Searching for the Best List of Crowdfunding Sites and Platforms to Launch a Successful Rewards or Equity Crowdfunding Campaign in 2017?
By Robert Hoskins, Crowdfunding PR
New York City, New York – Each year Crowdfunding PR releases a list of the top 100 crowdfunding sites in the United States based on their website traffic ranking. Traffic ranking is important because the more website visitors that are visiting any given crowdfunding site on a daily basis, the less money a crowdfunding campaign manager needs to spend to attract the eyes of potential investors, crowdfunders or donors to support their crowdfunding campaigns in order to make them successful.
Top 100 Crowdfunding Sites in the U.S. for 2017:
Top 2017 Crowdfunding Sites for Equity Crowdfunding Campaigns
Top 2017 Crowdfunding Sites for Real Estate Crowdfunding Campaigns
Top 2017 Crowdfunding Sites for Rewards or Perks Crowdfunding Campaigns
Top 2017 Crowdfunding Sites for Donation Crowdfunding Campaigns
Top 2017 Crowdfunding Sites for P2P Lending and Personal Loans
Top 2017 Crowdfunding Sites for University/College Crowdfunding Campaigns
Top 2017 Crowdfunding Sites for Title III, Reg. CF Crowdfunding Campaigns
Top 2017 Crowdfunding Sites for Title IV, Reg. A+ Crowdfunding Campaigns
Crowdfunding Site’s Competitive Analysis
Crowdfunding PR recommends that the best way to leverage these Top 100 Crowdfunding Lists is to get a yellow tablet for taking notes, then go to each site on each of the most appropriate lists and begin to build a competitive analysis that compares the different crowdfunding sites based on fees, rules and funds dispersement rules. Also, take a look at the crowdfunding website’s current total visits, average visit duration, pages per visit, and the visitor bounce rate. These stats will show you how much time a potential investor, crowdfunder or donor spends shopping for great crowdfunding projects like yours to support.
Also Read: Top 10 Marketing Strategies for Crowdfunding Campaigns
Crowdfunding Site’s Marketing Mix
The crowdfunding sites at the top of each list are there because they spend a lot of their own money marketing their crowdfunding platforms. Click on each Country’s stats link, which will take you to the SimilarWeb’s profile for each crowdfunding site and will provide valuable information on how much traffic is being generated by:
Website Content
- Business Leads
- FAQ Sheets
- Landing Pages
- Press Rooms
- Product/Service Videos
Social Media Networks
- Quora
- YouTube
Referral Sites
- Press Releases
- News Stories
- Back Link Sources
Digital Display Advertising
- Adf.ly
- AdMarketplace
- AppNexus
- AdSupply
- Google Display
- Google Pay Per Click
- Outbrain
- Skimlinks
- Taboola
- ZiffDavis
Search Engine Results
- Organic
- Paid
Direct Website Traffic
- Word of Mouth
- Brand Share Awareness
eMail Marketing
- CRM
- eMail Blasts
- eNewsletters
All of this information is great for allowing you to see which crowdfunding sites are doing the best job of marketing their platforms and what types of marketing campaigns their sites are using as well as what marketing strategies their crowdfunding campaigns are utilizing to launch the most successful crowdfunding campaigns.
Competitive Analysis on Your Competitors
Next, campaign managers should go to each crowdfunding platform and do a competitive analysis on crowdfunding campaigns with similar products and services. On most crowdfunding sites, you can sort by their categories by the most successful or least successful campaigns.
While researching your competitors jot down notes on a yellow pad on what you like about each successful crowdfunding campaign’s video, their crowdfunding profile, the body copy language used, their info graphics, product/service photos, perks/rewards, customer testimonials, FAQ sheets, press rooms, etc.
Do the same thing for crowdfunding campaigns that failed and note what you don’t like about the same categories. This process will give you great marketplace awareness about what works and what doesn’t and will give you the optimum amount of knowledge to position your products and services in the best positive light against the competition.
Next Steps?
When you’re ready to build a website, begin social media marketing, conduct PR campaigns and/or begin social media advertising and digital marketing campaigns, please give Crowdfunding PR a call at the number below. We offer a free 30-minute consulting call to get started.
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Robert Hoskins
(512) 627-6622
@Crowdfunding_PR
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