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MyKronoz ZeTime: The Hybrid Smartwatch Makes Crowdfunding History Raising $5.3 Million on Kickstarter

9 May

The Swiss challenger is not stopping there; ZeTime pre-orders are now available on Indiegogo from $149, a discount of the future retail price of $199

Geneva, Switzerland – In just 35 days, Swiss brand MyKronoz, has now entered crowdfunding history: at $5.3 million, the game changing timepiece ZeTime has become the most-funded project from a European company, as well as the most-funded hybrid smartwatch ever.

ZeTime pre-orders are now available on Indiegogo from $149, a discount of the future retail price of $199

ZeTime pre-orders now available on Indiegogo for $149, a discount of the future retail price of $199

Pre-orders for the ZeTime are now continuing on Indiegogo. With this achievement MyKronoz aims to become the worldwide leader in the hybrid smartwatch market segment.

Having already sold more than 2 million wearables since its launch in 2013 thanks to its “smartwatches for everyone” approach, accessible price points, a wide variety of models, and on-trend designs, MyKronoz is today an established and leading player in Europe.

The latest success of its crowdfunding campaign confirms MyKronoz bold leadership ambition to conquer the world outside Europe, especially in North America and Southeast Asia where thousands backers have supported this Swiss innovation.

MyKronoz is determined to accelerate its expansion across a network of strategic retail partners and increase its global market share, both with ZeTime and the rest of its $39 – $199 product range.

Today, MyKronoz is the first to offer a smartwatch with mechanical hands over TFT color touchscreen. This pioneering engineering means ZeTime is able to blend the classic design of a traditional timepiece with the most advanced features of a smartwatch, while making no compromises in quality of the materials, water resistance or battery life.

Proprietary ‘Smart Movement’ technology enables these always-on hands to function for up to 30 days with a single charge, while adjusting to users’ timezone, as well as aligning to make sure they do not obstruct visibility of the screen when reading notifications.

Combining Swiss watchmaking with wearable tech expertise

“We are achieving this success in the context of a wearables market where mainstream adoption has not yet taken off. So we decided to create a new dynamic by delivering the perfect hybrid smartwatch without compromises,” said Boris Brault, CEO and founder of MyKronoz. “Bringing the best of Swiss design and watchmaking expertise into a wearable device. ZeTime embodies this vision, and demonstrates our position as a game changer and fierce challenger to both established watchmakers and wearables players.”

Brault continued, “The huge momentum of this Kickstarter campaign has really been another market validation for us: both on the potential of hybrid smartwatches, and the international growth of our Swiss Brand thanks to this fantastic innovation. We have really felt an incredible amount of passion from our backers, and impatience for our product. This helps us to pursue our ambition to become tomorrow’s leader in new generation watches.”

Behind this groundbreaking success story lie 26,828 backers, a community that truly collaborated to build the ZeTime together. After raising 500% of their original funding goal in less than 24 hours on Kickstarter, MyKronoz surveyed contributors for stretch goal ideas.

Suggestions flooded in, ranging from “Kickstarter exclusives” such as a limited-edition watch engraving and “Kickstarter Green” stitch carbon wristband, to the more technically demanding such as upgrading the watch’s original Gorilla Glass protective screen to Sapphire Glass.

While pursuing its mission to make the perfect and most universal smartwatch, MyKronoz was able to integrate not only these features, but also to launch a much-requested 39mm “Petite” version of ZeTime, ensuring that all consumers could find the model that fits their wrist, however wide or small.

This community engagement, visible in the over 8,000 comments posted on the campaign’s front page alone, was amplified further during its two Kickstarter Live broadcasts: more than 3,000 simultaneous users attended to meet and chat with the company CEO, CPO and CMO, and see close-ups of product prototypes.

MyKronoz is extremely grateful to Kickstarter community for ZeTime’s success: the $5.3 million total has earned the campaign a solid place in the platform’s hall of fame.

However, the Swiss challenger is not stopping there: with pre-orders now available on Indiegogo from $149, a discount of the future retail price of $199.90 (shipping in October for Regular version, December for Petite version), it is not too late for those who missed the Kickstarter to claim a piece of this smartwatch revolution.

ZeTime: Breaking tech barriers to be an elegant daily companion

A classic take on wearable technology, ZeTime has a sleek stainless steel watch case available in two sizes (44mm & 39mm) inspired by the finest Swiss design, along with a variety of interchangeable digital watch faces and straps created to fit every style.

ZeTime is set for action with a 3-axis accelerometer and an optical heart-rate sensor to track activity and sleep. With waterproof performance (up to 30 meters’ depth), ZeTime provides the quality and versatility expected from traditional high-end timepieces, at a much lower price.

ZeTime belongs to the fast-growing segment of hybrid smartwatches, which at first glance look and function like traditional analogue watches but include smart features such as activity tracking, heart rate monitor and notifications. Accounting for a 7% share of smartwatch sales in 2016, market research firm Counterpoint Technology predicts hybrid smartwatches will rise to a 12% share in 2017, doubling in revenues to more than US$ 1 Billion.

Though both luxury traditional watchmakers and wearable tech brands are turning towards hybrid models, with ZeTime, MyKronoz is the first to drill a hole in a TFT color touchscreen display to incorporate mechanical moving hands.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-eight years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation, rewards and equity crowdfunding campaigns.

Real Estate Crowdfunding to Take Center Stage at Crowd Invest Summit in Los Angeles

3 May

Real Estate Crowdfunding to be Major Focus at Country’s Largest Crowd Investment Conference

By Robert Hoskins

Los Angeles, CaliforniaCrowd Invest Summit, the country’s largest crowdfunding investment conference, taking place on September 6th and 7th at the Los Angeles Convention Center, has announced that it will be expanding its focus on Real Estate Crowdfunding.

Since the signing of the JOBS Act in 2012, Real Estate Investing has been the fastest growing segment of the new Crowdfunding Industry. According to CBRE, the real estate has more than a $1.7 trillion dollars worth of dry power ready to be invested in residential and commercial real estate deals.

“We expect over 3,000 attendees at Crowd Invest Summit this September, a significant portion being investors who are looking to learn about new opportunities,” said Alon Goren, co-founder of Crowd Invest Summit. “Real Estate investing has been a major focus at the summit, and because of overwhelming demand, this September we’re expanding on the topic.”

Crowd Invest Summit will feature the crowd investment industry’s top leaders, investors and firms covering real estate investing over the span of two days in September:

“As one of California’s preeminent real estate and business law firms, we are excited to partner with Crowd Invest Summit for its first-ever discussion on the emerging issues and opportunities presented by the ever-growing real estate crowdfunding market,” said Chuck Jarrell, Partner, Allen Matkins. “Crowdfunding has become an integral part of real estate investing and a topic that will resonate well with conference attendees.”

“We are excited to be back at Crowd Invest Summit this September to discuss how we’ve quadrupled our investor base by combining technology and marketing with an institutional approach to real estate investing,” said Michael Episcope, Principal, Origin Investments.

“Commercial real estate is no longer reserved for the wealthy. Now, everyone has the ability to passively invest in multi-million dollar properties, all thanks to crowdfunding,” said Matt Schuberg, CEO, RealCap. “We are very excited to come back to Crowd Invest Summit in September to bring these types of opportunities to the masses.”

“401(k) and IRA accounts provide access to 12 times more investment dollars than checking and savings accounts,” said Todd Yancey, CSO of IRA Services. “We are excited to explain the process to real estate investors at Crowd Invest Summit how to easily access that capital.”

“Now more than ever real estate companies should focus on the fundamentals and principles in mitigating risks to investors capital. Crowd Invest Summit offers both Real Estate Companies and potential investors to engage first hand and learn more about the risks and rewards of investing in Commercial Real Estate,” said Rayaan Arif, CEO, FundingTree.

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Financial Poise Announces “Equity Crowdfunding,” a Four-Part Webinar Series, Available On-Demand Now through West LegalEdcenter

23 Mar

Episode #1, entitled Title III, Regulation A+, and State Crowdfunding Regimes will feature Crowdcheck, CFX Markets, Crowdfunding Lawyers.net Riggs Davie in panel discussion moderated by Chris Cahill of Lowis & Gellen

By Robert Hoskins

Chicago, Illinois – The Financial Poise Webinar Series plans to explore the purchase of ownership shares in private companies via equity crowdfunding websites. “Crowdfunding” for this series refers both to investments made in this way by accredited investors – given greater scope by Title II of the 2012 JOBS Act – and those made by non-accredited investors under Title III of the JOBS Act.

Financial Poise Announces Equity Crowdfunding, a Four-Part Webinar Series, Available On-Demand Now through West LegalEdcenter

Financial Poise Announces Four-Part Webinar Series, Click Now => Available On-Demand

Episodes in the series address the modes of angel investing in a company during its early stages, the opportunities and perils of crowdfunding real estate investments, the money-raising entity’s perspective, and a close look at crowdfunding options under federal and state law.

The first episode of the Equity Crowdfunding series, Title III, Regulation A+, and State Crowdfunding Regimes, features Moderator Chris Cahill of Lowis & Gellen. He is joined by Jordan Fishfeld of CFX Markets, Andrew Stephenson of Crowdcheck, Amy Wan of CrowdfundingLawyers.net and Alex Davie of Riggs Davie.

“Crowdfunding” is an elastic term, covering general solicitation of accredited investors as well as equity investments in private companies available to all investors (Title III). Private companies within certain size limits may be able sell shares to all investors under Regulation A+. State crowdfunding laws may complicate the picture or afford more opportunities, or both. Panel discussions will look at a range of “crowdfunding” topics.

Each episode will be engaging, sometimes humorous, and filled with conversations designed to entertain as it teaches and will be of value even to seasoned crowdfunding professionals. And, each episode in the series is designed to be viewed independently of the other episodes, so that participants will enhance their knowledge of this area whether they attend one, some, or all of the episodes.

Future episodes of the series will include webinars discussing angel investing, real estate investing, and raising money for a start-up through equity crowdfunding. Each Financial Poise Webinar episode is delivered in plain English understandable to business owners and executives without much background in these areas.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

SEC Issues Progress Report on United States Title III Equity Crowdfunding Growth Rate

15 Mar

Approximately 163 separate offerings were filed by 156 issuers, seeking a total of approximately $18 million

By Robert Hoskins

Washington, DC – The SEC just released a white paper entitled, U.S. securities-based crowdfunding under Title III of the JOBS Act, which analyzes crowdfunded offerings during the first six months following May 16, 2016 when Title III, Regulation Crowdfunding become official. The SEC’s white paper, which was prepared for Scott Bauguess, the Acting Chief Economist and Acting Director of the Division of Economic and Risk Analysis (DERA), noted that the majority equity crowdfunding offerings to date have not utilized Regulation D as much as predicted.

Top 20 Title III Equity Crowdfunding Sites in U.S.

The white paper does go into great detail about five largest Title III crowdfunding portals based on the number of offerings, which accounted for 71% of the offerings launched during 2016.  The five largest Title III crowdfunding sites  also accounted for 64% of the total amount of funds raised. And while more 20 crowdfunding sites were listed, most of the offering activity was limited to 25% of active platforms in the Title III crowdfunding marketplace. And, if you ran the numbers for completed offerings, you would see that the top five largest intermediaries accounted for more than 90% of the market share.

The table below low shows the list of the Top Performing Title III Crowdfunding Portals sorted on the number of initiated offerings and then by the target amounts of the initiated offerings, excluding offerings withdrawn as of December 31, 2016.

Top 20 Title III Equity Crowdfunding Sites Ranked by Number of Offerings

Top 20 Title III Equity Crowdfunding Sites Ranked by Number of Offerings

 

Most Successful Types of Title III Equity Crowdfunding Campaigns

Many people want to know what the types of Title III crowdfunding campaigns were the most successful. Preferred Equity led the pack at 36%, followed bySimple Agreements for Future Equity at 26%, Debt at 20%, Units at 7%, Convertible Notes at 6% and Miscellaneous accounted for the remaining 5%, which included Revenue Sharing and Membership / LLC Interests.

Distribution of Title III Equity Crowdfunding Offerings

Distribution of Title III Equity Crowdfunding Offerings

 

Top States for Launching Title III Equity Crowdfunding Campaigns

Another interesting way to look at growing crowdfunding industry is to examine what states launched the most successful Title III Equity Crowdfunding Campaigns.  In the table below you can see that California/Silicon Valley launched the most Title III crowdfunding campaigns, followed closely by Texas/Silicon Hills at 19%, New York at 14%, Massachusetts and Illinois tying at 9%, Delaware, Florida, New Jersey, Oregon, and Pennsylvania bringing up the back to the pack, all with 5%.

Geographic Distribution of Title III Equity Crowdfunding

States with the Most Title III Equity Crowdfunding Campaigns

 

How Many Reg. D and Title IV, Reg. A+ Crowdfunding Offerings Result?

Because many industry experts have stated their concerns that the SEC’s decision to severely restrict the general solicitation guidelines with regards to advertising their crowdfunding deals to the masses of non-accredited investors, the white paper also took a close look at how many Title III Regulation Crowdfunding Campaigns had previously or subsequently conducted an offering under Regulation D or Regulation A.

As shown in the table below, as of January 15, 2017, approximately 15% of offerings initiated during 2016 (excluding withdrawn offerings) were by issuers that have also reported offerings under Regulation D either before or after the initial crowdfunding filing. And, approximately 3% of issuers have issued Regulation A+ filings as of January 15, 2017.

Among crowdfunding issuers, approximately 12.9% of offerings were by issuers that had filed the first Form D notice prior to the first crowdfunding filing and approximately 2.5% of offerings involved issuers that had filed a Form D notice after the first crowdfunding filing. For about 8.6% of offerings, excluding withdrawn crowdfunding offerings, a Form D filing was made within one calendar year before or after the initial crowdfunding filing. Consistent with their young age, the SEC determined that the majority of the crowdfunding issuers were more likely to be new startups rather than “fallen angels.”

Overall, these results suggest that crowdfunding is attracting issuers that have not extensively used other private offering exemptions, such as Regulation D, which is otherwise a very popular private offering exemption among similarly sized issuers as those initially availing themselves of the Crowdfunding market. The initial evidence is points to the fact that Title III, Regulation Crowdfunding is indeed providing a new source of capital for entrepreneurial and small businesses that may not otherwise have had access to capital through alternative capital raising channels.

Form D and Title IV, Reg A+ Equity Crowdfunding Offerings

Form D and Title IV, Reg A+ Equity Crowdfunding Offerings

 

The white paper also made a point of covering the following facts and figures.:

  • There were 163 separate offerings by 156 issuers, seeking a total of approximately $18 million, excluding withdrawn offerings. The median offering amount was $53,000 and the average offering amount was approximately $110,000. However, almost all of the offerings accepted over-subscriptions up to a higher amount (typically close to $1 million) for a total amount of approximately $101 million.
  • As of January 15, 2017, approximately $10 million in proceeds was raised in 33 offerings by issuers filing a Form C-U. The median amount raised in these offerings was $171,000 and the average amount raised was approximately $303,000.
  • For offerings initiated in 2016, were withdrawn by issuers or associated with an intermediary whose FINRA membership was terminated and funding portal registration withdrawn. These offerings sought a total of approximately $2.3 million (approximately $19.5 million if over-subscriptions are included).
  • Most of the offerings solicited in all states.
  • The most popular type of security was equity, followed by “simple agreements for future equity” and debt.
  • The most popular state of incorporation for issuers was Delaware and the most popular principal place of business for issuers was California.
  • The median issuer had under $50,000 in assets, under $5,000 in cash, $10,000 in debt, no revenues, and three employees. Approximately 40% of the issuers reported positive revenue and approximately 9% of the issuers reported a net profit in the most recent fiscal year. Among the issuers that reported non-zero assets in the prior fiscal year, the median growth rate was approximately 15%.
  • 21 intermediaries, including 13 funding portals and 8 broker-dealers, were involved in the offerings. As of December 31, 2016, funding portals have registered with the SEC and FINRA and one funding portal had its FINRA membership terminated and withdrew its SEC registration. The median intermediary percentage fee was 5%, and intermediaries took a financial interest in the issuer in approximately 16% of the offerings.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Is Title IV Reg A+ Equity Crowdfunding the Right Fundraising Tool for Your Growing Business?

21 Sep

A Checklist of Goals for Businesses Considering Raising Money with a Title IV Reg A+ Crowdfunding Campaign

By Robert Hoskins

Is Title IV, Reg. A+ Equity Crowdfunding the Right Fundraising Tool for Your Growing Business?

Is Title IV Reg A+ Equity Crowdfunding the Right Fundraising Tool?

Austin, Texas – Trying to figure out if Title IV Reg A+ Equity Crowdfunding is the right fundraising tool to help your company move to the next level? Most people consider Reg A+ to be one step below issuing an IPO (Initial Public Offering) at a fraction of what it usually costs, thus it is also known as a Mini-IPO.

Most financial analysts consider existing businesses with several years of operations and generating significant revenue from multiple product/service lines to be the best candidates to launch a Reg A+ crowdfunding campaign. Smaller investment bookrunners will argue that even startups and small businesses are good targets to raise money using Reg A+, especially if they have goal of going public in 18-to-24 months based on certain revenue milestones.

Top Title IV Reg A+ Crowdfunding Questions:

  1. Do you have a strong management team?
  2. Do your founders or investors have any “Star Power?”
  3. Do you need to raise more than $1 million?
  4. Have you developed an effective 30-second elevator pitch?
  5. Have you developed a 3-minute crowdfunding pitch video with a strong call-to-action?
  6. Have you developed a “Pitch Book” for investors?
  7. Do you have a lead investor of $25k+ or more?
  8. Have you raised at least $100,000+ or more from prior investments?
  9. Is your business growing at 20% or more month over month?
  10. Have you generated at least $100,000+ of lifetime revenue?
  11. Is your business projecting  2x to 3x year-on-year profit growth?
  12. Can you provide investors with a 3x to 10x ROI over the next 3 to 5 years?
  13. Is your market valuation worth $5 million or more?
  14. Is your market capitalization realistic from a VC’s point of view?
  15. Have you run a successful rewards/perks-based crowdfunding campaign?
  16. Do you have a database of at least 5,000+ customer email accounts?
  17. Do you have a database of at least 1,000+ investor email accounts?
  18. Have you generated at least 3 or more press articles in the trade press?
  19. Do you have a $20,000 or more for a advertising/crowdfunding PR budget?
  20. Do you have a strong LinkedIn resume and a large social media following on Facebook and Twitter?

If you cannot answer “yes” to the majority of these questions, then your business may not be ready to launch a Reg A+ equity crowdfunding campaign. These are many of the milestones that private equity investors and venture capitalists like see in a pitch deck to make your company worth serious consideration for a seed stage or private equity investment. If not, use this list to set some goals and objectives for your business and work hard to achieve them.

Title IV Reg A+ vs. IPO

If you think you are serious about issuing a Reg A+ offering, it would be wise to read through the following white papers on Title IV Reg A+ vs. IPOs. Learning how a bookrunner works with various investment banks, institutional investors, venture capital and private equity firms can provide valuable insight into how Wall Street has been raising money for startups for the past 100 years.

The white papers will also provide key insights into how much money it will cost as well as the actual fundraising process including what it takes to put together a “Pitch Book” and how to market it via “Dog and Pony” investment road shows. The key to raising for a company’s management team to travel from city to city meeting with potential investors to pitch Reg A+ investment opportunities.

Title IV Reg A+ Background

The SEC has previously stated that the primary purpose in adopting Reg A+ was to provide a simple and relatively inexpensive procedure for small business use in raising limited amounts of needed capital. Reg A+ issuers submit a paper-based offering statement to the SEC; this offering statement is essentially an abbreviated version of an IPO prospectus and it must be “qualified,” or cleared, by the SEC and delivered to prospective purchasers.

In addition to SEC review, Reg A+ offerings have traditionally been subject to review under state securities laws (also known as “Blue Sky” laws). In comparison, a traditional registered IPO listed on a national exchange is exempt from Blue Sky requirements. Securities sold in a Reg A+ offering are freely transferable in the secondary market, though Reg A+ issuers are not subject to Exchange Act reporting requirements.

Title IV Reg A+ as Outlined by 2012 JOBS Act

Title IV of the 2012 JOBS Act directed the SEC to expand Reg A to exempt offerings of up to $50 million in equity, debt or convertible securities. The law mandated that issuers relying on this new exemption would be required to file audited financial statements with the SEC on an annual basis.

However, without infrastructure currently in place for A+ securities to trade on national exchanges, lawmakers left it within the purview of the SEC to settle the state jurisdiction question by establishing the definition for “qualified purchaser” in the rulemaking process.

The 2nd Tier of Title IV Reg A+ Offerings

The SEC’s final rule was adopted on March 25, 2015, and became effective during the summer of 2015. In the rule, the SEC expanded Regulation A into two tiers: Tier 1 for offerings of up to $20 million and Tier 2 for offerings up to $50 million.

By removing key procedural obstacles and introducing common-sense investor protections, this new Reg A+ framework creates a viable capital-raising alternative for issuers that want to remain independent and innovative. Below are some of the key provisions included in the SEC’s Reg A+ rule:

  • Testing the waters: Issuers may solicit interest in a potential offering with the general public, either before or after the filing of the offering statement.
  • Blue Sky: Offerings made under Tier 2 are generally exempt from state securities law registration and qualification requirements. And while Tier 1 offerings would still be subject to state Blue Sky regulations, the states’ new Coordinated Review process has dramatically reduced the burdens associated with this process.
  • Offering Circular: Issuers can confidentially file statements for SEC qualification. Offering circular must include audited financial statements and balance sheets for the two most recently completed fiscal year ends. The Offering Circular format is narrative disclosure, similar to what is required from smaller reporting companies in a prospectus, but more limited in certain respects.
  • Proceeds: For Tier 2 offerings, there is an annual offering limit of up to $50 million in equity, debt or convertible securities, including no more than $15 million from selling security holders. For Tier 1 offerings, the annual limit is $20 million, with not more than $6 million from selling security holders preceded or accompanied by a preliminary offering circular.
  • Transferability/Liquidity for Investors: Securities sold in these offerings are not “restricted securities” under the Securities Act, and thus are freely tradable in the secondary market.
  • Ongoing Reporting: Issuers that conduct a Tier 2 offering must electronically file annual and semiannual reports with the SEC, but those who conduct Tier 1 offerings generally have no ongoing reporting obligations.

Are Title IV Reg A+ Shares More Liquid?

Securities offered under Reg A+ are freely tradable, which makes them more valuable to employees, investors and founders.  This is beneficial for investors but also for issuer constituents, who may be early investors or insiders, seeking liquidity.  The issuers’ choice of venue is mostly to do with the size of the offering and the company’s market capitalization.

Need Help Preparing a Title IV Reg A+ Offering?

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
In addition, due to the overwhelming demand from the general public for information on crowdfunding, he empowers entrepreneurs, startups and existing businesses with the internet’s most affordable crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

Legion M Closes Over-Subscribed, Record-Setting $1 Million Equity Crowdfunding Campaign on Wefunder Portal

16 Aug

World’s first fan-owned entertainment studio leads the JOBS Act field with 3,000+ investors and significant demand above and beyond the $1 million cap allowed by the SEC’s JOBS Act Regulation CF

 By Robert Hoskins

Silicon Valley, CA – Legion M, the world’s first crowdfunded and now fan-owned entertainment company, announced they have raised one million dollars via their Title III crowdfunding offering on Wefunder. The Company raised the funds in less than three months from a record breaking 3,000+ investors, making it the most popular Reg CF company in the short history of Title III of the JOBS Act. At the time of closing, Legion M was also the number one company in terms of total investment interest and demand, with significantly more demand above and beyond the $1 million dollar funding cap allowed by the SEC, which leaves outstanding appetite for Legion M stock even after the round is closed.

Legion M Closes Oversubscribed, Record-Setting $1 Million Equity Crowdfunding Round on Wefunder

Legion M Closes Oversubscribed, Record-Setting $1 Million Equity Crowdfunding Round on Wefunder

“Legion M shareholders worldwide are celebrating this significant milestone we achieved together. We are truly inspired by their energy, passion and unbridled support. This Legion of dedicated fans have rallied behind us and our movement to make our mark entertainment industry,” said Paul Scanlan, CEO and co-founder of Legion M. “We are grateful to the JOBS Act for the innovative reforms that make this possible. Today we made history, and this is only the beginning.”

 Legion M’s creative partners currently include Stoopid Buddy Stoodios, the team behind Robot Chicken, 42 Entertainment, Meltdown Comics and Alamo Drafthouse.

 “I was impressed with how Legion M’s fans rallied to help them hit the one million dollar milestone eight days early,” said Nick Tommarello, CEO and co-founder of Wefunder. “We designed Wefunder for companies looking to build a stronger relationship with their most passionate customers, who are eager to help their favorite companies succeed. It was great to see how well it worked with Legion M’s well over three thousand investors.”

 “With more than three times the number of investors as any other Reg CF offering, Legion M has set the bar for Title III,” says Sara Hanks, a definitive authority on the JOBS Act and CEO of equity crowdfunding specialists CrowdCheck. “The real power of equity crowdfunding is having an investor base that can increase the value of your company, and Legion M is one of the best illustrations of that so far.”

“Having raised in excess of $100 million from VCs and angel investors for previous companies, we can attest that equity crowdfunding is a game changer,” said Jeff Annison, Legion M president and co-founder. “It’s not just a way to raise money–it’s a whole new paradigm for building a company.”

# # #

What Equity Crowdfunding Campaign Types Are Best for Startups and Small Companies – Title III or Title IV, Reg A+ ?

3 Aug

A Quick Guide to Launching Title III vs. Title IV Equity Crowdfunding Campaigns

By Robert Hoskins

VerifyInvestor.com's Guide to JOBS Act Crowdfunding Options and Rules

VerifyInvestor.com’s Guide to JOBS Act Crowdfunding Options and Rules

Trying to Determine What Equity Crowdfunding Option is the Best Method of Fundraising to Fund Entrepreneurs and Startup Companies?

Here are some simple questions that you might ask yourself when planning a fundraising campaign to raise money in order to launch a new startup or expand an existing business:

  • Maximum Offering for Equity Crowdfunding

How much money do you want to raise? And what step of the crowdfunding escalator does your company currently reside?

  1. Donation Crowdfunding – For ideas or concepts, entrepreneurs should consider Donation Crowdfunding and try to raise $10,000 or less with the goal of putting together a business plan, developing a website and begin working on prototypes or service beta programs.
  2. Rewards Crowdfunding – Once a prototype and/or beta test program has been developed and is ready to be tested for marketplace acceptance, startups should consider using Rewards/Perks Crowdfunding and set a goal of raising $25,000 to $100,000, but should have a crowdfunding PR and social media marketing campaign designed to raise up to $1 million or more based on marketplace demand. This crowdfunding step should be targeted to raise enough money to pay for the first manufacturing production run or minimum viable product (MVP) and provide a sufficient marketing budget to continue selling the produce/service and gaining marketplace traction once the crowdfunding campaign concludes.
  3. Equity Crowdfunding – Depending on the marketplace success, the final step is using equity crowdfunding to raise sufficient capital to launch a business on a regional, national or international level. Similar to an Initial Public Offering, the company can offer investors convertible notes, debt, revenue sharing or equity shares via a Title II (Rule 506 and Rule 144A offering), Title III offering or Title IV offering, which each has its own set of rules briefly outlined in the chart above.  Title III is capped at $1 million every 12 months, Title IV is capped at $50 million every 12 months and Title II can raise unlimited funding with no time limit.
  4. Crowdfunding Escalator – This entire process is called a crowdfunding escalator by many in the crowdfunding industry, which is a step-by-step process that allows a creative ideas to work their way into becoming successful and thriving businesses via larger and larger crowdfunding campaigns as a company grows, matures and gains marketplace traction.
  • Investor Types for Equity Crowdfunding

Do you want to target 8.7 million sophisticated accredited investors or open the offering up to 188 million non-accredited, novice investors throughout the U.S. (and Canada)? 

  1. Accredited Investors – Only about 3% of the accredited investors are active investors in the United States because until 2013 it was illegal to use general solicitation to reach this target audience and most deals were channel through registered broker dealers. The key is to know how to reach these angel investors and venture capitalists with advertising, email marketing, publicity and targeted social media marketing.
  2. Non-Accredited Investors – The other 97% of the population falls into the novice investor category that is literally an untapped target audience because it has been illegal to market fundraising campaigns to this segment of the population since 1934.  Title III and Title IV crowdfunding are designed to educate this new class of investors, teach them how to vet deals and allow them to make the same type of early stage investment usually reserved for venture capitalists by carefully researching the Form C disclosure documents for Title III and Form 1-A disclosure documents for Title IV, Reg. A+ offerings. And now that marketing offerings to this audience is legal, success is only limited by a company’s marketing budget.
  • Method of Offerings for Equity Crowdfunding

Do you want to utilize a registered Title III crowdfunding portal or regular website combined with general solicitation (advertising/PR/social media)? 

  1. Title III/Advertising Offering Terms is Prohibited – In contrast to Rule 506(c) offerings, which permits general solicitation if certain conditions are satisfied, an eligible issuer or persons acting on its behalf cannot advertise, directly or indirectly, the terms of a crowdfunding offering.  However, an issuer can publish notices (for example, in newspapers or on social media sites or the issuer’s website) that direct investors to the intermediary’s platform and contain only limited factual information about the offering and the issuer.   Despite this advertising prohibition, an issuer (or persons acting on its behalf) may communicate with investors about the offering terms through communication channels provided on the intermediary’s platform if the issuer identifies itself (or persons acting on its behalf identify their affiliation with the issuer) in all such communications.
  2. Title IV Utilizing General Solicitation – Title IV offerings are allowed to use any website/portal combined with advertising, email marketing, PR and social media to market the terms of their offerings in order to attract new investors, which means investors throughout the entire United States and Canada.
VerifyInvestor.com's Guide to JOBS Act Crowdfunding Options and Rules - Page 2

VerifyInvestor.com’s Guide to JOBS Act Crowdfunding Options and Rules – Page 2

 

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

POMM Unveils New Android and iPhone Snap On Biometric Security Case With Up to 256GB of Encrypted Data Storage and a 1500 mAh Lithium Battery for 50% Longer Cell Operation

6 Jul

Customers Will Receive All-Day Power, Six Times More Built-In Local Encrypted Data Storage for Up to 32,000 Photos, 20 Hours of Video or 18,000 Songs as Well as Secured Apps for Sharing Files

By Robert Hoskins

New York, NY – To prevent more waves of worldwide smartphone hacking and embarrassing security breaches, POMM Inc. today rolled out a new type of biometric authentication and data encryption cell phone case that keeps data files private and secure from hackers.

POMM Biometric Security Case to Help Android and Apple iPhones Guard Against Hacker Attacks

POMM Biometric Security Case to Help Android and Apple iPhones Guard Against Hacker Attacks

POMM™ is a must-have add-on for Android Smartphone and Apple iPhone owners that want biometric authentication; a highly secured, personal data storage cloud; and hacker-proof cell phone applications. The POMM also comes with a slim built-in lithium battery that provides up to 50% more battery time.

POMM Spec Sheet: http://privatepomm.com/he/spec-sheet.pdf

Why Do Cell Phones Need Biometric Authentication?
This is an easy question to answer for government officials such as Hillary Clinton and Donald Trump or celebrities including Jennifer Lawrence, Kim Kardashian, Kate Upton, Kaley Cuoco, and others, whose cellphone iCloud accounts were hacked leading to the discovery of susceptible software apps in over 1 billion Android and iPhones using HummingBad, Xsser or WireLurker.

Why are Smartphones Apps Susceptible to Hacking?
A large number of popular cell phones apps do not have critical user authentication protections. For example, “HTTP Request Hijacking” (HRH) affects at least 10,000 known apps on Apple’s App Store. And this is just one of a hundred ways to hack into what most people think are secure smartphones and Internet backup storage clouds.

What is Biometric Security?
Biometric security allows smartphones to authenticate a user’s identity using fingerprint, iris, face and palm scans as well as certain types of pulse, blood oxidation, body temperature and voice recognition to verify that cell phone users are valid, alive, well and not suffering from coercion.

What is a Private, Secured, Local Storage Cloud?
POMM (Privacy on My Mind™) is a mini-computer encased inside a durable, impact resistant cell phone case that performs biometric authentication as well as implements advanced encryption algorithms. Data is stored in a local, private, and very secure cloud versus Internet-based clouds that are favorite targets of ID theft, hacker attacks and other cyberspace criminal abuse.

Who Needs a POMM?
Hundreds of millions of computer-age, modern economy cell phone users worldwide who want to feel secure in accessing, managing, and updating their digital data files.

When Will the POMM Be Available?
POMM is ready to go to market now and is currently raising $10 million by selling shares via a Title IV, Reg. A+ Equity Crowdfunding Campaign to begin mass production and achieve market penetration. Investors that purchase shares can also receive one of POMM biometric security cases. To learn more, please visit http://pommoffering.com.

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Top 10 Title III, Regulation Crowdfunding Offerings Ranked on the Amount of Crowdfunding Raised

18 May

Searching for the Hottest New Title III, Regulation Crowdfunding Investment Opportunities?

For fun, we thought we would keep track of the first wave to Title III, Regulation Crowdfunding Offerings to see who has raised the most money to date. The current crowdfunding campaigns are ranked in order by the amount of money they have raised as of May 24, 2016 at 4:00 pm.

After the first week, it looks like crowdfunding campaigns with lower investment amounts far outpaced larger investment requirements.  The same is true of lower crowdfunding investment goals. For example, GameTree has a minimum investment of $100 and a fundraising goal of $100,000 and barely two weeks into their campaign they are 90% funded.

If you’d like shop around and make your first non-accredited investment in a Title III, Regulation CF offering, please review from the offers listed below.

You might also check out their company websites, their social media credentials on Facebook, LinkedIn and Twitter and then Google their founders names and companies to see what they have done to promote their company in the news media.

It will be easy to see what management teams have done the proper prep work, planned effective marketing campaigns and the others that haven’t even been able to put together a simple company website.

If they can’t build a simple website, how in the world can they run a successful business?

Here is also a quick snapshot of what Title III Crowdfunding Platforms have raised the most money:

  1.   WeFunder.com            $243,871
  2.   StartEngine                  $142,602
  3.   SeedInvest                     $74,800
  4.   NextSeed                        $26,900

Total: $461,273


1. The Legion M Entertainment (media company)

Crowdfunding Platform: WeFunder

Amount Raised: $120,611

2. Taxa Biotechnologies (genetic plant engineers)

Crowdfunding Platform: WeFunder

Amount Raised:  $111,860

3. MF Fire (an app-drive, low emissions wood stove)

Crowdfunding Platform: SeedInvest

Amount Raised: $40,900

4. Native Hostel Austin (Luxury hostel in Austin

Crowdfunding Platform: NextSeed

Amount Raised: $26,900

5. Bloomery SweetShine (distillery)

Crowdfunding Platform: StartEngine

Amount Raised: $35,700

 

6. GameTree (Social network for gamers)

Crowdfunding Platform: StartEngine

Amount Raised:  $90,360

7. Treasure State Internet (fiber optic installation)

Crowdfunding Platform: WeFunder

Amount Raised:  $8,800

8. StartMart Cleveland (Coworking space)

Crowdfunding Platform: SeedInvest

Amount Raised: $7,000

9. Gigmor (Connecting bands with venues and gigs)

Crowdfunding Platform: StartEngine

Amount Raised: $14,905

10. Urban Juncture (developing commercial real estate)

Platform: WeFunder

Amount Raised: $2,600

11. Graphic Armor (personalized condoms)

Crowdfunding Platform: StartEngine

Amount Raised: $1,636

12. NextRX Inc (Medical marijuana network pass)

Crowdfunding Platform: StartEngine

Amount Raised:  $0

# # #

Crowdfunding PR Rolls Out Title III Equity Crowdfunding 2-Month Prep-Work Programs to Launch More Successful Crowdfunding Campaigns

16 May

The crowdfunding prep work program helps entrepreneurs, startups and small businesses amass a large crowd of followers on social media and utilizes PR to generate hundreds of articles on leading newspapers, TV/radio stations, trade publications and leading blogs

By Robert Hoskins

Austin, Texas (May 16, 2016) – Want to learn how to launch a successful Title III crowdfunding campaign on one of top 100 equity crowdfunding sites? To help crowdfunders achieve this elusive goal, Crowdfunding PR (http://crowdfundingPR.wordpress.com) announced a special two-month Crowdfunding Prep Work Program that will significantly improve a crowdfunding campaign’s success rate by amplifying its founder’s social media profiles and by utilizing an effective crowdfunding PR campaign to generate hundreds of stories in the electronic news media prior to the crowdfunding campaign’s launch.

How to Plan a Successful Crowdfunding PR Campaign by Following this Secret Step-by-Step Process

How to Plan a Successful Crowdfunding PR Campaigns, a Step-by-Step Process

One of the biggest challenges that most crowdfunding campaigns face are weak social media credentials and the lack of a large group of social media followers that are needed to support crowdfunding campaigns with donations and/or investments. Building strong, professional Facebook, LinkedIn and Twitter profiles and amassing the largest possible group of followers on social media networks is crucial to conducting a successful crowdfunding campaign.

The second biggest task is generating stories on electronic news media outlets and blogs prior to launching a crowdfunding campaign. Not only can a well-orchestrated crowdfunding PR campaign generate hundreds of free, positive trade press articles to support the fundraising effort, but the same targeted, search engine optimized press releases will continue to drive new investors, potential customers and sales/distribution partners to the business long after the crowdfunding campaign ends.

“What many entrepreneurs and startups need to recognize is how important social media is in the world of crowdfunding,” said Robert Hoskins, Crowdfunding PR’s Director of Crowdfunding Campaigns. “The very first thing that an investor/donor does when they read through a crowdfunding profile they like is to look up the company and its team members on Facebook, LinkedIn and Twitter to check out their credentials. Having a strong resume on LinkedIn, lots of likes on Facebook and an army of followers on Twitter is crucial to determining the strength of the team and the likelihood that they have the tenacity and skill set to deliver on their crowdfunding campaign’s promises.”

“Next, most investors/donors will do a Google search to see what they can find online for both the company and its team members,” Hoskins continued. “With a two-month crowdfunding prep-work campaign there will be several pages of search engine results that link to the client’s website pages, their social media posts/profiles and the crowdfunding campaign’s prep pages that will point to their live fundraising campaign on Kickstarter.com, Indiegogo.com, GoFundMe.com or any of the other 2016 Top 100 Global Crowdfunding sites.”

If you would like to speak with a crowdfunding PR, social media and/or marketing expert regarding your crowdfunding campaign please call Robert Hoskins at (512) 627-6622 or fill out the contact form at: https://crowdfundingpr.wordpress.com/about-crowdfunding-pr-campaigns/ to setup a telephone consultation.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.
Mr. Hoskins adamantly believes that the crowdfunding industry will empower everyone in the United States to rediscover the possibility of living the American dream with a little hard work, a great business idea and the dedication to researching, planning and launching a well-thought-out crowdfunding campaign. He consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

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