “The Summit provides a unique opportunity to evaluate and touch the remarkable pace of technology change together with thousands of friends and colleagues from around the world.”

Among the 100 + speakers  at the Summit will be noted author and WSJ Columnist Andy Kessler; Head of  Honda Silicon Valley Lab, Nick Sugimoto; Samsung Ventures lead  Gonzalo Martinez de Azagra; Joe Powers, Head of Commercialization, Johns Hopkins University; Horste Bente, Founder of the Dassler family backed LeAD Sports Tech Accelerator;  Andy Chan, founder of Kuaidi Taxi (Didi), which recently acquired Uber China; and Alec Ellison, former Vice Chairman of Jefferies, and new member of the OurCrowd Advisory Board.

Nick Sugimoto, Senior Program Director at Honda Silicon Valley Lab, said, “Honda has expanded and deepened our presence in the innovation ecosystem in Israel since the partnership between Honda and OurCrowd was announced at last year’s event. We are looking forward to sharing updates on our activities in Israel and meeting more potential partners who are focused on revolutionizing the future of mobility.”

Special events at the Summit will include workshops on collaborative innovation for multinationals, an investor Bootcamp, a Startup CEO interchange, investor hackathon, a due diligence drama, speed dating sessions between multinationals and startups, and the largest tech party ever thrown in Jerusalem, featuring unlimited Israeli microbrew beer tasting, plus entertainment provided by the iconic Israeli favorite band Hadag Nachash.

OurCrowd is one of the leading global equity crowdfunding platforms for accredited investors. Managed by a team of seasoned investment professionals and led by serial entrepreneur Jon Medved, OurCrowd vets and selects opportunities, invests its own capital, and brings companies to its accredited membership of global investors.

OurCrowd provides post-investment support to its portfolio companies, assigns industry experts as mentors, and takes board seats. The OurCrowd community of over 15,000 investors from over 110 countries has invested over $320M into 110 portfolio companies and funds.

For more information and to reserve your tickets please RSVP here.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Real Estate Developers Returning to RealtyShares to Crowdfund Additional Commercial Real Estate Projects after Successful Fundraising Campaigns

7 Nov

To date, the RealtyShares’ network of investors has funded upwards of $200 million across more than 400 investment opportunities on the platform

 By Robert Hoskins

San Francisco, California – RealtyShares has seen an uptick in repeat offerings from major deal sponsors. Several developers have returned to RealtyShares to crowdfund additional real estate projects after their first successful fundraising attempt, citing ease of use on the platform, consistency and affordability as factors in the decision to return.

RealtyShares Partners with Blue Mountain Property Management in $3 Million Equity Crowdfunding Real Estate Investment Deal in Utah

RealtyShares Partners with Blue Mountain Property Management in $3 Million Equity Crowdfunding Real Estate Investment Deal in Utah

Chris Wooten of Own Home, LLC funded his second residential acquisition in Nashville, Tenn., raising $398,000 from investors on the RealtyShares platform in October. Own Home purchases distressed properties and below-market apartment complexes, improving them to potentially meet or exceed market rates.

“RealtyShares provides an easy to use platform for obtaining funds to flip properties at rates lower than many other lenders,” said Wooten. “Closing in ten days gives me the leveraging tool of speed to close, making my offer more competitive than others.”

Austin, Texas-based GJS Capital Ventures funded its second deal with RealtyShares as well, raising $111,000 for a single-family home. GJS is specialized in turning non-performing residential properties into performing, low management assets in the Texas real estate market.

“I used RealtyShares again after my first flip because of how easily they closed the first file,” said Greg Saunders of GJS. “Once they had my paperwork it was as simple as finding another property. One big advantage of RealtyShares is their consistency as your lender once you have pre-qualification in place, while private and hard money lenders can get cold feet and back out.”

Also tapping into the Nashville real estate market, Devan McClish of Olympus Developments, LLC, closed his second residential fix and flip just one month after his first deal, for a combined total of $310,000 raised.

“RealtyShares was easy to deal with, especially after they had all of my information from the first time around,” said McClish. “It’s a quick and easy way to fund renovation deals, and the interest and points are much lower than any hard money lenders in my local market.”

“RealtyShares prides ourselves on being a lifetime lender for our clients,” said Kelly McDonald, Vice President of Residential Debt at RealtyShares. Our goal is to build a relationship with our clients that can help them scale their business and achieve all their financial goals. Their success is our success.”

To date, the RealtyShares network of investors has funded upwards of $200 million across more than 400 investment opportunities on the platform, funding residential and commercial projects in 31 states.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

 

New SEC Rules Allow Companies to Raise Up to $5 Million for Businesses Incorporated Out of State as well as from Investors Who Live Out of State

28 Oct

SEC Adopts New Securities Act Rule 147A and Changes to Reg D Rule 504 to Facilitate Intrastate and Regional Securities Offerings

Washington, D.C. – The Securities and Exchange Commission today adopted final rules that modernize how companies can raise money to fund their businesses through intrastate and small offerings while maintaining investor protections.“These final rules, while continuing to provide investor protections, update and expand the capital raising avenues for smaller companies, allowing them to more fully take advantage of changes in technology and business practices,” said SEC Chair Mary Jo White.

“These final rules, while continuing to provide investor protections, update and expand the capital raising avenues for smaller companies, allowing them to more fully take advantage of changes in technology and business practices,” said SEC Chair Mary Jo White.

“These final rules, while continuing to provide investor protections, update and expand the capital raising avenues for smaller companies, allowing them to more fully take advantage of changes in technology and business practices,” said SEC Chair Mary Jo White.

The final rules amend Securities Act Rule 147 to modernize the safe harbor under Section 3(a)(11) of the Securities Act, so issuers may continue to use state law exemptions that are conditioned upon compliance with both Section 3(a)(11) and Rule 147.  The final rules also establish a new intrastate offering exemption, Securities Act Rule 147A, that further accommodates offers accessible to out-of-state residents and companies that are incorporated or organized out-of-state.

To facilitate capital formation through regional offerings, the final rules amend Rule 504 of Regulation D under the Securities Act to increase the aggregate amount of securities that may be offered and sold from $1 million to $5 million.  The rules also apply bad actor disqualifications to Rule 504 offerings to provide additional investor protection, consistent with other rules in Regulation D.  In light of the changes to Rule 504, the final rules repeal Rule 505 of Regulation D.

Amended Rule 147 and new Rule 147A will be effective 150 days after publication in the Federal Register.  Amended Rule 504 will be effective 60 days after publication in the Federal Register.  The repeal of Rule 505 will be effective 180 days after publication in the Federal Register.

 

Highlights of the SEC Final Rules

New Rule 147A and Amendments to Rule 147

The adoption of new Rule 147A and the amendments to Securities Act Rule 147 would update and modernize the existing intrastate offering framework that permits companies to raise money from investors within their state without concurrently registering the offers and sales at the federal level.

Amended Rule 147 would remain a safe harbor under Section 3(a)(11) of the Securities Act, so that issuers may continue to use the rule for securities offerings relying on current state law exemptions.  New Rule 147A would be substantially identical to Rule 147 except that it would allow offers to be accessible to out-of-state residents and for companies to be incorporated or organized out-of-state.

Both new Rule 147A and amended Rule 147 would include the following provisions:

  • A requirement that the issuer has its “principal place of business” in-state and satisfies at least one “doing business” requirement that would demonstrate the in-state nature of the issuer’s business
  • A new “reasonable belief” standard for issuers to rely on in determining the residence of the purchaser at the time of the sale of securities
  • A requirement that issuers obtain a written representation from each purchaser as to residency
  • A limit on resales to persons residing within the state or territory of the offering for a period of six months from the date of the sale by the issuer to the purchaser
  • An integration safe harbor that would include any prior offers or sales of securities by the issuer made under another provision, as well as certain subsequent offers or sales of securities by the issuer occurring after the completion of the offering
  • Legend requirements to offerees and purchasers about the limits on resales

Amendments to Rule 504 and Repeal of Rule 505

Rule 504 of Regulation D is an exemption from registration under the Securities Act for offers and sales of up to $1 million of securities in a 12-month period, provided that the issuer is not an Exchange Act reporting company, investment company, or blank check company.  The rule also imposes certain conditions on the offers and sales, with limited exceptions made for offers and sales made in accordance with specified types of state registration provisions and exemptions.  The amendments to Rule 504 would retain the existing framework, while increasing the aggregate amount of securities that may be offered and sold under Rule 504 in any 12-month period from $1 million to $5 million and disqualifying certain bad actors from participation in Rule 504 offerings.  The final rules also would repeal Rule 505, which permits offerings of up to $5 million annually that must be sold solely to accredited investors or no more than 35 non-accredited investors.

The Commission adopted Rule 147 in 1974 as a safe harbor to a statutory intrastate exemption, Section 3(a)(11), which was included in the Securities Act upon its adoption in 1933.  Commenters, market participants and state regulators have indicated that the combined effect of the statutory limitation on offers to persons residing in the same state or territory as the issuer and the prescriptive eligibility requirements of Rule 147 limit the availability of the exemption for companies that would otherwise conduct intrastate offerings.

The $1 million aggregate offering limit in Rule 504 has been in place since 1988.

Effective Date

Amended Rule 147 and new Rule 147A would become effective 150 days after publication in the Federal Register.  Amended Rule 504 would become effective 60 days after publication in the Federal Register.  The repeal of Rule 505 would become effective 180 days after publication in the Federal Register.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

How to Use Crowdfunding PR, Social Media, Websites and Email Marketing to Launch Successful Kickstarter, Indiegogo or Title IV Equity Crowdfunding Campaigns

20 Oct

Crowdfunding PR helps crowdfunding sites and their campaign managers plan effective marketing campaigns that give fundraising efforts a higher than average chance for crowdfunding success!

By Robert Hoskins

What’s the best way to get the word out about a crowdfunding campaign?

Build an in-depth website including a well-provisioned press room full of information such as a primary PR contact info, logos, head shots of executives, press releases, press coverage, product photos, graphs, charts, white papers, and anything else that a reporter needs to write a news brief or a feature length article at 4:00 am in the morning without talking to anyone.

Always cover the: who, what, where, when, why and how much. Use the website as an electronic sales person that provides comprehensive FAQs that lead customers, crowdfunders and investors directly down the path that you want them to follow with regard to product/service education. The goal is to remove all fear, uncertainty and doubt from the sales equation.

Next, offer them a free white paper or something worth of value such as early bird discounts, VIP memberships, etc. that makes them want to share their email address and phone number with your team for future fundraising marketing efforts.

Use this process to build up an email list of 5,000 or more customers that have expressed a desire to purchase your products before the crowdfunding campaign launches. This step will be a major factor in determining its ability to achieve crowdfunding success on the very first day of the campaign.

Build an extensive social media network on Facebook, LinkedIn, Twitter and as many other social media networks as possible. Grow your social media network by sharing the content from your developing website as well as distributing leading industry news stories for your industry.

And, as you are tweeting out the leading news articles, begin building a database of the reporters, their twitter handles and any subject matter experts quoted in the articles. Also note the frequently used buzzwords, catch phrases, and learn what formulas a reporter likes to use when they write a story.

Use these terms to SEO your crowdfunding profile so that customers who are searching for similar products and service to buy may find the crowdfunding campaign accidentally.

Follow reporters, industry analysts and subject matter experts and make friends with them, a process known as building media relations. Learn what they care about, what they do for fun, and what subject matters they like to talk about.

There is a huge difference in trying to pitch a reporter with a cold, un-researched email versus building a relationship with them before asking them to write a story for you. This strategy should also be used to target angel investors, venture capitalists, private equity and institutional investors.

The most important thing to let them know is that based on “my” extensive research, the articles that “you’ve” written, and the “buyers” that have invested/purchased my company’s product and services are a “perfect match” for your “editorial environment” or your current “investment portfolio.” And it is important to note, that this process usually takes around two-to-six months and needs to be done prior the crowdfunding campaign’s launch.

Issue well-written press releases on one of the top four paid wire distribution services. To reporters “free” or “cheap” wire services equal a potential fraudulent company since they are not willing to pay to use a real wire service and, if so, they may not be a reputable company.

Think of press releases as an extension of content marketing. Add links in the press releases to content on your website that goes into a much deeper discussion of the press release’s primary message. Include a “call-to-action” that tells readers exactly what you want them to do.

Also, write the press release as if you were writing the press release specifically to fit within a trade publication’s editorial environment. The easier it is for reporters and bloggers to cut and paste a story, the easier it will be for you to get media coverage.

And don’t think for a minute that a reporter will find your release by themselves. Instead email a copy directly to the reporter, which by now should now know who you are if you have been doing a good job of building a good media relations as detailed above.

Only target publications and media outlets that contain a high composition of the desired target audience with the right purchasing authority and a high propensity to buy your product or service. In other words, if you wouldn’t spend any money to place an advertisement in any given publication, don’t waste your time trying to pitch your story to a reporter that writes for an audience that really has no interest in purchasing your type of product or service.

All of these crowdfunding campaign prep-work marketing strategies should be done at least two months prior to the crowdfunding campaign. The more months that are spent on prep-work before the campaign begins the better the company will be positioned to achieve success on their crowdfunding campaign.

This entire process will educate the founders and their crowdfunding campaign managers and allow the whole team to learn about the industry, their competitors and how to effectively position their product/service and make it desirable in a very competitive global marketplace.

Why? When potential donors/investors like a crowdfunding campaign’s product, the first thing they will do is research how many likes it has on Facebook, what kind of professional resume the founders have built on Linked and how many followers they have on Twitter.

Next, they will do Google searches on the founders’ names, the company name and its brand names. If they find very little or nothing when searching for information on the company, the crowdfunding campaign will be doomed because it means the company clearly does not understand marketing, social media or PR.

However, if there are several pages of Google search results with news stories, press releases, product photos and a huge following on social media, this means that the founders are dedicated, hard-working employees that have exemplified a better than average chance of being successful long after their crowdfunding campaign concludes simply because they understand marketing.

If all of these crowdfunding puzzle pieces are in the correct place, potential crowdfunders will be convinced that there is a very good chance of receiving the high-tech gadget they want to pre-order to help the company get off the ground.

 

What is the biggest unexpected problem crowdfunders face?

The single biggest problem that founders and crowdfunding campaign managers face is not putting together a realistic marketing budget. It will cost at least $20k to shoot a great crowdfunding video and spend several months mastering the marketing prep-work outlined above.

For example, if you went and hired someone off the street and paid them $7.25 times 40 hours a week times 4 weeks a month times 3 months in a prep-work marketing program, that would equate a marketing budget of $3,480.

The reality is that most good marketing people will bill out at least $25 per hour and great talent will bill out at $100 or more per hour.

So using this math, crowdfunding campaigns should plan to spend at least $15,000 for marketing, social media, and PR support and another $5,000 to shoot a great pitch video and write a well-written crowdfunding campaign profile with language that sells. The campaigns that are raising millions of dollars are typically spending at least $50,000+ on one or more forms of digital advertising networks.

There is a whole sub-crowdfunding industry that will offer press releases, backer programs, social media posts, etc. for a couple of hundred bucks. The problem is that they simply will not provide the success that crowdfunding campaign managers are hoping to receive.  These companies know that founders don’t have much money, but are willing to take whatever they can get.

The same is true for marketing companies that promise to work for a 35% post-paid commission after the campaign ends. The problem is that several days into a crowdfunding campaign that raises hardly any money, these commission-only companies will sever their ties, move onto the next campaign with a better chance of being successful and leave struggling founders hanging out to dry.

We get calls from angry crowdfunding campaign managers all the time that have gone through this disappointing experience. There is no such thing as a “Free Lunch.”

What do crowdfunders need do to achieve excellent results for their campaigns?

In our four years of working with founders on their crowdfunding campaigns, we have seen a trend that is worth pointing out. The single best strategy to prepare for any type of crowdfunding campaign for any founder, entrepreneur, startup or existing small business is to perform an in-depth competitive analysis on as many competitors as possible.

This means researching a minimum of 100 campaigns on both Kickstarter and Indiegogo. The same is true for equity crowdfunding campaigns. Examine successful campaigns as well as ones that have failed.

  1. How are their crowdfunding pitch videos shot?
  2. How are their crowdfunding profiles written?
  3. What perks sold the best/worst and how were they worded and priced?
  4. What was their original crowdfunding goal?

Even better is to search for companies that failed on their first campaign and then raised millions of dollars on their second campaign, such as the “Coolest Cooler,” and then examine what the changed between the first and second try.

The second most important thing that successful crowdfunding campaigns need to have is enough support from family and friends to raise the first 30% of the crowdfunding goal.

Nothing is worse than a campaign that only raises $100 during the first several days.

This is why smart founders will set their goal as low as possible so that they can raise 50% of the goal on the first day. A low goal doesn’t mean they can’t raise a million dollars!

What is the number one piece of advice for anyone wanting to do a Kickstarter or Indiegogo crowdfunding campaign?

We highly recommend taking out a yellow writing tablet and going to Crowdfunding PR’s free crowdfunding training classes at https://crowdfundingtrainingclasses.wordpress.com.

Crowdfunding PR Offers Crowdfunding Training Classes to Help Campaign Managers Plan Cost-Effective Marketing Campaigns

Crowdfunding PR Offers Crowdfunding Training Classes to Help Campaign Managers Plan Cost-Effective Marketing Campaigns Using Social Media, PR, Email and Content Marketing

Reading through these free tutorials will educate founders on the various components of the crowdfunding process. For each section, founders should write down their thoughts about what they might want to do to raise money for their own crowdfunding campaign.

Next, take advantage of Crowdfunding PR’s free 30-minute telephone consultations for founders that are considering launching a crowdfunding campaign. If they are willing to learn about crowdfunding first and then write down their initial thoughts on what they might like to do with their campaign, it will lead to a much better first conversation on what they want to achieve with their Kickstarter, Indiegogo or Title III/Title IV equity crowdfunding campaign.

Call Crowdfunding PR at (512) 627-6622 to setup a call!

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Crowdfunding PR Offers Startups New Service to Build Investor Databases for Title III and Title IV Reg. A+ Mini IPO Crowdfunding Campaigns to Target Precise Lists of Angel, Venture Capital and Private Equity Investors

3 Oct

Investor relations teams can now search through over 175,000 angel, equity and venture capital investors, analyze 575,000 of their prior investments and then target a very precise list of potential investors

By Robert Hoskins

Crowdfunding PR Shows Startups How to Build Investor Databases for Title III and Title IV, Reg. A+ Crowdfunding Campaigns to Target Precise Lists of Angel, Private Equity and VC Investors

Crowdfunding PR Shows Startups How to Build Investor Databases for Title III and Title IV, Reg. A+ Crowdfunding Campaigns to Target Precise Lists of Angel, Private Equity and VC Investors

New York City, New York – Crowdfunding PR’s new investor marketing database service allows equity crowdfunding campaign managers to drill down inside private equity and venture capital firms to find highly-qualified principals, partners, portfolio managers and family offices with the highest propensity to invest in their type of product/service and do sorts by vertical business segments, by geographical locations and by types of deals such as seed capital, private equity, series A/B, late-stage funding rounds and many, many other searchable financial database sorting characteristics, variables and demographics.

“The greatest challenge for startups, entrepreneurs and growing small businesses is finding potential angel investors, private equity investors and/or building out their own private investment syndicate of investors with a high propensity to invest in similar types deals as the one they want to pitch to investors,” said Robert Hoskins, Crowdfunding PR’s Director of Investor Relations. “The same need is present for the hundreds of new equity crowdfunding platforms that have launched new equity crowdfunding platforms in the past twelve months. Crowdfunding PR can utilize the investor database to market any deal on any equity crowdfunding platform to a very wide, but yet very precise and carefully selected list of angel, private equity and VC investors.”

The new investor database provides private investment information on the end-to-end fundraising process. From initial exits to fund returns, it offers the best information available for the complete lifecycle of private investing. This includes Limited Partner (LP) commitments, fundraising, remaining dry powder in funds, deals, company evaluations and fund performance as well as the service providers, executives, and lead partners behind the deals.

The private investor database provides clients with access to stats to build pitch books, contacts to setup road tours, run private and public comps, source co-investors, model cash flows, conduct competitive analysis, follow the entire venture capital (VC) marketplace, build and expand investor networks, target deal makers and identify private equity (PE) and VC firms actively doing deals. The quality of work that can be turned around on a compressed timeline is nothing short of amazing and will be 10 times more efficient and 3 times to 5 times more accurate than other types of private investment information that can be found online via Google and LinkedIn.

If your startup or existing business needs help building and an investor database, creating an effective pitch deck, building a direct email marketing program and/or scheduling an investor “dog and pony” roadshow, please call Robert Hoskins at (512) 627-6622 or contact him via @Crowdfunding_PR on Twitter.

Crowdfunding PR’s
Investor Marketing Database

Access a Huge Database of Potential Investors

  • Angels
  • VCs
  • Portfolio Managers
  • Lead Partners
  • Deal Details
  • Partners

Drill Down to Develop Precise Investor Targets

  • Deal experience
  • Board seats
  • Biography
  • Education
  • LinkedIn profiles
  • LinkedIn connections
  • Phone and email contact information

Analyze Investor’s Past/Current Deals

  • Angel & seed
  • Venture
  • Buyouts
  • Secondary transactions
  • Mergers & acquisitions
  • Debt financings
  • Initial Public Offerings (IPOs)
  • Valuations, terms & multiples
  • Cap tables
  • Participants
  • Deal history
  • Exits & IPOs

Perform Competitive Analysis of Funded Companies/Deal Structures

  • Startup and angel-backed companies
  • Venture capital-backed companies
  • Private equity-backed companies
  • Mature private companies
  • Public companies
  • Strategic acquirers
  • Key private company financials
  • Full public company fundamentals

Gather In-depth Competitor News & Big Data Analytics

  • News stories
  • Quarterly reports
  • Data visualization
  • Custom analytics

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Is Title IV Reg A+ Equity Crowdfunding the Right Fundraising Tool for Your Growing Business?

21 Sep

A Checklist of Goals for Businesses Considering Raising Money with a Title IV Reg A+ Crowdfunding Campaign

By Robert Hoskins

Is Title IV, Reg. A+ Equity Crowdfunding the Right Fundraising Tool for Your Growing Business?

Is Title IV Reg A+ Equity Crowdfunding the Right Fundraising Tool?

Austin, Texas – Trying to figure out if Title IV Reg A+ Equity Crowdfunding is the right fundraising tool to help your company move to the next level? Most people consider Reg A+ to be one step below issuing an IPO (Initial Public Offering) at a fraction of what it usually costs, thus it is also known as a Mini-IPO.

Most financial analysts consider existing businesses with several years of operations and generating significant revenue from multiple product/service lines to be the best candidates to launch a Reg A+ crowdfunding campaign. Smaller investment bookrunners will argue that even startups and small businesses are good targets to raise money using Reg A+, especially if they have goal of going public in 18-to-24 months based on certain revenue milestones.

Top Title IV Reg A+ Crowdfunding Questions:

  1. Do you have a strong management team?
  2. Do your founders or investors have any “Star Power?”
  3. Do you need to raise more than $1 million?
  4. Have you developed an effective 30-second elevator pitch?
  5. Have you developed a 3-minute crowdfunding pitch video with a strong call-to-action?
  6. Have you developed a “Pitch Book” for investors?
  7. Do you have a lead investor of $25k+ or more?
  8. Have you raised at least $100,000+ or more from prior investments?
  9. Is your business growing at 20% or more month over month?
  10. Have you generated at least $100,000+ of lifetime revenue?
  11. Is your business projecting  2x to 3x year-on-year profit growth?
  12. Can you provide investors with a 3x to 10x ROI over the next 3 to 5 years?
  13. Is your market valuation worth $5 million or more?
  14. Is your market capitalization realistic from a VC’s point of view?
  15. Have you run a successful rewards/perks-based crowdfunding campaign?
  16. Do you have a database of at least 5,000+ customer email accounts?
  17. Do you have a database of at least 1,000+ investor email accounts?
  18. Have you generated at least 3 or more press articles in the trade press?
  19. Do you have a $20,000 or more for a advertising/crowdfunding PR budget?
  20. Do you have a strong LinkedIn resume and a large social media following on Facebook and Twitter?

If you cannot answer “yes” to the majority of these questions, then your business may not be ready to launch a Reg A+ equity crowdfunding campaign. These are many of the milestones that private equity investors and venture capitalists like see in a pitch deck to make your company worth serious consideration for a seed stage or private equity investment. If not, use this list to set some goals and objectives for your business and work hard to achieve them.

Title IV Reg A+ vs. IPO

If you think you are serious about issuing a Reg A+ offering, it would be wise to read through the following white papers on Title IV Reg A+ vs. IPOs. Learning how a bookrunner works with various investment banks, institutional investors, venture capital and private equity firms can provide valuable insight into how Wall Street has been raising money for startups for the past 100 years.

The white papers will also provide key insights into how much money it will cost as well as the actual fundraising process including what it takes to put together a “Pitch Book” and how to market it via “Dog and Pony” investment road shows. The key to raising for a company’s management team to travel from city to city meeting with potential investors to pitch Reg A+ investment opportunities.

Title IV Reg A+ Background

The SEC has previously stated that the primary purpose in adopting Reg A+ was to provide a simple and relatively inexpensive procedure for small business use in raising limited amounts of needed capital. Reg A+ issuers submit a paper-based offering statement to the SEC; this offering statement is essentially an abbreviated version of an IPO prospectus and it must be “qualified,” or cleared, by the SEC and delivered to prospective purchasers.

In addition to SEC review, Reg A+ offerings have traditionally been subject to review under state securities laws (also known as “Blue Sky” laws). In comparison, a traditional registered IPO listed on a national exchange is exempt from Blue Sky requirements. Securities sold in a Reg A+ offering are freely transferable in the secondary market, though Reg A+ issuers are not subject to Exchange Act reporting requirements.

Title IV Reg A+ as Outlined by 2012 JOBS Act

Title IV of the 2012 JOBS Act directed the SEC to expand Reg A to exempt offerings of up to $50 million in equity, debt or convertible securities. The law mandated that issuers relying on this new exemption would be required to file audited financial statements with the SEC on an annual basis.

However, without infrastructure currently in place for A+ securities to trade on national exchanges, lawmakers left it within the purview of the SEC to settle the state jurisdiction question by establishing the definition for “qualified purchaser” in the rulemaking process.

The 2nd Tier of Title IV Reg A+ Offerings

The SEC’s final rule was adopted on March 25, 2015, and became effective during the summer of 2015. In the rule, the SEC expanded Regulation A into two tiers: Tier 1 for offerings of up to $20 million and Tier 2 for offerings up to $50 million.

By removing key procedural obstacles and introducing common-sense investor protections, this new Reg A+ framework creates a viable capital-raising alternative for issuers that want to remain independent and innovative. Below are some of the key provisions included in the SEC’s Reg A+ rule:

  • Testing the waters: Issuers may solicit interest in a potential offering with the general public, either before or after the filing of the offering statement.
  • Blue Sky: Offerings made under Tier 2 are generally exempt from state securities law registration and qualification requirements. And while Tier 1 offerings would still be subject to state Blue Sky regulations, the states’ new Coordinated Review process has dramatically reduced the burdens associated with this process.
  • Offering Circular: Issuers can confidentially file statements for SEC qualification. Offering circular must include audited financial statements and balance sheets for the two most recently completed fiscal year ends. The Offering Circular format is narrative disclosure, similar to what is required from smaller reporting companies in a prospectus, but more limited in certain respects.
  • Proceeds: For Tier 2 offerings, there is an annual offering limit of up to $50 million in equity, debt or convertible securities, including no more than $15 million from selling security holders. For Tier 1 offerings, the annual limit is $20 million, with not more than $6 million from selling security holders preceded or accompanied by a preliminary offering circular.
  • Transferability/Liquidity for Investors: Securities sold in these offerings are not “restricted securities” under the Securities Act, and thus are freely tradable in the secondary market.
  • Ongoing Reporting: Issuers that conduct a Tier 2 offering must electronically file annual and semiannual reports with the SEC, but those who conduct Tier 1 offerings generally have no ongoing reporting obligations.

Are Title IV Reg A+ Shares More Liquid?

Securities offered under Reg A+ are freely tradable, which makes them more valuable to employees, investors and founders.  This is beneficial for investors but also for issuer constituents, who may be early investors or insiders, seeking liquidity.  The issuers’ choice of venue is mostly to do with the size of the offering and the company’s market capitalization.

Need Help Preparing a Title IV Reg A+ Offering?

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
In addition, due to the overwhelming demand from the general public for information on crowdfunding, he empowers entrepreneurs, startups and existing businesses with the internet’s most affordable crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

EZTalks “Onion” Launches Crowdfunding Campaign; Cool New All-in-One Video Conferencing Solution Offers Early Birds a 45% Discount 

12 Sep

EZTalk Onion, the all-in-one video conferencing equipment supports HD video conferencing, live broadcasting, screen sharing, screen projection, white board annotation and online meeting control features

By Robert Hoskins

Hong Kong  – EZTalks Onion is raising funds via a reward-based crowdfunding campaign on Indiegogo to finish the mass production of its revolutionary all-in-one video communication device – EZTalks Onion, an all-in-one creative video conferencing equipment that is going to change current video conferencing device price structure set by traditional service providers such as Cisco, Polycom, Lifesize and Zoom, which are three times more expensive than EZTalks.

The first 50 supporters can purchase EZTalks’ Onion for only $499.  Hurry. Buy one now  before they are all gone!

EZTalk Onion, the all-in-one video conferencing equipment supports HD video conferencing, live broadcasting, screen sharing, screen projection, white board annotation along with abundant online meeting control features like live chat, recording, mute audio, make presenter, lock meeting room, remote control and more

EZTalk Onion, the all-in-one video conferencing equipment supports HD video conferencing, live broadcasting, screen sharing, screen projection, white board annotation along with meeting control features like live chat, recording, mute audio, make presenter, lock meeting room and remote control

Professional video conferencing and telepresence technology should benefit all ordinary people’s work and should be as easy and affordable as personal digital products instead of a huge investment of complicated devices and IT support for meeting rooms. EZTalks Onion, with its high-end design and smart features, is created to lower the threshold of setting up professional video conferencing room to an unprecedented cost-effective level.

The all-in-one device can be connected to any TV or display via HDMI easily for video conferencing, online meetings, online trainings and live broadcasting. It supports screen sharing, white board annotation along with abundant online meeting control features like live chat, recording, mute audio, make presenter, lock meeting room, remote control and more. Users can manage this via any device, seamlessly transfer calls from any device to a TV or display and switch back.

“We aim to bring crystal-clear audio and video experience with one single high-end device to both teams and individuals working remotely without onsite technical support,” said EZTalks’ Global Marketing Director Jack Zhang. “With nearly two years of hard work, the device is now designed with 1080p 12.0 megapixel camera with 120° wide angle lens, dual stereo microphones with 5m mic pickup radius and full frequency HD speaker. Equipped with quad-core processor, it runs fast and smartly with its aluminum alloy unibody casing.”

EZTalks Technology Company Ltd. is an experienced, professional video conference service solution provider and has already successfully launched two video conference solution: EZTalks Cloud and EZTalks VCS to meet big and small business’ remote collaboration requirements across all industries.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

RealtyShares Partners with Blue Mountain Property Management in $3 Million Equity Crowdfunding Real Estate Investment Deal in Utah

7 Sep

Blue Mountain will begin purchasing more than 200 underperforming homes for rehabilitation/sales in Salt Lake City area

By Robert Hoskins

San Francisco, California – RealtyShares, a leading online marketplace for real estate crowdfunding, has raised $3 million from its investor network for a Salt Lake City residential property development fund with Blue Mountain.

RealtyShares Partners with Blue Mountain Property Management in $3 Million Equity Crowdfunding Real Estate Investment Deal in Utah

RealtyShares Partners with Blue Mountain Property Management in $3 Million Equity Crowdfunding Real Estate Investment Deal in Utah

A Utah-based real estate firm focused on the acquisition, rehabilitation and sales of homes in the Greater Salt Lake City area, Blue Mountain will begin purchasing more than 200 underperforming homes through the fund. As a vertically integrated firm, they are equipped to manage all aspects of the purchase, rehabilitation, stabilization and sale of high potential properties. This is the fourth single-family home fund of this kind that Blue Mountain has raised through the RealtyShares platform.

“Crowdfunding has been a great time management tool for us,” said Kenneth Thomson, President of Blue Mountain. “While the money is coming from multiple investors, we only have to deal with RealtyShares. It saves us time so we can do what we do best – finding great homes to renovate. And because it is sometimes quicker to acquire capital through crowdfunding, we’re able to potentially negotiate better prices on properties.”

For more than ten years, Blue Mountain has been targeting properties below market value and rehabilitating them for rental or resale. The firm expects to acquire up to ten properties a month with the raised equity capital. Proceeds from the sale of renovated homes will be reinvested in the fund for additional properties through the 30-month term.

“This fund can enable investors from across the country to tap into Utah’s real estate market,” said Mark Masterson, Director of Investments at RealtyShares. “With low unemployment, a strong jobs market, and low inventory, the Greater Salt Lake City housing market has been attractive from the standpoint of an investor. Blue Mountain has been able to use their extensive infrastructure and sourcing capabilities to provide updated housing options that can be attractive to retail homebuyers and renters alike.”

The return ultimately realized by investors will depend upon the distributions from the projects and the value of the properties whenever they are sold. To date, RealtyShares’ network of accredited investors have funded more than $150 million worth of investments for over 2,000 properties.

RealtyShares is transforming the real estate investment landscape by connecting borrowers and sponsors to debt and equity capital from accredited and institutional investors, across an array of financing products. Private investments are highly illiquid and risky and are not suitable for all investors.

Through the RealtyShares website, these investors can browse investment opportunities, perform due diligence, invest online and have 24/7 access to an investor dashboard to watch how their investments are performing.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.
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