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Carlson Wireless Launches $5 Million Crowdfunder.com Equity Crowdfunding Campaign to Raise Money to Deploy TV White Space 802.22 Broadband Wireless Networks

19 May

The New FCC-Approved “Super Wi-Fi” TV White Space Radios will make it possible to serve 4 billion people living in 3rd world developing countries, 90% of which do not have access to the Internet

 By Robert Hoskins

Sunnyvale, CaliforniaCarlson Wireless Technologies announced a $5 million Crowdfunder.com equity crowdfunding campaign to develop and deploy its a global leader in TV White Space (TVWS) unlicensed broadband wireless technology. At speeds of up 25-Mbps, which is three times faster than current technology, and half the cost, Carlson’s RuralConnect Generation 3 TVWS radios (470 to 698 MHz) will offer a superior broadband wireless solution than is currently available in the marketplace. These white space wireless radios will make it possible to build wireless networks in underserved rural areas where there is a huge pent up demand from millions of customers that currently do not have any form of broadband internet access.

Carlson Wireless Technologies Launches Equity Crowdfunding Campaign on Crowdfunder for RuralConnect TV White Space Radio Gen3

Carlson Wireless Technologies Launches Equity Crowdfunding Campaign on Crowdfunder for RuralConnect TV White Space Radio Gen3

In order to transform its FCC-approved prototype into a mass produced reality for worldwide distribution, Carlson Wireless is offering the private placement memorandum and is currently selling equity shares to raise investment venture capital. 

The equity fundraising will enable completion of both the software and hardware for the new product, as well as provide working capital for the first Generation 3 production run, with an expected release to market before the end of 2015. Carlson Wireless currently has a presence on the equity crowdfunding platforms AngelList and Crowdfunder.

This funding will allow Carlson Wireless to help fuel world-wide Internet connectivity through next generation dynamic spectrum wireless communication systems. By helping the company fund the final stages of this project, investors can be a part of this fundamental economic and social change.  

Globally, there are 4 billion people without access to the Internet, 90% of which are from the developing world. Domestically, millions of Americans in rural areas lack access to broadband connectivity due to current market and technological constraints.

Carlson Wireless developed the FCC Certified RuralConnect as a solution that provides affordable broadband Internet access by transmitting signals over vacant TV frequencies. Using this spectrum, the RuralConnect signal penetrates foliage and travels around hills to provide broadband in rural and remote locations throughout the world that cannot be served by traditional line-of-sight radio technology.

RuralConnect can cover an area up to 20 km in diameter, with the ability to deploy a hotspot using minimal infrastructure. TVWS technology also expands the capability of businesses and governments to extend communications and private networks such as: small cell sites, smart cities, the Internet of Things (M2M), utilities, oil & gas operations, public safety, wireless backhaul, security, video surveillance and more.  Moreover, acceptance of the technology is accelerating worldwide, with regulatory approvals earlier this year in Canada and the U.K.

In the United States, the abandoned television frequencies are primarily in the upper UHF 700-Megahertz band, covering  TV channels 52 to 69 (698 to 806 MHz).  This new spectrum became available as TV broadcasters migrated from analog to digital broadcasting technology.

Digital transmission uses much smaller slices of spectrum and can be packed into adjacent channels, while analog ones cannot. This means that the band can be “compressed” into fewer channels, while still allowing for more transmissions. In addition to white space assigned for technical reasons, there is also unused radio spectrum which has either never been used, or is becoming free as a result of technical changes. 

For more than a decade, Carlson Wireless has designed and developed products to deliver high-speed Internet and wireline-quality voice connectivity to rural communities and businesses with remote operations. Specializing in hard-to-reach regions, Carlson Wireless provides fixed-wireless systems using TV White Space and microwave technology to deliver voice and data connections.

Working with customers, trial participants, and other industry leaders, Carlson Wireless has created a third-generation product that will exhibit the enhanced throughput and superior propagation characteristics required by the market at an attractive price point. The RuralConnect Generation 3 will utilize channel bonding in order to triple Internet connection speeds up to 25 Mbps, reduce latency, and support four times as many users per sector; all under the new IEEE 802.22 standard.

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Equity Crowdfunding Platform, MicroVentures, Touts Track Record of Raising More than $50 Million for New Pre-IPO Startup Companies

21 Oct

MicroVentures portfolio includes some of the world’s leading equity investments including Twitter, Facebook, Yelp, Republic Project, LaunchRock and Loom

By Robert Hoskins

Austin, Texas –  Online venture capital platform, MicroVentures, announced that the company has raised more than $50 million directly for its portfolio companies, while generating positive returns for its investors through successful exits, such as the recent acquisition of Space Monkey, a cloud data storage company, by Vivint, on of the the largest home automation services provider in North America.

MicroVentures portfolio includes some of the world's leading investments including Twitter, Facebook, Yelp, Republic Project, LaunchRock and Loom

MicroVentures portfolio includes some of the world’s leading investments including Twitter, Facebook, Yelp, Republic Project, LaunchRock and Loom

Accelerated growth of MicroVentures will be fueled by new investment opportunities that cater to investors’ rising interests, such as late stage pre-IPO companies and real estate. The company’s focus includes investments in internet technology, media and entertainment, software, green technology, mobile, social and gaming.

“We set out five years ago to create the user-friendly platform that connects investors and startups at the seed stage,” said Bill Clark, founder of MicroVentures. “Today MicroVentures not only connects, but leads investment rounds for our portfolio companies – the first equity crowdfunding platform to play this role. This milestone showcases the viability of the equity crowdfunding business and we look forward to continuing to grow alongside our investors and entrepreneurs.”

The more than $50 million raised to date includes investments in successful companies such as Twitter (IPO), Facebook (IPO), Yelp (IPO), Republic Project (acquired), LaunchRock (acquired), and Loom (acquired by Dropbox). Other notable start-ups that are currently part of the MicroVentures’ portfolio include Structured Polymers, Soldsie, Biomeme and Oru Kayak, who was featured in the last season of Shark Tank and is actively raising capital via the MicroVentures platform today.

“MicroVentures gave us the opportunity to pitch in front of over 20,000 global investors,” said Nathan Derrick, CEO of Supplyhog. “This allowed us to spend less time raising capital and more time growing our business.”

Since establishing itself in 2010 as one of the first equity crowdfunding platforms that is a FINRA registered broker-dealer, MicroVentures has grown its investor community from 200 individuals to more than 22,000 individuals. The company has done so through building expertise, security, selectivity, due diligence, personalized customer service and accessibility for both accredited and non-accredited investors. The MicroVentures team is committed to providing confidence for both startups and investors through its dedication to rigorous due diligence and to personal relationships with investors.

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iControl Networks Acquires Piper, a Wi-Fi -enabled, Z-Wave Standard All-in-One Home Awareness and Security Management Solution

16 Apr

Piper, the Compact, All-in-One Home Awareness and Management Device Now Enables Live Interaction and Integrated Security Functionality for a Total Home View

By Robert Hoskins

Ottawa, Ontario – iControl Networks, a leader in connected home technology and innovation, announced the availability of two enhancements to the Piper all-in-one home awareness and management device: two-way audio and multi-Piper capability, which provides the ability to support more than one unit and create multiple security zones.

Piper, the Compact, All-in-One Home Awareness and Management Device Now Enables Live Interaction and Integrated Security Functionality for a Total Home View

Piper, the Compact, All-in-One Home Awareness and Management Device Now Enables Live Interaction and Integrated Security Functionality for a Total Home View

Piper, the compact, Wi-Fi-enabled, all-in-one home awareness and management device that launched general availability in North America in late January 2014 and was recently acquired by iControl Networks, enables users to seamlessly monitor what’s important in their life from their mobile device, all without service contracts or fees.

With multi-Piper capability, users will be able to create independent security zones using up to five Pipers within their homes. Each Piper operates as an independent sentinel and joins together to form an integrated security network. Seamless Z-Wave integration allows for complete home awareness and automation control. Shared environmental and motion sensor data, camera views and recorded videos provide the ability to track changes and movement through each zone.

Simple to use, two-way audio provides users with the ability to directly interact via Piper app’s camera view with occupants, elderly parents, children and even pets.

“The ability to simply and easily interact with and secure your entire home — not just one room — when you’re away has been a priority of ours since we first developed Piper,” said Russell Ure, creator of Piper and Executive Vice President and GM of iControl’s Canadian business unit. “We’re excited to offer an enhanced experience to our current and future customers.”

Piper has been recognized for its excellence in innovative design and engineering and originally debuted its crowdfunding campaign on Indiegogo in August 2013, where it successfully tripled its funding efforts. Allowing users to easily monitor, secure and interact with their homes through Z-Wave home automation accessories, Piper continues to receive support and praise from homeowners, apartment renters, parents, pet owners and design enthusiasts alike.

Piper features include:

  • Security – Customize three security modes (home, away and vacation), motion detector and piercing, 105-decibel siren.
  • Automation – Integrate Z-Wave accessories into Piper’s security modes, control them remotely, on a schedule, or using environmental data.
  • HD Panoramic camera – 180° fisheye lens, electronic pan, tilt, and zoom, 1080p camera sensor.
  • Customized alerts – Phone call, text message, email and push notifications to alert users and their trusted circle when security rules are triggered.
  • Environmental sensors – Monitor and control home temperature, humidity, ambient light and sound.
  • Elegant design – Simple, intuitive app. Compact, two-toned form with brushed metal legs.
  • Smart hardware – ARM processor, battery backup, internal memory for video storage, 802.11b/g/n Wi-Fi.
  • Free cloud storage – Cloud infrastructure provides Piper a place to store event videos, send various types of notifications and perform additional login/connection negotiation.
  • Android & iOS support – Available on Android and iOS smartphones and tablets.
  • NEW Two-way audio – Talk directly to occupants through Piper and app on mobile device.

Two-way audio and multi-Piper capability will be available as a free firmware and software update. The Piper House Kit, which comes with three units in either black or white, can be purchased at http://store.getpiper.com for $649 USD. Piper can also be purchased by itself for $239 or bundled with Z-Wave home automation accessories such as smart switches and door/window sensors that allow consumers to control their homes remotely, ranging from $359 to $849 USD.

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UrbanCloud.com Launches Indiegogo Crowdfunding to Change The Way People View Networks, Information and Social Commerce

26 Jun

Indiegogo Crowdfunding Campaign Currently Raising Funds to Build a New Type of Social Network Designed Specifically to Promote Social Commerce for Individuals and Businesses

By Robert Hoskins

Urban Cloud is an innovative social network that unites people on a platform designed to promote collaboration. The company claims that there is still no social media platform that provides a secure, enjoyable interface for social commerce – one that respects its users’ privacy, and discourages the buying and selling of social capital with fake profiles. Instead, why not focus on collaboration?

UrbanCould plans respects its users' privacy and discourage the buying and selling of social capital with fake profiles

UrbanCould plans respect its users’ privacy and discourage the buying and selling of social capital with fake profiles

The founders of UrbanCloud believe they can make a difference by creating a social network designed specifically to meet the needs of social commerce applications such as promoting  crowdfunding campaigns.

“We recognize the problems existing social networks face and we’re offering you the chance to fix them. We’re tired of seeing the same old user experience, the impact of fake profiles, annoying advertising and misleading, opaque privacy policies,” said Sharan Soni, UrbanCloud. “We have already signed several brands onto the platform who share our vision: Quintessentially Lifestyle & Creative, Aftershock London, Patrick Hellmann Collection, Citizen M, Royal Spades and Ava Mirabelle.”

Soni added, “We are crowdfunding this exceptionally well-designed and secure platform, dedicated to social commerce for individuals and businesses. With your collaboration and contribution(s) we will make this happen.”

The company is focused on developing five key areas of innovation:

  • Innovative Design – Urban Cloud is the world’s first social media platform that seamlessly unites social networking and marketing.
  • Native Advertising – Urban Cloud uses a proprietary algorithm called STAC (Space, Time, Active, Content) to blend advertising into a user’s social timeline.
  • Validation – Urban Cloud is able to weed out unverified and fake/spam user accounts, allowing for an enhanced social media experience for advertisers and users.
  • Positive Reinforcement – Urban Cloud features a unique reward system, through which a user can accumulate points for interacting with a business. These can be redeemed for rewards to build brand loyalty and recognise social influencers all at once.
  • Retailing – Each and every user can play a role in effortless and seamless retailing of virtual goods and services using Urban Cloud.

Only half of what Urban Cloud will do has been released. The rest is being given over to the people; their voices will influence what features are implemented next and how the cloud develops.

Connectify Lanches Kickstarter Crowdfunding Campaign to Finance Broadband Servers in Underserved Areas

18 May

Where Do You Want Broadband Internet Access: Crowdfunding a Faster Global Network on Kickstarter

 By Robert Hoskins

“Where Do You Want Faster Internet?” That’s the question that Connectify Inc. is asking as they Kickstart their new Switchboard technology this month. Connectify Switchboard is a new cloud service that lets Mac and PC users combine multiple Internet connections for faster speeds and increased reliability using an international network of “Speed Servers” in the cloud. In order to plan and deploy these Speed Servers, Connectify is working with Kickstarter backers to essentially crowdsource a worldwide network in real-time.

Connectify Network for Faster Global Internet Access

Connectify Network for Faster Global Internet Access

Backers of the Connectify Switchboard Kickstarter project can now vote for the location of the next Speed Server to be rolled out during the campaign. An interactive “heat map” a www.wheredoyouwantfasterinternet.com shows where the company currently has servers, and where backer interest is most fervent for upcoming Speed Servers.

By posting in project comments, on Facebook, and Tweeting with the hashtag #backswitchboard with their location, Connectify’s Kickstarter backers can add their location requests directly to the heat map. Kickstarter is all about community, and that’s why we decided to come back to the crowdfunding platform to help us plan and deploy our cloud network,” said Connectify CEO, Alex Gizis. “Switchboard Kickstarter backers now have an opportunity to help us build out a worldwide network, and we’re confident that the end result will be a Switchboard infrastructure that works seamlessly for our users worldwide.”

Already, backers from all over the world are giving the company valuable feedback, both on the Kickstarter project page and via social media channels. Less than a week into the campaign, and the interactive map asking Where Do You Want Faster Internet? is starting to light up. With interest growing by the hour, perhaps Connectify has struck upon a new model, where vital data on network coverage can be crowdfunded by users months before companies spend millions to roll out their servers.

Connectify is a privately-held company that develops next-generation networking software for Mac, PC, and mobile platforms. Founded in 2010, Connectify’s mission is to give all users the power to perform complex networking tasks at the click-of-a-button. For more information on Connectify, visit www.connectify.me .

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Skydog Successful Kickstarter Crowdfunding Campaign Allows Home Wi-Fi Business to Expand Operations

13 May

By Robert Hoskins

PowerCloud Systems announced that Skydog reached its $75,000 funding goal on Kickstarter, and will now extend its home network offering to larger homes and small businesses. Skydog is a Wi-Fi router and mobile companion app that brings a user-friendly approach and innovative management functionality to home networking.  With one week left to raise post-goal funds, PowerCloud Systems has unveiled two new offers available via Kickstarter: a Skydog Wi-Fi Range Extender Kit, ideal for large homes and small businesses, and a Multi-Dwelling Skydog Four-Pack, for those who want to manage multiple networks, such as adult parents’ homes, on a single account.

The Power of the Skydog's Cloud Delivers Wi-Fi to Your Wireless Mobile Users

The Power of the Skydog’s Cloud Delivers Wi-Fi to Your Wireless Mobile Users

Both new offers were created in response to requests and feedback from Kickstarter backers to broaden the reach of Skydog’s unique network visibility and control features.  The extender kit will allow users to cover up to 6,000 square feet with wireless internet access and all of Skydog’s control and management functionality.  This range comfortably covers large houses and many small business, such as restaurants and professional offices, where the ability to offer firewalled Wi-Fi access to customers, clients or patients is increasingly important.

The Skydog router four-pack enables simple, single-account management for multiple networks and locations, such as a second home, vacation cabin, or parent’s home across the country. The Skydog Wi-Fi Range Extender Kit is available for a pledge of $299, while a four pack of Skydog routers is available for pledges of $399 or more.

“We were thrilled to have reached our funding goal so quickly because it proved that Skydog addresses an unmet need for simple visibility and control of personal Wi-Fi networks,” said Jeff Abramowitz , founder and CEO of PowerCloud Systems. “We are very grateful to our backers and look forward to getting Skydog into their homes. With our new offers, we can better serve those with larger homes and multiple dwellings, as well as provide an easy-to-use solution for small businesses.”

The proliferation of connected devices in homes and small businesses is creating a complexity challenge for anyone responsible for managing a network. PowerCloud Systems, with its extensive experience providing Networking-as-a-Service to the enterprise, has the expertise and, with the success of Skydog’s Kickstarter campaign, the consumer validation to disrupt the home, and now small business, networking space.

The Skydog solution represents a new era in network management, enabling users in households and small businesses to improve their connected experiences. The solution gives real-time visibility to network administrators, who can monitor their network in terms of which users and specific devices are connected to it, for how long, and for what purposes. With Skydog, heads of households can even manage broadband usage by setting up zones which place bandwidth priority on certain functions, like the home office during the day and streaming video at night. Furthermore, all of this can be done anytime and anywhere via the Skydog mobile companion, an HTML5 app that works on any smartphone or tablet.

PowerCloud Systems is a leader and industry pioneer for cloud-powered wireless networking. The company’s patented and award-winning CloudCommand™ technology was invented at the Palo Alto Research Center (PARC) and makes deploying and monitoring Wi-Fi networks and services easy for businesses with mobile customers. The CloudCommand platform is deployed worldwide in hotels, schools, retail chains, managed care facilities and other businesses seeking truly affordable, enterprise-grade Wi-Fi. Investors include PARC, Qualcomm Ventures, Javelin Venture Partners and Walden Venture Capital.

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Crowdfunding Expected to be a Hot Consumer Electronics Topic at CE Week in New York

9 May

By Robert Hoskins

CE Week announced plans to host an innovative new lineup of keynotes and Crowdfunding conference sessions from the most well known names in the technology industry. The 2013 CE Week Line Shows and Exhibits are scheduled for June 26-27 at the Metropolitan Pavilion and Altman Building in New York City. This event is the official show headquarters of a week-long series of CE technology events taking place in the city over the course of CE Week, June 24-28.

CE Week LIne Shows & Exhibits is the Official Headquarters of CE Week, featuring the show’s largest exhibit floor of new products and start-ups, the largest concentration of conferences and attendees.

CE Week LIne Shows & Exhibits is the Official Headquarters of CE Week, featuring the show’s largest exhibit floor of new products and start-ups, the largest concentration of conferences and attendees.

To kick off CE Week, the Consumer Electronics Association (CEA) is producing a Research Summit on Monday, June 24, from 10 a.m. to 5 p.m. This event at the High Line Hotel will provide timely intelligence on the unique and important market trends and transformations emerging in the consumer electronics industry.

Aereo Founder and CEO Chet Kanojia will join Gary Shapiro, president and CEO of CEA, for an in-depth conversation about how technology innovation drives Aereo’s business strategy, at 10:30 a.m., Wednesday, June 26.

Living in Digital Times will display the best and brightest in mobile app technology at the Mobile App Showdown. During this live event at 12:30 p.m. on Wednesday, June 26, ten finalists will put their apps to the test and the audience will cast the deciding vote on the best app.

Top company executives from Pioneer, Monster, Kenwood, Toshiba, IK Multimedia, Samsung and BlueBOLT will introduce new products and discuss what’s ahead for their companies during press conferences.

The CE Week SuperSessions will address popular topics including 3D printing, crowdfunding, and the next generation of gaming. Sessions include:

Polygon SuperSession: Video Gaming’s Other Next-Gen [June 26 at 1:35 p.m.] – With so much attention focused on new video game consoles from Microsoft and Sony, both of whom are poised to usher in another “next generation” of gaming later this year, it’s easy to miss that an entirely separate alternative generation of video game consoles is taking shape. Join us as we explore this nascent “other” generation, typified by a focus on mobile hardware, open operating systems, digital delivery and an indie-friendly publishing model.
Moderator: Christopher Grant, editor-in-chief, Polygon

CNET SuperSession: Bringing 3D Printing to Consumers [June 26 at 3:15 p.m.] – We hear about new 3D printing breakthroughs almost every week now, ranging from houses to prosthetic skull implants to 3D printing on Mars. For consumers, 3D printing is either science fiction, or it suffers from the perception that it’s an expensive, time-consuming hobby with little practical utility. How can consumer-facing 3D printing companies improve their image and attract more mainstream users? Should that even be the goal? This panel will explore the issues and solutions around taking 3D printing to the mass market.
Moderator: Rich Brown, senior editor, CNET

Mashable SuperSession: The Battle Over Smartphone Screen Size [June 27 at 10:15 a.m.] – Since 2010, the average size of cell phone screens has increased by almost a full inch. Plus-size phones like the Samsung Galaxy Note have expanded the displays of all models, to the point where it’s impossible to buy a top Android phone with a screen smaller than 4.7 inches. Does this trend have a ceiling, and what does it mean for people with normal-size hands?
Moderator: Lance Ulanoff, editor-in-chief, Mashable

PCWorld/TechHive SuperSession: Who’s Fastest? Wireless Speed Test Results [June 27 at 12:15 p.m.] – PCWorld/TechHive Editor Mark Sullivan and OpenSignal Co-Founder and CEO Brendan Gill present results from their annual study of 4G and 3G wireless speeds. This year, testers visited 20 cities and measured speeds at the street level to give wireless customers independent data on which carrier offers the best speeds and coverage in the U.S.

Engadget SuperSession: Crowdfunding the Hardware Revolution [June 27 at 1:45 p.m.] – Welcome to the dawn of the age of hardware startups. Sites like Indiegogo and Kickstarter have changed the way we think about starting a business, from funding to user feedback. We’ll talk to success stories about the new business paradigm and discuss some tips for getting started in the world of crowdfunding.
Moderator: Brian Heater, director of media, Engadget

The CE Week Line Shows Conference Program is part of the full CE Week conference program, including 50-plus sessions and featuring more than 150 speakers. Conference tracks include the CEA Research Summit, Crowdfunding, Women in CE Forum, Connected Car Conference, Digital Health Summit, 2nd Screen Summit, Ultra HD Conference and Techlicious Summit.

To register for CE Week visit https://secure.events-registration.com/ceweek2013/ Join in on the CE Week conversation by tweeting using the hashtag #ceweek.

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The iSmartAlarm Home Security System Closes Crowdfunding Campaign at 450% of Goal on Indiegogo

27 Apr

By Robert Hoskins

iSmart Alarm, Inc. has announced the completion of their Indiegogo crowdfunding campaign, reaching their goal of $50,000 in under 3 weeks, and ending the campaign on April 1 at over 450% of the goal.  The fundraising campaign set an important precedent for the crowdfunding industry by launching at one of America’s largest computer trade shows.

The iSmartAlarm home automation devices makes a great solution for millions of renters and homeowners

The iSmartAlarm home automation devices makes a great solution for millions of renters and homeowners

In closing with over $226,000 raised by 1,600 contributors and customers, the iSmartAlarm Home Security System is the 7th most funded technology project in the history of Indiegogo. Manufacturing and assemblage is being completed, and the system is projected to begin shipping at the end of May.

During the campaign, as “Perks” for different levels of contribution, iSmart Alarm, Inc. offered different packages of their home security system, ranging from a dorm or studio to a large house. Contributors could also purchase the devices a la carte as well, and the CubeOne CPU understands and adds them to the network. The system communicates with the user’s smartphone, giving unprecedented access to monitoring, system control, and statistics to increase the safety of home, property, and family.

“The Indiegogo campaign was a great adventure, and we were able to pre-sale to hundreds of families and individuals that are in need of home security but don’t want to pay monthly fees or be locked into contracts. Our goal is to make the iSmartAlarm home security system affordable and available to every family,” said Raymond Meng, Co-Founder and CEO. “We were also able to interact with our customers and fans, evolve our current products to match their needs, and tailor our roadmap to more home automation and smart home devices for the future.”

Now accepting orders on the iSmartAlarm.com eCommerce platform, consumers will be able to purchase packages including motion sensors, door and window sensors, home remote controls and panic alarms, the streaming and pan-tilt iCamera (controllable at any time, from anywhere, from the user’s smartphone), as well as individual devices a la carte. As new devices such as home light control, thermostat control, glass breakage sensors, smoke and carbon monoxide sensors and water leak detectors are added, the user’s system will automatically update to include the new devices.

The idea behind the iSmartAlarm system first began when Steve Jobs’ home was broken into in mid-2012 while under construction, and over $60,000 worth of Apple products and personal belongings were stolen. The iSmartAlarm system integrates with the free iPhone App to allow the user to remotely arm, disarm, and monitor their security system from anywhere, at any time.

iSmartAlarm puts a 21st century spin on traditional security systems. The sleek, sophisticated system utilizes the iPhone to put home security and home control in the palm of its users’ hands. The iSmartAlarm home security system is portable, wireless and requires no contracts or monthly fees. In addition to keeping homes protected, iSmartAlarm has embraced the developer community, with an open platform intended to expand the abilities of the system and increase the speed of the evolution of home security.

Five Tips on How to Get Great Publicity for Crowdfunding PR Campaigns in Media Outlets Everywhere

16 Apr

By Robert Hoskins

Looking for a cost-effective way to get some positive publicity for your Crowdfunding Platform or Crowdfunding PR campaign to reach potential donors/investors?

Front Page PR is the #1 Crowdfunding PR firm in America

Front Page PR is the #1 Crowdfunding PR firm in America for Fundraising

Follow these simple directions:

  1. Hire a Crowdfunding PR firm to help you write a search engine optimized press release
  2. Release the news via a professional, paid newswire service (free news wires are ignored by reporters)
  3. The same Crowdfunding PR firm should also conduct a media relations campaign to contact all reporters that cover your Crowdfunding subject matter
  4. Post the news wire URL link from your press release into one of the following vertical business Crowdfunding PR categories so donors, investors and members of the press can find it
  5. Make sure to include a picture of the product, an executive headshot or your company’s logo. Stories with a picture/logo/infographic are picked up 50% more by the press.

Select one of the following categories and post your press release: Business CitiesCommunitiesCrowdfunding PlatformsEducationFilmMusicEntertainmentGamesVideosSocial GoodSolarRenewable Energy and SoftwareHardware, and Technology Gadgets.   Don’t see your category listed? Tell us to add it and we will.

Both Crowdfunding platform owners and Crowdfunding campaign managers and PR staff can post their news and press releases into these free discussion forums to promote maximum social media exposure.  Don’t forget to include hashtags (#), which Linkedin.com is now linking to people and companies with Linkedin.com profiles.

Crowdfunding reporters scan news these Crowdfunding PR campaign categories on daily basis looking for new and exciting Crowdfunding news stories to cover.  The same is true for donors and investors that are looking for cool new Crowdfunding campaigns to invest.  Post it for free so anyone and everyone on LinkedIn.com can find it.

To learn more about the Crowdfunding industry and startup local Crowdfunding community outreach programs, please join our free American Crowdfunding Center on LinkedIn.com or Meetup.com and don’t forget to follow us on Twitter.

Become a Crowdfunding Advocate by starting up a Crowdfunding Meetup in your city or town and promote Crowdfunding as a social and economic development finance tool.

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Link

Awesome Fast Company Case Study on How a Successful Kickstarter Crowdfunding Campaign

5 Feb

Awesome Fast Company Case Study on How a Successful Kickstarter Crowdfunding Campaign Can Create Problems

Twine is exactly the type of sensor-stuffed, Wi-Fi-connected gadget you would expect to take off in Kickstarter’s tech section. The device promises to make your washing machine tweet when the laundry is done and your basement send an email when it floods. Blogs called it “the future” within a week after debuting. Nobody was surprised when it raised more than half-a-million dollars–except for its creators.

When John Kestner and David Carr posted Twine on Kickstarter in November 2011, they had set their fundraising goal at $35,000. Their plan was to produce about 200 units using the same process that created the prototype. But six weeks later, having raised $556,541, they were now committed to shipping almost 4,000 units. The homemade wax mold used to create Twine’s prototype was no longer going to cut it, and there wasn’t another plan. “We were definitely not thinking of the risk of being too successful,” Kestner tells Fast Company.

Read more…

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