Tag Archives: Fundraising

Crowdfunding PR Offers Startups New Service to Build Investor Databases for Title III and Title IV Reg. A+ Mini IPO Crowdfunding Campaigns to Target Precise Lists of Angel, Venture Capital and Private Equity Investors

3 Oct

Investor relations teams can now search through over 175,000 angel, equity and venture capital investors, analyze 575,000 of their prior investments and then target a very precise list of potential investors

By Robert Hoskins

Crowdfunding PR Shows Startups How to Build Investor Databases for Title III and Title IV, Reg. A+ Crowdfunding Campaigns to Target Precise Lists of Angel, Private Equity and VC Investors

Crowdfunding PR Shows Startups How to Build Investor Databases for Title III and Title IV, Reg. A+ Crowdfunding Campaigns to Target Precise Lists of Angel, Private Equity and VC Investors

New York City, New York – Crowdfunding PR’s new investor marketing database service allows equity crowdfunding campaign managers to drill down inside private equity and venture capital firms to find highly-qualified principals, partners, portfolio managers and family offices with the highest propensity to invest in their type of product/service and do sorts by vertical business segments, by geographical locations and by types of deals such as seed capital, private equity, series A/B, late-stage funding rounds and many, many other searchable financial database sorting characteristics, variables and demographics.

“The greatest challenge for startups, entrepreneurs and growing small businesses is finding potential angel investors, private equity investors and/or building out their own private investment syndicate of investors with a high propensity to invest in similar types deals as the one they want to pitch to investors,” said Robert Hoskins, Crowdfunding PR’s Director of Investor Relations. “The same need is present for the hundreds of new equity crowdfunding platforms that have launched new equity crowdfunding platforms in the past twelve months. Crowdfunding PR can utilize the investor database to market any deal on any equity crowdfunding platform to a very wide, but yet very precise and carefully selected list of angel, private equity and VC investors.”

The new investor database provides private investment information on the end-to-end fundraising process. From initial exits to fund returns, it offers the best information available for the complete lifecycle of private investing. This includes Limited Partner (LP) commitments, fundraising, remaining dry powder in funds, deals, company evaluations and fund performance as well as the service providers, executives, and lead partners behind the deals.

The private investor database provides clients with access to stats to build pitch books, contacts to setup road tours, run private and public comps, source co-investors, model cash flows, conduct competitive analysis, follow the entire venture capital (VC) marketplace, build and expand investor networks, target deal makers and identify private equity (PE) and VC firms actively doing deals. The quality of work that can be turned around on a compressed timeline is nothing short of amazing and will be 10 times more efficient and 3 times to 5 times more accurate than other types of private investment information that can be found online via Google and LinkedIn.

If your startup or existing business needs help building and an investor database, creating an effective pitch deck, building a direct email marketing program and/or scheduling an investor “dog and pony” roadshow, please call Robert Hoskins at (512) 627-6622 or contact him via @Crowdfunding_PR on Twitter.

Crowdfunding PR’s
Investor Marketing Database

Access a Huge Database of Potential Investors

  • Angels
  • VCs
  • Portfolio Managers
  • Lead Partners
  • Deal Details
  • Partners

Drill Down to Develop Precise Investor Targets

  • Deal experience
  • Board seats
  • Biography
  • Education
  • LinkedIn profiles
  • LinkedIn connections
  • Phone and email contact information

Analyze Investor’s Past/Current Deals

  • Angel & seed
  • Venture
  • Buyouts
  • Secondary transactions
  • Mergers & acquisitions
  • Debt financings
  • Initial Public Offerings (IPOs)
  • Valuations, terms & multiples
  • Cap tables
  • Participants
  • Deal history
  • Exits & IPOs

Perform Competitive Analysis of Funded Companies/Deal Structures

  • Startup and angel-backed companies
  • Venture capital-backed companies
  • Private equity-backed companies
  • Mature private companies
  • Public companies
  • Strategic acquirers
  • Key private company financials
  • Full public company fundamentals

Gather In-depth Competitor News & Big Data Analytics

  • News stories
  • Quarterly reports
  • Data visualization
  • Custom analytics

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Georgia Jane Fanvestors Earn 5% ROI Via Crowdfunding Platform YourMusicCompany’s Royalty Payments for New Hip Hop Music Album

11 Nov

Your Music Company is the first-ever, state-licensed crowdfunding music business model in the United States that pays fans royalties as a reward for crowdfunding their album production

By Robert Hoskins

Los Angeles, CA –  For the first time ever on U.S. soil, “fanvestors” will earn royalties from their investment in French artist Georgia Jane’s music crowdfunding campaign listed on Your Music Company (YMC). Those who supported Georgia Jane will collectively receive 5% of their total investment in the form of a check or an account credit on YMC’s website.

Georgia Jane Do the Same for Me Raises $100,000 via Crowdfunding Platform Your Music Company

Georgia Jane Do the Same for Me Raises $100,000 via Crowdfunding Platform Your Music Company

Primed to turn the music industry and U.S. based crowdfunding upside down with their unique approach, YMC is the first state-licensed music platform to employ the crowdsourcing model and allow fans an opportunity like no other — to support their favorite independent musicians on YMC’s website and profit-share in the sale of the artists’ online music downloads rather than receive prize incentives, as most fundraising sites generally operate. Though this business model is still in its infancy in the U.S., a similar site exists in Europe and has helped fund the careers of successful artists overseas.

“We are excited to share this success with Georgia’s fanvestors,” said Christel Gidouin, co-founder of YMC. “Their continued support is vital to the success of this platform and we look forward to launching the careers of talented musicians in America.”

Independent pop songstress Georgia Jane is the company’s first major success, with her campaign reaching its intended goal of $100,000. From her initial funding, Georgia was able to record her debut single, “Do The Same For Me,” and will use the remaining funds to produce her full-length album. Thanks to Georgia’s fanvestors, her single placed #93 on Mediabase’s Top 40 Pop chart and reached #5 on their Top 40 Pop Independent Label/Artist chart. Additionally, her single hit #40 on the BDS Top 40 Indicator Chart.

Fanvestors, or fan investors, collectively split 25% of all net profits from album and single sales. Using social media as the basis for promotion, fanvestors have the opportunity to support and share the music they like and receive royalties, while the artist raises the funds they estimate to record an album. If the campaign goal is not reached, fanvestors receive their initial investment back.

In 2011, renowned French singer/songwriter Yael Benamour teamed up with COO Christel Gidouin to bring their updated platform to the American market, selling off all of their possessions and moving to Los Angeles before receiving approval of their U.S. visas. Armed only with a business plan and their plane tickets, the two female entrepreneurs raised $1.2m in seed funding and opened an office in Century City, where they maintain their hands-on approach to developing the careers of each of YMC’s successfully funded artists.

This revolutionary platform allows fans worldwide to select an artist from the record label’s roster and invest in him/her. The music fan, referred to as “FANVESTOR,” will in turn receive royalties from the artist’s album and single sales. Your Music Company is continuing their worldwide growth in over 100 countries.

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IgnitionDeck Acquires Crowdfunding Assets Fundify and CrowdPress to Power Star Citizen-Class Fundraising Campaigns on WordPress

14 Jul

The growing software developer has embarked on a strategy to buy up  and integrate the world’s most powerful crowdfunding tools on the WordPress platform in order to build best-of-breed fundraising platforms

 By Robert Hoskins

Apollo Beach, FloridaIgnitionDeck, Inc. announced that it has acquired two of the most popular and powerful tools that offer customers a  no-commission-fee crowdfunding platform. Fundify was purchased from Astoundify and CrowdPress was purchased from BoxyStudio. These assets position IgnitionDeck as a powerful force in the crowdfunding industry and gives the company a dominant position within one of the leading online publishing platforms, WordPress, which accounts for more than 60 million websites worldwide.

IgnitionDeck - The Crowdfunding Industry's Most Popular WordPress Platform Templates

IgnitionDeck – The Crowdfunding Industry’s Most Popular WordPress Platform Templates

IgnitionDeck’s No-Commission-Fee crowdfunding tools let fundraisers host their own donation pages, keep all of the money that they raise, and control their relationship with users. Self-hosted campaigns offer a professional-looking and money-saving alternative to sites like Kickstarter and Indiegogo, which charge commissions on all funds raised, limit fundraising time periods, impose their own branding, and control the communications between fundraisers and donors.

A crowdfunding campaign on Kickstarter campaign that raises $2 million would pay a platform commission fee of 5% or $100,000 for doing nothing more than allowing a client to upload a video, write a crowdfunding profile and add up to 20 perks.  A similar campaign running on Indiegogo that falls $1 short of its goal would pay a 9% commission or $180,000.

For example, Star Citizen, one of the most funded crowdfunding campaigns in history utilized a Kickstarter campaign, running between October 19th and November 19th, 2012. It raised $2,134,374, but had to pay a Kickstarter commission fee of approximately $106,718.

Roberts Space Industries Star Citizen is the Most Funded Crowdfunding Campaign in History

Roberts Space Industries, Chris Robert’s  Star Citizen is the Most Funded Crowdfunding Campaign in History, Dwarfing Kickstarter and Indiegogo

To circumvent paying this fee for their second crowdfunding campaign, Star Citizen’s Chris Roberts turned to IgnitionDeck to help him host his own fundraising campaign using his video game’s website, Roberts Space Industries, versus going with Kickstarter.  Star Citizen used IgnitionDeck for the first $13 million, thus at 5%, saved ~$650,000 by going IgnitionDeck direct.

After that, Star Citizen hired Turbulent to further customize the Star Citizen/Roberts Space Industries site and as of July 13, 2014, the Star Citizen campaign had raised approximately $48,050,064 from 498,029 pledges, which is more than any Kickstarter or Indiegogo campaign.

Customers that have a large community of followers and feel comfortable in setting a goal of $2 million or more on Kickstarter would save a minimum of $100,000 by hosting an IgnitionDeck crowdfunding campaign on their own website. The more money raised, the more IgnitionDeck will save them.

After the experience with such a successful crowdfunding campaign, the IgnitionDeck management team realized that they needed more functionality.  Of all the tools they analyzed, it was clear that buying the functionality that the Fundify and CrowdPress themes provided would be strategic to the future direction of IgnitionDeck’s WordPress crowdfunding platform.

Launched in 2012, Fundify soon became one of the most popular tools for hosting multiple crowdfunding projects simultaneously, enabling people to “be their own Kickstarter.” The CrowdPress design theme provides a customizable front-end to Fundify’s functionality. All of these solutions– IgnitionDeck, Fundify, and CrowdPress– let hosts avoid the typical 4% to 9% commissions levied by commercial crowdfunding sites, have sold thousands of copies, and enjoy active user communities.

According to IgnitionDeck co-founder Nathan Hangen, “The IgnitionDeck and Astoundify teams have had multiple positive interactions. During one recent conversation, we began toying with the idea of bringing Fundify into the IgnitionDeck product suite. Within weeks, both teams knew it was the right thing to do, agreed on the terms, and shook hands.” Says Astoundify co-founder Adam Pickering, “We’re proud of Fundify, and all of the success and good will that it has generated. We are glad to see it become part of the IgnitionDeck family– it’s a perfect match.”

In January 2014, Indiegogo announced Indiegogo Outpost, which replicates IgnitionDeck’s ability to embed a crowdfunding campaign on a host’s website. The Outpost feature was scheduled for release Q1 2014, but it has not yet been delivered as of this writing.

The Fundify theme only costs $60. IgnitionDeck yearly license fees range between $79 and $349. WordPress hosting for a 90-day campaign costs about $20.  All forms of online crowdfunding incur transaction fees from a payment processor such as Amazon, PayPal, Stripe or WePay.

WordPress is a robust publishing system that takes most non-computer literature users a day or so to learn. The other option is to hire  a WordPress consultant who is familiar with off-the-shelf tools like IgnitionDeck and Fundify to create and launch a custom crowdfunding site for you.

In addition to standalone crowdfunding platforms for single campaigns, the IgnitionDeck Enterprise Edition allows anyone to build a full-scale, white-labeled crowdfunding site that can be branded and setup to compete directly with Kickstarter or Indiegogo.

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Indiegogo Campaign Raising Funds for Armband Thermometer iPhone App that Allows Parents to Monitor a Sick Child’s Fever Throughout the Night

18 Apr

 iTherm bracelet works with iPhone app to set up automated reminder system for medication administration and to record all data to help the pediatrician with diagnosis and treatments

By Robert Hoskins

Boston, MA – How many times have you lost sleep when one of your children was running a dangerously high fever? When your child is sick and running a high fever, it is very wise to check the child’s temperature every few hours.  But instead of waking up the child in the middle of the night to see if their temperature is stable or rising, wouldn’t it be nice to check the temperature via  a smart temperature sensing bracelet worn by the child and your iPhone from the comfort of your own bed.

 iTherm bracelet works with iPhone app to set up automated reminder system for medication administration and records all data to help the pediatrician in the diagnosis and treatment

iTherm bracelet works with iPhone app to set up automated reminder system for medication administration and records all data to help the pediatrician in the diagnosis and treatment

That is the solution that iTherm is crowdfunding via an Indiegogo $29,000 fundraising campaign. The  iTherm is a $39 bracelet that measures body temperature via a wireless smartphone app. Now parents can set alarms to alert them when the temperature has reached a certain limit.

Marcos Oliva, entrepreneur and founder of the project, had the idea when his first child was born. When his son had his first cold and fever the pediatrician told him and his wife: “Watch out that the temperature does not get too high by giving him antipyretics every 8 hours for 2 days. If there is no improvement bring him back.” That night they organized shifts every 2 hours to monitor the fever and the next day the whole family was very tired. With the birth of his second child the sleepless nights increased.

There had to be a solution for these problems:

  • Waking up again and again when most of the time there is no need
  • Awakening the child when what he/she needs is to rest and recover
  • Sleeping concerned about the possibility that the fever rises

Using Bluetooth 4.0 Marcos attached a temperature sensor to a bracelet, so that by placing it in the child’s arm the temperature could be monitored without waking the child. This system also allows to set alarms to wake parents if the temperature rises but the whole family can rest if it does not.

iTherm also includes an automated reminder system for medication administration and it records all data to help the pediatrician in the diagnosis and treatment.

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Fundable Research Pegs Crowdfunding Industry to Inject $65 Billion in 2014

12 Feb

Fundable Infographic Predicts Crowfunding Industry Growth in 2014 to Inject $65 Billion and Create 270,0000 Jobs

By Robert Hoskins

Fundable.com’s infographic below details some great facts for people who are writing business plans and reporters looking for some great stats to quote for blogs, online media outlets and print/broadcast media.  These numbers are going to grow as more and more people become aware of the booming crowdfunding industry.

This is just the beginning, but report reports, white paper and trade press articles continue to paint a rosy picture for the accelerated Crowdfunding industry growth rate that is predicted for the combined fundraising economic stimulus forecast for donation-based, equity-based and perks/rewards crowdfunding campaigns in 2014.

Fundable’s Crowdfunding Statistics predict that:

  • In 2014, Crowdfunding will add 270,000 jobs and inject $65,000,000,000 into the worldwide economy.
  • Crowdfunding companies create 1 new job for every $37,702 invested/donated.
  • For every $1 invested in Crowdfunding startups leads to $6.36 in revenue.
  • At this growth rate, Crowdfunding will contribute $500 billion in funding per year by 2020.
  • This $500 billion in funding will generate $3.2 trillion in economic value per year by
  • In tandem, Crowdfunding will create 2.2 million new jobs by 2020

Fundable Infographic reports that Crowdfunding will add 270,000 jobs and inject $65,000,000,000 into the worldwide economy# # #

Vertical Publishing Crowdfunding Platform, Pubslush.com, Helps Writers Raise Money to Fund Writing Projects

9 Dec

How to and Why Authors Should Crowdfund a Book

by Justine Schofield, Pubslush

 The digital age has brought about a rise in self-publishing. Writers now have access to the publishing tools and services that were once monopolized by traditional publishers. Equally as important, the Internet now provides authors with the means to connect with their audience and promote themselves and their books. No longer do writers need the backing of a publisher to make a name for themselves. All they need is Wi-Fi and a keyboard.

Pubslush: Crowdfunding for Books, Authors and Self-Publishers

Pubslush: Crowdfunding to raise money for Books, Authors and Self-Publishers

As with all things, there are, however, disadvantages to self-publishing. The author incurs all the expenses of publishing, which can add up quickly. Most authors publish their book knowing that not only will they possibly not recoup their out of pocket expenses but they also may not generate a profit from sales.  It is a big financial risk for the self-publishing author. However, crowdfunding has introduced a solution to this problem and is quickly becoming the newest staples in the self-publisher’s toolbox. Now authors can not only promote and create their own books, they can fund them as well.

Crowdfunding is a way to fund great new ideas in all creative and business fields and authors are joining the ranks of those finding success in the crowdfunding industry. If an author is going to publish their book, the first step is building their author platform, i.e. connecting with and building their audience, making a name for themselves in the industry, etc. Once they’ve established themselves in the industry, they will need to start promoting their upcoming book. Here’s where crowdfunding enters the publishing equation.

Rather than creating a buzz around their book, authors can now create a buzz around their crowdfunding campaign, which will subsequently promote their book, too. By offering their book as a reward, authors can gain preorders while they’re raising funds. At the end of their campaign, they will have accumulated funds that they can use to publish without digging into their own pocket.

Crowdfunding is a great option for established authors, too. The crowdfunding industry is very up and coming and people get excited about supporting projects and being a part of the creation process. Conducting a crowdfunding campaign will give any author a badge of recognition and something that differentiates them from other authors. An author that has already found published success may choose to crowdfund for a cause, raising funds and garnering support for their book and donating a portion or all of the funds to a philanthropic organization. Plus, established authors can offer some really cool rewards, like meet and greets, signed copies of the book, or an invite to the book launch party. Win-win for everyone.

Although the big name platforms are getting a lot of attention, there are smaller, specialized platforms that cater to specific niches, like Pubslush, a global crowdfunding platform for books only. At Pubslush we work solely with writers, publishers, and other industry professionals. Our goal is to create a vibrant community where readers are the gatekeepers and writers are able to publish more successfully.

As a niche platform we are able to offer author-oriented tools, analytics, and support. We’re also able to offer other specialized features, such as our “Buy” button, that links to an author’s Amazon page once their book is published. We work hard on author education, so that no author launches an uninformed crowdfunding campaign. In addition, our author and publisher support team works closely with every campaign to ensure it’s as successful as possible.

For more information about crowdfunding for authors and publishers and to learn more about the specialized services Pubslush provides visit our site or send us an e-mail at hello@pubslush.com. We would love to hear from you!

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Justine Schofield is the development director of Pubslush, a global crowdfunding platform only for books. Authors can raise funds and gauge initial market viability for their book projects. Justine graduated from Emerson College in Boston, MA with a degree in Writing, Literature, and Publishing and is currently enrolled at Lesley University in Cambridge, MA, earning her MFA in Creative Writing. She specializes in social media and public relations and in the past she has worked with growing companies to develop their online presence. Justine has become a prominent industry voice for educating authors and publishers about crowdfunding and her work has been featured on many online publications.

FunderHut.com Partners with Non-Profit Chicago to Promote Crowdfunding Campaigns

26 Jun

Chicagoland’s Nonprofit Chamber of Commerce Partners with FunderHut for community-crowdfunding platform

By Robert Hoskins

The FunderHut team is very excited to announce our new partnership with Chicago Non-Profit, Chicagoland’s Nonprofit Chamber of Commerce! FunderHut is a community-crowdfunding platform, and although we’re national, what better way to start than with our own Chicago community? We’re extremely excited to be working together to make a positive impact in the community.

FunderHut's team believes the community plays an essential role in our everyday lives. Whether it's your family, your neighborhood, your social clubs, or the worldwide community, these are the people and the environment that construct who we are, so why not make it better? Our motto is Finding Unity By Funding Community.

FunderHut’s team believes the community plays an essential role in our everyday lives. Whether it’s your family, your neighborhood, your social clubs, or the worldwide community, these are the people and the environment that construct who we are, so why not make it better? Our motto is Finding Unity By Funding Community.

From networking events to educational events to fundraising events, Chicago Non-Profit is the number one resource for Chicagoland’s non-profits, using their extensive knowledge and resources to help their members achieve their goals. As fundraising continues to be a primary concern for these organizations, the idea of crowdfunding only seemed natural, and FunderHut welcomed the opportunity to help Chicago’s non-profits raise money and build awareness, as well as the added benefit of an increased donor base. The vision and vast network of Chicago Non-Profit, with non-profit categories ranging from Arts Awareness to Community Works to Medical Research, helps create a partnership with a shared mission in mind, improving our community.

What’s our goal? To provide non-profits with the resources they need to launch an online fundraising campaign, while receiving full support from the collaboration between Chicago Non-Profit and FunderHut.

As an exclusive benefit to Chicago Non-Profit members, we’re also returning 20% of the contribution fees. What this means is that not only is it absolutely free to sign up and create your campaign, but 20% will be given back to member organizations that launch their campaign on FunderHut.

fundingGenie.com Launches New Crowdfunding Campaign to Help Forgotten Hurricane Sandy Victims Still in Need of Financial Donations

24 Jun

New Fundraising Campaign to Help Hurricane Sandy Victims Who Are Still Recovering

By Robert Hoskins

FundingGenie started the Help Hurricane Sandy Victims Crowdfunding campaign to encourage everyone to help each other and for the community to recover fast.

Funding Genie

Funding Genie

The massive storm hit the north eastern coast of the United States on October 24, 2012, leaving at least 285 people dead. The cost of the damage is estimated at $68 billion dollars as data released this June recorded.

The shops participating will be providing discounts and special offers. This is to encourage everyone to help and donate for the recovery of businesses in New Jersey (NJ) and New York (NY).

Donors are entitled of these discounts and special rewards. By participating, donating, and buying, the whole city will end up being picked up from the disaster.

Every cent counts. It doesn’t matter how much you give but what matters is how many people will be helping.

Lilly Services plus business affected by the hurricane and the Business Supporting and Relief and Recovery Efforts joined forces to organize this event.

This aims to help businesses to rebuild. Everyone’s support, especially those who were distressed by Hurricane Sandy, is much needed.

The month-long fund raising event could have ended but people are still calling for you to help and participation. You can still show your love and support by donating through FundingGenie here. Any amount helps

This organization is helping communities affected by natural disasters and victims of injustice and violence like the shootings at Newtown, Connecticut. They encourage people to give a hand with the campaigns they launch.

A helping community is sure to recover fast. With the number of people showing love and support, nothing is even close to impossible. Giving can save thousands of lives and more in the years to come.

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Crowdvance.com Offers Crowdfunders 100% Free Crowdfunding Opportunity to Launch Fundraising Campaigns with Zero Service Fees

23 Jun

Crowdvance is poised to disrupt the entire online fundraising industry by serving as the for-profit fundraising platform that passes 100% of donations received to organizations for processing and that rewards donors for their donations

By Robert Hoskins

Crowdvance.com announced plans to drop the Crowdfunding service fee they deduct from donations to zero percent, down from 6.5%. By removing the company’s service fee, Crowdvance.com becomes the first for-profit online fundraising platform to be 100% free.  Most other crowdfunding and fundraising platforms continue to promote the same model: no cost to sign up, but the various platforms deduct 3-10% from donations as a service fee on top of universal credit card processing fees. Crowdvance now offers one of the the only online fundraising platforms on the planet that does not deduct an additional service fee on top of standard credit card fees.

Crowdvance.com Now the Only Fundraising Platform on the Planet to not Charge a Service Fee and to Reward Donors

Crowdvance.com Now the Only Fundraising Platform on the Planet to not Charge a Service Fee and to Reward Donors

“When we launched Crowdvance, we set out on a mission to help organizations run more engaging, effective, and efficient fundraisers,” said Dylan Fox, Crowdvance’s CEO.  “We got the engaging part down by rewarding donors with gifts from great national companies we partner with, but our fee was getting in the way of our company reaching all of our goals.”

Crowdvance announced this service fee reduction after completing a recent round of seed-stage financing. “After we closed our seed round, we were able to think longer term, and that’s when our team realized we wanted to go big and really change the game,” said Fox.

Crowdvance.com’s 100% free model is not the only unique aspect to its fundraising platform. The company strives to be more than just a passive middle-man like other fundraising websites. It does this by forming partnerships with national companies to arrange exclusive gifts for donors to choose from as a reward for their donation. Current partners include companies like Hulu and Fathead.

“We saw that donors were getting burned out with traditional and online fundraising campaigns,” said Zachary Herman, CMO of Crowdvance. “With traditional fundraisers, small organizations are wearing out donors by trying to sell them the same bland fundraising products every year. How many tubs of popcorn or t-shirts can someone buy? And with more organizations making the switch to online fundraising, donors are experiencing fatigue. We solve that problem by rewarding donors for their good behavior. Donors can save on things like concert tickets or pro-sports tickets, or even on jewelry, as a reward for contributing through Crowdvance to an organization they care about. Plus, now a donor can have their donation go where it is intended to go.”

As the only for-profit fundraising platform that passes on 100% of donations received for processing, Crowdvance is poised to disrupt the entire online fundraising industry.

“We can support a 0% service fee because of our innovative business model,” said Fox. “We’re focusing on the value we deliver to national companies as our main business, and passing the benefits back to the organizations that use our platform to raise funds, making it entirely free.”

Crowdvance has always had a values focus. It won first place in the international Values and Ventures Business Plan Competition in April, 2013 and now the company feels even stronger about its ability to focus on its values mission.

“Over the next few months, we’re going to open the Crowdvance platform to the masses, and are going to become the standard for fundraising. Our model just makes sense,” says Fox.

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Planning a School Fundraising Campaign? IncitED Crowdfunding Platform Offers Educators a More Effective Local Community Finance Tool

14 Jun

IncitED announces new crowdfunding website created for educators to offer new education funding resource to attract local and virtual community support

By Robert Hoskins

Individuals in the front lines of education are increasingly taking a direct community-based approach to overcoming funding obstacles by using online fundraising to bring high-impact projects to life. IncitED.org, a new crowdfunding platform devoted to education, was created by two local teachers as a resource for people facing a similar challenge – how to make a difference in education with little or no access to traditional streams of funding.  On June 7th, IncitED launched its beta web platform, with a collection of easy to use tools for creating grassroots online fundraising campaigns to support projects in need of $500-$50,000 and capable of reaching out to supporters both locally and around the world.

IncitED announces new crowdfunding website created for educators to offer new education funding resource to attract local and virtual community support

IncitED announces new crowdfunding website created for educators to offer new education funding resource to attract local and virtual community support

The inspiration for the new platform was the result of frustrations around getting new and worthwhile ideas off the ground.

IncitED co-founder Jaime Wood explained, “So many people we knew or would meet at conferences were running into the same roadblocks. They had great ideas and were willing to invest their blood, sweat, and tears into doing something to improve education, but getting even a few thousand dollars through the normal channels to develop an idea into something real was impossible or close to it.”

And with the surge in attention surrounding viral crowdfunding campaigns on platforms like Kickstarter and IndieGogo throughout much of 2012 the core ideas for a new social enterprise began to coalesce.

Wood’s business partner Kevilina Burbank recalls, “We’d both contributed to crowdfunding campaigns for friends making music or fundraising for a worthy cause. One day it finally just hit me. I said to Jaime, ‘Why not make a Kickstarter for Education?’, and we haven’t looked back since.”

IncitEd launched its first fundraising campaign in late April. Alan Burnce, a former English teacher, had become frustrated by school reform efforts that he felt it made it harder for him to connect with students meaningfully. He set out to make what he termed a more “authentic learning experience” by opening a self-directed learning center to serve teens who were not thriving in a traditional school setting. He saw an opportunity in crowdfunding and turned to IncitED because of its exclusive focus on fundraising for education. His Open Road Learning Community for Teens (http://www.incited.org/projects/9) campaign set a fundraising target of $7,500 and over the course of a month he was able to attract support from more than 100 individual contributors and eclipse his original target by over $2,000.

“I knew a lot of people believed in me, and I was confident that they’d want to help make an impact in teens’ lives by supporting the program,” said Burnce. “Crowdfunding helped get Open Road’s story out there, and I was able to pull together financial support from all over the country.  It was tremendously gratifying to find out how much people cared.”

A goal that the company has set for itself in its early months is to demonstrate the spectrum of education projects it was created to support. Founders Wood and Burbank have roots in traditional public school education as well as in the alternative ed and non-profit communities. Although IncitED anticipates many school-based campaigns, it doesn’t require those that want to use its platform to be working inside a traditional school or even have formal training in education.

“There are people everywhere who don’t necessarily think of themselves as educators in a conventional sense, but the things they’re passionate about and want to offer to the world often have a strong element of education. Somebody who wanted to develop an empty lot in the community to teach their neighbors about organic gardening would be a perfect fit for IncitED,” said Wood.

IncitED’s list of upcoming beta campaigns shows the diversity of education projects that its founders have envisioned from the birth of their original idea almost a year ago.

“We’re so excited about the groups we’re going to be working with,” said Burbank. “There’s a scholarship fund for an acrobatics school,  a project for a non-profit helping homeless kids earn their GED, another for a public grade school trying to save its Suzuki violin program. We’re also going to be helping an education-software company in New York to raise money to develop a new classroom assessment tool that could benefit teachers everywhere. There are so many dedicated people out there who want to make a difference and we want to support as many of them as possible through IncitED.”

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