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Tag Archives: Crowdfunding Experts

Crowdfunding Industry Petitions the SEC to Raise Title III, Regulation Crowdfunding (Reg. CF) Private Equity Fundraising Cap to $20 Million

3 Aug

Crowdfunding experts cite zero fraud; competent issuers have been able to raise serious capital from investors that believe in their products or services; and, retail investors, for the first time in recent history, now have a transparent, systematic way to invest in startups

Sherwood Neiss, Crowdfunding Capital Advisors, testifies before the SEC

Sherwood Neiss, Crowdfund Capital Advisors, testifies at the SEC

In a letter to the SEC dated July 19th, the Regulation Crowdfunding (Reg CF) industry’s largest equity crowdfunding platforms and industry influencers provided data and analysis to support increasing the Regulation Crowdfunding cap to $20 million.

The letter comes after SEC Chairman Clayton said in a live chat with FINRA President and CEO Robert Cook, “I continue to worry that retail investors do not have access to as broad a slice of our capital markets as I would like them to have. Said another way, you have private capital and public capital. Retail investors can really only participate in the public capital, and to the extent private capital has become so robust, you’ve shrunk opportunities. That bothers me a bit. If that trend continues, a much more select group is participating in the growth of the economy.”


The following bullet points below and the following analysis is provided to support the increase in Reg. CF.

Since the launch of Regulation Crowdfunding:

  • Over 1,000 companies have filed with the SEC to raise money on online platforms that are registered with FINRA to facilitate capital formation.
  • Over $137M has been committed to these issuers. 95% ($130.4M) of that capital was funded and invested into 715 companies (68.5% success rate).
  • These 715 companies are supporting 4,172 jobs and producing over $249 million n revenue.
  • Issuers have filed in almost every state in the Union.
  • Issuers have been funded in 80 industries, according to Morningstar’s Global Equity Classification Structure.
The fundraising cap should be adjusted because:
  • There has been zero fraud, competent issuers have been able to raise serious capital from investors that believe in their products or services, and retail investors (for the first time in recent history) have a transparent, systematic way to back companies they believe in.
  • Successfully funded companies are supporting and creating valuable jobs and providing substantial economic activity in a broad range of locally important industries all around the United States.
  • The initial cap of $1 million was meant to be adjusted. Only once since the launch of Regulation Crowdfunding has this been adjusted and at the time only by $70,000. Such de minimus adjustments do not fully allow meritorious issuers to fully benefit from this new form of online finance nor expand the opportunity for issuers seeking to raise in excess of $1 million.
  • The current $1 million level is now far below what startups and SMEs need for seed stage capital. May 2018 data indicates that the median sized funding round for Angel or Seed stage companies in the US is $2 million. This means that even for the smallest funding round the current limits do not allow an issuer to raise their entire round via Regulation Crowdfunding. This dramatically increases costs and time spent on raising capital by US businesses. This reduces the number of American innovators and job creators in the United States.
  • While the “funding gap” that Regulation Crowdfunding was meant to address is filling the void. The funding “opportunity” really comes from those small/medium firms that are seeking to raise up to $20 million. Raising funds under $20 million has become increasingly challenging as Venture Capital/Private Equity has moved upstream over the past decade. Raising the cap will allow issuers that wish to utilize this form of online finance the ability to raise in excess of $1 million and tap their local investors without having to deal with the costly, time consuming process of either filing a full prospectus with the SEC or spending hundreds of thousands of dollars on a private offering.
  • Many companies forego Regulation Crowdfunding in favor of Reg D, 506(c), because of the low Reg CF limit. This has the effect of reduced disclosure to investors, since Form D provides less information even than Form C. In addition, ordinary investors are cut out of some of the most attractive deals that have already attracted institutional funding, which seems unfair and counter to one of the goals of Reg CF.
  • Both the United Kingdom and Germany have adjusted their caps to 8 million EUR (US$9.4 million). The United States should not be a follower, but instead a leader.
People are being asked to call their Senators and Representatives to ask them to support increasing the cap and helping small businesses access capital, create jobs and foster local innovation.
# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
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Crowdfunding PR Rolls Out Title IV, Reg. A+ 2-Month Crowdfunding Prep Work Program to Help Startups and Existing Businesses Learn How to Launch More Successful Crowdfunding Campaigns

29 Aug

The Crowdfunding Prep Work Program Helps Campaign Managers Amass a Large Crowd of Followers on Social Media and Utilize PR to Generate Hundreds of News Articles on Leading Media Outlets

By Robert Hoskins

Austin, Texas – Want to learn how to launch a successful Title IV, Reg. A+ equity crowdfunding campaign? To help crowdfunders achieve this elusive goal, Crowdfunding PR announced a special two-month Crowdfunding Prep Work Program that will significantly improve a crowdfunding campaign’s success rate by amplifying its management team’s social media profiles and by utilizing an effective crowdfunding PR campaign to generate hundreds of stories via electronic news media outlets prior to the crowdfunding campaign’s launch.

How to Plan a Successful Crowdfunding PR Campaign by Following this Secret Step-by-Step Process

How to Plan a Successful Crowdfunding PR Campaign by Following this Secret Step-by-Step Process

Social Media Campaigns
Conducting a strong social media marketing campaign is one of the biggest challenges that many Title IV, Reg. A+ Crowdfunding Campaigns will face. Improving weak social media credentials for companies is critical to crowdfunding success. What many entrepreneurs and startups need to recognize is how important social media is in the world of crowdfunding.

“The very first thing that an investor/donor does when they read through a crowdfunding profile they like is to look up the company and its team members on Facebook, LinkedIn and Twitter to check out their credentials,” said Robert Hoskins, Crowdfunding PR’s Director of Crowdfunding Campaigns. “Having a strong resume on LinkedIn, lots of likes on Facebook and an army of followers on Twitter is crucial to determining the strength of the team and the likelihood that they have the tenacity and marketing skill set to deliver on their crowdfunding campaign’s promises.”

Public Relations/Publicity Campaigns
The second biggest task is generating stories on electronic news media outlets and blogs prior to launching a crowdfunding campaign. Not only can a well-orchestrated crowdfunding PR campaign generate hundreds of free, positive trade press articles to support the fundraising effort, but the same targeted, search-engine-optimized (SEO) press releases will continue to drive new investors, potential customers as well as sales/distribution partners to the business long after the crowdfunding campaign ends.

“Most investors/donors will do a Google search to see what they can find online for both the company and its team members,” Hoskins continued. “With a two-month crowdfunding prep work campaign there will be several pages of search engine results that link to the client’s website pages, their social media posts/profiles and the crowdfunding campaign’s temporary landing page until they launch an equity crowdfunding campaign on SeedInvest.comStartEngine.com, Republic.co, WeFunder.com or any other Title IV, Reg. A+ equity crowdfunding sites.

Contact Crowdfunding PR
If you would like to speak with a crowdfunding PR, social media and/or marketing expert regarding your crowdfunding campaign, please call Robert Hoskins at (512) 627-6622.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

iCrowd Launches the Industry’s Most Sophisticated Equity Crowdfunding Portal to Date

24 Feb

By Robert Hoskins

In a growing a landscape of Crowdfunding Universities with no actual classes and Global Crowdfunding Education Networks with zero content or even a place to signup, the new iCrowd Equity Crowdfunding portal is the real deal and it is a must-see website for everyone in the Crowdfunding industry.

Most Crowdfunding sites will tell you that their lack of content, business partner programs, and other Crowdfunding services is due to the fact that the SEC has not yet issued Title II and Title III guidelines. What they do not want to tell you is that they actually have very little business experience and have never been involved with running a functioning industry portal in any industry.

The exception to the rule is the iCrowd Crowdfunding portal, which is live now and has risen quickly to the top of the Equity Crowdfunding industry pyramid. Unlike the competition, the iCrowd site offers richly interactive web-based community based on web 3.0 technology.  Primarily supported by user-generated content, iCrowd promotes socially enriched exchanges that foster a shared passion for Crowdfunding inspired ideas to empower entrepreneurs with the information, insight, and motivation necessary to translate these concepts into tangible business success.

iCrowd is led by John Callaghan, a former Wall Street portfolio manager, security analyst, and expert in small capitalization businesses, and Brad McGee, who served as the Executive Vice President and Chief Strategy Officer of Tyco International Ltd. and Chief Administrative Officer of the CIT Group.

“Working as an analyst and a small-cap growth portfolio manager, I saw the parallel frustrations of small business owners who were unable to raise capital and investors who were unable to buy into early-stage companies,” Callaghan said. “The internet has opened many opportunities for individuals to take charge of their investments. Investment crowdfunding will be the next step in that evolution.”

iCrowd intends to become a premier, registered equity funding portal once the final rules for Investment Crowdfunding under the JOBS Act are implemented.  At that time, iCrowd will enable entrepreneurs to engage with each other and with potential investors to fine-tune their business concept or growth idea and secure financing directly from these investors.  Investors become an integral part of the entrepreneur’s success through their advice, investment, and advocacy.

“Social interaction is the key to investment crowdfunding. Raising capital is critical to business success, but it is not sufficient. Development of interactive networks of supporters and potential partners along with access to sound business advice is crucial to transition entrepreneurs from people with ideas to people with successful businesses,” said Brad McGee. “iCrowd makes it possible for entrepreneurs to develop those partnerships.”

Small businesses can find communities of entrepreneurs, mentors, peers, and experts to begin gathering advice and support in preparation for launching a successful Equity Crowdfunding campaigns in the future. iCrowd offers small enterprises the opportunity to start building the right network of contacts and establishing the relationships that will be crucial to their success.

iCrowd is actively building a Partners Program to pursue creative ways to join forces with businesses and industry influencers through cross promotions, affiliate arrangements, sponsorships and custom strategic partnerships as well as an iCrowd Validated Experts Program, which is seeking experts to promote their capabilities and services to their iCrowd community.

Check out what the iCrowd Crowdfunding Portal Business Service Portfolio has to offer:

Expertise Profiles – iCrowd user profiles are designed provide an online supply chain so that investors, ancillary Crowdfunding service vendors and future Crowdfunding campaign managers (Crowdfunders) will have a place to shop for the Crowdfunding expertise they need to make smart investments and/or plan successful Crowdfunding campaigns.

Credibility Badges – To help users ascertain the credibility of any user’s profile, iCrowd uses a point system that allows the crowd to award or subtract points for both questions asked as well as answers given on the portal’s discussion boards, the advisory boards they sit on, the user groups they manage, etc.  The more points a user earns the higher they rise in the rankings, similar to the way fantasy football leagues award players points based on their performance during a game. As the Crowdfunding industry evolves using a sophisticated ranking system to rate users based on their investment interests, Crowdfunding expertise, and ancillary service backgrounds will make it very easy to search, find, validate and then build many value-added business connections.

iCrowd Academy – Not quite yet an academy with instructor lead classes, the iCrowd platform is still by far the most interactive education platform that we have seen to date in the Crowdfunding industry. If it is true Crowdfunding knowledge you seek, the iCrowd Academy is the only place on the internet where you can read up on important Crowdfunding subject matters for free. One feature that would be helpful in growing a professional iCrowd Academy would be a Crowdfunding library, where users could upload white papers, research reports, PowerPoint presentations and infographics for research purposes.

Ask the iCrowd – For inquiring minds that want to know more, the Ask the iCrowd chat rooms allow users to search for any Crowdfunding discussion topic by keyword, and then read through many associated threads that offer great pro and con viewpoints from fellow Crowdfunding members. This is where the Credibility Badges come in handy.  It is very easy for the iCrowd members to give an answer a thumps up (+5 points) or a thumbs down (-5 points). Based on a member’s total iCrowd score, it is easy to determine how credible their advice might be. It is important to note that the iCrowd chat rooms are the only place on the internet where you can get your Crowdfunding questions for free. As iCrowd members become more knowledgeable and their intelligence continues to increase, the iCrowd platform is positioned to become the number one Crowdfunding repository due to its sheer volume of free information.

Advisory Boards – This feature is a very well thought out section and probably will become one of the most important value-added benefits of doing business on the iCrowd platform.  As users explore the many areas of knowledge, they will begin to get a sense of who the real Crowdfunding experts are in the industry. The Advisory Board feature allows Crowdfunders to send invitations to members to ask them to join their Crowdfunding campaign’s advisory board.  An advisory board might include experts from the legal, financial, fundraising and marketing industries that specialize in Crowdfunding. This will be a great way help mentor entrepreneurs and guide them through the intricacies of starting up and operating a business via private networks with secluded discussion forums that will allow business-specific advice and very candid feedback.

iCrowd Groups – In the business world there are many vertical business segments, each with its own distribution channel of manufacturing companies, distributors, resellers, retail outlets and online eCommerce portals. The iCrowd Groups feature on the iCrowd platform allows members to build vertical business-to-business communities of like-minded investors, service providers and Crowdfunders around mutual business interests, which are designed to stimulate fruitful discussions among their members. Groups can be public, by invitation only, or completely private.

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