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Tag Archives: Crowdfunding Social Media

New Crowdfunding Consulting Site Aims to Take Hands-On Approach to Help Crowdfunding Campaign Managers Achieve Higher Success Rate

29 Apr

KarmaKrowd Invites the Crowdfunding Industry’s Best Business Development, Advertising, Email Marketing, PR  and Social Media Campaign Experts to Help Crowdfunders Put Together Leading-Edge Fundraising Campaigns

By Robert Hoskins

Chicago, IL  – KarmaKrowd.com, a leading rewards-based crowdfunding site, announced that it will be providing a full suite of crowdfunding consulting services for its fundraising campaign managers who are seeking a professional team of experts to help them plan successful crowdfunding campaigns. And campaign managers will work their way through a four-phase process to perfect their campaigns.

KarmaKrowd Building a Legal, Financial, and Marketing Crowdfunding Consulting Firm to Offer Crowdfunding Campaign Managers Better Chance for Success

KarmaKrowd Building a Legal, Financial, and Marketing Crowdfunding Consulting Firm to Offer Crowdfunding Campaign Managers Better Chance for Success

“Using a completely different strategy from other Crowdfunding platforms such as Kickstarter or Indiegogo, KarmaKrowd takes a robust approach to every campaign that launches on our site,” said Cindy Summerfield, KarmaKrowd’s CEO.  “We start by offering the best legal services possible to pursue an in-depth Intellectual Property (IP) protection strategy.  Once their IP is buttoned up, KarmaKrowd helps clients engage in a four-step campaign building process and provides a directory of professional manufacturing, distribution and fulfillment consultants who can help campaign managers build a streamlined business model.”

“Once campaign managers have a good business plan and crowdfunding profile in place, we allow them to Beta test it on our internal database of KarmaKrowd users to gather instant feedback from insiders. This interactive process allows all users to learn from each other and build a best practice consulting service from both paid Alpha and Pro Bono Beta professionals,” Summerfield continued.

KarmaKrowd’s four-step crowdfunding consulting process includes:

    1.  The Idea Phase is the first step which assesses the potential patentability of the client’s idea and whether or not the branding infringes on any existing trademarks that have been filed with the United States Patent and Trademark Office (USPTO).
    2. The Alpha Phase is the second step when a product/service idea is transformed into the beginning stage of a crowdfunding campaign. During this phase campaign managers have the option to browse through KarmaKrowd’s directory of business consultants to build a team of experts who can provide direction on how to shoot a great pitch video, how to write a persuasive crowdfunding profile and offer rewards/perks that offer the right calls-to-action to entice backers to support their campaign.In order to avoid a growing trend in crowdfunding campaigns of meeting funding goals, but failing to deliver the goods, Alpha Team consultants can help to ensure that campaign managers have a thorough understanding of their cost of goods as well as assist in the building of business plans, signing up a manufacturer, building distribution and fulfillment channels and planning integrated digital, multi-channel marketing campaigns.
    3. The Beta Phase is the third step once campaign managers think they are ready to launch their campaign live they move their campaign into the Beta Phase. This removes the veil of secrecy so that users can provide private comments and instant feedback to campaign managers to help them make last minute adjustments.
    4. KrowdReadyPhase is the final step when campaign managers signal they are ready to launch their campaign. The KarmaKrowd staff will help the campaign manager put on the finishing touches.


KarmaKrowd Business Services Directory

KarmaKrowd encourages advertising, business, competitive analysis, distribution, email marketing, film production, financial, fulfillment, manufacturing, manufacturer reps, public relations, and social media consultants to sign up for a free KarmaKrowd Business Listing.  Once vetted and approved Alpha Team consultants will be able to offer their expert, value-added crowdfunding business consulting services for a fee to campaign managers.

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Velocity Kick Rolls Out Powerful New Marketing, Social Media Tool for Crowdfunding Platforms

10 Mar

Entrepreneurs, startups, academics and non-profits can use this social media scoring tool/CRM software tools to streamline crowdfunding campaign outreach and improve efforts to collect the first 30% of fundraising

By Robert Hoskins

Velocity Kick is cool a new marketing service that every crowdfunding platform should take a look at.   To date, the team has assimilated a lot of cool marketing tools and has built a pretty advanced back-end.  They are now running their final fundraising campaign on the new Ramen crowdfunding platform to fund the development of its GUI front-end interface. The campaign profile has $75 perks for individual campaign managers as well as $2,000 perks for crowdfunding platforms that will deliver 12-months of service. But you better hurry, their perks are almost all gone!

Velocity Kick's tools significantly reduce the time spent organizing contacts and prioritizing messaging, making it easy to undertake crowdfunding efforts.

Velocity Kick’s tools significantly reduce the time spent organizing contacts and prioritizing messaging, making it easy to undertake crowdfunding efforts.

Velocity Kick is one of the first purpose-built integrated marketing solution for crowdfunding aimed at improving campaign results.  With Velocity Kick, duplicated outreach is reduced and contact lists are sorted into groups, making unique, almost personalized message-targeting easy.  Velocity Kick’s first generation web app/service aggregates contacts from the address books and social networks of team members working on the same project and quickly merges and organizes them for use in campaigns.  Velocity Kick is currently running a $15,000 campaign of its own on the LAUNCH Hackathon winning platform, Ramen.

Now only 15 days in, Velocity Kick has raised $10,837 or 72% of its $15,000 goal, placing it comparatively in the Top 10% of projects successfully raised at Kickstarter, the largest crowdfunding platform in the industry.

Since announcing its own campaign, the company has attracted partners with non-profit organizations, venture capitalists and creatives currently managing campaigns.

“We’re already seeing money stream in from entrepreneurs who have run successful campaigns and their comments are all the same,” said Josh Baylin, the founder of Velocity Kick.  “They all wish they had these tools helping them reduce preparation time significantly.”

Upon completion of its own campaign, Velocity Kick’s planning tools and data-driven strategic outreach assistance will be only a few clicks away for campaign managers across the globe and across multiple platforms. Initially, Velocity Kick will be supporting campaign managers with targeted lists and data-driven campaign strategy insights.

“Our platform is going to be focused on improving the planning and campaign life-cycle of potential backers, news media and key influencers,” said Baylin.  “Already, we’ve got relationships in place with accelerators, crowdfunding platforms and campaign managers alike.”

Right now Velocity Kick is focused on “rewards” campaigns, or those hosted by platforms like Kickstarter, Indiegogo or others.  Ultimately, Velocity Kick believes campaign managers who are passionate about their projects and the vision should be focused on connecting with their core audiences.  And so it’s tool set is designed at improving how quickly campaign managers can find and reach that audience.

“Velocity Kick is crowdfunding made simple,” said Andy Abramson, CEO of Comunicano, the Del Mar, CA based value-creation communications agency. “Being able to automate and properly manage the communications efforts more quickly, means funding gets done faster, leaving more time for developers and entrepreneurs to make a great product.”

Velocity Kick will make its money charging users a fee for more advanced list building and reporting tools.

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