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Sixteen of the Top 100 Crowdfunding Websites Lose Traffic Due to Fierce Competition over the Past 12 Months

11 Jun

#1 Kickstarter Sees 25% Decline, #6 Indiegogo Falls 36%, #11 uInvest Loses 28%

By Robert Hoskins

Overall, the Top 100 Crowdfunding Sites worldwide saw a growth rate of 255%.  Not bad in a hyper-competitive market place. This demonstrates an impressive growth rate for the Crowdfunding industry, which is growing rapidly on a worldwide basis.   Click here to see the Top 100 Crowdfunding Sites and their growth rates over the past 12 months according to SimilarWeb Statistics.

Sixteen of Top 100 Crowdfunding Websites Lose Traffic Due to Fierce Competition

Sixteen of Top 100 Crowdfunding Websites Lose Traffic Due to Fierce Competition

And while most Crowdfunding sites grew, sixteen of top 100 crowdfunding sites saw significant website traffic decreases.   This is the result of fierce competition and shows how difficult it can be for the crowdfunding leaders such as Kickstarter and Indiegogo to maintain their growth due to the onslaught of new competitors.

The cool thing about the SimilarWeb statistics that were used to build this report was the competitive information they provide for each crowdfunding website such as the top referring sites, sites that viewers went to next and the amount of traffic being generated by direct traffic, referral partners, search, social media, email and display advertising.

Crowdfunding sites at the bottom of the Top 100 Crowdfunding List can use this information to improve their marketing program’s performance and try to work their way to the top of the list.

SimilarWeb Traffic Sources for Kickstarter

SimilarWeb Traffic Sources for Kickstarter

Top 10 Crowdfunding Sites that Experienced Decreasing Website Traffic over the Last 12 Months

Source:  April 2014 SimilarWeb Statistics

Rank Site Rank Link Growth
92 www.fundageek.com 2,376,689  (-3,636,206) -83.58%
80 www.solarmosaic.com 754,410  (-399,359) -52.94%
90 www.clickstartme.com 1,791,606  (-894,227) -49.91%
96 www.ipledg.com 2,841,472  (-1,375,367) -48.40%
100 www.getspringboarded.com 8,005,621  (-3,514,142) -43.90%
68 www.growvc.com 433,297  (-163,387) -37.71%
6 www.indiegogo.com 3,711  (-1,361) -36.67%
11 www.uinvest.com.ua 7,393  (-2,037) -27.55%
85 www.massivemov.com 1,119,512  (-295,027) -26.35%
1 www.kickstarter.com    964  (-244) -25.31%
76 www.appsfunder.com 570,311  (-105,800) -18.55%
97 www.dreambank.org 4,727,020  (-854,041) -18.07%
82 www.propellr.com 880,890  (-126,480) -14.36%
95 www.crowdfundingbank.com 2,735,695  (-343,103) -12.54%

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