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Financial Poise Announces “Equity Crowdfunding,” a Four-Part Webinar Series, Available On-Demand Now through West LegalEdcenter

23 Mar

Episode #1, entitled Title III, Regulation A+, and State Crowdfunding Regimes will feature Crowdcheck, CFX Markets, Crowdfunding Lawyers.net Riggs Davie in panel discussion moderated by Chris Cahill of Lowis & Gellen

By Robert Hoskins

Chicago, Illinois – The Financial Poise Webinar Series plans to explore the purchase of ownership shares in private companies via equity crowdfunding websites. “Crowdfunding” for this series refers both to investments made in this way by accredited investors – given greater scope by Title II of the 2012 JOBS Act – and those made by non-accredited investors under Title III of the JOBS Act.

Financial Poise Announces Equity Crowdfunding, a Four-Part Webinar Series, Available On-Demand Now through West LegalEdcenter

Financial Poise Announces Four-Part Webinar Series, Click Now => Available On-Demand

Episodes in the series address the modes of angel investing in a company during its early stages, the opportunities and perils of crowdfunding real estate investments, the money-raising entity’s perspective, and a close look at crowdfunding options under federal and state law.

The first episode of the Equity Crowdfunding series, Title III, Regulation A+, and State Crowdfunding Regimes, features Moderator Chris Cahill of Lowis & Gellen. He is joined by Jordan Fishfeld of CFX Markets, Andrew Stephenson of Crowdcheck, Amy Wan of CrowdfundingLawyers.net and Alex Davie of Riggs Davie.

“Crowdfunding” is an elastic term, covering general solicitation of accredited investors as well as equity investments in private companies available to all investors (Title III). Private companies within certain size limits may be able sell shares to all investors under Regulation A+. State crowdfunding laws may complicate the picture or afford more opportunities, or both. Panel discussions will look at a range of “crowdfunding” topics.

Each episode will be engaging, sometimes humorous, and filled with conversations designed to entertain as it teaches and will be of value even to seasoned crowdfunding professionals. And, each episode in the series is designed to be viewed independently of the other episodes, so that participants will enhance their knowledge of this area whether they attend one, some, or all of the episodes.

Future episodes of the series will include webinars discussing angel investing, real estate investing, and raising money for a start-up through equity crowdfunding. Each Financial Poise Webinar episode is delivered in plain English understandable to business owners and executives without much background in these areas.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Top 10 Equity Crowdfunding Investment Opportunities for Startups Revealed at 2017 OurCrowd Global Investor Summit in Jerusalem, Israel

27 Feb

OurCrowd Global Investor Summit Reveals Top 10 Trending Equity Crowdfunding Investment Opportunities in Jerusalem for Global Angel, Seed-Stage and Venture Capital Investment Firms 

By Robert Hoskins

OurCrowd Global Investor Summit Reveals Top 10 Trending Equity Crowdfunding Investment Opportunities

OurCrowd Investor Summit Reveals Top 10 Trending Equity Crowdfunding Investment Opportunities

Jerusalem, Israel – OurCrowd made history in the crowdfunding industry and hosted the biggest equity crowdfunding investment summit ever held in Israel called the “Startup Nation.” With more than 6,000 guests from 82 countries attending, including startups, venture capitalists and strategic investors, the event was packed with entertainment, excitement and information to capture a real vision for the future in Israel. Also in attendance were over 200 multinational corporations including Honda, Innogy, GE, Shell, Intuit, Microsoft, and Samsung Ventures.

Click here to watch more videos or Click here to see more event photos!

Over the past 12 months of working with leading ag-tech, auto-tech, bio-tech, drone-tech, fin-tech, high-tech, security-tech, space-tech and virtual-tech startups, OurCrowd has identified its top 10 investment opportunity categories of global startups and entrepreneurs equity crowdfunding that investors should be researching and considering for equity investments during 2017:

Top 10 Equity Investment Opportunities

1. Artificial Intelligence and Machine Learning Go Mainstream
2. Seeing Is Believing: VR and AR Become a Critical Business Tool
3. Obey the Sound of My Voice: Voice-Driven Apps Filter Out the Noise
4. Apples and Oranges: AgTech Disrupts the World’s Oldest Industry
5. Industrial and Agricultural Drones Take Off
6. Is That a Doctor in Your Pocket? Digital Revolutionizes Healthcare
7. Here, There, Everywhere: Blockchain Applications Finally Take Hold
8. Boldly Going Where No Company Has Gone Before: SpaceTech
9. Cybersecurity for Critical Infrastructure Becomes Critical
10. Autonomous Driving Picks Up Speed

1. Artificial Intelligence/Machine Learning Go Mainstream

Driven by exponentially faster computing power and cloud computing, “teaching machines” is becoming easier and more scalable, enabling AI to go mainstream across a wide range of industries: including consumer marketing and retail, entertainment, digital health, and newer areas like autonomous driving and advanced robotics.

We are most excited by companies building applications which solve real world problems, applying AI in areas that can truly have an impact on the quality of our lives.

2. VR and AR Become Critical Business Tools

Did you know that in operating rooms across the US, brain surgeons are already using Virtual Reality (VR) to rehearse and simulate surgery in order to be more effective?  VR and Augmented Reality (AR) is not just about show business, entertainment, and 3D gaming, but also about saving lives, industrial solutions, and infrastructure.

In our view, VR and AR are about to go mainstream and will be used across a wide range of sectors from sports analytics to building airplane wings. These are definitely interesting technologies to keep an eye on!

3. Voice-Driven Apps Filter Out Background Noise

Have you ever tried using Siri in a car going over 50 KPH?  Or talking to Alexa with the kids making noise in the background? Good Luck! As we all know it does not work.

However, we believe the era of voice driven computing is coming. In the last 10 years, we have moved from primarily using keyboards to swiping and using touch-screens. OurCrowd believes that in the next five years we will move to talking to our devices as the primary mode of man – machine communication.

Core voice recognition software has become almost perfect at understanding the human voice and getting our words correct. The missing ingredient is its ability to enable our machines to get a clear signal and cancel background noise so that Siri really can HEAR what we are saying.

We are excited about companies finding innovative ways of making this happen.

4. Ag-Tech Disrupts the World’s Oldest Industry – Farming

As we all know, the world oldest industry has not been known for its technological flexibility. However, these days we witness the blooming of Agriculture-related technologies for different reasons.

Traditionally farming is a family owned business and we now see how second generation of farmers are much more techie and open to adopt advanced farming technologies. In addition, the last two years have seen mass consolidation between leading players in AgTech creating deep pockets and a big appetite for acquisitions.

5. Industrial and Agricultural Drones Take Off

Over the past couple of years, we have heard a lot (maybe too much) buzz about Amazon using drones to deliver packages to your doorstep or bring you fast food on demand.

While this is fun, we think the most interesting and profitable uses of drone technologies lie within industrial and agricultural markets.

Drones are already playing critical roles in facility security, mining, oil and gas exploration, crop protection and surveying landmass. Building industrial scale drones, which are robust and reliable is difficult and challenging, but companies that can meet that challenge are where we want to focus.

6. Digital Healthcare Puts a Doctor in Your Pocket

As much as we try not to overuse this term, artificial intelligence is actually a powerful factor in the rapidly growing digital health sector. Letting us crunch old data sets from electronic medical records all the way to data collected from wearables will increase our quality of life and perhaps even prevent deaths.

Similarly, computer vision and machine learning are enabling companies to extract new insights and diagnostics from images.

7. Blockchain Applications Finally Take Hold

Timing is everything! In the buzzword competition of 2016, blockchain was the hands down winner.   Since then there have been fits and starts for this important financial technology. Many VCs have been disappointed with their investments in this sector; however, we think now is the time to take a fresh look, as this technology matures and evolves beyond Bitcoin across multiple applications such as: sharing economy, data security, logistics, and of course, banking and finance.

8. SpaceTech Goes Where No One has Gone Before

We are thrilled to see that a sector dominated by governments and states is now opening up to private ventures. NSLComm is inspiring entrepreneurs to aim high. We now see prestigious VC funds building space portfolios and enabling these ventures to take off.

In term of funding needs, what used to be super-expensive is becoming much more affordable, with standardization of hardware protocols as well as general cost reductions of consumer electronics. Satellites can now be built and launched for less than half a million dollars, creating exciting opportunities to commercialize the technology.

9. Cyber Security for Infrastructure Becomes Critical

Are you worried about your car getting hacked? How about cyber criminals sneaking in through your air conditioner or refrigerator?  Well we are too! Cybersecurity is not new; and in fact, the investing landscape is quite crowded, and the playing field is highly competitive.

But we believe the key shift for investing in the next few years will be a move from protecting IT infrastructure to protecting all infrastructure. We are excited about companies that are designing full-proof solutions to protect everything from automobiles to electric grids and everything in between.

10. Autonomous Driving Picks Up Speed

Did you really think we were going to finish this top-10 list without mentioning the most overhyped tech trend?  We all know that autonomous driving is coming, but the question is when?  Should we still pay for our kids to get drivers licenses?

Thanks to core technology expertise and industry-leading companies such as Waze and Mobileye, Israel has become a global hub of automotive innovation. Now that we have a direct flight to Boston and Silicon Valley; our #1 prediction is that the next one will be direct to Detroit.

OurCrowd is one of the world’s leading global equity crowdfunding platforms for accredited investors. Managed by a team of seasoned investment professionals and led by serial entrepreneur Jon Medved, OurCrowd vets and selects opportunities, invests its own capital, and brings companies to its accredited membership of global investors. OurCrowd provides post-investment support to its portfolio companies, assigns industry experts as mentors, and takes board seats. The OurCrowd community of almost 17,000 investors from over 110 countries has invested over $400M into 110 portfolio companies and funds. OurCrowd already has thirteen exits to date, two IPO’s and eleven acquisitions.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

How to Use Crowdfunding PR, Social Media, Websites and Email Marketing to Launch Successful Kickstarter, Indiegogo or Title IV Equity Crowdfunding Campaigns

20 Oct

Crowdfunding PR helps crowdfunding sites and their campaign managers plan effective marketing campaigns that give fundraising efforts a higher than average chance for crowdfunding success!

By Robert Hoskins

What’s the best way to get the word out about a crowdfunding campaign?

Build an in-depth website including a well-provisioned press room full of information such as a primary PR contact info, logos, head shots of executives, press releases, press coverage, product photos, graphs, charts, white papers, and anything else that a reporter needs to write a news brief or a feature length article at 4:00 am in the morning without talking to anyone.

Always cover the: who, what, where, when, why and how much. Use the website as an electronic sales person that provides comprehensive FAQs that lead customers, crowdfunders and investors directly down the path that you want them to follow with regard to product/service education. The goal is to remove all fear, uncertainty and doubt from the sales equation.

Next, offer them a free white paper or something worth of value such as early bird discounts, VIP memberships, etc. that makes them want to share their email address and phone number with your team for future fundraising marketing efforts.

Use this process to build up an email list of 5,000 or more customers that have expressed a desire to purchase your products before the crowdfunding campaign launches. This step will be a major factor in determining its ability to achieve crowdfunding success on the very first day of the campaign.

Build an extensive social media network on Facebook, LinkedIn, Twitter and as many other social media networks as possible. Grow your social media network by sharing the content from your developing website as well as distributing leading industry news stories for your industry.

And, as you are tweeting out the leading news articles, begin building a database of the reporters, their twitter handles and any subject matter experts quoted in the articles. Also note the frequently used buzzwords, catch phrases, and learn what formulas a reporter likes to use when they write a story.

Use these terms to SEO your crowdfunding profile so that customers who are searching for similar products and service to buy may find the crowdfunding campaign accidentally.

Follow reporters, industry analysts and subject matter experts and make friends with them, a process known as building media relations. Learn what they care about, what they do for fun, and what subject matters they like to talk about.

There is a huge difference in trying to pitch a reporter with a cold, un-researched email versus building a relationship with them before asking them to write a story for you. This strategy should also be used to target angel investors, venture capitalists, private equity and institutional investors.

The most important thing to let them know is that based on “my” extensive research, the articles that “you’ve” written, and the “buyers” that have invested/purchased my company’s product and services are a “perfect match” for your “editorial environment” or your current “investment portfolio.” And it is important to note, that this process usually takes around two-to-six months and needs to be done prior the crowdfunding campaign’s launch.

Issue well-written press releases on one of the top four paid wire distribution services. To reporters “free” or “cheap” wire services equal a potential fraudulent company since they are not willing to pay to use a real wire service and, if so, they may not be a reputable company.

Think of press releases as an extension of content marketing. Add links in the press releases to content on your website that goes into a much deeper discussion of the press release’s primary message. Include a “call-to-action” that tells readers exactly what you want them to do.

Also, write the press release as if you were writing the press release specifically to fit within a trade publication’s editorial environment. The easier it is for reporters and bloggers to cut and paste a story, the easier it will be for you to get media coverage.

And don’t think for a minute that a reporter will find your release by themselves. Instead email a copy directly to the reporter, which by now should now know who you are if you have been doing a good job of building a good media relations as detailed above.

Only target publications and media outlets that contain a high composition of the desired target audience with the right purchasing authority and a high propensity to buy your product or service. In other words, if you wouldn’t spend any money to place an advertisement in any given publication, don’t waste your time trying to pitch your story to a reporter that writes for an audience that really has no interest in purchasing your type of product or service.

All of these crowdfunding campaign prep-work marketing strategies should be done at least two months prior to the crowdfunding campaign. The more months that are spent on prep-work before the campaign begins the better the company will be positioned to achieve success on their crowdfunding campaign.

This entire process will educate the founders and their crowdfunding campaign managers and allow the whole team to learn about the industry, their competitors and how to effectively position their product/service and make it desirable in a very competitive global marketplace.

Why? When potential donors/investors like a crowdfunding campaign’s product, the first thing they will do is research how many likes it has on Facebook, what kind of professional resume the founders have built on Linked and how many followers they have on Twitter.

Next, they will do Google searches on the founders’ names, the company name and its brand names. If they find very little or nothing when searching for information on the company, the crowdfunding campaign will be doomed because it means the company clearly does not understand marketing, social media or PR.

However, if there are several pages of Google search results with news stories, press releases, product photos and a huge following on social media, this means that the founders are dedicated, hard-working employees that have exemplified a better than average chance of being successful long after their crowdfunding campaign concludes simply because they understand marketing.

If all of these crowdfunding puzzle pieces are in the correct place, potential crowdfunders will be convinced that there is a very good chance of receiving the high-tech gadget they want to pre-order to help the company get off the ground.

 

What is the biggest unexpected problem crowdfunders face?

The single biggest problem that founders and crowdfunding campaign managers face is not putting together a realistic marketing budget. It will cost at least $20k to shoot a great crowdfunding video and spend several months mastering the marketing prep-work outlined above.

For example, if you went and hired someone off the street and paid them $7.25 times 40 hours a week times 4 weeks a month times 3 months in a prep-work marketing program, that would equate a marketing budget of $3,480.

The reality is that most good marketing people will bill out at least $25 per hour and great talent will bill out at $100 or more per hour.

So using this math, crowdfunding campaigns should plan to spend at least $15,000 for marketing, social media, and PR support and another $5,000 to shoot a great pitch video and write a well-written crowdfunding campaign profile with language that sells. The campaigns that are raising millions of dollars are typically spending at least $50,000+ on one or more forms of digital advertising networks.

There is a whole sub-crowdfunding industry that will offer press releases, backer programs, social media posts, etc. for a couple of hundred bucks. The problem is that they simply will not provide the success that crowdfunding campaign managers are hoping to receive.  These companies know that founders don’t have much money, but are willing to take whatever they can get.

The same is true for marketing companies that promise to work for a 35% post-paid commission after the campaign ends. The problem is that several days into a crowdfunding campaign that raises hardly any money, these commission-only companies will sever their ties, move onto the next campaign with a better chance of being successful and leave struggling founders hanging out to dry.

We get calls from angry crowdfunding campaign managers all the time that have gone through this disappointing experience. There is no such thing as a “Free Lunch.”

What do crowdfunders need do to achieve excellent results for their campaigns?

In our four years of working with founders on their crowdfunding campaigns, we have seen a trend that is worth pointing out. The single best strategy to prepare for any type of crowdfunding campaign for any founder, entrepreneur, startup or existing small business is to perform an in-depth competitive analysis on as many competitors as possible.

This means researching a minimum of 100 campaigns on both Kickstarter and Indiegogo. The same is true for equity crowdfunding campaigns. Examine successful campaigns as well as ones that have failed.

  1. How are their crowdfunding pitch videos shot?
  2. How are their crowdfunding profiles written?
  3. What perks sold the best/worst and how were they worded and priced?
  4. What was their original crowdfunding goal?

Even better is to search for companies that failed on their first campaign and then raised millions of dollars on their second campaign, such as the “Coolest Cooler,” and then examine what the changed between the first and second try.

The second most important thing that successful crowdfunding campaigns need to have is enough support from family and friends to raise the first 30% of the crowdfunding goal.

Nothing is worse than a campaign that only raises $100 during the first several days.

This is why smart founders will set their goal as low as possible so that they can raise 50% of the goal on the first day. A low goal doesn’t mean they can’t raise a million dollars!

What is the number one piece of advice for anyone wanting to do a Kickstarter or Indiegogo crowdfunding campaign?

We highly recommend taking out a yellow writing tablet and going to Crowdfunding PR’s free crowdfunding training classes at https://crowdfundingtrainingclasses.wordpress.com.

Crowdfunding PR Offers Crowdfunding Training Classes to Help Campaign Managers Plan Cost-Effective Marketing Campaigns

Crowdfunding PR Offers Crowdfunding Training Classes to Help Campaign Managers Plan Cost-Effective Marketing Campaigns Using Social Media, PR, Email and Content Marketing

Reading through these free tutorials will educate founders on the various components of the crowdfunding process. For each section, founders should write down their thoughts about what they might want to do to raise money for their own crowdfunding campaign.

Next, take advantage of Crowdfunding PR’s free 30-minute telephone consultations for founders that are considering launching a crowdfunding campaign. If they are willing to learn about crowdfunding first and then write down their initial thoughts on what they might like to do with their campaign, it will lead to a much better first conversation on what they want to achieve with their Kickstarter, Indiegogo or Title III/Title IV equity crowdfunding campaign.

Call Crowdfunding PR at (512) 627-6622 to setup a call!

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Crowdfunding PR Offers Startups New Service to Build Investor Databases for Title III and Title IV Reg. A+ Mini IPO Crowdfunding Campaigns to Target Precise Lists of Angel, Venture Capital and Private Equity Investors

3 Oct

Investor relations teams can now search through over 175,000 angel, equity and venture capital investors, analyze 575,000 of their prior investments and then target a very precise list of potential investors

By Robert Hoskins

Crowdfunding PR Shows Startups How to Build Investor Databases for Title III and Title IV, Reg. A+ Crowdfunding Campaigns to Target Precise Lists of Angel, Private Equity and VC Investors

Crowdfunding PR Shows Startups How to Build Investor Databases for Title III and Title IV, Reg. A+ Crowdfunding Campaigns to Target Precise Lists of Angel, Private Equity and VC Investors

New York City, New York – Crowdfunding PR’s new investor marketing database service allows equity crowdfunding campaign managers to drill down inside private equity and venture capital firms to find highly-qualified principals, partners, portfolio managers and family offices with the highest propensity to invest in their type of product/service and do sorts by vertical business segments, by geographical locations and by types of deals such as seed capital, private equity, series A/B, late-stage funding rounds and many, many other searchable financial database sorting characteristics, variables and demographics.

“The greatest challenge for startups, entrepreneurs and growing small businesses is finding potential angel investors, private equity investors and/or building out their own private investment syndicate of investors with a high propensity to invest in similar types deals as the one they want to pitch to investors,” said Robert Hoskins, Crowdfunding PR’s Director of Investor Relations. “The same need is present for the hundreds of new equity crowdfunding platforms that have launched new equity crowdfunding platforms in the past twelve months. Crowdfunding PR can utilize the investor database to market any deal on any equity crowdfunding platform to a very wide, but yet very precise and carefully selected list of angel, private equity and VC investors.”

The new investor database provides private investment information on the end-to-end fundraising process. From initial exits to fund returns, it offers the best information available for the complete lifecycle of private investing. This includes Limited Partner (LP) commitments, fundraising, remaining dry powder in funds, deals, company evaluations and fund performance as well as the service providers, executives, and lead partners behind the deals.

The private investor database provides clients with access to stats to build pitch books, contacts to setup road tours, run private and public comps, source co-investors, model cash flows, conduct competitive analysis, follow the entire venture capital (VC) marketplace, build and expand investor networks, target deal makers and identify private equity (PE) and VC firms actively doing deals. The quality of work that can be turned around on a compressed timeline is nothing short of amazing and will be 10 times more efficient and 3 times to 5 times more accurate than other types of private investment information that can be found online via Google and LinkedIn.

If your startup or existing business needs help building and an investor database, creating an effective pitch deck, building a direct email marketing program and/or scheduling an investor “dog and pony” roadshow, please call Robert Hoskins at (512) 627-6622 or contact him via @Crowdfunding_PR on Twitter.

Crowdfunding PR’s
Investor Marketing Database

Access a Huge Database of Potential Investors

  • Angels
  • VCs
  • Portfolio Managers
  • Lead Partners
  • Deal Details
  • Partners

Drill Down to Develop Precise Investor Targets

  • Deal experience
  • Board seats
  • Biography
  • Education
  • LinkedIn profiles
  • LinkedIn connections
  • Phone and email contact information

Analyze Investor’s Past/Current Deals

  • Angel & seed
  • Venture
  • Buyouts
  • Secondary transactions
  • Mergers & acquisitions
  • Debt financings
  • Initial Public Offerings (IPOs)
  • Valuations, terms & multiples
  • Cap tables
  • Participants
  • Deal history
  • Exits & IPOs

Perform Competitive Analysis of Funded Companies/Deal Structures

  • Startup and angel-backed companies
  • Venture capital-backed companies
  • Private equity-backed companies
  • Mature private companies
  • Public companies
  • Strategic acquirers
  • Key private company financials
  • Full public company fundamentals

Gather In-depth Competitor News & Big Data Analytics

  • News stories
  • Quarterly reports
  • Data visualization
  • Custom analytics

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.

Is Title IV Reg A+ Equity Crowdfunding the Right Fundraising Tool for Your Growing Business?

21 Sep

A Checklist of Goals for Businesses Considering Raising Money with a Title IV Reg A+ Crowdfunding Campaign

By Robert Hoskins

Is Title IV, Reg. A+ Equity Crowdfunding the Right Fundraising Tool for Your Growing Business?

Is Title IV Reg A+ Equity Crowdfunding the Right Fundraising Tool?

Austin, Texas – Trying to figure out if Title IV Reg A+ Equity Crowdfunding is the right fundraising tool to help your company move to the next level? Most people consider Reg A+ to be one step below issuing an IPO (Initial Public Offering) at a fraction of what it usually costs, thus it is also known as a Mini-IPO.

Most financial analysts consider existing businesses with several years of operations and generating significant revenue from multiple product/service lines to be the best candidates to launch a Reg A+ crowdfunding campaign. Smaller investment bookrunners will argue that even startups and small businesses are good targets to raise money using Reg A+, especially if they have goal of going public in 18-to-24 months based on certain revenue milestones.

Top Title IV Reg A+ Crowdfunding Questions:

  1. Do you have a strong management team?
  2. Do your founders or investors have any “Star Power?”
  3. Do you need to raise more than $1 million?
  4. Have you developed an effective 30-second elevator pitch?
  5. Have you developed a 3-minute crowdfunding pitch video with a strong call-to-action?
  6. Have you developed a “Pitch Book” for investors?
  7. Do you have a lead investor of $25k+ or more?
  8. Have you raised at least $100,000+ or more from prior investments?
  9. Is your business growing at 20% or more month over month?
  10. Have you generated at least $100,000+ of lifetime revenue?
  11. Is your business projecting  2x to 3x year-on-year profit growth?
  12. Can you provide investors with a 3x to 10x ROI over the next 3 to 5 years?
  13. Is your market valuation worth $5 million or more?
  14. Is your market capitalization realistic from a VC’s point of view?
  15. Have you run a successful rewards/perks-based crowdfunding campaign?
  16. Do you have a database of at least 5,000+ customer email accounts?
  17. Do you have a database of at least 1,000+ investor email accounts?
  18. Have you generated at least 3 or more press articles in the trade press?
  19. Do you have a $20,000 or more for a advertising/crowdfunding PR budget?
  20. Do you have a strong LinkedIn resume and a large social media following on Facebook and Twitter?

If you cannot answer “yes” to the majority of these questions, then your business may not be ready to launch a Reg A+ equity crowdfunding campaign. These are many of the milestones that private equity investors and venture capitalists like see in a pitch deck to make your company worth serious consideration for a seed stage or private equity investment. If not, use this list to set some goals and objectives for your business and work hard to achieve them.

Title IV Reg A+ vs. IPO

If you think you are serious about issuing a Reg A+ offering, it would be wise to read through the following white papers on Title IV Reg A+ vs. IPOs. Learning how a bookrunner works with various investment banks, institutional investors, venture capital and private equity firms can provide valuable insight into how Wall Street has been raising money for startups for the past 100 years.

The white papers will also provide key insights into how much money it will cost as well as the actual fundraising process including what it takes to put together a “Pitch Book” and how to market it via “Dog and Pony” investment road shows. The key to raising for a company’s management team to travel from city to city meeting with potential investors to pitch Reg A+ investment opportunities.

Title IV Reg A+ Background

The SEC has previously stated that the primary purpose in adopting Reg A+ was to provide a simple and relatively inexpensive procedure for small business use in raising limited amounts of needed capital. Reg A+ issuers submit a paper-based offering statement to the SEC; this offering statement is essentially an abbreviated version of an IPO prospectus and it must be “qualified,” or cleared, by the SEC and delivered to prospective purchasers.

In addition to SEC review, Reg A+ offerings have traditionally been subject to review under state securities laws (also known as “Blue Sky” laws). In comparison, a traditional registered IPO listed on a national exchange is exempt from Blue Sky requirements. Securities sold in a Reg A+ offering are freely transferable in the secondary market, though Reg A+ issuers are not subject to Exchange Act reporting requirements.

Title IV Reg A+ as Outlined by 2012 JOBS Act

Title IV of the 2012 JOBS Act directed the SEC to expand Reg A to exempt offerings of up to $50 million in equity, debt or convertible securities. The law mandated that issuers relying on this new exemption would be required to file audited financial statements with the SEC on an annual basis.

However, without infrastructure currently in place for A+ securities to trade on national exchanges, lawmakers left it within the purview of the SEC to settle the state jurisdiction question by establishing the definition for “qualified purchaser” in the rulemaking process.

The 2nd Tier of Title IV Reg A+ Offerings

The SEC’s final rule was adopted on March 25, 2015, and became effective during the summer of 2015. In the rule, the SEC expanded Regulation A into two tiers: Tier 1 for offerings of up to $20 million and Tier 2 for offerings up to $50 million.

By removing key procedural obstacles and introducing common-sense investor protections, this new Reg A+ framework creates a viable capital-raising alternative for issuers that want to remain independent and innovative. Below are some of the key provisions included in the SEC’s Reg A+ rule:

  • Testing the waters: Issuers may solicit interest in a potential offering with the general public, either before or after the filing of the offering statement.
  • Blue Sky: Offerings made under Tier 2 are generally exempt from state securities law registration and qualification requirements. And while Tier 1 offerings would still be subject to state Blue Sky regulations, the states’ new Coordinated Review process has dramatically reduced the burdens associated with this process.
  • Offering Circular: Issuers can confidentially file statements for SEC qualification. Offering circular must include audited financial statements and balance sheets for the two most recently completed fiscal year ends. The Offering Circular format is narrative disclosure, similar to what is required from smaller reporting companies in a prospectus, but more limited in certain respects.
  • Proceeds: For Tier 2 offerings, there is an annual offering limit of up to $50 million in equity, debt or convertible securities, including no more than $15 million from selling security holders. For Tier 1 offerings, the annual limit is $20 million, with not more than $6 million from selling security holders preceded or accompanied by a preliminary offering circular.
  • Transferability/Liquidity for Investors: Securities sold in these offerings are not “restricted securities” under the Securities Act, and thus are freely tradable in the secondary market.
  • Ongoing Reporting: Issuers that conduct a Tier 2 offering must electronically file annual and semiannual reports with the SEC, but those who conduct Tier 1 offerings generally have no ongoing reporting obligations.

Are Title IV Reg A+ Shares More Liquid?

Securities offered under Reg A+ are freely tradable, which makes them more valuable to employees, investors and founders.  This is beneficial for investors but also for issuer constituents, who may be early investors or insiders, seeking liquidity.  The issuers’ choice of venue is mostly to do with the size of the offering and the company’s market capitalization.

Need Help Preparing a Title IV Reg A+ Offering?

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding” to see why Mr. Hoskins is considered one of the industry’s foremost crowdfunding experts that has amassed a huge social media following, which is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns.
In addition, due to the overwhelming demand from the general public for information on crowdfunding, he empowers entrepreneurs, startups and existing businesses with the internet’s most affordable crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

Digitzs Shatters Glass Ceiling and Hits #1 Spot On CNBC’s Top 50 Crowdfinance Index

15 Sep

Digitzs Crowdfunding Round Closes Soon On Crowdfunder; Female Founded Fintech Company Disrupts Payments and Equity Crowdfunding

By Robert Hoskins

Santa Monica, California – Digitzs reached the coveted number one spot on the CNBC Crowdfinance 50 Index with over $7 Million in commitments for the niche payment processing startup. Digitzs is the first female founded company to reach the number one position since the index launched on CNBC in early 2015 and holds the number one position for the largest capital raise by a female founded company since Title II of the JOBS Act came into effect in the fall of 2013.

The CNBC Index tracks real time capital commitments received by the top 50 private U.S. companies via securities-based crowdfunding sites. Digitzs is currently fundraising on leading equity crowdfunding site Crowdfunder, and has raised more money than any female founder in Crowdfunder’s history.

According to Bloomberg, women-led technology companies are more capital-efficient, achieving 35 percent higher return on investment. “Digitzs CEO and Founder, Laura Wagner, is an innovative leader with grit, hustle and intellect,” noted Crowdfunder President, Steven McClurg. “She is driven to deliver near-term value for her investors, customers and co-founders.”

Wagner, a successful entrepreneur with 20-years in the payments space, has compiled a founding team of leaders in the space, including PayPal’s first CFO, David Jaques; former Head of Worldwide Payments for Apple, Edward Katzin and Visa’s Linda Perry (named Most Influential Women in Payments three years in a row); Ben Way, a world-renowned startup technologist, and Stacey Moore, an award winning technologist, strategist and entrepreneur.

“As the former head of Acquiring at Visa for 17 years, I am familiar with virtually every payment processor in the U.S., from small to large and everything in between. Digitzs has the most disruptive platform and business model I’ve seen to date,” notes Co-Founder Linda Perry.

“Virtually 100% of Digitzs’ startup funding thus far has come from team members, family, friends and the crowd,” noted Digitzs CEO & Founder, Laura Wagner. “As we bring this round to a successful close, we look forward to delivering unprecedented value back to our customers, investors and team.”

Digitzs makes payments painless for white label platforms that process ticket payments for events, donation payments for nonprofits and rent payments for property managers. Though viewed as the “Invisible Internet” by most consumers and end users, Accenture says niche cloud-based business management software platforms are a top-five 2016 trend. Digitzs’ team comes from PayPal, Visa and Apple and the company has amassed $1 billion in potential processing interest from potential platform customers.

Crowdfunder is one of the leading equity crowdfunding platforms for sourcing and funding early stage ventures with a network of over 130,000 entrepreneurs and investors. Crowdfunder provides the opportunity for direct online investment into single ventures. Companies listing on Crowdfunder are typically early-stage startups, many of which are backed by leading Venture Capital firms and private investors.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

Crowdfunding PR Rolls Out Title IV, Reg. A+ 2-Month Crowdfunding Prep Work Program to Help Startups and Existing Businesses Learn How to Launch More Successful Crowdfunding Campaigns

29 Aug

The Crowdfunding Prep Work Program Helps Campaign Managers Amass a Large Crowd of Followers on Social Media and Utilize PR to Generate Hundreds of News Articles on Leading Media Outlets

By Robert Hoskins

Austin, Texas – Want to learn how to launch a successful Title IV, Reg. A+ equity crowdfunding campaign? To help crowdfunders achieve this elusive goal, Crowdfunding PR announced a special two-month Crowdfunding Prep Work Program that will significantly improve a crowdfunding campaign’s success rate by amplifying its management team’s social media profiles and by utilizing an effective crowdfunding PR campaign to generate hundreds of stories via electronic news media outlets prior to the crowdfunding campaign’s launch.

How to Plan a Successful Crowdfunding PR Campaign by Following this Secret Step-by-Step Process

How to Plan a Successful Crowdfunding PR Campaign by Following this Secret Step-by-Step Process

Social Media Campaigns
Conducting a strong social media marketing campaign is one of the biggest challenges that many Title IV, Reg. A+ Crowdfunding Campaigns will face. Improving weak social media credentials for companies is critical to crowdfunding success. What many entrepreneurs and startups need to recognize is how important social media is in the world of crowdfunding.

“The very first thing that an investor/donor does when they read through a crowdfunding profile they like is to look up the company and its team members on Facebook, LinkedIn and Twitter to check out their credentials,” said Robert Hoskins, Crowdfunding PR’s Director of Crowdfunding Campaigns. “Having a strong resume on LinkedIn, lots of likes on Facebook and an army of followers on Twitter is crucial to determining the strength of the team and the likelihood that they have the tenacity and marketing skill set to deliver on their crowdfunding campaign’s promises.”

Public Relations/Publicity Campaigns
The second biggest task is generating stories on electronic news media outlets and blogs prior to launching a crowdfunding campaign. Not only can a well-orchestrated crowdfunding PR campaign generate hundreds of free, positive trade press articles to support the fundraising effort, but the same targeted, search-engine-optimized (SEO) press releases will continue to drive new investors, potential customers as well as sales/distribution partners to the business long after the crowdfunding campaign ends.

“Most investors/donors will do a Google search to see what they can find online for both the company and its team members,” Hoskins continued. “With a two-month crowdfunding prep work campaign there will be several pages of search engine results that link to the client’s website pages, their social media posts/profiles and the crowdfunding campaign’s temporary landing page until they launch an equity crowdfunding campaign on SeedInvest.comStartEngine.com, Republic.co, WeFunder.com or any other Title IV, Reg. A+ equity crowdfunding sites.

Contact Crowdfunding PR
If you would like to speak with a crowdfunding PR, social media and/or marketing expert regarding your crowdfunding campaign, please call Robert Hoskins at (512) 627-6622.

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.

iDisclose Launches a Free “SEC Document Scrubber” for Filing Clean Reg. CF Equity Crowdfunding Documentation

18 Aug

iDisclose is an online application that helps entrepreneurs prepare their own legal crowdfunding documents significantly reducing the amount of money paid to attorneys and law firms

 By Robert Hoskins

New York, NY – iDisclose announced that it is now offering a free online service to help issuers and their counsel submit the required crowdfunding documents to the Securities and Exchange Commission.

“We noticed that a lot of people have been having trouble uploading the required documents to the SEC’s online system known as EDGAR,”stated iDisclose’s CEO Georgia Quinn. “This is due to the finicky nature of the system and somewhat archaic technology it uses. Several issuers’ uploads were getting bounced and the error messages were indecipherable.”

iDisclose Launches a Free "SEC Scrubber" Tool for Filing Reg. CF Crowdfunding Issuer Documentation

iDisclose Launches a Free “SEC Scrubber” Tool for Filing Reg. CF Issuer Discloser Documents

Many times, documents are bounced when people attempt to upload them to the SEC’s Electronic Data Gathering, Analysis, and Retrieval system or “EDGAR” system because the actual file does not meet certain technical specifications or contains certain “tags” that EDGAR rejects. iDisclose’s new SEC Scrubber “cleans,” so to speak, the documents of any tags or unacceptable formatting without altering any of the content, so they are able to be filed.

When asked why iDisclose is offering this service for free, Quinn stated, “We are doing this because we believe in the power of crowdfunding and we want to see this industry succeed. This has been a silly stumbling block for hard-working and well prepared issuers, and we want to remove it.”

A beta-version of the SEC Scrubber is being released to the public today and iDisclose is taking comments and feedback to improve the tool in its next release.

iDisclose is an online application that helps entrepreneurs prepare their own legal crowdfunding documents significantly reducing the amount of money paid to attorneys and law firms. iDisclose puts the job of disclosure back into the hands of the entrepreneur, eliminating the inefficiencies of the traditional method, substantially reducing time to comply with the rules and saving thousands of dollars.

Rather than provide un-contextualized information about a business to a lawyer, and then relying on the lawyer to prepare the first draft, the entrepreneur responds to an online dialogue to draw out the relevant disclosure issues and the platform organizes the information into a legal document. Throughout the entire process, the entrepreneur is able to collaborate with his or her own team and attorney as needed, and to send their attorney their document drafts for final review and sign-off.

iDisclose also generates a Red Flag report of key issues that must be addressed, which can also be shared with an attorney for further advice and counsel. In addition, the platform creates a list of Risks Factors that are seamlessly organized within the document for easy review by investors.

iDisclose helps:

  • Businesses: The platform allows you to create your own legal documents at a reduced time and cost.
  • Investors: iDisclose provides fulsome disclosure in an easy to evaluate format.
  • Fundraising Platforms: iDisclose allows platforms to offer a value-added service to their users and standardizes the disclosure format across the entire platform.
  • Lawyers: It eliminates much of the drafting drudgery required with the disclosure process, and allows lawyers to focus on the true aspects of being a lawyer (offering real legal counsel, guidance and reviews).

# # #

POMM Unveils New Android and iPhone Snap On Biometric Security Case With Up to 256GB of Encrypted Data Storage and a 1500 mAh Lithium Battery for 50% Longer Cell Operation

6 Jul

Customers Will Receive All-Day Power, Six Times More Built-In Local Encrypted Data Storage for Up to 32,000 Photos, 20 Hours of Video or 18,000 Songs as Well as Secured Apps for Sharing Files

By Robert Hoskins

New York, NY – To prevent more waves of worldwide smartphone hacking and embarrassing security breaches, POMM Inc. today rolled out a new type of biometric authentication and data encryption cell phone case that keeps data files private and secure from hackers.

POMM Biometric Security Case to Help Android and Apple iPhones Guard Against Hacker Attacks

POMM Biometric Security Case to Help Android and Apple iPhones Guard Against Hacker Attacks

POMM™ is a must-have add-on for Android Smartphone and Apple iPhone owners that want biometric authentication; a highly secured, personal data storage cloud; and hacker-proof cell phone applications. The POMM also comes with a slim built-in lithium battery that provides up to 50% more battery time.

POMM Spec Sheet: http://privatepomm.com/he/spec-sheet.pdf

Why Do Cell Phones Need Biometric Authentication?
This is an easy question to answer for government officials such as Hillary Clinton and Donald Trump or celebrities including Jennifer Lawrence, Kim Kardashian, Kate Upton, Kaley Cuoco, and others, whose cellphone iCloud accounts were hacked leading to the discovery of susceptible software apps in over 1 billion Android and iPhones using HummingBad, Xsser or WireLurker.

Why are Smartphones Apps Susceptible to Hacking?
A large number of popular cell phones apps do not have critical user authentication protections. For example, “HTTP Request Hijacking” (HRH) affects at least 10,000 known apps on Apple’s App Store. And this is just one of a hundred ways to hack into what most people think are secure smartphones and Internet backup storage clouds.

What is Biometric Security?
Biometric security allows smartphones to authenticate a user’s identity using fingerprint, iris, face and palm scans as well as certain types of pulse, blood oxidation, body temperature and voice recognition to verify that cell phone users are valid, alive, well and not suffering from coercion.

What is a Private, Secured, Local Storage Cloud?
POMM (Privacy on My Mind™) is a mini-computer encased inside a durable, impact resistant cell phone case that performs biometric authentication as well as implements advanced encryption algorithms. Data is stored in a local, private, and very secure cloud versus Internet-based clouds that are favorite targets of ID theft, hacker attacks and other cyberspace criminal abuse.

Who Needs a POMM?
Hundreds of millions of computer-age, modern economy cell phone users worldwide who want to feel secure in accessing, managing, and updating their digital data files.

When Will the POMM Be Available?
POMM is ready to go to market now and is currently raising $10 million by selling shares via a Title IV, Reg. A+ Equity Crowdfunding Campaign to begin mass production and achieve market penetration. Investors that purchase shares can also receive one of POMM biometric security cases. To learn more, please visit http://pommoffering.com.

# # #

VerteCore Technologies Raises $344,894 for New Mobile Back Pain Relief Medical Device

27 May
Chiropractor Explaining How a VerteCore Lift Can Help Overweight Patients

Chiropractor Explaining How a VerteCore Lift Can Help Overweight Patients with Back Pain Relief

More than 740 backers will receive affordable, convenient, and comfortable back pain relief beginning July 2016

By Robert Hoskins

Dallas, Texas – VerteCore Technologies announced that the company’s Indiegogo “Instant Back Pain Relief” crowdfunding campaign continues to exceed fundraising expectations raising more than 424% of the planned crowdfunding goal of $65,000, which makes it one of the Top 10 most crowdfunded health projects on Indiegogo. To continue this momentum the crowdfunding campaign team has decided to add several more last minute perks/rewards and a Memorial Day Special for Veterans that will allow enthusiastic customers to order the new “VerteCore Lift” before the price goes back up to the MSRP of $599 on June 5, 2016.

VerteCore Technologies Soars 410% Past Indiegogo Crowdfunding Goal

VerteCore Technologies Soars 410% Past Indiegogo Crowdfunding Goal to $266,151

Customers will receive the VerteCore Lift and instant lower back pain relief beginning July 2016: https://www.indiegogo.com/projects/vertecore-lift-receive-instant-back-pain-relief/x/10787427#/

The VerteCore Lift provides instant back pain relief for Bulging or Herniated Discs, Sciatica, Functional Scoliosis, S I Joint Disfunction, Stable Spondylolisthesis or Degenerative Disc Disease. If any of the above applies to you or a loved one, then this product was created to make your life better and give you immediate back pain relief! Please share this story with people that have these conditions.

Unlike many crowdfunding campaigns that are funding entrepreneurs who are trying to raise money to cover startup costs and/or prototype development, VerteCore’s products have been developed, tested and recommended by leading medical professionals. They see this back pain relieving, Class 1, FDA-cleared medical device as the most affordable, convenient and comfortable way to treat back pain with on-the-go spinal decompression, making it unique in the orthopedic and spine treatment industry.

“Obviously, we are extremely pleased to see such a huge demand for our VerteCore Lift and we would like to attribute our outstanding success to all of our discerning Indiegogo contributors. With a special thanks to the proactive support and planning from our crowdfunding campaign marketing partner, Robert Hoskins, Front Page PR’s Director of Crowdfunding as well as John Vaskis, Indiegogo’s Senior Director of Hardware, Technology and Design. They were all instrumental in helping us achieve our campaign’s outstanding success,” said Paul Leake, VerteCore’s Managing Director.

“Due to the heavy demand that the Indiegogo campaign has generated to date, we have decided to extend our crowdfunding campaign through June 4th in order to allow as many customers/channel partners as possible to take advantage of our specials and discounts before the price goes up,” Leake continued. “We have had added some cool new stretch goal incentives/product bundles that will make the VerteCore Lift even more attractive as our fundraising campaign comes to an end.”

“This crowdfunding campaign is a text book example of what can be achieved by utilizing a  two-month crowdfunding prep-work campaign prior to launching a crowdfunding campaign to enhance social media credentials, build a very large crowd of crowdfunding campaign supporters and generate as much positive publicity as possible before the crowdfunding campaign begins,” Hoskins added. “This process also allows companies to build relationships with new customers and engage with them to receive important pre-campaign feedback so that 99% of wrinkles can be ironed out of crowdfunding profiles, pitch videos, perks and calls-to-action prior to the fundraising effort, not during the actual crowdfunding campaign.”

For back pain customers that do not want to miss out on VerteCore’s discounts and specials, please purchase one of the remaining Indiegogo crowdfunding perks and rewards before June 4th:

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
Mr. Hoskins is one of the crowdfunding industry’s foremost crowdfunding advocates and has amassed a huge social media following that is dedicated to supporting donation-, rewards- and equity-based crowdfunding campaigns. Due to the overwhelming demand from the general public for crowdfunding information, he empowers entrepreneurs with some of the internet’s most affordable ($20) online crowdfunding training classes, which provide insight to startups around the world on a 24 x 7 basis.
Mr. Hoskins adamantly believes that the crowdfunding industry will empower everyone in the United States to rediscover the possibility of living the American dream with a little hard work, a great business idea and the dedication to researching, planning and launching a well-thought-out crowdfunding campaign. He consults on a regular basis with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.

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