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Tag Archives: Press Room

Crowdfunding PR Rolls Out Title III Equity Crowdfunding 2-Month Prep-Work Programs to Launch More Successful Crowdfunding Campaigns

16 May

The crowdfunding prep work program helps entrepreneurs, startups and small businesses amass a large crowd of followers on social media and utilizes PR to generate hundreds of articles on leading newspapers, TV/radio stations, trade publications and leading blogs

By Robert Hoskins

Austin, Texas (May 16, 2016) – Want to learn how to launch a successful Title III crowdfunding campaign on one of top 100 equity crowdfunding sites? To help crowdfunders achieve this elusive goal, Crowdfunding PR (http://crowdfundingPR.wordpress.com) announced a special two-month Crowdfunding Prep Work Program that will significantly improve a crowdfunding campaign’s success rate by amplifying its founder’s social media profiles and by utilizing an effective crowdfunding PR campaign to generate hundreds of stories in the electronic news media prior to the crowdfunding campaign’s launch.

How to Plan a Successful Crowdfunding PR Campaign by Following this Secret Step-by-Step Process

How to Plan a Successful Crowdfunding PR Campaigns, a Step-by-Step Process

One of the biggest challenges that most crowdfunding campaigns face are weak social media credentials and the lack of a large group of social media followers that are needed to support crowdfunding campaigns with donations and/or investments. Building strong, professional Facebook, LinkedIn and Twitter profiles and amassing the largest possible group of followers on social media networks is crucial to conducting a successful crowdfunding campaign.

The second biggest task is generating stories on electronic news media outlets and blogs prior to launching a crowdfunding campaign. Not only can a well-orchestrated crowdfunding PR campaign generate hundreds of free, positive trade press articles to support the fundraising effort, but the same targeted, search engine optimized press releases will continue to drive new investors, potential customers and sales/distribution partners to the business long after the crowdfunding campaign ends.

“What many entrepreneurs and startups need to recognize is how important social media is in the world of crowdfunding,” said Robert Hoskins, Crowdfunding PR’s Director of Crowdfunding Campaigns. “The very first thing that an investor/donor does when they read through a crowdfunding profile they like is to look up the company and its team members on Facebook, LinkedIn and Twitter to check out their credentials. Having a strong resume on LinkedIn, lots of likes on Facebook and an army of followers on Twitter is crucial to determining the strength of the team and the likelihood that they have the tenacity and skill set to deliver on their crowdfunding campaign’s promises.”

“Next, most investors/donors will do a Google search to see what they can find online for both the company and its team members,” Hoskins continued. “With a two-month crowdfunding prep-work campaign there will be several pages of search engine results that link to the client’s website pages, their social media posts/profiles and the crowdfunding campaign’s prep pages that will point to their live fundraising campaign on Kickstarter.com, Indiegogo.com, GoFundMe.com or any of the other 2016 Top 100 Global Crowdfunding sites.”

If you would like to speak with a crowdfunding PR, social media and/or marketing expert regarding your crowdfunding campaign please call Robert Hoskins at (512) 627-6622 or fill out the contact form at: https://crowdfundingpr.wordpress.com/about-crowdfunding-pr-campaigns/ to setup a telephone consultation.

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.
Mr. Hoskins adamantly believes that the crowdfunding industry will empower everyone in the United States to rediscover the possibility of living the American dream with a little hard work, a great business idea and the dedication to researching, planning and launching a well-thought-out crowdfunding campaign. He consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

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Crowdfunding PR Offers Texas Co-Working Space, Incubator and Accelerator Members a 50% Discount on Media Lists, Press Releases, PR and Media Relations Pitching Services

22 Feb

Texas Entrepreneurs and Startups Located Anywhere in Texas are Encouraged to Take Advantage of Front Page PR’s Free 30-Minute Crowdfunding Consultations to Learn How to Raise $1 Million per Year from More than 20 Million Texas Crowdfunding Investors

  By Robert Hoskins

Company Details:

Front Page PR is one of the leading Crowdfunding PR firms in America

Front Page Public Relations

Front Page Public Relations has been helping startups, mid-sized companies and Fortune 500 corporations develop corporate communications programs for more than 25 years. Our fields of expertise include building websites, generating persuasive content, developing corporate message maps, and planning integrated marketing communications programs that include advertising, media relations, PR and social media management.

Nothing is more important than the story you tell investors and your future customers. Gaining traction during startup mode is one of the toughest challenges bootstrapped entrepreneurs need to master.  Front Page PR specializes in helping young startups develop interesting, polished and persuasive marketing communications messages that will convince new customers to buy your products and services and persuade angel investors to invest in your business. 

For most entrepreneurs, removing the fear, uncertainty and doubt from the sales equation is a critical 1st step in the business development process.  Let us help you gain some marketplace momentum and start building a loyal customer base.  

Below are some very cost-effective ways to start generating some positive publicity for your business. A typical press release generates around 100 stories on leading blogs, magazines, TV stations and other types of media outlets, not just in the United States, but on a worldwide basis.

Offer Details:

For entrepreneurs of co-working spaces, incubators and accelerators, Front Page PR will offer a 50% discount on the following services: 

  1. Building Press/Media Contact Lists

Front Page PR will build a targeted list of media contacts in the United States that cover your product or service category. Front Page PR will spend up to 4 hours @ $150 per hour to build and clean a reporter/media contact list. 

Click here to purchase a Press List at the 50% discounted rate of $300.

  1. Writing/Issuing Press Releases

Front Page PR will spend up to 4 hours @ $150 per hour performing a competitive analysis of your top three competitors as well as research how leading publications are covering their stories. Based on this research we will write a 400-word, highly targeted and SEO’ed press release and issue it over Marketwired.com, the #1 news wire service in the United States.

Each release comes with an analytics report that shows how many media outlets picked up the release, how many people read the release as well as the geographical click-through rate for people who visited the company’s website.

This price does not include external wire service costs, which range around $250 for a 400-word release released in Texas that includes one logo. Extra photos and video attachments range from $75 to $125. Large city releases such LA and NY cost around $390.

Click here to purchase a Press Release at the 50% discounted rate of $300.

  1. Media Relations Campaign

Front Page PR will spend up to 25 hours @ $200 per hour each month calling, emailing and texting tailored media pitches to a precise list of the top 50 reporters that cover your companies products. The goal of this program is build relationships between your executive management team and the media. It is a very labor-intensive process for your execs who will need to develop a message with our help and scheduling time to prepare for interviews and then spending time speaking with the press. It is a process that does not happen overnight and will grow slowly over a 12-month period and may involve press tours and travel. This option requires signing a 12-month contract.

Click here to purchase a Media Relations PR Campaign at the 50% discounted rate of $2,500.

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Contact:
Robert Hoskins

Front Page PR
(512) 627-6622
www.linkedin.com/in/roberthoskins
rhoskins[at]frontpagepr.com
@Crowdfunding_PR (fastest response)
@FrontPage_PR
@Crowdfunding TX

 

 

Raising Awareness for the Crowdfunding Industry through Free Online Crowdfunding Training Programs

4 Aug

Please help us spread the basic concepts of the crowdfunding campaigns with the masses by sharing the following free training class links with your social media networks

By Robert Hoskins

Austin, Texas – It amazes me to discover at business networking events the number of people that that have never heard of crowdfunding.  And while crowdfunding may still be under the radar for general population, based on the number of calls we receive each week, the crowdfunding industry is definitely experiencing hockey growth rates.

Our team at Front Page PR used to spend a tremendous amount of time on the phone educating future crowdfunding campaign managers one person, which was extremely time consuming.

Over the past 6 months, the demand for crowdfunding knowledge became overwhelming, so we decided to create the crowdfunding industry’s first free source of crowdfunding training classes.  The goal was to make it as easy as possible for anyone to learn more about crowdfunding by providing the basic crowdfunding training materials listed at the bottom of them page.  If you like the reading materials and find them useful, please help us spread the word about using crowdfunding as a small business finance tool to your social media networks.

“Just click to tweet. It is very easy!”

If you have a marketing background and would like to start a crowdfunding training class in your city or town, please give us a call (512) 627-6622.  We have several printed books that combined with the crowdfunding training materials listed below can help  any get a basic understanding of what it takes to launch a successful crowdfunding campaign.

Crowdfunding Training Class Links:

  1. Introduction to Launching a Successful Crowdfunding Campaign

     [Click to Tweet]

  2. How to Conduct a Competitive Analysis for Crowdfunding Campaigns

    http://wp.me/P4r9U5-F [Click to Tweet]

  3. How to Shoot a Persuasive Video for Crowdfunding Campaigns

    http://wp.me/P4r9U5-1r [Click to Tweet]

  4. How to Write an Effective Crowdfunding Profile that Converts Donors

    http://wp.me/P4r9U5-S [Click to Tweet]

  5. How to Write Copy with Language that Encourage People to Donate

    http://wp.me/P4r9U5-P [Click to Tweet]

  6. How to Offer the Right Perks/Rewards with Good Calls to Action

    http://wp.me/P4r9U5-1n [Click to Tweet]

  7. How to Utilize Perks/Rewards to Conduct Marketplace Research

    http://wp.me/P4r9U5-P [Click to Tweet]

  8. How to Set Realistic and Achievable Crowdfunding & Fundraising Goals

    http://wp.me/P4r9U5-1a [Click to Tweet]

  9. How to Do a Great Job of  Explaining How Crowdfunding Funds will be Spent

    http://wp.me/P4r9U5-1e [Click to Tweet]

  10. How to Raise the First 30% of Crowdfunding Funds from Family and Friends

    http://wp.me/P4r9U5-17 [Click to Tweet]

  11. How to Build a Great Crowdfunding Management Team to Enhance Success

    http://wp.me/P4r9U5-1i [Click to Tweet]

  12. How to Build a Press Room for Crowdfunding Campaign to Achieve Success with the Press

    http://wp.me/P4r9U5-1x [Click to Tweet]

  13. How to Build a Press Kit with the Materials Reporters Need to Write a Story

    http://wp.me/P4r9U5-1z [Click to Tweet]

  14. How to Write SEO’ed Press Releases to Promote Crowdfunding Campaigns

    http://wp.me/P4r9U5-1B [Click to Tweet]

  15. How to Create an Informational Crowdfunding Campaign FAQ Sheet

    http://wp.me/P4r9U5-14 [Click to Tweet]

  16. How to Develop a Crowdfunding Timeline Complete with Milestones

    http://wp.me/P4r9U5-2y [Click to Tweet]

  17. How to Plan an Effective Advertising Campaign to Promote Crowdfunding Campaigns

    http://wp.me/P4r9U5-g [Click to Tweet]

  18. How to Use Content Marketing to Promote Crowdfunding Campaigns

    http://wp.me/P4r9U5-u [Click to Tweet]

  19. How to Calculate Average Crowdfunding Conversion Rates by Industry

    http://wp.me/P4r9U5-M [Click to Tweet]

  20. How to Use Email Marketing to Reach and Convert More Crowdfunding Buyers

    http://wp.me/P4r9U5-12 [Click to Tweet]

  21. How to Conduct Media Relations to Generate Publicity for Crowdfunding Campaigns

    http://wp.me/P4r9U5-1l [Click to Tweet]

  22. How to Find the Best Social Media Tools to Promote Crowdfunding Campaigns

    http://wp.me/P4r9U5-1M [Click to Tweet]

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Top 10 Tips for Selecting Crowdfunding PR Firm for Promoting/Marketing a Crowdfunding Campaign

4 May

Hiring an Experienced PR Firm with Strong Media Relations Experience and a Strong Database of Developed Crowdfunding Media Contacts Can Make or Break a Serious Crowdfunding Campaign Drive

Robert Hoskins, Director, Crowdfunding PR/Media Relations

Robert Hoskins, Director, Crowdfunding PR/Media Relations

By Robert Hoskins, Front Page PR

Follow these simple tips to find the best Crowdfunding PR firm to help launch a successful Crowdfunding PR campaign for fundraising platforms, portals, websites and individual Crowdfunding campaigns:

  1. Check to see how many years the PR firm has been in business and examine what industries they have served
  2. Review their Crowdfunding activity on popular social media sites such as Linkedin.com, Twitter.com, etc. to see how knowledgeable they are on popular Crowdfunding news trends in the media
  3. Make sure they include a wide variety of written press materials in their monthly retainer, such as a Crowdfunding campaign profile, at least four press releases for a 30-day campaign, a Frequently Asked Question (FAQ) sheet, a short white paper, online press room, and media training/message maps for executive interviews, etc.
  4. Make sure that you will be working with a media relations expert that has at least 10+ years of media relations experience. The more media relations experience the better your publicity results will be.
  5. Beware of PR firms that recommend signing up for expensive online tutorials, which then later pressures clients to buy more expensive PR services when they realize that they simply do not have enough time, experience or media skills to pitch stories to reporters successfully
  6. Beware of PR firms that want to use free or cheap news wire distribution services.  Always use a premium news wire service such as Businesswire.com, Marketwire.com, PRNewswire.com or PRweb.com.
  7. Make sure the PR firm adheres a strict no conflict of interest policy meaning they do not represent two companies or Crowdfunding campaigns that would be considered competitors at the same time.
  8.  Ask for a PR publicity guarantee and a clip report that shows clients all the news stories that their Crowdfunding PR campaign generated
  9. Ask the PR firm what other types of value-added marketing services are available such as press conferences, community outreach, email marketing, Google advertising/analytics, building fundraising donor databases, data mining, trade show speaker placement, product launches and perks fulfillment.
  10.  Last, but not least, make sure the PR firm is thinking long term with initial Crowdfunding PR campaign. This means they need to completely understand building brand share awareness as well as business distribution channels for your products and services.

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Click here to setup a conference call to learn more about launching a Crowdfunding Campaign!

Top 10 Marketing Programs that Every Crowdfunding Platform, Portal or Fundraising Website Needs to Attract Potential Investors and Fundraising Profile Managers

24 Apr

Crowdfunding Research Reports Predict Crowdfunding Industry to Grow into a $150 Billion Industry by the End of 2015

By Robert Hoskins, Front Page PR

According to a leading crowdfunding industry research report by massolution, the crowdfunding industry in the United States grew by approximately 105% in 2012 and represents the largest crowdfunding marketplace in the world.  And, according to a recent TABB Group crowdfunding research study, the alternative financing industry is expected to grow into a $150 billion powerhouse by the end of 2015.

Top 10 Value-Added Business Marketing Programs that Every Crowdfund Platform, Portal or Fundraising Website Needs to Attract Potential Investors and Fundraising Profile Managers

Top 10 Value-Added Marketing Programs that Every Crowdfunding Platform, Portal or Fundraising Website Needs to Attract Potential Investors and Profile Managers

What is really impressive is the fact that the nascent crowdfunding industry is just getting started. But once media outlets, national associations, chambers of commerce, ecommerce centers, vertical business-to-business industry portals and/or franchising sites with several hundred thousand readers, subscribers or followers realize they have what it takes to launch a crowdfunding platform website, they will do so in droves.

As soon as these players begin crunching the numbers and learn how much they can collect at 4% of the total amount of crowdfunding raised, a multitude of new websites will join the 500 or so crowdfunding pioneers that are already making it possible to launch all kinds of new businesses.

Many entrepreneurs like the idea of crowdfunding because they do not have to surrender any control to outside venture capital investors.

For example, a successful $50,000 crowdfunding campaign would pay the crowdfunding platform owner a 4% commission of $2,000.   A small website managing 100 successful  crowdfunding campaigns per month at $50,000 each could earn up to $200,000 a month or $2,400,000 over twelve months.  This will be a very lucrative business for platforms that understand how to generate a steady stream of crowdfunding profiles and investors to fund them.

Many argue that there are too many crowdfunding platforms already in existence, but trust us when we say that 2012 was just the tip of the iceberg for what is to come over the next five years.  The biggest challenge that many early adopters in the crowdfunding industry will face is the need for strategic marketing programs.  Like many small technology companies, however, many crowdfunding platform invest everything they have in the underlying technology and/or cloud-based systems needed to create a crowdfunding platform, but invest very little in the marketing programs needed to make their platform successful.

We talk to lots of new crowdfunding platforms on a daily basis and are surprised at how many do not have formal marketing programs. In the beginning stages of building a crowdfunding website is to amass a large following.  Without a high volume of potential investors and plenty of crowdfunding campaign profiles to browse through crowdfunding platforms will generate very little, if any revenue to sustain their operations.

A secondary challenge that crowdfunding platforms are facing is how to offer a portfolio of value-added business services to help their campaign managers launch successful marketing programs necessary to plan and execute a successful fundraising campaign.

The reason that Kickstarter currently rules the roost is because they have figured out how to make sure that their crowdfunding campaign managers have access to very cost-effective marketing programs. Instead of spending a lot of money on its own marketing programs, Kickstarter provides subsidized marketing programs that make it easy and very affordable for their crowdfunding campaign managers to get the professional help they need to develop great crowdfunding profiles and then generate free publicity by utilizing strategic public relations (PR) and media relations services.

The result is that instead of Kickstarter spending a lot of money on its own publicity campaigns, they have hundreds of crowdfunding clients generating publicity for their individual Kickstarter fundraising campaigns.  The result is widespread news stories that generates a significant amount of interest in Kickstarter’s platform from funding raising campaign managers and donors/investors who are looking for the best crowdfunding website to do business with.

Using Google Analytics and other website measurement services such as Alexa, it is fairly easy to do Kickstarter vs. Indiegogo comparison to see which site is generating the most traffic.   performing a

Thus, Kickstarter has become the 800-pound gorilla.  But at one time, only a few years ago, they were in the same spot as most small crowdfunding platform are today – small, hungry and hoping they will succeed.

The key to success are successful advertising, marketing, PR and media relations programs.  A good example to reflect on was the competition between IBM’s OS/2 operating system versus Microsoft’s Windows operating system in the 1990’s.  Technology experts agreed that IBM had a superior product, but IBM lost the battle because they under estimated Microsoft superior marketing, business development and channel marketing programs that effectively build worldwide distribution channels.

Another good example of superior marketing was the Intel Inside marketing program was very successful.  Intel would pay for 50% of all costs for computer manufacturer’s advertising campaigns as long as the Intel logo was featured prominently in leading trade publication advertisements.  This allowed both Intel and computer manufacturers such as Texas Instruments, Dell, Gateway and others to double the power of their marketing budgets.

So what type of marketing programs does it take to make a crowdfunding platform successful?  It would be wise for every crowdfunding site, regardless of industry, to add a menu tab to their crowdfunding websites offer the following value-added crowdfunding support services:

  1. Social Media Campaigns
  2. PR/Media Relations Campaigns
  3. Press Room with News Story Building Blocks
  4. Crowdfunding Video Production
  5. Donor Email/Newsletter Marketing Campaigns
  6. Google Advertising Campaigns
  7. Google Analytics Conversion Tracking
  8. Event Marketing Campaigns
  9. Perks-Based Fulfillment Companies
  10. Affiliate Marketing Programs

It is very simple for every crowdfunding platform to build a directory of service providers for each category of value-added services.  Providing a list of qualified service providers makes it easy for crowdfunding campaign managers to shop for the best deal on copy writing, video production, PR,  perks fulfillment and other types of crowdfunding services they need to help them launch fundraising campaigns.

As platforms mature, the more sophisticated crowdfunding platforms will soon allow crowdfunding campaign managers to request bids for these types of services when they create their initial crowdfunding profile.  This will enable crowdfunders to subscribe to important marketing services before the campaign begins versus half-way through the campaign when they are in fear of failure.  Creating professional profiles supported with well-thought out marketing campaigns, which will raise the visibility of the both the crowdfunders as well crowdfunding websites and will ultimately lead to an overall crowdfunding success rate due to increased web site traffic and and higher donation/investement conversion rates.

Building a rock solid database of potential donors/investors with a known-propensity to support various crowdfunding campaigns along with a high conversion rate for vertical financial marketing programs will be extremely valuable in the future of the booming crowdfunding industry.

A general rule of thumb is that crowdfunding platform founders/CEOs should dedicate a minimum 4% of their total budget to marketing programs.  And should they decide to invest their marketing dollars in setting up co-operative marketing programs for their crowdfunding clients it will allow them to double down and significantly increase the reach and frequency of every marketing dollar spent.

Even crowdfunding platforms on a shoe string budget should consider matching marketing funds for their most promising crowdfunding accounts.  In most cases, investing wisely in marketing programs will lead to higher commissions received due to the higher amount of funds that will be raised.  Collecting 4% of $50,000 is much more lucrative than 4% of $5,000 and the extra revenue should cover almost 100% of the initial marketing investment.

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Click here to learn more about launching a Crowdfunding Campaign!

Related crowdfunding new articles

Want to generate news for your Crowdfunding PR campaign?  Select one of the following categories and post your press release:  Business CitiesCommunitiesCrowdfunding PlatformsEducationFilmMusicEntertainmentGamesVideosSocial GoodSolarRenewable EnergySoftwareHardware, and Technology Gadgets.   Don’t see your category listed? Tell us to add it and we will.

Both Crowdfunding platform owners and Crowdfunding campaign managers and PR staff can post their news and press releases into these free discussion forums to promote maximum social media exposure.

Front Page PR Offers Free Crowdfunding Conference Template for National Trade Show and Exhibit Companies

25 Feb

How to Plan a National, Regional or Local Crowdfunding Trade Show

By Robert HoskinsFront Page PR

Crowdfunding is a growing industry and more and more people are discovering the benefits of using the power of the crowd to finance their new business. While Equity Crowdfunding is not legal yet, rewards and perk based Crowdfunding platforms such as Kickstarter, Indiegogo, iCrowd and others are growing at double digit rates on a monthly basis.

Many people are just now discovering the Crowdfunding industry for the first time and are actively searching for trade shows, conferences, seminars and workshops to learn about the Crowdfunding process.

Like any new industry, the Crowdfunding industry is replete with supposed Crowdfunding experts that want to charge hundreds to thousands of dollars to share their infinite Crowdfunding knowledge with newcomers seeking to learn all there is to know about Crowdfunding.  If any Crowdfunding event does not have an agenda like the one published below, you might think twice before spending your hard earned dollars to attend their event.  There is nothing to be learned from rehashing last year’s news.

There is nothing unique about the Crowdfunding industry other than the fact that President Obama signed the JOBS Act  into law on April 5, 21012 with full bi-partisan support.

Crowdfunding portals are nothing more than an eCommerce center that allows entrepreneurs, startups and even existing small businesses to raise donations and collect money via a website. In fact, anyone with a WordPress website can download a Crowdfunding widget for around $99 and start raising money right now regardless of how long the SEC stalls the actual Equity Crowdfunding industry.

In fact, most people that are in the Crowdfunding industry have very little experience in running a real industry, which is why we created this trade show marketing template to show anyone, anywhere what most industries already know –  how to set up a national trade show event.

At the current time, Crowdfunding subject matter experts are charging $500 to $10,000 per speaking engagement plus travel expenses to share their twelve month’s of experience with naive people who want to learn more.  These subject matter experts have very little industry experience in talking about what really matters in building an industry-grade Crowdfunding platform, which is the underlying technology or marketing strategies that differentiate one platform over another.

Instead of inviting Crowdfunding executives for keynote and panel discussions, it would be a much wiser to decision to staff an industry Crowdfunding trade show and exhibition with high technology subject matter experts that can address how to set up an effective, yet safe Crowdfunding portal.

Learning how to setup a Crowdfunding portal with 99.999’s of reliability, security software applications that will protect their investors/Crowdfunders against fraud, business partner programs, Crowdfunding audit statements, call centers, cloud-based data centers, or network management facilities would be a much wiser investment for attendees that want to learn how to get into the Crowdfunding business.

For Crowdfunding campaign managers (Crowdfunders), Crowdfunding trade shows should provide an actual trade show floor that is full of Crowdfunding exhibitors such as platforms, portals and ancillary Crowdfunding Service Providers (CSPs) or full-service  PR firms that can help Crowdfunders execute targeted Crowdfunding marketing campaigns to make their Crowdfunding campaigns successful.

It would also been a great opportunity to introduce both Crowdfunding portals and Crowdfunders to licensed Broker Dealers with extensive SEC regulatory experience in order to help both parties structure Equity Crowdfunding portals or Crowdfunding campaigns to meet or beat any set of Crowdfunding guidelines that might be issued by the SEC in the very near future.  In fact, early leaders in the Equity Crowdfunding portal space are already actively raising equity investment capital for small businesses via accredited investors through traditional securities guidelines.

In order to attract speakers to a Crowdfunding event all that an event really needs is a Crowdfunding conference website that follows the guidelines below and that publishes a call for papers or presentations via a well written press release.

Aggressive PR professionals are always on the lookout for great events to place their executives for free speaking opportunities including keynote speeches, breakout sessions, panel moderators/members, tutorials and many other types of speaking/publicity opportunities.  These executives speak at events for free.

There are also numerous trade show portals that aggregate trade event information and publish the details via trade show directories.  Once listed, PR people are sure to begin pitching their executives to furnish free presentations on their expertise in return for the publicity and the free brand share awareness that these events generate for their companies.

This Crowdfunding Trade Show template is meant for executives at national trade show companies such Freeman, GES or Reed Exhibitions, that want to delve into putting together a large-scale, professional-grade Crowdfunding trade show, which is predicted to become a $300 billion industry.

Great targets for Crowdfunding trade show hosts would include IDG,  Tech Web, or Ziff-Davis publishing.

In fact, any industry trade publication, TV station or newspaper with more than 100,000 readers/viewers, should not only host a Crowdfunding event, but should also consider launching their own Crowdfunding portal to support their local community.

Collecting a five percent commission on all money raised is a prime opportunity for newspapers to not only add a badly needed revenue stream, but to help their local communities launch new businesses, which will provide a dramatic economic development stimulus package without incurring any new tax burdens for their citizens.  A typical Crowdfunding campaign on Kickstarter is raising between $100,000 to $1,000,000.   Ten $1 million dollar campaigns per month equals around $6 million per year.

All high technology industry trade associations that host national trade shows should also include a low-cost Crowdfunding pavilion at their trade show events in order to educate their attendees as well as their exhibitors on how to use Crowdfunding to raise investment capital for existing and new startup businesses.  The more businesses that are launched, the more potential exhibitors will be at next year’s show!

Example National Crowdfunding Exhibition & Conference

1st Day Kickoff Event

9:00 am                Breakfast Keynote:   National Trade Show Executive Director

10:00 am             Kickstarter Presentation: Record Growth in 2012, Projections for 2013

11:00 am              IndieGoGo Presentation: Record Growth in 2012, Projections for 2013

12:00 pm              Lunch Keynote:  Financial Analyst –  Crowdfunding:  A $300 Billion Market Opportunity

Lunch Round Table Discussions:

Round top table discussions will be seated and grouped by industry segments, which will contain a table 20 subject matter experts including journalists, industry analysts, Crowdfunding Service Providers (CSPs) and successful Crowdfunding campaign managers for each business segment.

Many national associations won’t have a need for all of these industries, but these should give you a good idea of what is possible for most business-to-business associations on state-by-state basis:

Table   1:  Information Technology/Cloud Computing

Table  2:  Computer Networking/Telecom/ISPs

Table   3:  Security/Fraud Prevention

Table   4:  Games/Video Games/Smart Phone Apps

Table   5:  Film/TV/Entertainment

Table   6:  Music/Concert Venues

Table   7:  Art/Dance/Fashion/Theatre

Table   8:  Publishing/Comics/Books

Table   9:  Real Estate

Table 10:  Crowdfunding Service Providers

Table 11:  Gadgets/Gizmos

Table 12:  Bring Your Own Social Devices

Table 13:  VC/Angels/Financial Analysts

Table 14:  Adv/PR/Social Media/Email Marketing

Table 15:  Pres. Obama/Congress/SEC

Table 16:  Social Giving/Community Outreach

Table 17:  Bio Tech

Table 18:  Oil/Gas/Renewable Energy

3:00 pm               Crowdfunding Press Conference Example

Speakers:

  1. Press Conference Moderator
  2. Economic Development Official
  3. Venture Capital
  4. Licensed Broker Dealer
  5. Perks-Based Crowdfunding Service Provider
  6. Equity-Based Crowdfunding Service Provider

4:30 pm               Crowdfunding Service Providers/Venture Capitalists/Potential Crowdfunders Mixer

8:00 pm               Crowdfunding VIP Party Awards Dinner

  1. MVP Award – Outstanding Crowdfunding Achievement
  2. MVP Award – Fastest Crowdfunding Portal Growth
  3. MVP Award – Best Business to Business (B2B) Portal
  4. MVP Award – Best Business to Consumer (B2C) Portal
  5. MVP Award – Best Social Community Outreach Portal

2nd Day Preliminary Breakout Sessions:

Welcome to the National Crowdfunding Exposition & Conference breakout session agenda, which will consist of moderated panel discussions covering the follow topics:

8:30 am        Continental Breakfast/Coffee Bar

9:00 am – 10:00 am        Breakout Session #1

CSP:  Rewards-Based Crowdfunding

Creative:  Games/Video Games/Smart Phone Apps

Financial:  Venture Capitalists

Technology:  Information Technology

Community:  Education

10:30 am – 11:00 am       Coffee/Bathroom Break

11:00 am – 12:00 pm      Breakout Session #2

CSP: Equity-Based Crowdfunding

Creative: Film/TV/Entertainment/Music

Financial: Angel Investors

Technology:  Security/Fraud Prevention

Community:  Emergency Relief

12:30 pm –  1:00 pm        Coffee/Bathroom Break

1:00 pm  – 2:30 pm        Breakout Session #3

CSP: Donation-Based Crowdfunding

Creative: Art/Dance/Fashion/Theatre

Financial: Financial Analysts

Technology:  Computer Networking/Telecom/ISPs

Community:  Churches/Houses of Faith

2:30 pm – 3:00 pm        Coffee/Bathroom Break

3:00 pm – 4:30 pm        Breakout Session #4

CSP: Create-Based Crowdfunding

Creative: Publishing/Comics/Books

Financial:  Real Estate

Technology: Gadgets/Gizmos

Community: Economic Development

Speakers Bureau:

Welcome to the National Crowdfunding Expo & Conference press room. All editors, reporters, successful crowdfunding campaign managers and industry analysts with press credentials will be allowed to attend this event for free as a VIP guest with access to all keynotes, breakout sessions .

Speakers need to submit high-res photo, 300-word biography and 800-word description what they would like present during keynote speeches, panel discussion and round table discussions. Deadline for submission is February 28, 2013. Click here to fill out the speaker request form.

Press Conference:

Press conference should look just like the one we did for the Crowdfund Texas Conference:

http://www.youtube.com/watch?feature=player_embedded&v=CEd2A2jXsAA

Only credential members of media will be allowed to attend.  The five speakers will make 5-minute comments on their vision for development of American Crowdfunding industry followed by short question and answer session.

Remote site reporters will be provided an audio bridge to listen in on the press conference and ask questions during the Q&A session via twitter by posting questions to @Crowdfunding_PR

Press Rooms:

Three quiet press areas will be available for PR people to reserve to conduct interviews with journalists on the National Crowdfunding Expo & Conference media list. There will be a small RSVP charge around ~$25.00 for 30 minutes to help pay for press room space to make sure rooms are used and are available on a first come, first served basis.

Press List:

Welcome to the National Crowdfunding Expo & Conference press list. All editors, reporters, successful Crowdfunding campaign managers and industry analysts with press credentials will be allowed to attend this event for free as a VIP guest with access to all keynotes, breakout sessions.

Press Kit Room:

All exhibitors will be allowed to provided printed materials for inclusion at the onsite press room as well as the virtual press room on the trade show website.

  1. press releases
  2. white papers
  3. research studies
  4. power point presentations
  5. video clips
  6. photos/logos
  7. executive bios/head shots

Media Sponsorships:

Welcome to the trade show media sponsorship page.  All publications that list a short description of the on their publication’s event calendar and a logo with link back to trade show website will receive a receive a reciprocal mention on the trade show website and publication bins to provide bonus trade show distribution of their magazines to all attendees.  Magazine distribution sponsorship to attendees rooms is also available. Click here to download sponsorship opportunities.

Exhibitors:

Welcome to the National Crowdfunding Exposition & Conference exhibitor’s page.  All publications that list a short description of the Crowdfunding Expo on their publication’s event calendar and a logo with link back to trade show website will receive a receive a reciprocal mention on the trade show website and publication bins to provide bonus trade show distribution of their magazines to all attendees.  Magazine distribution sponsorship to attendees rooms is also available. Click here to register for an exhibit booth.

Front Page PR has helped setup many industry trade shows and would be happy to help anyone setup a national, regional or local Crowdfunding event. Please contact us for more details.

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