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Tag Archives: British Columbia

Pacific Northwest Launches Kickstarter Crowdfunding Campaign to Pre-Sell New Lightweight, Waterproof Backpack for Only $54

8 Jun

Sea to Sky Pack is a tough, lightweight, 100% waterproof, 24-liter backpack that compresses to a volume thats smaller than a soda can for storage

Portland, Oregon – If there’s anything the Pacific Northwest is known for, it’s rain and outdoor recreation. Appropriately enough, “Pacific Northwest” is the name of a new Portland, OR and Vancouver, BC, based company which has announced a Kickstarter campaign to bring their first original product to market – the Sea to Sky Pack, the first waterproof backpack that fits in your pocket.

Daypack Kickstarter Crowdfund Campaign Offers Tough, lightweight, 100% waterproof 24-liter pack compresses smaller than a soda can for storage

Kickstarter Crowdfunding Campaign Offers Sea to Sky Pack, a Tough, lightweight, 100% waterproof, 24-liter backpack compresses smaller than a soda can for storage

Founded by a group of avid outdoorspeople, the Pacific Northwest company channeled all their personal experience into the ground-up design of this ultimate daypack. Made of durable, 100% Cordura® material, the large 24-liter pack is fully-immersible and guaranteed to keep all contents bone dry.

It’s loaded with functional features that experienced hikers will appreciate such as roomy, secure side pockets and padded, adjustable breathable mesh straps. There’s an additional sternum strap for added comfort and balance, with a buckle that doubles as a 95dB emergency whistle. The main zipper is fully waterproof and also reflective for safety and visibility. And best of all, the 5.5-ounce pack compresses into the included stuff sack to just 4.5” x 3” – smaller than a soda can!

The Sea to Sky Pack has an estimated retail price of $89, but early bird Kickstarter supporters of the project can receive theirs for only $54.

“We made the pack we always wanted to have but could never find on the market,” said Pacific Northwest co-founder, Mikaella Go. “While some lightweight daypacks were good, they weren’t waterproof. Or if they were waterproof, they were small capacity or bulky to store. We are fully confident that this pack has the best of everything.”

Daypack Features and Benefits:

  • Made with 100% waterproof, durable Cordura® material
  • Dimensions: 24-liter capacity / 20” x 11” / 5.5 oz. / 4.5” x 3” compressed
  • Easy access on the go with the front pocket which is sealed with a 3M water resistant, reflective zipper – be seen at night.
  • Adjustable the sternum strap for comfort when on the go. Stability straps are padded, lightweight breathable mesh for comfort and strength.
  • Made for rugged adventures: Sand-proof, dust-proof, dirt-proof, simply wipe it down for easy cleaning.
  • ITW buckle and an integrated 95dB emergency whistle
  • Multifunctional side pockets are large enough to hold water bottles or other accessories without falling out.
  • Roll top closure system ensures the main compartment stays 100% dry – doubles as a dry sack.
  • Four colors available: Ursus Black, Pacific Blue, Fire Coral, Special Kickstarter Green

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-eight years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins runs one of the industry’s foremost crowdfunding PR, social media and marketing agencies that has amassed a huge social media following and is dedicated to supporting a wide variety of donation, rewards and equity crowdfunding campaigns.
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British Columbia Ski Resort Raises $10 Million via Equity Crowdfunding Campaign

15 Feb

2,923 crowdfunding investors decided to “Fight the Man and Own a Piece of the Mountain” by investing a minimum of $1,000 each on StartEngine.com 

By Robert Hoskins

Rossland, BC – On August 22, 2016, RED Mountain Resort launched a $10 million crowdfunding campaign on StartEngine.com called “Fight the Man. Own The Mountain.” This was the first time a for-profit ski resort explored equity crowdfunding and nobody at RED knew what to expect in Phase I, of the “Test The Waters” campaign. As of last Thursday morning (Feb. 9), RED hit their $10MM Reservation Goal — an historic achievement within the North American ski industry.

RED Mountain Resort launched a $10 million crowdfunding campaign on StartEngine

RED Mountain Resort launched a $10 million crowdfunding campaign on StartEngine

“We went into this campaign feeling that these were uncharted waters,” says RED CEO Howard Katkov. “But the response was immediate, passionate, and unequivocal. Our choice to plant the flag for independent skiing and snowboarding during a time of high-profile mergers and acquisitions really resonated.”

Since launch, “Fight the Man. Own The Mountain.” has been featured many times in the mainstream press across North America, and has been covered extensively by ski and snowboard outlets. The videos created for the campaign have so far received over half a million views.

Equity crowdfunding is a new style of investment and RED’s choice to accept a relatively low minimum reservation of $1,000 allowed “everyone from Lifties to Learjet owners” to make a reservation for this unique equity financing campaign. (And they did!) RED’s campaign on StartEngine will continue to take reservations as they prepare their auditing and legal documents to be provided to investors for Phase II, which is scheduled to launch in the Fall of 2017.

“Our goal was to hit $10 million in reservations by April, but we managed to hit that number months in advance. We now sincerely hope that a large percentage of the RED fans that pledged their support will convert their reservations to a real investment when the Phase II launches this fall,” says Katkov.

There are two exciting aspects of “Fight the Man. Own The Mountain.” in investment terms. The first is the “Last In, First Out” feature. What this means is that investors in Phase II — whether they’re in for $1,000, $25,000 or more — would receive their investment back before all previous equity investors. The second is the “rewards” associated with each level of investment, from lift tickets, custom skis or snowboards, season and family passes and access to a purpose-built clubhouse and overnight cabins. These rewards are laid out in the StartEngine platform.

RED Mountain is the oldest ski resort in Western Canada and has been the site of many firsts: First World Cup ski race in Canada; one of the largest terrain expansions in North America in over 40 years… This campaign marks another first — the opportunity through equity crowdfunding to own a slice of world-class ski resort for as little as $1,000.

“The groundswell of support from the snow community, the press, and investors has been nothing short of astonishing,” says Katkov. “The success of the campaign, thus far, has been a nice reminder of just how passionate and free-spirited the ski and snowboard community really is. It’s been an incredible winter so far and I’ve had a number of guests come up to me and say they booked their ski week at RED after hearing about us through the campaign. Some of them invested, some of them didn’t, but all of them sensed that we have something special going on in Rossland and needed to check it out in person. And to us, that means more than anything. We can’t wait for what the future holds.”

RED is the last great, unspoiled resort. Located in Rossland, BC, 1st stop on Canada’s famous Powder Highway, RED delivers 2,877 acres of pristine, unfettered skiing. RED recently added nearly 1,000 acres of intermediate to advanced terrain on Grey Mountain.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
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