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Sony Global Education Launches a KOOV Indiegogo Campaign to Fund a Software Coding and Robotics Kit for the Next Generation of Innovators

10 Jul

KOOV is already available in Japan and China, and Sony is now looking to expand the program to the United States

By Robert HoskinsCrowdfunding PR

San Diego, California Sony Electronics in conjunction with Sony Global Education announced that the KOOV Indiegogo crowdfunding campaign to fund a new coding and robotics kit for the next generation of young innovators has raised more than half of it crowdfunding goal.

The Sony Global Education team developed KOOV as a fresh approach to learning robotics and programming. KOOV is already available in Japan and China, and Sony is now looking to expand the program to the US in order to gain feedback and insight into the American market.

KOOV: The all-in-one coding, robotics and design kit for the next generation of innovators from Sony

KOOV: The all-in-one coding, robotics and design kit for the next generation of innovators from Sony

KOOV is a robotics and coding educational kit made up of blocks, sensors, motors, actuators, and a companion app that teaches children core concepts about design, coding and robotics. The app also features a secure social space, where children can share their designs and code with other young inventors from around the world.

The blocks can be assembled into any shape, with the final figure capable of being controlled as a robot. The kit encourages learners to “Play” by building with 7 kinds of translucent blocks, “Code” by controlling the assembled figure through the KOOV app, and “Create” by embracing their creativity and imagination.

Sony Global Education believes that the teaching materials for robotics and programming will play a major role in cultivating STEM literacy and nurturing the next generation of problem solvers.

KOOV was built on the belief that STEM learning tools should be accessible to all children.  Through the use of inclusive colors, shareable design and the goal of building a foundation for future STEM learning, Sony hopes to attract parents of children 8 to 14 years old, with equal emphasis on boys and girls.

Pre-orders are available for a limited time beginning June 20th via Indiegogo, with product scheduled to ship to backers in early December. The suggested retail price is $359 for the Starter Kit and $499 for the Advanced Kit with limited quantities available at discounts of up to 40% for early backers.  Interested consumers can learn more about KOOV, and place preorders at https://igg.me/at/KOOV.

 

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Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-eight years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Robert Hoskins is a seasoned marketing veteran with a proven track record of helping entrepreneurs, startups, small businesses as well as Fortune 500 corporations launch successful marketing communications campaigns to gain market traction for a wide variety of products and services.
On a regular basis, Mr. Hoskins consults with crowdfunding campaign managers as well as crowdfunding sites, portals and platforms to deliver successful crowdfunding marketing campaigns.
Google search “Robert Hoskins Crowdfunding PR” to see why Mr. Hoskins runs one of the industry’s foremost crowdfunding PR, social media and marketing agencies that has amassed a huge social media following and is dedicated to supporting a wide variety of donation, rewards and equity crowdfunding campaigns.
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