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SEC Issues Progress Report on United States Title III Equity Crowdfunding Growth Rate

15 Mar

Approximately 163 separate offerings were filed by 156 issuers, seeking a total of approximately $18 million

By Robert Hoskins

Washington, DC – The SEC just released a white paper entitled, U.S. securities-based crowdfunding under Title III of the JOBS Act, which analyzes crowdfunded offerings during the first six months following May 16, 2016 when Title III, Regulation Crowdfunding become official. The SEC’s white paper, which was prepared for Scott Bauguess, the Acting Chief Economist and Acting Director of the Division of Economic and Risk Analysis (DERA), noted that the majority equity crowdfunding offerings to date have not utilized Regulation D as much as predicted.

Top 20 Title III Equity Crowdfunding Sites in U.S.

The white paper does go into great detail about five largest Title III crowdfunding portals based on the number of offerings, which accounted for 71% of the offerings launched during 2016.  The five largest Title III crowdfunding sites  also accounted for 64% of the total amount of funds raised. And while more 20 crowdfunding sites were listed, most of the offering activity was limited to 25% of active platforms in the Title III crowdfunding marketplace. And, if you ran the numbers for completed offerings, you would see that the top five largest intermediaries accounted for more than 90% of the market share.

The table below low shows the list of the Top Performing Title III Crowdfunding Portals sorted on the number of initiated offerings and then by the target amounts of the initiated offerings, excluding offerings withdrawn as of December 31, 2016.

Top 20 Title III Equity Crowdfunding Sites Ranked by Number of Offerings

Top 20 Title III Equity Crowdfunding Sites Ranked by Number of Offerings

 

Most Successful Types of Title III Equity Crowdfunding Campaigns

Many people want to know what the types of Title III crowdfunding campaigns were the most successful. Preferred Equity led the pack at 36%, followed bySimple Agreements for Future Equity at 26%, Debt at 20%, Units at 7%, Convertible Notes at 6% and Miscellaneous accounted for the remaining 5%, which included Revenue Sharing and Membership / LLC Interests.

Distribution of Title III Equity Crowdfunding Offerings

Distribution of Title III Equity Crowdfunding Offerings

 

Top States for Launching Title III Equity Crowdfunding Campaigns

Another interesting way to look at growing crowdfunding industry is to examine what states launched the most successful Title III Equity Crowdfunding Campaigns.  In the table below you can see that California/Silicon Valley launched the most Title III crowdfunding campaigns, followed closely by Texas/Silicon Hills at 19%, New York at 14%, Massachusetts and Illinois tying at 9%, Delaware, Florida, New Jersey, Oregon, and Pennsylvania bringing up the back to the pack, all with 5%.

Geographic Distribution of Title III Equity Crowdfunding

States with the Most Title III Equity Crowdfunding Campaigns

 

How Many Reg. D and Title IV, Reg. A+ Crowdfunding Offerings Result?

Because many industry experts have stated their concerns that the SEC’s decision to severely restrict the general solicitation guidelines with regards to advertising their crowdfunding deals to the masses of non-accredited investors, the white paper also took a close look at how many Title III Regulation Crowdfunding Campaigns had previously or subsequently conducted an offering under Regulation D or Regulation A.

As shown in the table below, as of January 15, 2017, approximately 15% of offerings initiated during 2016 (excluding withdrawn offerings) were by issuers that have also reported offerings under Regulation D either before or after the initial crowdfunding filing. And, approximately 3% of issuers have issued Regulation A+ filings as of January 15, 2017.

Among crowdfunding issuers, approximately 12.9% of offerings were by issuers that had filed the first Form D notice prior to the first crowdfunding filing and approximately 2.5% of offerings involved issuers that had filed a Form D notice after the first crowdfunding filing. For about 8.6% of offerings, excluding withdrawn crowdfunding offerings, a Form D filing was made within one calendar year before or after the initial crowdfunding filing. Consistent with their young age, the SEC determined that the majority of the crowdfunding issuers were more likely to be new startups rather than “fallen angels.”

Overall, these results suggest that crowdfunding is attracting issuers that have not extensively used other private offering exemptions, such as Regulation D, which is otherwise a very popular private offering exemption among similarly sized issuers as those initially availing themselves of the Crowdfunding market. The initial evidence is points to the fact that Title III, Regulation Crowdfunding is indeed providing a new source of capital for entrepreneurial and small businesses that may not otherwise have had access to capital through alternative capital raising channels.

Form D and Title IV, Reg A+ Equity Crowdfunding Offerings

Form D and Title IV, Reg A+ Equity Crowdfunding Offerings

 

The white paper also made a point of covering the following facts and figures.:

  • There were 163 separate offerings by 156 issuers, seeking a total of approximately $18 million, excluding withdrawn offerings. The median offering amount was $53,000 and the average offering amount was approximately $110,000. However, almost all of the offerings accepted over-subscriptions up to a higher amount (typically close to $1 million) for a total amount of approximately $101 million.
  • As of January 15, 2017, approximately $10 million in proceeds was raised in 33 offerings by issuers filing a Form C-U. The median amount raised in these offerings was $171,000 and the average amount raised was approximately $303,000.
  • For offerings initiated in 2016, were withdrawn by issuers or associated with an intermediary whose FINRA membership was terminated and funding portal registration withdrawn. These offerings sought a total of approximately $2.3 million (approximately $19.5 million if over-subscriptions are included).
  • Most of the offerings solicited in all states.
  • The most popular type of security was equity, followed by “simple agreements for future equity” and debt.
  • The most popular state of incorporation for issuers was Delaware and the most popular principal place of business for issuers was California.
  • The median issuer had under $50,000 in assets, under $5,000 in cash, $10,000 in debt, no revenues, and three employees. Approximately 40% of the issuers reported positive revenue and approximately 9% of the issuers reported a net profit in the most recent fiscal year. Among the issuers that reported non-zero assets in the prior fiscal year, the median growth rate was approximately 15%.
  • 21 intermediaries, including 13 funding portals and 8 broker-dealers, were involved in the offerings. As of December 31, 2016, funding portals have registered with the SEC and FINRA and one funding portal had its FINRA membership terminated and withdrew its SEC registration. The median intermediary percentage fee was 5%, and intermediaries took a financial interest in the issuer in approximately 16% of the offerings.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
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Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2016

1 May

Seeking the Top 100 Crowdfunding Sites
in the United States or the Rest of the World? See Our Updated 2016 Rankings!

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

Crowdfunding PR’s 2016 Top 100 Global Crowdfunding Sites

 By Robert Hoskins

[Click Here to Tweet this Top 100 List to Your Business Colleagues]

United States – We have updated our List of the Top 100 Global Crowdfunding Sites for 2016 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic ranking links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how Kickstarter has just retaken GoFundMe as the world’s #1 crowdfunding platform? Click on the Global Rank number links below and then use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

  2016 Rank © Front Page PR   Global Rank
#1 (2015: #2) www.kickstarter.com        692
#2 (2015: #1) www.gofundme.com      1,805
#3 (2015: #4) www.indiegogo.com      2,126
#4 (2015: #3) www.angel.co      4,550
#5 (2015: #5) www.lendingclub.com      9,781
#6 (2015: #6) www.justgiving.com    10,950
#7 (2015: #9) www.ulule.com     15,943
#8 (2015: #7) www.youcaring.com     22,315
#9 (2015: #8) www.kiva.org     24,366
#10 (2015: #12) www.crowdrise.com      24,617
#11 (2015: #10) www.donorschoose.org      33,737
#12 (2015: #16) www.fundingcircle.com      37,717
#13 (2015: #11) www.pledgemusic.com     42,380
#14 (2015: #13) www.tilt.com      51,509
#15 (2015: #50) www.seedandspark.com     64,606
#16 (2015: #22) www.circleup.com     68,095
#17 (2015: #24) www.kickante.com.br     69,483
#18 (2015: #15) www.crowdcube.com     73,968
#19 (2015: new) www.seedrs.com     90,162
#20 (2015: #28) www.gogetfunding.com     97,023
#21 (2015: #29) www.fundrise.com    117,386
#22 (2015: #20) www.firstgiving.com     117,598
#23 (2015: #17) www.razoo.com    126,920
#24 (2015: #14) www.giveforward.com     126,939
#25 (2015: #38) www.seedinvest.com     135,275
#26 (2015: #18) www.fundly.com    140,609
#27 (2015: #27) www.zeczec.com     151,454
#28 (2015: #25) www.crowdfunder.com    158,984
#29 (2015: #23) www.fundable.com    185,100
#30 (2015: #19) www.pozible.com    189,422
#31 (2015: new) www.companisto.com    201,708
#32 (2015: new) www.wiseed.com    211,628
#33 (2015: #21) www.fundrazr.com    214,382
#34 (2015: #31) www.experiment.com    217,304
#35 (2015: #53) www.peerform.com    222,324
#36 (2015: #53) www.startengine.com    227,165
#37 (2015: new) www.seedmatch.de    227,277
#38 (2015: #86) www.bnktothefuture.com    279,553
#39 (2015: new) www.fundersclub.com    284,743
#40 (2015: #45) www.ourcrowd.com   286,808
#41 (2015: #26) www.equitynet.com   293,867
#42 (2015: new) www.syndicateroom.com   293,940
#43 (2015: #32) www.realtymogul.com   332,585
#44 (2015: #42) www.pledgie.com   351,524
#45 (2015: #39) www.slated.com   354,964
#46 (2015: #44) www.fundanything.com   361,785
#47 (2015: #40) www.patchofland.com   364,803
#48 (2015: #33) www.geldvoorelkaar.nl   367,546
#48 (2015: new) www.anaxago.com   392,914
#49 (2015: #48) www.ppl.com.pt   407,009
#50 (2015: #30) www.fundedbyme.com   410,994
#51 (2015: #41) www.givezooks.com   443,766
#52 (2015: #76) www.joinmosaic.com   472,517
#53 (2015: #43) www.microventures.com  504,408
#54 (2015: #new) www.invesdor.com  520,978
#55 (2015: #37) www.offbeatr.com   526,705
#56 (2015: #36) www.wefunder.com   586,450
#57 (2015: #57) www.plumfund.com   603,093
#58 (2015: #65) www.crowdstreet.com   616,566
#59 (2015: #49) www.dragoninnovation.com   635,079
#60 (2015: #52) www.opportunity.org   669,915
#61 (2015: #61) www.flashfunders.com   693,854
#62 (2015: #58) www.fundraise.com   744,583
#63 (2015: #46) www.pave.com    748,172
#64 (2015: #64) www.symbid.com   884,303
#65 (2015: #68) pitchfunder.asufoundation.org 1,072,918
#66 (2015: #34) www.onevest.com 1,098,541
#67 (2015: #66) www.assetavenue.com 1,124,447
#68 (2015: #69) www.artistshare.com 1,135,924
#69 (2015: #70) www.nextseed.com 1,138,179
#70 (2015: #63) www.piggybackr.com 1,162,479
#71 (2015: #62) www.trucrowd.com 1,246,018
#72 (2015: #60) www.barnraiser.us 1,288,466
#73 (2015: #54) www.bolstr.com 1,477,216
#74 (2015: #59) www.earlyshares.com 1,585,544
#75 (2015: #80) www.pledgecents.com 1,597,425
#76 (2015: #82) www.crowd2fund.com 1,776,210
#77 (2015: #47) www.growvc.com 1,791,220
#78 (2015: #87) www.acquirerealestate.com 1,989,566
#79 (2015: #71) www.appsfunder.com 2,649,175
#80 (2015: #78) www.dreamfunded.com 2,760,699
#81 (2015: #72) www.assob.com.au 2,767,540
#82 (2015: #90) www.massivemov.com 3,234,838
#83 (2015: #55) www.investx.com 3,486,195
#84 (2015: #75) www.faithlauncher.com 3,605,295
#85 (2015: #75) www.crudefunders.com 3,792,211
#86 (2015: #84) www.texasenetworks.com 3,923,796
#87 (2015: #51) www.pubslush.com 4,078,981
#88 (2015: #73) www.foodstart.com 4,358,969
#89 (2015: #56) www.uinvest.com.ua 4,483,866
#90 (2015: #79) www.propellr.com 4,516,046
#91 (2015: #85) www.icrowd.com 4,629,191
#92 (2015: #67) www.microgiving.com 4,757,890
#93 (2015: #81) www.massventure.com 5,544,974
#94 (2015: New) www.offerboard.com 5,968,517
#95 (2015: #99) www.cMEcompete.com 6,363,051
#96 (2015: #83) www.ipledg.com 6,460,243
#97 (2015: #93) www.funderhut.com 6,764,561
#98 (2015: #97) www.crowdfundingbank.com 7,068,480
#99 (2015: #77) www.crowdfundingpays.com 7,667,040
#100 (2015: #88) www.sterlingfunder.com 7,951,827

Source: Feb 2016 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While Kickstarter, GoFundMe or Indiegogo may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

More Top 100 Crowdfunding Site Lists:

# # #

If you’d like to add your site to the Top 100 list, please fill out the form below.

Top 100 Crowdfunding Sites in the United States, Europe, Asia, South America, Africa and other Global Markets in 2015

3 Apr

Seeking New Crowdfunding Sites on a Worldwide Basis to Be Ranked for the Upcoming June 2015 Top Crowdfunding Sites in the United States and the Rest of the World

 By Robert Hoskins

[Click to Tweet this Top 100 List to Your Friends]

United States – We are currently updating our List of the Top 100 Crowdfunding Sites for 2015 in the United States, Europe, Asia, South America, Africa and other global markets.  

Clicking on the website traffic links below will take readers to one of the most insightful resources of information that details each website’s traffic ranking; the number of unique visitors per month; the average time spent on each site per visit; and the number of pages viewed per each visit.

Of more interest to crowdfunding campaign managers will be the precise ratio of social media, content marketing, search engine marketing, email marketing and display advertising that is being utilized by each crowdfunding site’s marketing campaigns to drive readers and investors to their crowdfunding profiles.

GoFundMe vs Kickstarter SimilarWeb Stats

GoFundMe vs Kickstarter SimilarWeb Stats

Even though these numbers reflect the aggregation of all of a given portal’s crowdfunding campaigns marketing efforts, they offer direct evidence of what is working and what is not.  Note the difference on how much social media and display advertising is being used by the Top 10 Crowdfunding Sites compared the lower 90 crowdfunding sites. 

This information can be used by crowdfunding sites as well as their crowdfunders to get a thorough understanding on how to plan future marketing campaigns that will have a higher than average success rate.

Want to know how GoFundMe just bypassed Kickstarter as the #1 crowdfunding platform on the planet? Click on the links below and use the comparison tool to show side-by-side comparisons of SEO keywords, link referrals, and social media usage. See the bottom of the page for more crowdfunding marketing tips.

[Click Here to Tweet this Top 100 List of Crowdfunding Sites]

Rank © Front Page PR   Global Rank
#1 (2014: #2) www.gofundme.com    1,318
#2 (2014: #1) www.kickstarter.com    1,373
#3 (2014: #3) www.angel.co    2,010
#4 (2014: #6) www.indiegogo.com    2,277
#5 (2014: #4) www.lendingclub.com    7,545
#6 (2014: #9) www.justgiving.com    8,558
#7 (2014: #8) www.youcaring.com   13,563
#8 (2014: #12) www.kiva.org     15,111
#9 (2014: #23) www.ulule.com   16,099
#10 (2014: #15) www.donorschoose.org    21,617
#11 (2014: #17) www.pledgemusic.com   24,461
#12 (2014: #13) www.crowdrise.com   26,906
#13 (2014: #18) www.tilt.com    29,512
#14 (2014: #10) www.giveforward.com    32,576
#15 (2014: #38) www.crowdcube.com    34,262
#16 (2014: #5) www.fundingcircle.com    34,307
#17 (2014: #14) www.razoo.com    44,329
#18 (2014: #16) www.fundly.com    48,132
#19 (2014: #36) www.pozible.com   48,898
#20 (2014: #19) www.firstgiving.com    58,401
#21 (2014: #20) www.fundrazr.com    64,163
#22 (2014: #27) www.circleup.com   68,095
#23 (2014: #25) www.fundable.com   73,430
#24 (2014: #new) www.kickante.com.br    75,510
#25 (2014: #26) www.crowdfunder.com    77,551
#26 (2014: #34) www.equitynet.com   88,181
#27 (2014: #new) www.zeczec.com   90,296
#28 (2014: #35) www.gogetfunding.com   97,023
#29 (2014: #29) www.fundrise.com 112,206
#30 (2014: #55) www.fundedbyme.com 116,409
#31 (2014: #new) www.experiment.com 133,573
#32 (2014: #22) www.realtymogul.com 134,519
#33 (2014: #61) www.geldvoorelkaar.nl 146,963
#34 (2014: #new) www.onevest.com 149,343
#35 (2014: #24) www.rockethub.com 149,430
#36 (2014: #33) www.wefunder.com 169,021
#37 (2014: #32) www.offbeatr.com 174,673
#38 (2014: #30) www.seedinvest.com 184,226
#39 (2014: #37) www.slated.com 210,555
#40 (2014: #new) www.patchofland.com 220,267
#41 (2014: #43) www.givezooks.com 234,356
#42 (2014: #58) www.pledgie.com 241,865
#43 (2014: #new) www.microventures.com  241,967
#44 (2014: #28) www.fundanything.com 248,200
#45 (2014: #46) www.ourcrowd.com 248,635
#46 (2014: #44) www.pave.com 268,856
#47 (2014: #68) www.growvc.com 285,285
#48 (2014: #62) www.ppl.com.pt 297,874
#49 (2014: #48) www.dragoninnovation.com 306,056
#50 (2014: #54) hwww.seedandspark.com 319,789
#51 (2014: #47) www.pubslush.com 336,465
#52 (2014: #41) www.opportunity.org 354,764
#53 (2014: #45) www.peerform.com 376,044
#54 (2014: #60) www.bolstr.com 388,543
#55 (2014: #new) www.investx.com 403,141
#56 (2014: #11) www.uinvest.com.ua 417,925
#57 (2014: #new) www.plumfund.com  421,110
#58 (2014: #40) www.fundraise.com 433,539
#59 (2014: #new) www.earlyshares.com 442,508
#60 (2014: #new) www.barnraiser.us 482,296
#61 (2014: #new) www.flashfunders.com 485,226
#62 (2014: #new) www.trucrowd.com 485,665
#63 (2014: #57) www.piggybackr.com 518,504
#64 (2014: #67) www.symbid.com 558,247
#65 (2014: #new) www.crowdstreet.com 704,602
#66 (2014: #39) www.assetavenue.com 742,849
#67 (2014: #51) www.microgiving.com 834,667
#68 (2014: #new) pitchfunder.asufoundation.org 861,826
#69 (2014: #77) www.artistshare.com 928,003
#70 (2014: #new) www.nextseed.com 992,563
#71 (2014: #76) www.appsfunder.com 1,047,453
#72 (2014: #42) www.assob.com.au 1,049,032
#73 (2014: #79) www.foodstart.com 1,080,478
#74 (2014: #new) www.loquidity.com  1,087,691
#75 (2014: #70) www.faithlauncher.com 1,089,032
#76 (2014: #80) www.solarmosaic.com 1,108,499
#77 (2014: #new) www.crowdfundingpays.com 1,256,560
#78 (2014: #new) www.dreamfunded.com 1,267,585
#79 (2014: #82) www.propellr.com 1,350,583
#80 (2014: #75) www.pledgecents.com 1,363,715
#81 (2014: #new) www.massventure.com 1,388,521
#82 (2014: #new) www.crowd2fund.com 1,494,834
#83 (2014: #96) www.ipledg.com 1,567,232
#84 (2014: #new) www.texasenetworks.com 1,721,280
#85 (2014: #63) www.icrowd.com 1,769,510
#86 (2014: #65) www.banktothefuture.com 1,836,932
#87 (2014: #new) www.acquirerealestate.com 2,169,205
#88 (2014: #056) www.sterlingfunder.com 2,533,134
#89 (2014: #new) www.realtywealth.com 2,647,893
#90 (2014: #85) www.massivemov.com 2,826,166
#91 (2014: #89) www.venturehealth.com 3,931,192
New www.offerboard.com 4,112,781
#92 (2014: #31) www.rockthepost.com 4,505,534
#93 (2014: #84) www.funderhut.com 5,182,841
#94 (2014: #83) www.fundafeast.com 5,325,919
#95 (2014: #71) www.crowdit.com 5,535,187
#96 (2014: #88) www.crowdhelps.com 5,892,083
#97 (2014: #95) www.crowdfundingbank.com 6,503,461
#98 (2014: #98) www.startacure.com 8,281,014
#99 (2014: #78) www.cMEcompete.com 9,332,644
#100 (2014: #87) www.endlesscrowds.com 12,934,557

Source: Feb 2015 SimilarWeb Website Statistics

Crowdfunding PR’s goal is simple. We want to make it possible for crowdfunders to shop for  crowdfunding platforms in a similar manner to the way media planners/buyers used to analyze ABC and BPA audit statements to buy advertisements in the business-to-business trade publication industry, where important media buying decisions were based on straight mathematics, not popularity or random guessing.

For example, would you rather run a crowdfunding campaign on a site where visitors are looking at 2-3 pages in around 3 minute’s time or a site where buyers are spending 6 to 11 minutes reviewing 6 to 10 pages?

This is the difference between shoppers who are visiting a site to see a particular crowdfunding campaign based on a marketing campaign versus people who are visiting a site to explore and actually shop around to find good deals to buy or invest their money.

This is why launching a campaign on Kickstarter or GoFundMe does not guarantee success. While GoFundMe or Kickstarter may be the largest sites in the world, people are only spending enough time to shop through more than 2 to 3 crowdfunding profiles before they exit. While other sites like Razoo.com, DonorsChoose.org, and FundingCircle.com have visitors that stay more than 6 to 11 minutes and view 6 to 10 pages.

When researching, planning and executing successful marketing programs for both crowdfunding platforms as well as their individual crowdfunding customer profiles, it is extremely important to see what is driving the most traffic to any given crowdfunding site.  Success is usually determined not only by what site the crowdfunding campaign is being hosted on, but also the marketing programs being harnessed to drive potential donors/investors to a specific crowdfunding profile.

Clicking on each link above will allow media planners/buyers to understand what role direct traffic (content marketing), search engines (SEO, PPC Advertising), social media (Facebook, LinkedIn, Twitter, Reddit, Quora), email marketing and display advertising (Google Display, Outbrain, AppNexus) are having on the success of crowdfunding campaigns.

For example, when planning a social media strategy, one of the most popular questions we get asked is – what social media networks are driving the most visitor traffic? Facebook, LinkedIn, Twitter, Quora, Reddit, YouTube, Pinterest, Instagram? The links above will make this answer crystal clear.

Not satisfied with your position on the list? Front Page PR’s team of crowdfunding PR, social media and marketing experts can help crowdfunding sites and crowdfunding campaigns plan the perfect mix of integrated marketing programs to significantly improve the amount of website traffic being driven to any given fundraising campaign or crowdfunding platform.

Feel free to call (512) 627-6622 with questions or request help to improve your website statistics before June.

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If you’d like to add your site to the Top 100 list, please fill out the form below.

InvestUP.co Adds New Sites to Crowdfunding Supermarket for Total of Thirteen P2B Different Equity Crowdfunding Services

20 Mar

The new portfolio includes Property Moose, Invest & Fund, Assetz Capital, Ablrate and AngelList crowdfunding platforms; allows investors to search for the best deals from all their favorite crowdfunding sites

 By Robert Hoskins

Wells, United KingdominvestUP.co partners with five new equity and Peer-to-Business (P2B) crowdfunding sites, joining the eight crowdfunding sites already on the investUP platform. The new portfolio including Property Moose, Invest & Fund, Assetz Capital, Ablrate and AngelList crowdfunding platforms allows investors to search for the best deals from all their favorite crowdfunding sites, uniquely invest in these without leaving the site and then keep track of their investments

As crowdfunding continues to grow rapidly, UP will help its partner crowdfunding sites develop by focusing on marketing the deals, in effect enabling the crowdfunding partners to concentrate on getting more and better deals on to their platforms. In turn, investors will benefit from access to a superior choice and quality of potential investments via their centralized UP portfolio.

The crowdfunding sites joining the UP platform are:

  • Property Moose – hassle free property investment
  • Invest & Fund – solving investment problems and providing funding solutions for high quality deals
  • Assetz Capital – one of the UK’s largest P2B lending sites
  • Ablrate – asset backed lending focusing on aeronautics
  • AngelList – one of the largest equity crowdfunding sites in the US, having just launched in the UK

James Tuckett, Managing Director at investUP, said, “We live in an age where crowdfunders are demanding more and more deals, yet are faced with a myriad of crowdfunding site choices. Looking for a single crowdfunding site to start a portfolio can be difficult and time consuming. We take the view that, as the crowdfunding supermarket, crowdfunders using our platform should be able to lend and invest in deals from all the key players across the entire market. We are very excited to introduce our five newest partners and look forward to delivering the highest quality of investments to our current and future users.”

UP brings the P2B crowdfunding market together in one place, enabling users to invest via one centralized portfolio (Peer-to-Peer and equity coming soon). It allows investors to search for deals from all their favorite crowdfunding sites, uniquely invest in these without leaving the site and then keep track of their investments. UP is completely free, with no hidden costs. It revolutionizes the market by bringing simplicity and increasing choice for users, in a simple, elegant and straightforward way.

Founded in 2012, investUP officially launched into the market at Finovate Europe in London in 2015. It graduated from the inaugural Startupbootcamp FinTech accelerator in London in 2014, and has recently been named as one of The FinTech 50 2015 Hot 10 companies and included in The Sunday Times’ top 25 fintech companies globally.

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Angel List Equity Crowdfunding Platform Raises Record-Breaking $1.5 Million for MD Insider

10 Nov

MD Insider’s round included more than 90 individual investors and filled in just minutes, with hundreds of other investors unable to participate after the round became almost instantly oversubscribed

By Robert Hoskins

Santa Monica, CA MD Insider, a big data healthcare innovator that significantly reduces healthcare costs for employers, today announced that it closed a $1.5 million investment – the largest online investment round ever raised on AngelList, the leading technology startup equity investing platform. The syndicate was led by renowned investor, Tim Ferriss, best-selling author and early investor/advisor to companies including Facebook, Twitter, Evernote, and Uber. MD Insider is now the #1 most active company and the #1 company (by size of investment) on AngelList.

AngelList Equity Crowdfunding Platform Raises Record-Breaking $1.5 Million for MD Insider Corp

AngelList Equity Crowdfunding Platform Raises Record-Breaking $1.5 Million for MD Insider Corp

“MD Insider is a truly disruptive business, so it is exciting to include another disruptive model – crowdfunding, as part of this investment round,” said David Norris, CEO of MD Insider. “We are very pleased with the results and are happy to see so much demand for investment in our business.”

MD Insider’s round included more than 90 individual investors and filled in just minutes, with hundreds of other investors unable to participate after the round became almost instantly oversubscribed. From start to finish, the entire round took only about two and a half weeks to close and wire. MD Insider will use the new funds to expand its research and development efforts and to continue to grow their industry leading pool of physician performance data, which currently tops 1.8 billion records.

“I am very excited about MD Insider. Their mission to provide performance and cost transparency in healthcare is hugely important,” said Tim Ferriss. “I believe MD Insider is truly disruptive and will have a large impact on the world. I can see several things already: the need in my own personal experience with medical problems, the demand in the healthcare market, and the broader applications of their amazing data set.”

“AngelList was excited to see MD Insider’s successful raise,” said Millie Tadewaldt of AngelList. “The MD Insider round is an excellent demonstration of our platform’s ability to swiftly bring together dozens of angel investors to accomplish a large funding round, behind an experienced lead investor like Tim Ferriss.”

MD Insider is a technology healthcare company that uses the power of big data to significantly reduce healthcare costs for employers. By providing Physician Performance Transparency in the areas of experience, quality, and cost, MD Insider enables employers to optimize their physician networks, providing the best quality and lowest cost physicians to their employees.

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Top 10 Crowdfunding Sites Increase by an Average of 524% based on the United States Fastest Growing Internet Traffic Research Report

16 Jun

Over the past 12 months the top 10 crowdfunding sites have experienced exponential growth. Click here to research their website statistics to see what type of advertising, content marketing, email marketing, geographic locations, mobile wireless apps,  search engine results (SEO), social media, and referral partners are driving the world’s fastest growing crowdfunding rewards and equity investment websites

The Top 10 Fastest Growing Crowdfunding Sites in the United States Increase Internet Traffic by an Average of 524%

The Top 10 Fastest Growing Crowdfunding Sites in the United States Increase Internet Traffic by an Average of 524%


By 
Robert Hoskins


Austin, Texas
– Want to know who the Top 100 Fastest Growing Crowdfunding sites  in the world are? The graph above shows the top 10 crowdfunding sites based on their website’s internet traffic. From a competitive analysis standpoint it might make you wonder how these companies are growing at such a phenomenal rate.

What type of marketing campaigns are they running to achieve this success?  Advertising? Email Marketing? Affiliate Marketing? Referral Partners? Direct Traffic?  Search Engine Results?  Alexa provides a little bit of information, Compete has even less, but SimilarWeb is building a great business by providing a ton of competitive information that up and coming crowdfunding sites and crowdfunding campaign managers can use to improve their marketing efforts.

Want to see the competitive analysis marketing report for each of the sites below? Simply click the % link for each one and you’ll be able to see what type of marketing campaigns are driving these sites’ traffic, where that traffic is coming from, where their visitors are going next, plus a whole lot more.

For examples, scroll down to the bottom of this page to see what types of marketing programs are driving the top 10 crowdfunding site’s rapid acceleration of website traffic.

If you would like to receive an Excel Spreadsheet that has last year’s statistics, this year’s stats, as well as the list of the Top 100 Crowdfunding Sites sorted by overall global ranking, fastest growing and biggest losses in website traffic, then follow these instructions to receive a free copy:

     1st Follow @Crowdfunding PRclick here to send a Connect Request via Linkedin, or do both.

     2nd  Tweet us a message that says, “Please send me a copy of the #Top100CrowdfundingSites”

     3rd We’ll follow you back and send a Direct Message for your email address

    4th Want to improve your crowdfunding site’s results/ranking? Call us at (512) 627-6622. Front Page PR will put together an aggressive marketing program to improve your competitive position!

Overall Rank Top 10 Fastest Growing Crowdfunding Websites Past 12 Months
  #5 FundingCircle 1946%
  #3 Angel List 760%
  #8 YouCaring 597%
  #4 LendingClub 440%
#13 Crowdrise 429%
  #2 GoFundMe 360%
#10 GiveForward 355%
  #7 Quirky 222%
  #9 JustGiving 82%
#12 Kiva 52%

 

1st Place = FundingCircle

FundingCircle Top 10 Fastest Growing Crowdfunding Sites Worldwide

FundingCircle makes Top 10 List of Fastest Growing Crowdfunding Sites

2nd Place = Angel List

Angel List Top 10 Fastest Growing Crowdfunding Sites Worldwide

Angel List makes Top 10 List of Fastest Growing Crowdfunding Sites

3rd Place = YouCaring

YouCaring Top 10 Fastest Growing Crowdfunding Sites Worldwide

YouCaring makes Top 10 List of Fastest Growing Crowdfunding Sites

4th Place = LendingClub

LendingClub Top 10 Fastest Growing Crowdfunding Sites Worldwide

LendingClub makes Top 10 List of the Fastest Growing Crowdfunding Sites

5th Place = Crowdrise

Crowdrise makes Top 10 List of the Fastest Growing Crowdfunding Sites Worldwide

Crowdrise makes Top 10 List of the Fastest Growing Crowdfunding Sites

6th Place = GoFundMe

GoFundMe makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

GoFundMe makes Top 10 List of Fastest Growing Crowdfunding Sites

7th Place = GiveForward

GiveForward makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

GiveForward makes Top 10 List of Fastest Growing Crowdfunding Sites

8th Place = Quirky

Quirky makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

Quirky makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

9th Place = JustGiving

JustGiving makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

JustGiving makes Top 10 List of Fastest Growing Crowdfunding Sites

10th Place = Kiva

Kiva makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

Kiva makes Top 10 List of Fastest Growing Crowdfunding Sites Worldwide

 

SEC Lifts Ban on General Solicitation; Implements First Phase of JOBS Act for Reg. D, Title II Accredited Investors

22 Sep

SEC Lifts 80-Year Ban on the General Solicitation of Private Placement Equity Investments


By 
Robert Hoskins

Today, the United States finally inched its way toward the full implementation of the JOBS Act passed in April 2012, required by federal law to be in place by January 2013, but still not fully realized as intended by President Obama and the both houses of the U.S. Congress.

SEC Crowdfunding Call for Comments on November 15, 2013

SEC Crowdfunding Call for Comments on November 15, 2013

“We want this new market and the private markets in general to thrive in a safe and efficient manner, and these rules we adopted and proposed are designed to facilitate that objective,” said Mary Jo White, Chairwoman of the SEC. “As we fulfill our mission to facilitate capital formation and maintain fair and efficient markets, the Commission must always focus on strong investor protections.”

Until the general solicitation ban was lifted, hedge funds, VCs, and startups had to quietly raise that money, soliciting by word of mouth and other forms of private communication. Now companies can buy ads, launch PR campaigns, leverage social media and openly announce that they’re seeking investors.

The addition of general solicitation is expected to fuel a new cottage industry of investor matching-making websites that aim to broaden the investment pool to financial stalwarts outside the stanchly protected investment circles of Silicon Valley.

“With general solicitation it will be much easier for investors to find companies they are passionate about supporting,” said Mike Norman of crowdfunding website, WeFunder. The new rule will hopefully open up the capital-starved startup market to the majority of investors. According to WeFunder’s website, only 3% of the US’s 8 million accredited investors are active in the tech startup space.

For example, leading startup investing platform, RockThePost, announced last week that its equity crowdfunding website will provide the following equity crowdfunding investment services:

  1. Prominent featuring of startups publicly announcing investment rounds
  2. Investor verification system that shifts the burden off startups
  3. Secure transactions where Escrow accounts act as a safe haven for early committed investors
  4. Full transparency – third party identity checks and legal business verification, crowdsourced due diligence, bank-level security
  5. Smart matching of investors to startup investments that match their preferences

Equity crowdfunding sites such as AngelistCircleup, CrowdfunderFundersClubRockThePost and Wefunder are important the nascent industry because according to the Center for Venture Research, only 258,000 investors have made an angel investment out of the 8.7 million accredited investor households eligible to invest in the U.S.

The general solicitation ban lift will allow startups to publicly fundraise via methods such as equity crowdfunding, harnessing the power of the internet and social media to reach potential investors in all corners of the country.

According to a Forbes article, many states have decided not to wait on the SEC. Kansas, the first state to enact laws requiring the registration of sales of securities to the general public 100 years ago, turned out to be the first in the U.S. to enact an “intrastate” Invest Kansas Exemption law. The state of Georgia passed the Invest Georgia Exemption that provides even more freedom for crowdfunding than the Kansas exemption. North Carolina’s House passed a crowdfunding bill that is expected to move to the full legislature in an updated form and be signed into law next year. The state of Washington is currently teeing up crowdfunding legislation and other states will likely follow suit.

Tanya Prive, a co-founder of RockthePost, points out that “One of the other issues I’ve seen is that there are plenty of startups with a large customer base that they cannot tap into for capital support under existing regulations. These people are the biggest fans and evangelists of the brand, who might be first in line to invest. Once the user base is able to engage with their beloved company in fundraising mode via an investment crowdfunding platform, the company will be able to capitalize on the crowd’s interest in their success and accelerate the fundraising process by converting customers into investors.”

“So although there are strings attached to the ruling, lifting the ban on general solicitation – an 80-year-old rule – will help investors connect with entrepreneurs, and vice versa. The decision also weighs in the favor of entrepreneurs and investors who live outside places like Silicon Valley, where old-school networking and personal connections are how financing deals typically happen,” said Eric Markowitz, crowdfunding reporter for Inc. Magazine. “By lifting the ban, entrepreneurs living outside traditional tech hubs may find it easier to connect with investors, raise money, and grow their start-ups without having to necessarily relocate.”

Although large players like private equity firms Bain Capital and Blackstone Group LP could take advantage of the chance to use television ad campaigns, many lawyers and regulators close to the industry have said that they expect smaller funds with fewer resources to test the new rule first.

“By allowing issuers to solicit to a broader group of potential investors, the SEC has showed its commitment to democratizing the investing process and putting an end to yesterday’s ‘old boy’ investor networks,” said Barry Silbert, founder and chief executive of SecondMarket Inc., a marketplace for private shares.

The next important date to watch for is October 31, 2013, when the 2nd wave of SEC crowdfunding guidelines are expected to be issued for Title III investors that will allow unaccredited investors to participate in private placement investments.

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More News on the SEC’s New General Solicitation Rules:

  1. SEC Lifts Ban On General Solicitation, Allowing Startups

  2. SEC Approves JOBS Act Requirement to Lift General Solicitation Ban

  3. Starting Today, Startups Can Broadcast Their Fundraising From the Rooftops

  4. The General Solicitation Ban Lift Can Change Startup Investing Forever

  5. Crowdfunding Will Flourish Regardless Of What The SEC Does

  6. Game Changer: SEC Lifts General Solicitation Ban

  7. Boon for Start-ups: SEC Lifts Ban on General Solicitation

  8. SEC lifts longtime advertising ban for hedge funds, others

  9. SEC Lifts Ban on General Solicitation in Certain Private Placements

  10. S.E.C. Lifts Advertising Ban on Private Investments

  11. SEC Votes to Ease 80-Year-Old Ban on Private-Investment Ads

  12. SEC Lifts Ban on Hedge Fund Ads

  13. SEC Lifts 80-year-Old Ban on Advertisements for Private Investors

  14. SEC lifts advertising ban on private investments: How it affects you

  15. SEC Votes to Lift Ban on Hedge Fund Advertising

Front Page PR Offers Broker Dealers General Solicitation Campaigns to Market the Oncoming Wave of Equity Crowdfunding Investment Opportunities to the Next Generation of U.S. Accredited Investors

15 Jul

SEC legalizes Crowdfunding marketing, PR and social media campaigns to solicit investments from Reg. D accredited investors, which include, in general, people with a net worth (excluding their residence) of $1 million, income of $200,000 a year (or $300,000 with their spouse), officers and directors of the issuer and various institutions that have more than $5 million in assets

By Robert Hoskins, Front Page Public Relations

Front Page PR announced new turnkey Crowdfunding marketing programs for FINRA-registered broker dealers that want to begin planning advertising, marketing, media relations, PR and social media campaigns to reach a target audience of accredited investors that have remained allusive for the past 30 years due to securities laws.  On July 10, 2013, the Securities Exchange Commission (SEC) voted to lift rules that strictly prohibited the use of mass marketing strategies to promote investment opportunities to potential investors.

Beginning September 2013, leading broker dealers that want to make a big push into one of the most promising financial opportunities in the last eighty years can now begin working with Front Page PR’s team of marketing experts to start planning targeted marketing campaigns to reach this lucrative new audience of prospective accredited investors.


July 10, 2013 SEC Guidelines passed for Crowdfunding and Title II of the 2012 JOBS Act:


“Aggressive broker dealers are already partnering with popular equity crowdfunding sites such as Circleup.com and MicroVentures.com in order to begin marketing to investment early adopters who are joining popular crowdfunding sites in droves,” said Robert Hoskins, Front Page PR’s Director of Media Relations.  “Adding to the crowdfunding marketing opportunity is the pent-up demand that has been building over the past five years as entrepreneurs and small businesses that have been rejected over and over when seeking traditional bank and small business loans.”

“On the flip side of the crowdfunding market opportunity are millions of qualified investors in the U.S who meet the official SEC guidelines to become accredited investors, which can participate in new equity crowdfunding opportunities, but are unaware of their unique credentials,” Hoskins continued.  “These potential investors have large sums of money sitting in their bank accounts, savings plans and 401k retirement accounts because they simply cannot find attractive deals that will provide a decent return on their investment.”

On September 2, 2013, broker dealers will be able to put together marketing campaigns to educate new investors on the potential to invest in lucrative crowdfunding investment opportunities as well as the best strategies on how to find and evaluate good deals that have serious potential as well as time proven strategies on how to identify red flags and eliminate deals that do not.

Front Page PR encourages broker dealers and equity crowdfunding platforms to contact the firm to begin planning marketing campaigns prior to September 2, 2013, the date when the race begins to build new relationships with millions of new accredited investors via mass marketing communication strategies.

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