SEC Issues Three-Year Research Study on Title III, Regulation Crowdfunding (Reg CF) Fundraising Campaigns

Leading Crowdfunding Industry Analyst Firm, Crowdfund Capital Advisors, States Now is the Time to Update the Regulation to Further Enable Capital Formation

Washington, DC – Recently the Securities and Exchange Commission (SEC) published a staff report on Regulation Crowdfunding (Reg CF), also known as Title III Crowdfunding. The Commission, in the adopting rules, stated that the “staff will undertake to study and submit a research report to the Commission no later than three years following the effective date of Regulation Crowdfunding on the impact of the regulation on capital formation and investor protection.” The report finds the size of market, while modest in comparison to the broader financial markets, is evolving and doing so without any material risk to investors. Crowdfund Capital Advisors (CCA) data and analysis were cited in 7 references throughout the report.

“The industry is evolving systematically and responsibly,” says CCA Principal Sherwood Neiss. “With the appropriate adjustments to the regulation we can further enable capital formation without risk to investors. The time is now for the SEC to act.”

Sherwood Neiss, Crowdfunding Capital Advisors, testifies at the SEC The CCA data and references used by the SEC were attributed to analysis by CCA and published in VentureBeat as well as Crowdfund Insider. The data comes from CCA’s CCLEAR Database. CCLEAR is the leading Regulation Crowdfunding database that collects, cleans, aggregates and reports on all companies seeking funds via Regulation Crowdfunding as well as those doing parallel 506(c) offerings. A 506(c) offering is an online accredited investor offering. A parallel offering allows an issuer to run two offerings side-by-side and group the accredited investors in one pool and the Reg CF investors in another. This type of offering is popular for issuers that seek to raise in excess of the $1.07M cap in Regulation Crowdfunding. Issuers that seek to raise funds via Reg CF must file a Form C (a form filed by a company (issuer) with the SEC before starting to raise capital and discloses financial information for its current and prior fiscal years) as well as a Form C-U (a progress report that an issuer files that discloses total capital raised). Data that the SEC does not collect in either of these disclosures includes information like industry, a breakdown on the cost of the offering, daily change in capital commitments, daily changes in investors and information on a company’s valuation. CCLEAR collects all this missing data which allows for more detailed analysis of the market including which industries are most popular with the crowd, which regions of the country have the lowest/highest overall valuations, what industries the crowd is most interested in supporting, etc. An entire section of the report titled “Cost to issuers of undertaking a crowdfunding offering” came directly from research CCA did with issuers successful with Regulation Crowdfunding. A key finding from our research, which was highlighted in the report, was that “the total cost of creating a campaign page, issuer disclosures, film, and video, and hiring a marketing firm, a lawyer, and an accountant amounts to approximately 5.3% of the amount raised.” This average was based on feedback from 81 issuers. “This amount is substantially less than what a typical issuer would incur in a Regulation D offering,” says CCA principal Sherwood Neiss “and is a key reason why more companies should be looking at Reg CF as an attractive pathway to raising funds.” The report provides a detailed look at how Regulation Crowdfunding has performed through December, 2018. (For people interested in data through today’s date, you can find it on CCLEAR’s Daily Dashboard – see below for the latest data).

“Unlike opponents who said regulated crowdfunding would open the floodgates to fraud, we have yet to see fraud materialize,” says Neiss. “This is because there are easier ways to defraud investors than to come up with an idea for a business, incorporate it under federal laws, convince a funding portal to list you, spend hundreds of hours and thousands of dollars trying to bring your friends, family and followers to the campaign page, and then hitting 100% of your funding target or the commitments get returned. Add on top of this the hundreds of discerning eyes picking apart a campaign in the comments section. These types of ‘built-in investor protections don’t exist in other parts of the private capital markets.” Multiple recommendations were included in the report on how to improve Regulation Crowdfunding. The SEC cited a US treasury Report entitled “A Financial System That Creates Economic Opportunities.” The Report recommends: Allowing single-purpose crowdfunding vehicles advised by a registered investment adviser; Waiving certain crowdfunding offering limits for accredited investors; Amending certain crowdfunding investment limits by other investors; Modifying the Exchange Act’s Section 12(g) exemption; And increasing the limit on how much can be raised through crowdfunding from $1M to $5M. CCA’s principals were interviewed and cited in the Treasury report. The Fed’s recommendations were a summary of CCA’s more detailed recommendations as requested. “The industry is evolving systematically and responsibly,” ended Neiss. “With the appropriate adjustments to the regulation we can further enable capital formation without risk to investors. The time is now for the SEC to act.” # # #

Robert Hoskins
(512) 627-6622
@Crowdfunding_PR

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Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.

On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

Google search “Robert Hoskins Crowdfunding PR” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

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Rocket Bottle Plus Launches Mobile Smoothies / Margaritas Blender/Shaker Machine via Upcoming Kickstarter Crowdfunding Campaign

Crowdfunders can make blended drinks such as smoothies, margaritas, or protein shakes on the go, which is perfect for the beach, floating on the river, camping, road trips, gyms, or tailgating at the game

By Robert Hoskins, Crowdfunding PR

Orlando, FL – The Rocket Bottle Plus plans to take the blending world by storm and is planning the launch of a Kickstarter crowdfunding campaign to support its fundraising effort to fund the development and manufacturing of the new innovative portable, rechargeable blender to make blended drinks such as smoothies, protein shakes or margaritas anywhere in the world.

Crowdfunders can make blended drinks such as margaritas, smoothies, or protein shakes on the go, which is perfect for the beach, floating on the river, camping, road trips, gyms, or tailgating at the game

Rocket Bottle Plus Inventor

In August of 2015, Archie Askie inventor of Rocket Bottle Plus was stationed in Afghanistan and needed a suitable device to mix his protein drinks. With limited resources, it was nearly an impossible task to find the right blender that was portable, lightweight, and easy-to-use. Archie recognized this problem and being a warrior by body, and innovator by mind, formulated the perfect device to suit his nutritional needs. This device was named the Rocket Bottle Plus.

Rocket Bottle Plus Multiple Uses

The Rocket Bottle Plus is designed to let the user make blended drinks such as margaritas, smoothies, or protein shakes on the go. The Rocket Bottle Plus is perfect for the beach, camping, road trips, gym, or tailgating for the big game because unlike traditional blenders it doesn’t require an outlet to operate. Simply charge the Rocket Bottle Plus and use it whenever you are ready to make your favorite blended drinks.

Rocket Bottle Plus Features

The Rocket Bottle Plus sports a sleek design that is aesthetically pleasing and functional. Its rechargeable motor spins 6 blades at a baffling 18,000 RPM, and of course, it is lightweight and portable to make blending on the go a breeze. Other features are below:

• Leak Proof
• Odor and Stain Resistant
• Easy to Clean
• Holds 22oz (650ml)
• 6 blade blending system
• Up to 18,000 RPM
• Rechargeable Batteries (20 blends or 2 hours run time)
• Designed in America

Rocket Bottle Plus is Odor/Stain Resistant

Surveys show that 81% of people own multiple shaker bottles and blenders, and the Rocket Bottle Plus aims to cut that number down to one for everybody. 45% of these owners replace their mixer every 6 months and 75% of these owners experienced a foul odor coming from their shaker or blender.

The Rocket Bottle Plus will be the last blender bottle you will ever need, serving as a mixer that also blends ice, fruits, and vegetables. With its odor and stain resistant design, you will be able to drink in comfort without the foul smell of previous mixes.

Overall, the Rocket Bottle Plus will eliminate the need for fragile shaker bottles and bulky blenders leaving you with more money in your pocket to buy more nutritional supplements, take a vacation, and/or spend quality time with your loved ones.

The Rocket Bottle Plus is poised to take the blending and nutritional world by storm at an affordable price. Rocket Bottle, LLC is allowing early supporters to take advantage and is offering exclusive prices and rewards via his Kickstarter campaign that is coming soon.

Sign up for the Rocket Bottle’s newsletter here https://www.rocketbottleplus.com/ to receive $20 off your first purchase.

# # #

Robert Hoskins
(512) 627-6622
@Crowdfunding_PR

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Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.

On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

Google search “Robert Hoskins Crowdfunding PR” to see why Mr. Hoskins runs one of the industry’s foremost crowdfunding PR, social media and marketing agencies that has amassed a huge social media following and is dedicated to supporting a wide variety of donation, rewards and equity crowdfunding campaigns.

Crowd Cow Opens New Unique “Cow Crowdfunding” Marketplace to Pre-Sell Premium Cuts of Grass Fed Beef to Consumers Nationwide

U.S. consumers can now pre-order the healthiest and best-tasting, sustainably-raised beef from independent ranchers via the world’s only online dry-aged beef crowdfunding platform

By Robert Hoskins

Seattle, Washington – Just in time for Father’s Day and the summer barbeque season, food tech startup Crowd Cow announced that it is now shipping to beef lovers throughout the U.S. The sharing economy’s latest big idea allows consumers to buy portions of an actual cow online with strangers by claiming their favorite cuts, tipping the cow and becoming a “steak holder.” Backed by the likes of NFL great Joe Montana, the founders of Zulily and venture firms such as Fuel Capital and Maveron, Crowd Cow now makes it fun and convenient for consumers nationwide to order from independent farms, and enjoy the great taste and transparency of sustainably-raised beef.

U.S. consumers now have convenient access to the healthiest and best tasting sustainably raised beef from independent ranchers

Whole Cow, Whole Country
Crowd Cow cuts out the middleman to bring sustainably-raised beef direct to consumers, including access to beef that’s hard (if not impossible) to find in stores like grass-finished Black Angus and sought-after varieties like Wagyu — all of it dry-aged and hormone and antibiotic free.

Crowd Cow’s unique whole-cow, independent ranch approach means more transparency for consumers and greater reach for farms. “We hand-select the best producers and bring their beef to consumers everywhere, pairing every shipment with recipes and support. As a result, marrow bones and tongues sell out as quickly as tenderloins and nothing goes to waste,” says co-founder Joe Heitzeberg.

How Crowd Cow Works
Crowd Cow features a particular ranch, detailing their story and practices in a short video and web page. Users select from the cuts of a single animal, choosing as much or as little of the exact cuts they want. When everything is sold, the company ships direct to their door with recipes and a welcome note from the founders.

Food Study Trends and Consumer Reports
The company’s success to-date aligns with growing consumer demand for visibility into where food comes from. According to the Food Revolution Study, 94 percent of consumers say it’s important for brands to be transparent about what is in their food and how it is made. At the same time, a Consumer Reports survey found that 80% of consumers think better living conditions for farm animals is important. By featuring specialty beef producers with each event, and detailing how they feed and treat their animals, Crowd Cow is at the forefront of shifting the beef industry towards a more sustainable model in demand by health-conscious consumers.

Crowd Cow Was Founded by Tech Start Up Veterans
Crowd Cow was founded in 2015 by startup veterans Ethan Lowry (Urbanspoon) and Joe Heitzeberg (Madrona Venture Labs). After hearing a friend brag about how much better beef from independent ranches was, but discovering that it is typically only sold to specialty restaurants, high end butcher shops or in quantities of 300 to 600 pounds at a time, they sought out a better solution.

“Our friend told us we’d need a meat freezer, a pickup truck and a few thousand dollars in cash,” explains Heitzeberg. “Ethan suggested that we utilize crowdfunding to pre-sell cows so 50 people could each purchase 5 to 10 pounds of quality, dry-aged beef.” After emailing 100 friends, the first cow was sold in 24 hours and was delivered in time for July 4th BBQs.

# # #

Robert Hoskins
(512) 627-6622
@Crowdfunding_PR

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Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.

On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins runs one of the industry’s foremost crowdfunding PR, social media and marketing agencies that has amassed a huge social media following and is dedicated to supporting a wide variety of donation, rewards and equity crowdfunding campaigns.

From Kitchen to Food Truck to Restaurant, Fundafeast.com Crowdfunding Site Helps Dreams Come True for Food and Drink Entrepreneurs

Fundafeast.com promises to support a wide variety of cookbooks, food trucks, restaurants and wineries to help fundraising efforts to launch a new food/drink service business

By Robert Hoskins

Based in New York City, NY, the new crowdfunding platform, Fundafeast.com, now makes it possible to fund anything from cookbooks full of great recipes to new food products all the way up to fine dining restaurant and wineries.  Crowdfunding can now be utilized to raise money for a wide variety of food and drink-related startups, new business ventures and existing restaurants that want to expand or franchise their operations with a little extra venture capital from hobby investors and micro venture capitalists.  But instead of giving up equity stakes in their companies, they simply trade great deals and VIP cards for startup cash.

Fundafeast New York, NY Crowdfunding Platform for Bars, Coffee Shops, Food Trucks, Franchises, Restaurants, and Wineries

“Fundafeast is designed for entrepreneurs who want to make a business out of their own food or drink ‘passion’ and need some help getting their venture started,” says Cheryl A. Clements, founder and CEO of fundafeast. “Sometimes all you need to pursue a great food business is a $500 investment, but there isn’t a bank in the world that’s going to help. I myself used GoFundMe to get fundafeast started.”

On fundafeast, entrepreneurs can post profiles of their business ideas and elicit contributions. The page provides details of the food + drink-related business, explains how the funds will be spent and keeps a running total of donations. Fundafeast collects a fee from entrepreneurs that represents only 4% of the money raised versus the 5% charged by most other crowdfunding platforms. Fundafeast doesn’t charge a penalty for clients who fall short of their goal, as some other sites do, such as a higher percentage rate or not allowing them to keep funding raised short of goal. Entrepreneurs are allowed to keep all funds raised.

Fundafeast hopes to help develop restaurants, wine bars, cookbooks, food products, food inspired art, innovative kitchen gadgets or other food and drink-related ventures and promote their passion for running food and drink-related establishments.

Fundafeast.com is a new rewards-based crowdfunding platform uniquely designed to help raise funds for entrepreneurs with a wide variety of food- or drink-related business ideas. Fundafeast.com, which went live on Feb. 1, 2014, and give entrepreneurs a crowdfunding profile page to describe their business idea in detail, set a fundraising goal and track contributions as they come in.

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Outer Aisle Gourmet Cooks Up Tasty Gluten-Free, Low-Carbohydrate Veggie Recipes for Athletes, Celiacs, Diabetics, Dieters and Vegetarians

New veggie bread, pizza crust, pasta and rice product lines offer restaurant-quality taste while keeping vegetables disguised from kids young and old so the whole family can enjoy eating a healthy diet of delicious meals

By Robert Hoskins

Outer Aisle Gourmet introduced a new product line of Veggie Pizza Crust, Veggie Pasta, Veggie Rice and Veggie Bread that are made with fresh vegetables and are naturally gluten-free and low in carbs, calories and fat.  The new products offer a delicious menu for athletes, vegetarians, diabetics, dieters, celiacs and health conscious eaters who will enjoy eating one to two servings of vegetables with every meal. Non-vegetarian families can top off any of these tasty vegetable-based products with chicken, beef, pork or shrimp to provide a balanced meal.

Outer Aisle Gourmet Cooks Up Tasty Gluten-Free, Low-Carbohydrate Veggie Recipes for Athletes, Celiacs, Diabetics, Dieters and Vegetarians

“According to a Gluten-Free Shoppers Survey, over 71-percent of consumers reported that it was hard to find gluten-free products that tasted good.  Our family agreed,” said Jeanne David, Outer Aisle Gourmet’s President and Head of Product Development.  “One thing my husband and I know about from growing up in New Orleans is great tasting food.  I thought it would be fun to cook up some improved gluten-free recipes that would taste more like a delicious meal you would enjoy eating in any restaurant in New Orleans.  That’s why our products are selling so well. They actually taste great!”

Due to heavy demand for its tasty products, Outer Aisle Gourmet is currently running a Kickstarter campaign through October 19^th to raise $30,000 to expand production and move a step closer to its ultimate goal of building a nationwide distribution channel.  Until they achieve their goal, the only way for consumers outside of the Santa Barbara area to sample Outer Aisle Gourmet’s products is to contribute to their Kickstarter campaign before October 19^th.

Outer Aisle Gourmet’s vegetable-based products do not contain any artificial ingredients and have a shelf life of more than three weeks when refrigerated.  The products are perfect for healthy grocery stores and restaurant franchises and big box retail outlets that serve gluten-free products to their customer base. Call (805) 682-1990 or visit the company’s website (www.outeraislegourmet.com) to inquire about placing future distributor, restaurant and retail outlet orders.

After the Kickstarter campaign succeeds, Outer Aisle Gourmet’s veggie products will be rolled out in Santa Barbara, Malibu, Camarillo, Carpenteria, Agoura Hills, Moor Park, Palo Alto, Los Angeles, Fillmoor, Ojai Valley, Oxnard, Santa Ynez, Solvang, Simi Valley, Thousand Oaks and Ventura County, California.

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New Restaurant and Food Truck Crowdfunding Platform Allows Anyone to Launch a Food Service Business

By Robert Hoskins

Foodstart.com opened its virtual fundraising doors for restaurants nationwide in the United States to provide a new finance to help restaurant and food truck owners can raise capital online in small increments from their extended community of friends, family, and future customers. Only instead of a cash return, backers receive perks and rewards like free dessert, discounts, and cooking workshops.

Restaurant and food truck owners now can raise capital online in small increments from their extended community of friends, family, and future customers.

Among its unique offerings: a$1,000 seed-match for businesses, physical cards for backers, and a free, social-media marketing program.  In other words, Foodstart.com enables debt-free financing while also creating a loyal customer base.

“We did a lot of research before starting,” Founder Alex Sheshunoff said.  “Turns out, when it comes to restaurants, many people want to feel like they are on the inside as much as they want a specific financial return. Which makes sense. If you give a friend $200 for his restaurant, you don’t want an 8% return on your money – that’s $16.  Instead, you want your name on a menu item and a behind-the-scene tour.”

Sheshunoff explained that he came up with the idea after being unable to invest in a friend’s new restaurant.  “My friend had a good concept and a great location. I wanted to give him $500, mostly so I could say I was an early backer.  He wanted to take it, but there was no mechanism for him to handle such a small amount. I figured we weren’t the only one with this problem – there are 22,000 independent restaurants started every year.”

Foodstart.com has been up in beta for just a few months, but already more than 30 restaurants and food trucks have signed on, perhaps enticed by its low 4% fee and lack of setup costs.  One was Wilson’s BBQ in Fairfield, Connecticut.  Proprietor Ed Wilson wanted to expand to a second location so turned to Foodstart. “After I posted my campaign,” Wilson explained, “Foodstart sent me some custom fliers.  Turns out, one of my customers is an investment banker, and it looks like we’re going to get all of our funding!”

Sheshunoff chose to focus restaurants and food trucks because of the emotional appeal they have for people.  “No one is really excited to invest $100 in a friend’s dental practice to get a free teeth cleaning.”  He admits that raising money from a broad group isn’t a new idea. “The Green Bay Packers first sold shares to the public in 1923.  Even though shareholders get only a certificate and a behind-the-scenes tour, they now have 360,000 shareholders  – and the most passionate fans in football.  We’re just applying the samBe concept to restaurants.”

Foodstart.com advisory board member, Steve Rockwell a restaurant industry consultant and former equity research analyst, said this kind of community-funding model will be a key part of restaurant finance in the future. And Rockwell should know.  He’s helped companies such as Ruby Tuesday, Outback Steakhouse, Papa John’s, and Jamba Juice raise over $1 billion in public and private equity. “Most independent restaurant owners have limited financing options.  A platform like Foodstart’s not only helps them raise capital, but almost as importantly, it creates a network of loyal customers.  And that’s something traditional sources of capital have a hard time doing.”

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• Food trucks coming to the Taste of Chicago

Want to generate news for your Crowdfunding PR campaign?  Select one of the following categories and post your press release:  Business , Cities, Communities, Crowdfunding Platforms, Education, Film, Music, Entertainment, Games, Videos, Social Good, Solar, Renewable Energy, Software, Hardware, and Technology Gadgets.   Don’t see your category listed? Tell us to add it and we will.

Both Crowdfunding platform owners and Crowdfunding campaign managers and PR staff can post their news and press releases into these free discussion forums to promote maximum social media exposure.

Kickstarter Crowdfunding Campaign Kicks Off for HAPIfork to Help People Slow Down How Fast They Eat

By Robert Hoskins

HAPILABS announced the launch of their Kickstarter crowdfunding campaign to raise funds for the manufacturing and distribution of HAPIfork – the world’s first connected fork that helps people monitor how much they eat.

HAPIfork is the world’s first connected fork. The personal technology tool monitors how fast people eat and helps them slow down

HAPIfork transforms people’s relationship with food as it monitors how fast the user is eating and helps them slow down. Unveiled at the Consumer Electronics Show (CES) in January, HAPIfork was selected among the finalists for the CES Innovations Award, Health & Wellness category. The word quickly spread in over 50 countries globally culminating in hundreds of articles, blog posts, tweets, television and radio appearances as well as a fun shout out from The Colbert Report.

“While our product is still a prototype, we’re thrilled by the global response so far,” says Fabrice Boutain, HAPILABS founder. “We believe this is affirmation of the growing consumer health awareness movement to gain better control of issues impacting weight and digestive issues as well as more serious issues such as diabetes and other chronic conditions.”

Keeping in line with Kickstarter rewards at various funding levels, the HAPIfork will be offered as a perk for up to 2,500 people funding $89, and at the $99 level for anyone else who would like to be in the first commercial batch. In addition, the opportunity to be part of the beta testing program, receiving the HAPIfork at the earliest possible availability date, is offered at the $300 level perk. The campaign, which starts today and runs until May 31, 2013, has a fundraising target of $100,000.

HAPIfork was designed by French entrepreneur and inventor Jacques Lépine whose idea was based on research which shows that by eating slower, people can improve the way they feel, improve their digestion and lose weight. HAPIfork aims to modify eating behavior by slowing down how fast people eat and being more present with when and how long it takes to eat, leading to an overall healthier state of being and living.

Unlike other health related tools, the HAPIfork is inconspicuous and appropriate for out of home use. The Bluetooth enabled smart fork also collects information for future analysis or monitoring in clinical settings. All data is transmitted to a ‘personalized online dashboard’ when the HAPIfork is connected to the users computer or mobile device making it easy to monitor eating habits and health improvement at home or on the road.

HAPIfork will be released in three colors (blue, green and pink) and will ship to Kickstarter funders first before the general public. HAPIfork comes with a color coordinated case making it easy to carry everywhere. The product will initially go on sale in the US and EU in the fourth quarter of this year.

HAPILABS helps individuals in the 21st century take control of their HAPIness, health and fitness through applications and mobile connected devices. HAPIfork is part of suite of devices, applications and services from HAPILABS aimed at improving overall health, well being and happiness. Products in development include the HAPIwatch to help people sleep better and the HAPItrack to help people stay in great shape. Offering elegant and simple solutions, HAPILABS helps people achieve a healthier and happier lifestyle.

Related articles

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• ‘Smart fork’ may help you lose weight
• Get your HAPIfork – Kickstarter launch

Want to generate news for your Crowdfunding PR campaign?  Select one of the following categories and post your press release:  Business , Cities, Communities, Crowdfunding Platforms, Education, Film, Music, Entertainment, Games, Videos, Social Good, Solar, Renewable Energy, Software, Hardware, and Technology Gadgets.   Don’t see your category listed? Tell us to add it and we will.

Both Crowdfunding platform owners and Crowdfunding campaign managers and PR staff can post their news and press releases into these free discussion forums to promote maximum social media exposure.

GiveToBenefit Partners with Avenida Restaurant to Raise Money for the Margaret E. Moul Home with Crowdfunding

By Robert Hoskins

GiveToBenefit, Inc., a donation-based crowdfunding platform in Penn Valley, Pa., announced a fundraising partnership to help Avenida, a popular Latin American restaurant located at 7402 Germantown Avenue in Mount Airy, Pa., raise funds by matching all donations collected at the restaurant through April 2013 to help purchase a Watermark water filtration system for the Margaret E. Moul home for people with neuromuscular disabilities in York, Pa.

Social Crowdfunding Site GiveToBenefit Helps Non-profits Conduct Fundraising Campaigns

The Avenida fund drive supplements the crowdfunding campaign already underway at GiveToBenefit.com. “Our partnership with Avenida will boost our efforts to bring fresh water to the staff and residents at the Margaret E. Moul Home,” says Daniel M. Sossaman, II, chief executive officer of GiveToBenefit. “By activating donors at a community level, we will be giving this fund drive a new way to succeed.”

“Avenida is excited to support the Margaret E. Moul Home with this fundraiser,” says Kim Katz-Alvarez, co-owner of the award-winning restaurant with her husband Edgar Alvarez. “As a family-owned and -operated business, we believe in giving back to the community and this opportunity that GiveToBenefit has brought to us really helps us express one of our core values in a creative and meaningful way.”